How BlazePod is Revolutionizing Physical Therapy

Jimmy McKay sits down with MC Cummings, a strength and conditioning coach and neurocognitive training expert, to dive deep into the groundbreaking potential of BlazePod technology.
00:00 – Intro to BlazePod & MC Cummings
05:32 – The Competitive Edge in Therapy: Motivation Through Tech
12:15 – Improving Cognitive Agility in Physical Therapy
17:55 – Application in Geriatric and Pediatric Patients
25:30 – Future Technology: Integrating Data and BlazePod
33:08 – Practical Examples & Use Cases
41:36 – The ROI of BlazePod in Clinics
Discover how BlazePod is transforming physical therapy, sports performance, and neurocognitive training through reaction-based drills that improve focus, coordination, and patient outcomes.
We discuss applications for geriatric and pediatric populations, the evolution of tech tools in physical therapy, and the future of BlazePod's integration into standardized return-to-play protocols.
Key Discussion Points:
[00:01:15] Introduction to BlazePod Technology in Therapy
[00:10:45] Competitive & Motivational Aspects of Reaction Training
[00:17:30] Using BlazePod in Geriatric and Pediatric Settings
[00:27:15] Future Innovations & Data-Driven PT with BlazePod
[00:37:05] Real-World Success Stories & Applications
About the Guest:
MC Cummings shares insights from his years as a coach and tech enthusiast, explaining how BlazePod is changing how therapists and trainers engage clients and measure outcomes.
Connect with Us:
Don't miss out on our future episodes! Subscribe and follow for more cutting-edge discussions in physical therapy and performance coaching.
Keywords:
00:00:00.089 --> 00:00:02.071
And you, you prefer MC, right?
00:00:02.712 --> 00:00:03.992
That's how the business world knows me.
00:00:04.033 --> 00:00:04.253
Yeah.
00:00:04.394 --> 00:00:05.434
Then you go with that.
00:00:05.754 --> 00:00:07.557
The funny part, the hardest part for me,
00:00:08.278 --> 00:00:09.239
welcome to the show, by the way,
00:00:09.259 --> 00:00:09.880
we've already started.
00:00:09.919 --> 00:00:11.201
We start before, you know, we've started.
00:00:11.782 --> 00:00:13.064
The funniest part was me for
00:00:13.124 --> 00:00:15.266
me was everybody, you know, growing up,
00:00:15.285 --> 00:00:16.387
everybody just called me Jimmy.
00:00:16.527 --> 00:00:16.928
It's my name.
00:00:18.463 --> 00:00:19.423
Then I went into radio.
00:00:19.463 --> 00:00:20.385
And when you're in radio,
00:00:20.824 --> 00:00:21.925
you either quickly pick
00:00:21.945 --> 00:00:24.806
your own air name or if you wait too long,
00:00:25.045 --> 00:00:26.245
they give you one and you
00:00:26.286 --> 00:00:27.225
cannot wash it off.
00:00:27.286 --> 00:00:29.547
It's like a football nickname, right?
00:00:29.827 --> 00:00:31.628
So I quickly went with my last name,
00:00:31.647 --> 00:00:32.268
which is McKay.
00:00:32.328 --> 00:00:33.167
So I was just McKay.
00:00:33.487 --> 00:00:35.088
So the funny part is I knew
00:00:35.149 --> 00:00:36.709
exactly where I knew the
00:00:36.749 --> 00:00:38.890
person from based on what they called me.
00:00:39.109 --> 00:00:40.030
But then you leave radio and
00:00:40.049 --> 00:00:41.049
you can't walk around like
00:00:41.189 --> 00:00:42.551
calling yourself by your radio name,
00:00:42.591 --> 00:00:42.710
right?
00:00:42.750 --> 00:00:43.350
You can't just, you know.
00:00:44.051 --> 00:00:44.972
So it's been like a
00:00:45.031 --> 00:00:46.371
transition for me because
00:00:46.411 --> 00:00:48.012
for close to fifteen years,
00:00:48.052 --> 00:00:48.853
I was just McKay.
00:00:48.933 --> 00:00:50.435
And now I'm like, I'm Jimmy again.
00:00:50.575 --> 00:00:51.375
It's not as exciting.
00:00:51.496 --> 00:00:52.115
All right, cool.
00:00:52.256 --> 00:00:53.517
But go with it.
00:00:53.756 --> 00:00:55.198
But I once had a girl tell me,
00:00:55.237 --> 00:00:56.658
I was dating this girl, and she was like,
00:00:56.918 --> 00:00:57.658
you'll never be taken
00:00:57.698 --> 00:00:59.259
seriously if you call yourself Jimmy.
00:00:59.399 --> 00:01:00.820
And I was like, all right,
00:01:01.402 --> 00:01:03.082
but a James doesn't fit with me.
00:01:03.442 --> 00:01:05.243
So if you have MC, go with MC, man.
00:01:05.263 --> 00:01:07.484
People have been calling me that,
00:01:07.525 --> 00:01:08.745
Michael Cummings, my initials.
00:01:08.825 --> 00:01:11.567
And I just did like little E, big M, big C,
00:01:11.787 --> 00:01:12.528
little E, little E.
00:01:14.394 --> 00:01:16.055
Master of Ceremonium is what I do.
00:01:16.075 --> 00:01:17.278
So it's good.
00:01:17.317 --> 00:01:19.480
So the audience just heard the intro.
