June 30, 2025
Why 50 Podcast Downloads Matter More Than You Think

In this episode, Jimmy McKay sits down with podcasting legend Dave Jackson of School of Podcasting to answer a key question for healthcare providers and clinic owners: Is podcasting worth it if your show is small?
Dave shares insights from nearly 20 years of podcasting experience, including:
- Why 50 downloads could outperform 5,000 YouTube views
- What makes a podcast “successful” beyond numbers
- The case for audio-first content and short-form video
- Real-world examples from niche creators (including chameleon breeders