Private practice physical therapy marketing doesn’t have to mean expensive ads or gimmicks. If you're a PT clinic owner who wants more new patients, better conversions, and consistent growth, this episode breaks it down into what actually works.
Chad Madden joins Jimmy to unpack market-message-media match, why most PT marketing fails, and the simplest growth strategy you can implement on Monday. From handwritten notes to AI-powered conversion, this conversation shows how to build demand without chasing trends.
Marketing is getting commoditized. AI can now write your copy. But conversion, communication, and clarity? That’s where clinic owners win or lose in 2026 and beyond.
If you’re tired of feeling invisible in your community, this episode is your blueprint.
Chapters
00:00 Why Most PT Marketing Fails
04:32 Market-Message-Media Match
14:18 Lead With Education
23:40 AI And Conversion
35:12 The Monday Action Plan
44:55 Green And Graduated
Resources Mentioned
📘 Scientific Advertising by Claude Hopkins
📘 Books by Alex Hormozi
📘 Never Split The Difference by Chris Voss
📥 Green & Graduated Checklist – Link in show notes