00:01:19.521 --> 00:01:20.683
They sort of have your sixty
00:01:20.722 --> 00:01:22.444
thousand foot view for your background.
00:01:22.945 --> 00:01:23.186
Right.
00:01:24.066 --> 00:01:26.490
But you paired up with something I saw.
00:01:26.691 --> 00:01:27.871
I don't know how long ago I
00:01:27.933 --> 00:01:29.474
saw Blaze Pods for the first time.
00:01:30.697 --> 00:01:31.397
you know, online,
00:01:31.436 --> 00:01:33.257
just a crazy quick clip video.
00:01:33.578 --> 00:01:34.418
And it, it,
00:01:34.459 --> 00:01:35.478
I don't think it needed a lot
00:01:35.519 --> 00:01:36.218
of explanation.
00:01:36.259 --> 00:01:37.400
I think the minute you saw
00:01:37.459 --> 00:01:39.641
someone see it and using it, you're like,
00:01:40.320 --> 00:01:42.322
Oh, the biggest parallel.
00:01:42.361 --> 00:01:43.361
And I'd love your take on this.
00:01:43.441 --> 00:01:46.063
The biggest parallel was for me,
00:01:46.664 --> 00:01:48.424
I was like, Oh, it's like a QR code.
00:01:48.543 --> 00:01:49.885
It brought like in my mind,
00:01:49.905 --> 00:01:51.165
I think I thought QR codes
00:01:51.185 --> 00:01:51.745
could have been like the
00:01:51.766 --> 00:01:52.585
greatest thing in the world.
00:01:52.605 --> 00:01:53.825
They haven't taken off, but it was like,
00:01:54.266 --> 00:01:54.346
Oh,
00:01:54.387 --> 00:01:56.408
it's a real world version of a click
00:01:56.468 --> 00:01:57.227
on the internet.
00:01:57.628 --> 00:01:57.888
Right.
00:01:58.328 --> 00:01:59.828
To me, it was like, oh,
00:01:59.888 --> 00:02:01.670
I want them to do all these things like,
00:02:01.709 --> 00:02:04.652
hey, touch this post-it note or, you know,
00:02:04.712 --> 00:02:05.673
pick up this thing.
00:02:06.052 --> 00:02:07.414
But then you watch it and it
00:02:07.593 --> 00:02:08.554
instantly changes that
00:02:08.614 --> 00:02:09.895
patient or that client's
00:02:10.055 --> 00:02:11.795
brain where you don't
00:02:11.816 --> 00:02:12.537
really need to tell them
00:02:12.576 --> 00:02:13.697
anything because the thing
00:02:13.736 --> 00:02:16.438
is doing the thing with light or what.
00:02:16.498 --> 00:02:18.020
Like, it was just very intuitive.
00:02:18.039 --> 00:02:19.580
So the minute you saw people using it,
00:02:19.600 --> 00:02:21.002
you were like, oh, wow.
00:02:21.502 --> 00:02:22.323
But then there's the pause
00:02:22.342 --> 00:02:23.062
because I think there's a
00:02:23.143 --> 00:02:24.383
thousand ways that we
00:02:24.403 --> 00:02:25.223
haven't even thought of
00:02:25.283 --> 00:02:26.264
right now in twenty twenty
00:02:26.305 --> 00:02:27.164
four that people will be
00:02:27.265 --> 00:02:28.765
using it in a couple of years.
00:02:28.825 --> 00:02:30.788
So let's start with this.
00:02:30.987 --> 00:02:32.729
If someone has been living
00:02:32.769 --> 00:02:33.628
under a rock and doesn't
00:02:33.649 --> 00:02:34.870
know what the hell blaze prods are,
00:02:35.531 --> 00:02:37.111
how do you describe what they are,
00:02:37.151 --> 00:02:37.711
how they work?
00:02:38.925 --> 00:02:40.265
Yeah, to me,
00:02:40.286 --> 00:02:41.926
they're just they're they're react.
00:02:41.947 --> 00:02:43.448
It's a reactive training system.
00:02:43.929 --> 00:02:45.449
And when you think of reaction training,
00:02:45.490 --> 00:02:46.270
reaction time,
00:02:46.289 --> 00:02:48.171
there's that perceptual component.
00:02:48.551 --> 00:02:51.054
There's the processing speed component.
00:02:51.074 --> 00:02:51.993
And then there's the what do
00:02:52.093 --> 00:02:54.756
I do and how quickly can I do that?
00:02:54.836 --> 00:02:56.276
So it's not just, you know,
00:02:56.437 --> 00:02:57.617
it's not just reacting as
00:02:57.657 --> 00:02:58.538
quickly as possible,
00:02:58.639 --> 00:02:59.699
but it's doing the right
00:02:59.740 --> 00:03:01.100
thing as quickly as possible.
00:03:01.741 --> 00:03:02.681
And it's competitive.
00:03:02.722 --> 00:03:04.584
And like you said, I built a platform,
00:03:04.625 --> 00:03:06.387
a full blown platform with
00:03:06.426 --> 00:03:07.448
colors and numbers.
00:03:07.487 --> 00:03:08.769
And I went out and traveled
00:03:08.788 --> 00:03:10.671
the world teaching cognitive agility.
00:03:10.752 --> 00:03:11.953
And it was just me.
00:03:11.992 --> 00:03:12.693
And I'm like, OK,
00:03:12.734 --> 00:03:14.455
when I hold up the red flag,
00:03:14.496 --> 00:03:15.116
you go right.
