Tony Maritato and Jimmy McKay dive into business, marketing, and tech in physical therapy. From multitasking myths to practical business advice, we cover a range of topics to help you thrive in the PT industry.
**Topics Covered:**
0:00 Introduction
1:30 The Myth of Multitasking
5:45 Cognitive Overload in Therapists
10:15 Effective Business Strategies for PTs
15:30 Marketing Tips to Grow Your Practice
20:45 Leveraging Technology in Physical Therapy
25:00 Q&A Session
**Key Takeaways:**
- Understand the impact of cognitive overload
- Practical business strategies for physical therapists
- Marketing techniques to attract more patients
- How to integrate technology into your practice
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