June 23, 2025

From 2 to 162 Clinics: How Smart Marketing Scales Physical Therapy Practices

From 2 to 162 Clinics: How Smart Marketing Scales Physical Therapy Practices

In this episode, Kayla breaks down how JAG Physical Therapy scaled from 2 locations to over 160 — and the marketing strategy behind it.


We cover:


  • Why every patient experience is a marketing moment
  • How to measure ROI without obsessing over it
  • Using EMR data to improve campaigns
  • Partnering with local communities (not just physicians)
  • Tactical advice for solo PTs to get started