00:03:15.137 --> 00:03:16.258
And when I hold up the green flag,
00:03:16.298 --> 00:03:16.998
you go left.
00:03:17.299 --> 00:03:18.480
And if I yell number one,
00:03:18.501 --> 00:03:19.701
that's a volley or, you know,
00:03:19.981 --> 00:03:20.423
working with.
00:03:21.127 --> 00:03:21.606
whatever.
00:03:22.266 --> 00:03:24.328
And when I found BlazeBot,
00:03:24.367 --> 00:03:25.829
I found it kind of the same way you did.
00:03:26.329 --> 00:03:27.188
I was looking at it, I was like, dude,
00:03:27.209 --> 00:03:28.469
this thing is really cool.
00:03:29.009 --> 00:03:30.450
And then I was like, oh my gosh,
00:03:30.751 --> 00:03:31.751
I can make this digital.
00:03:31.890 --> 00:03:33.012
I can pull an app out,
00:03:33.132 --> 00:03:34.951
touch a button and do all
00:03:34.972 --> 00:03:35.693
of the things that like,
00:03:35.752 --> 00:03:36.413
I would roll up with like
00:03:36.492 --> 00:03:37.913
four suitcases filled with
00:03:37.953 --> 00:03:39.713
like colors and lights and gear.
00:03:40.294 --> 00:03:42.294
And it was all analog, nothing electronic.
00:03:42.414 --> 00:03:43.675
And so this changed my world
00:03:43.716 --> 00:03:44.295
when I found this
00:03:45.135 --> 00:03:46.776
Because now you can have preset games.
00:03:46.856 --> 00:03:47.296
Like, all right,
00:03:47.318 --> 00:03:48.717
so we'll go back to my career in radio.
00:03:49.338 --> 00:03:50.459
We'd get sent out to a bar
00:03:50.479 --> 00:03:51.699
event because I worked at a rock station.
00:03:51.719 --> 00:03:52.741
We'd get sent out to a bar event.
00:03:53.161 --> 00:03:54.100
And they'd always want us to, hey,
00:03:54.381 --> 00:03:56.102
have some fun, play some games, right?
00:03:56.342 --> 00:03:56.763
And I remember in the
00:03:56.802 --> 00:03:58.764
beginning of my radio career, I'd be like,
00:03:58.903 --> 00:03:59.623
oh, man, what am I going to do?
00:03:59.644 --> 00:04:00.164
So I'd try to like...
00:04:00.805 --> 00:04:01.925
create these like elaborate
00:04:01.966 --> 00:04:03.105
fun games and then I
00:04:03.145 --> 00:04:04.026
realized you know the best
00:04:04.067 --> 00:04:05.828
games to play with uh at
00:04:05.848 --> 00:04:07.429
with adults at a bar to get
00:04:07.449 --> 00:04:08.748
them interactive it's kids
00:04:08.788 --> 00:04:10.469
games man it's hot potato
00:04:10.909 --> 00:04:12.251
it's uh musical chairs
00:04:12.531 --> 00:04:14.012
because and here's why you
00:04:14.051 --> 00:04:14.792
don't really have to
00:04:14.831 --> 00:04:15.772
explain the rules they're
00:04:15.793 --> 00:04:16.973
embedded and they're simple
00:04:17.733 --> 00:04:18.894
and from what I've seen
00:04:18.915 --> 00:04:20.214
with blaze pods you
00:04:20.254 --> 00:04:21.076
probably don't need to do a
00:04:21.096 --> 00:04:22.476
lot of explaining you might
00:04:22.497 --> 00:04:23.976
need to give a prompt but
00:04:23.997 --> 00:04:25.218
then from there on there's
00:04:25.398 --> 00:04:26.658
they're pretty intuitive
00:04:27.278 --> 00:04:29.100
Like when you get an Apple phone,
00:04:29.120 --> 00:04:30.220
there's a lot you can do with it.
00:04:30.860 --> 00:04:32.480
You sort of figure it out by using it.
00:04:32.500 --> 00:04:34.562
You don't have to give them a manual.
00:04:34.781 --> 00:04:36.141
They're going to be able to figure it out.
00:04:37.783 --> 00:04:39.163
Well, we're good enough now, Jimmy,
00:04:39.202 --> 00:04:40.704
where you can say, yo,
00:04:41.103 --> 00:04:42.204
I got an event at a bar.
00:04:42.264 --> 00:04:43.665
And we call it being a pothead.
00:04:43.985 --> 00:04:44.584
You're a pothead.
00:04:44.665 --> 00:04:46.466
We call them pot games.
00:04:47.005 --> 00:04:48.346
But I could literally send
00:04:48.406 --> 00:04:50.927
to your phone a link of a
00:04:50.987 --> 00:04:52.007
drill I just created.
00:04:52.728 --> 00:04:53.728
Oh, like a template.
00:04:53.949 --> 00:04:54.189
Yeah.
00:04:55.088 --> 00:04:55.908
I can create yeah it's a
00:04:55.928 --> 00:04:57.088
template have a video it'll
00:04:57.108 --> 00:04:58.029
have how to set it up and
00:04:58.069 --> 00:04:59.310
what to do I can do that in
00:04:59.350 --> 00:05:00.370
ten seconds well maybe
00:05:00.389 --> 00:05:01.670
thirty seconds to record
00:05:01.689 --> 00:05:03.810
the video uh so we're doing
00:05:03.831 --> 00:05:04.711
that all the time people
00:05:04.730 --> 00:05:05.610
are asking us for different
00:05:05.630 --> 00:05:06.430
things we're shooting off
00:05:06.471 --> 00:05:08.052
these drills to individuals
00:05:08.591 --> 00:05:09.791
and it's so easy man like
00:05:09.851 --> 00:05:10.872
and that's why like pts
00:05:10.891 --> 00:05:11.391
will send them to their
00:05:11.432 --> 00:05:12.833
clients uh personal
00:05:12.853 --> 00:05:14.012
trainers are sending them
00:05:14.112 --> 00:05:14.952
to their patients and
00:05:14.992 --> 00:05:16.192
clients like people are
00:05:16.213 --> 00:05:17.333
just sending these their
00:05:17.392 --> 00:05:18.413
these exercises out for
00:05:18.434 --> 00:05:19.494
them to do at home or
00:05:20.074 --> 00:05:21.896
The head of a clinic might be sending out,
00:05:21.975 --> 00:05:22.136
hey,
00:05:22.156 --> 00:05:24.119
this is week one with all of our
00:05:24.158 --> 00:05:25.439
neuro patients or all of
00:05:25.500 --> 00:05:26.620
our vestibular patients.
00:05:27.002 --> 00:05:28.302
That's vestibular day one.
00:05:28.423 --> 00:05:29.944
And then they can log in and
00:05:29.964 --> 00:05:31.026
they can find those drills
00:05:31.146 --> 00:05:31.947
and knock them out.
00:05:32.548 --> 00:05:34.110
So, you know,
00:05:34.170 --> 00:05:35.610
you talked about a couple audiences like.
00:05:36.533 --> 00:05:38.134
PTs or trainers sending it
00:05:38.153 --> 00:05:39.235
to their clients or patients.
00:05:39.836 --> 00:05:41.557
But then what PTs love too,
00:05:41.596 --> 00:05:43.497
and here's my proof of why they love it.
00:05:43.517 --> 00:05:44.499
If you look at Instagram,
00:05:44.918 --> 00:05:45.860
some of the best performing
00:05:45.899 --> 00:05:47.060
videos and reels and short
00:05:47.081 --> 00:05:48.062
form content is like
00:05:48.841 --> 00:05:49.802
treatment techniques.
00:05:49.843 --> 00:05:50.142
Like, oh,
00:05:50.182 --> 00:05:52.024
give me a different way to do this.
00:05:52.264 --> 00:05:53.365
Oh, give me this, this.
00:05:53.766 --> 00:05:55.666
So I mean, there must be a ton of like,
00:05:56.507 --> 00:05:57.968
PT to PT or trainer to
00:05:58.009 --> 00:05:59.709
trainer or trainer to PT going, hey,
00:05:59.769 --> 00:06:00.591
I got this new drill or I
00:06:00.610 --> 00:06:01.571
designed this new drill.
00:06:01.771 --> 00:06:03.112
And so you're telling me the
00:06:03.151 --> 00:06:04.512
platform that you have with that.
00:06:04.992 --> 00:06:07.055
If I had a cool idea in upstate New York,
00:06:07.814 --> 00:06:08.815
I could create the video,
00:06:08.875 --> 00:06:09.935
create the template and
00:06:09.956 --> 00:06:10.997
then make it shareable or
00:06:11.036 --> 00:06:12.317
send it to my buddy in Florida.
00:06:12.718 --> 00:06:13.579
And he could be playing the
00:06:13.619 --> 00:06:14.778
same game or doing the same
00:06:14.819 --> 00:06:17.141
exercise if we had the same technology.
00:06:17.516 --> 00:06:18.117
A hundred percent.
00:06:18.598 --> 00:06:21.298
In fact, next week we're actually creating,
00:06:21.559 --> 00:06:22.540
I hate to use the term,
00:06:22.579 --> 00:06:24.100
but Instagram for blaze pod,
00:06:24.560 --> 00:06:25.701
where you can have all of
00:06:25.761 --> 00:06:27.081
Jimmy's exercises.
00:06:27.521 --> 00:06:28.382
So people will be like, Oh,
00:06:28.403 --> 00:06:29.362
I love what he's doing.
00:06:29.382 --> 00:06:30.444
They can follow you and they
00:06:30.463 --> 00:06:31.824
can look at everything you're doing.
00:06:31.904 --> 00:06:33.225
So Kevin Wilk is one of our
00:06:33.264 --> 00:06:34.065
early adopters.
00:06:34.086 --> 00:06:35.487
He did a full blown like ACL
00:06:35.526 --> 00:06:36.266
program with it.
00:06:36.307 --> 00:06:38.028
Some of his fellows are also
00:06:38.148 --> 00:06:39.269
using it quite regularly.
00:06:39.769 --> 00:06:41.108
And so he'll have a page up
00:06:41.129 --> 00:06:42.189
there with all of the
00:06:42.209 --> 00:06:43.810
drills that he's doing regularly and
00:06:44.130 --> 00:06:45.572
so pts around the world can
00:06:45.632 --> 00:06:46.692
go on and say oh this is
00:06:46.713 --> 00:06:47.733
the guy I follow because I
00:06:47.932 --> 00:06:49.254
love what he's putting out
00:06:49.894 --> 00:06:51.194
and so yeah we have lots of
00:06:51.634 --> 00:06:52.975
k-star kelly's threat I
00:06:52.995 --> 00:06:54.576
guess he goes by kel now uh
00:06:54.596 --> 00:06:55.598
same type of thing like
00:06:56.434 --> 00:06:57.355
Yeah,
00:06:57.375 --> 00:06:59.516
I always knew him as K-Star because
00:07:00.596 --> 00:07:01.697
he was a competitor of mine
00:07:01.718 --> 00:07:03.579
in a different life on different product.
00:07:03.598 --> 00:07:05.839
But super smart dude.
00:07:05.920 --> 00:07:07.300
I followed everything he did
00:07:07.380 --> 00:07:09.202
on social media, Instagram.
00:07:09.702 --> 00:07:11.024
And now he's coaching some
00:07:11.064 --> 00:07:12.084
water polo for his kids.
00:07:12.125 --> 00:07:13.345
And so we sent him some pods.
00:07:13.365 --> 00:07:14.946
And so I want to follow him
00:07:15.065 --> 00:07:16.067
as a strength conditioning coach.
00:07:16.086 --> 00:07:17.468
How does he use that?
00:07:17.528 --> 00:07:18.569
In the world of water polo.
00:07:18.588 --> 00:07:20.149
So now it'll be live on the
00:07:20.189 --> 00:07:22.170
website next week or maybe
00:07:22.290 --> 00:07:23.252
a week from then.
00:07:23.451 --> 00:07:25.233
And then it'll be on the app, I think,
00:07:25.312 --> 00:07:26.274
early twenty twenty five.
00:07:27.595 --> 00:07:29.076
Approximately how many stick
00:07:29.117 --> 00:07:30.478
figure drawings are there
00:07:30.718 --> 00:07:31.718
in the BlazePod app?
00:07:31.778 --> 00:07:32.959
I'm guessing the answer is zero.
00:07:33.259 --> 00:07:33.420
I mean,
00:07:33.480 --> 00:07:35.702
I went to PT school nine years ago
00:07:35.802 --> 00:07:36.944
and we were handing out like,
00:07:37.644 --> 00:07:39.266
nineteen seventies cartoons.
00:07:39.346 --> 00:07:40.146
And that was like, well,
00:07:40.166 --> 00:07:41.247
this is the best we have.
00:07:41.288 --> 00:07:41.848
And I want to be like,
00:07:41.968 --> 00:07:43.288
we put someone on the moon.
00:07:43.689 --> 00:07:44.891
This is the best we have.
00:07:44.930 --> 00:07:45.771
And it was stick figures.
00:07:46.396 --> 00:07:48.177
Bro, my favorite is the PRE, right?
00:07:48.197 --> 00:07:48.858
The perceived rate of
00:07:48.918 --> 00:07:50.699
exertion chart that we still use.
00:07:50.740 --> 00:07:52.480
Like, how do you feel?
00:07:52.841 --> 00:07:57.264
Like mad face to cry face to happy face.
00:07:57.903 --> 00:07:59.805
Like we're so archaic in
00:07:59.824 --> 00:08:00.766
some of the things that we
00:08:00.786 --> 00:08:01.786
still continue to use.
00:08:01.826 --> 00:08:02.526
It's crazy.
00:08:03.067 --> 00:08:06.310
I'm so grateful to have found BlazePod,
00:08:06.329 --> 00:08:08.451
who's initially a tech company.
00:08:09.012 --> 00:08:10.153
And that's where all of this
00:08:10.173 --> 00:08:11.915
stuff is really becoming real.
00:08:12.035 --> 00:08:12.495
Everything,
00:08:12.555 --> 00:08:14.576
every modality I did was all analog.
00:08:14.916 --> 00:08:16.077
And to team up with a tech
00:08:16.098 --> 00:08:17.178
company and be able to put
00:08:17.439 --> 00:08:18.540
some of the stuff I know
00:08:18.600 --> 00:08:21.262
for education with that, dude,
00:08:21.302 --> 00:08:22.324
that's been the godsend.
00:08:23.124 --> 00:08:24.805
Yeah, the tech is the how, but-
00:08:25.762 --> 00:08:26.702
You're not really buying the tech,
00:08:26.843 --> 00:08:28.403
but you never buy the drill.
00:08:28.444 --> 00:08:29.545
You buy the hole that you
00:08:29.564 --> 00:08:31.747
want to produce in the wall.
00:08:31.807 --> 00:08:32.067
Right.
00:08:32.587 --> 00:08:34.229
So you buy the blaze pods,
00:08:34.249 --> 00:08:36.551
you buy technology and you're like, oh,
00:08:36.650 --> 00:08:38.673
this allows me to simply, quickly,
00:08:38.753 --> 00:08:40.934
clearly get these things,
00:08:41.335 --> 00:08:42.176
get people to do these
00:08:42.196 --> 00:08:42.856
things or people to
00:08:42.976 --> 00:08:44.118
understand these things.
00:08:44.758 --> 00:08:46.179
So do you see a lot of people like I mean,
00:08:46.240 --> 00:08:46.539
obviously,
00:08:46.559 --> 00:08:48.422
this this is a this is a layup.
00:08:48.981 --> 00:08:50.004
for a clinic.
00:08:50.043 --> 00:08:50.825
So if you're like, hey,
00:08:50.845 --> 00:08:52.547
what are we going to buy this year?
00:08:52.567 --> 00:08:53.528
What are we going to upgrade?
00:08:53.928 --> 00:08:54.750
I feel like a set or
00:08:54.789 --> 00:08:56.011
multiple sets of blaze pods
00:08:56.111 --> 00:08:58.134
at a PT clinic is a layup.
00:08:59.135 --> 00:08:59.996
Are there people...
00:09:01.635 --> 00:09:03.798
that now go home and say,
00:09:04.019 --> 00:09:05.940
I'm prescribing you as your PT,
00:09:06.221 --> 00:09:07.381
you should continue to use
00:09:07.402 --> 00:09:08.964
these and the way to be
00:09:09.004 --> 00:09:10.205
able to do these exercises
00:09:10.325 --> 00:09:11.285
and make them fun because
00:09:11.306 --> 00:09:12.047
we know if they're not fun,
00:09:12.086 --> 00:09:12.827
I'm not gonna do them.
00:09:13.388 --> 00:09:14.369
Do you see PTs like
00:09:14.408 --> 00:09:16.370
essentially becoming like official,
00:09:16.451 --> 00:09:17.993
unofficial reps for BlazePod?
00:09:18.013 --> 00:09:20.215
Like you need these, here's the website,
00:09:20.716 --> 00:09:21.697
go buy these, take these home.
00:09:22.677 --> 00:09:23.158
Totally.
00:09:23.898 --> 00:09:24.599
It's funny you say that.
00:09:24.619 --> 00:09:26.519
Dr. Karen Purvis did a bunch of studies.
00:09:26.539 --> 00:09:27.301
She's passed away.
00:09:27.780 --> 00:09:28.662
But she did some studies
00:09:28.701 --> 00:09:30.283
that said to create neural
00:09:30.302 --> 00:09:32.104
stimulation or new neural
00:09:32.124 --> 00:09:33.345
pathways in your brain,
00:09:34.385 --> 00:09:35.285
or I call them like new
00:09:35.346 --> 00:09:37.006
activities in your brain,
00:09:37.047 --> 00:09:38.388
it takes four hundred repetitions.
00:09:38.989 --> 00:09:41.110
Unless those things are perceived as play,
00:09:41.509 --> 00:09:42.291
where in which they only
00:09:42.311 --> 00:09:43.251
take twenty five.
00:09:44.131 --> 00:09:45.192
And so four hundred reps to
00:09:45.232 --> 00:09:46.092
twenty five reps.
00:09:46.513 --> 00:09:47.533
That's why a lot of these
00:09:47.573 --> 00:09:48.874
PTs now they become
00:09:48.933 --> 00:09:50.434
resellers and they we have
00:09:50.475 --> 00:09:53.015
just a very basic like four pod pack.
00:09:53.056 --> 00:09:54.557
They say, hey, get these,
00:09:54.657 --> 00:09:56.418
take them home and I will I
00:09:56.437 --> 00:09:58.538
can send you to work out
00:09:58.558 --> 00:10:00.279
what I want you to do at home that day.
00:10:00.740 --> 00:10:02.240
so they save them in this
00:10:02.260 --> 00:10:03.881
little collections file and
00:10:04.302 --> 00:10:05.442
it's real easy they can go
00:10:05.503 --> 00:10:06.143
on them and say all right
00:10:06.163 --> 00:10:07.024
these are the the six
00:10:07.063 --> 00:10:07.783
things that I'm gonna do
00:10:07.803 --> 00:10:09.404
this week as prescribed by
00:10:09.445 --> 00:10:11.626
my pt um you know and
00:10:11.647 --> 00:10:12.947
that's just to help people
00:10:12.988 --> 00:10:14.489
get better faster so when
00:10:14.509 --> 00:10:15.109
they're in the clinic
00:10:15.129 --> 00:10:16.549
they're they people ask
00:10:16.570 --> 00:10:17.389
them all the time I mean it
00:10:17.429 --> 00:10:18.650
is such an engaging tool
00:10:19.030 --> 00:10:20.552
and it's brightened the the
00:10:20.591 --> 00:10:21.793
color of you know physical
00:10:21.812 --> 00:10:22.714
therapy clinics I
00:10:22.854 --> 00:10:24.674
volunteered early on in
00:10:24.794 --> 00:10:25.956
numerous clinics which
00:10:26.735 --> 00:10:27.336
And I'm old.
00:10:27.355 --> 00:10:28.376
It was one of the reasons I
00:10:28.417 --> 00:10:29.096
didn't want to become a
00:10:29.136 --> 00:10:29.817
physical therapist.
00:10:29.857 --> 00:10:31.298
I felt my personality was a
00:10:31.318 --> 00:10:32.399
little bit too dynamic.
00:10:32.458 --> 00:10:33.899
And what I realize now is I
00:10:33.940 --> 00:10:34.701
think I volunteered in the
00:10:34.721 --> 00:10:36.360
wrong clinics because
00:10:36.380 --> 00:10:37.402
there's some amazing clinics.
00:10:37.422 --> 00:10:38.322
But back in my day,
00:10:38.643 --> 00:10:39.423
before the doctorate
00:10:39.442 --> 00:10:40.703
program was even available,
00:10:41.764 --> 00:10:42.904
we'd go in and it was just
00:10:43.905 --> 00:10:45.285
I hate to say it was kind of boring.
00:10:45.346 --> 00:10:46.287
It was so clinical.
00:10:46.828 --> 00:10:47.849
Couple rubber bands, man.
00:10:48.149 --> 00:10:49.169
Health is environment.
00:10:49.529 --> 00:10:50.429
Health is culture.
00:10:50.549 --> 00:10:51.451
Health is the people you
00:10:51.471 --> 00:10:52.451
surround yourself with.
00:10:52.890 --> 00:10:53.591
And I felt like I was
00:10:53.631 --> 00:10:54.772
walking into a place that
00:10:54.812 --> 00:10:57.552
was like a little sickly all the time.
00:10:58.212 --> 00:10:59.673
And I was like, oh, like,
00:10:59.714 --> 00:11:00.833
am I going to really do this?
00:11:00.874 --> 00:11:01.794
And, you know,
00:11:01.894 --> 00:11:03.475
so you said you have one
00:11:03.514 --> 00:11:04.416
third of a master's degree.
00:11:04.436 --> 00:11:04.936
I have one third.
00:11:04.975 --> 00:11:05.135
Yeah.
00:11:05.216 --> 00:11:07.437
One third of a PT school degree.
00:11:08.706 --> 00:11:10.307
So, all right, we've talked about,
00:11:10.628 --> 00:11:10.928
and again,
00:11:10.969 --> 00:11:13.431
I think a layup is sports clinics,
00:11:13.571 --> 00:11:15.653
ortho clinics, active clinics, you know,
00:11:15.754 --> 00:11:17.755
trainers, coaches, those are layups.
00:11:18.397 --> 00:11:19.217
People have done interviews
00:11:19.258 --> 00:11:19.878
on those before.
00:11:20.058 --> 00:11:20.798
I try to do something a
00:11:20.839 --> 00:11:22.902
little bit different, deeper, which is,
00:11:23.062 --> 00:11:24.082
oh, I haven't thought about that.
00:11:24.504 --> 00:11:25.585
So let's go a different direction.
00:11:26.991 --> 00:11:27.692
neuro rehab.
00:11:27.732 --> 00:11:28.812
You talked about, you,
00:11:28.852 --> 00:11:29.494
you opened the door a
00:11:29.553 --> 00:11:31.073
second ago about neuro rehab, right?
00:11:31.615 --> 00:11:32.816
Help me understand how blaze
00:11:32.855 --> 00:11:34.777
pod has really made, you know,
00:11:34.836 --> 00:11:35.817
an impact in neuro
00:11:35.836 --> 00:11:37.557
rehabilitation people with that.
00:11:37.597 --> 00:11:38.739
You maybe wouldn't think of
00:11:38.798 --> 00:11:40.879
like technology like this
00:11:41.159 --> 00:11:42.201
with people who have things
00:11:42.240 --> 00:11:44.643
like Parkinson's disease, Alzheimer's.
00:11:45.003 --> 00:11:46.243
I don't think that's as clear.
00:11:46.263 --> 00:11:46.923
It wasn't for me.
00:11:46.943 --> 00:11:47.683
It was very easy.
00:11:47.764 --> 00:11:50.125
One, a soccer team, an ACL rehab,
00:11:50.145 --> 00:11:52.447
like you mentioned, but this thing,
00:11:52.787 --> 00:11:55.389
these things could, they're already, uh,
00:11:55.789 --> 00:11:57.014
making inroads on people
00:11:57.033 --> 00:11:58.298
with diseases like that,
00:11:58.359 --> 00:11:59.904
neurodegenerative diseases like that.
00:12:00.770 --> 00:12:01.571
So there's a group out there
00:12:01.591 --> 00:12:04.032
called the Neuro Collaborative.
00:12:04.292 --> 00:12:06.033
And they had this called
00:12:06.133 --> 00:12:07.553
Dendrite Expansion Day.
00:12:07.754 --> 00:12:09.674
And they had all their Sparkies out there.
00:12:09.695 --> 00:12:10.554
There was about, I think,
00:12:10.575 --> 00:12:11.654
forty physical therapists,
00:12:11.716 --> 00:12:12.495
occupational therapists
00:12:12.515 --> 00:12:13.115
that were out there.
00:12:13.615 --> 00:12:14.557
It was really cool because
00:12:14.576 --> 00:12:15.437
they had this woman named
00:12:15.496 --> 00:12:16.798
JJ come in and kind of do
00:12:16.817 --> 00:12:17.957
the educational session.
00:12:18.317 --> 00:12:19.379
There was three clients.
00:12:19.578 --> 00:12:21.479
One had a spinal cord issue
00:12:21.720 --> 00:12:23.659
and obviously some some brain issue.
00:12:24.100 --> 00:12:24.941
And then I'll speak to the
00:12:24.961 --> 00:12:26.020
woman that had Parkinson's.
00:12:26.461 --> 00:12:27.261
So this woman had
00:12:27.322 --> 00:12:28.682
Parkinson's in a wheelchair.
00:12:31.115 --> 00:12:34.035
They wanted to cue her left
00:12:34.076 --> 00:12:35.177
glute didn't work and all
00:12:35.197 --> 00:12:35.876
this other stuff.
00:12:35.897 --> 00:12:38.457
So they set up the step and the apparatus.
00:12:38.498 --> 00:12:40.119
And her goal was to kick
00:12:40.139 --> 00:12:41.679
this punching bag just to
00:12:41.860 --> 00:12:42.860
lift the leg up.
00:12:43.120 --> 00:12:44.600
They could not get her to do it.
00:12:45.000 --> 00:12:45.581
So Claire,
00:12:45.600 --> 00:12:49.143
who runs Rogue PT and Wellness
00:12:49.202 --> 00:12:50.442
in Orange County, California,
00:12:51.484 --> 00:12:53.403
she put the BlazePod around the bag.
00:12:54.024 --> 00:12:55.845
That woman in that wheelchair,
00:12:55.924 --> 00:12:57.285
you could see her eyes
00:12:57.426 --> 00:12:59.067
hyper-focus on this light
00:12:59.787 --> 00:13:01.988
And bro, within thirty seconds,
00:13:02.008 --> 00:13:03.269
she had been trying for ten minutes.
00:13:03.288 --> 00:13:04.808
They could not cue her to do it.
00:13:05.330 --> 00:13:06.730
She stood off this step,
00:13:06.990 --> 00:13:08.610
kicked it and then kicked
00:13:08.630 --> 00:13:10.251
it again and then kicked it again.
00:13:10.711 --> 00:13:11.773
And then when they sat down
00:13:11.832 --> 00:13:14.033
and JJ was describing to everybody,
00:13:14.514 --> 00:13:16.095
she was pushed away and
00:13:16.115 --> 00:13:18.035
she's reaching still with her foot.
00:13:18.336 --> 00:13:19.235
because she wants to
00:13:19.275 --> 00:13:20.716
continue to hit this light.
00:13:21.397 --> 00:13:22.457
Then they were doing some
00:13:22.498 --> 00:13:23.738
gait analysis with her.
00:13:23.818 --> 00:13:24.318
So, you know,
00:13:24.339 --> 00:13:25.438
they have her strapped in and
00:13:25.458 --> 00:13:26.480
they have the belt around
00:13:26.500 --> 00:13:27.460
her so she doesn't fall.
00:13:27.480 --> 00:13:28.201
She's walking.
00:13:28.860 --> 00:13:29.900
And she was like,
00:13:30.020 --> 00:13:31.221
thirty seven seconds to
00:13:31.261 --> 00:13:32.501
walk from one thing to another.
00:13:32.562 --> 00:13:32.783
Well,
00:13:32.822 --> 00:13:34.442
they put some blaze pods at the end
00:13:34.462 --> 00:13:36.323
of the room for her to go and get.
00:13:36.985 --> 00:13:39.044
She went from thirty seven
00:13:39.105 --> 00:13:40.446
seconds down to nineteen
00:13:40.505 --> 00:13:42.006
seconds down to sixteen
00:13:42.126 --> 00:13:44.168
seconds because it gave her this target.
00:13:44.687 --> 00:13:45.428
You talked about it.
00:13:45.448 --> 00:13:45.948
They're fun.
00:13:45.989 --> 00:13:46.649
They're addicting.
00:13:46.688 --> 00:13:47.769
They're like, you know,
00:13:47.789 --> 00:13:48.711
there's something there.
00:13:49.291 --> 00:13:51.091
I don't exactly know what it is.
00:13:51.111 --> 00:13:52.173
I don't know if it's the cat
00:13:52.192 --> 00:13:53.693
chasing the laser or what
00:13:53.754 --> 00:13:54.875
these lights do.
00:13:55.254 --> 00:13:59.217
But gamifying a situation takes any human,
00:13:59.238 --> 00:14:00.318
no matter what capacity,
00:14:00.658 --> 00:14:01.820
what degenerative disease,
00:14:02.139 --> 00:14:03.421
what ailment they have,
00:14:03.701 --> 00:14:05.361
and turn them into that person.
00:14:05.402 --> 00:14:07.823
Like a kid, if I go get mail,
00:14:07.984 --> 00:14:09.365
I'm going to go walk to the mailbox,
00:14:09.384 --> 00:14:10.245
say hi to the neighbors.
00:14:10.625 --> 00:14:12.025
If I ask my kid to go get the mail,
00:14:12.166 --> 00:14:13.647
they're sprinting to the mailbox.
00:14:13.726 --> 00:14:14.508
They run everywhere.
00:14:15.168 --> 00:14:17.188
it forces this playful
00:14:17.948 --> 00:14:20.289
behavior out of people in a
00:14:20.350 --> 00:14:22.130
way that's functional in a
00:14:22.171 --> 00:14:24.091
way that is targeted and works.
00:14:24.711 --> 00:14:25.772
As much as we talk about
00:14:25.831 --> 00:14:26.652
like the downfall of
00:14:26.711 --> 00:14:28.712
society with like the social apps, right?
00:14:28.753 --> 00:14:28.972
Hang on.
00:14:28.993 --> 00:14:30.274
I just got to check my LinkedIn.
00:14:30.333 --> 00:14:31.073
Ooh, what's that?
00:14:31.134 --> 00:14:32.293
The top right-hand corner MC.
00:14:32.313 --> 00:14:33.414
Like I got notifications and
00:14:33.434 --> 00:14:35.095
it's red and it's bright.
00:14:35.115 --> 00:14:36.336
And there's a number four, ah,
00:14:36.436 --> 00:14:37.056
four opportunity.
00:14:37.096 --> 00:14:38.015
I wonder what this is.
00:14:38.817 --> 00:14:40.417
We're big, dumb animals in a good way.
00:14:40.456 --> 00:14:42.177
We're all big, dumb animals, right?
00:14:42.562 --> 00:14:43.764
And we know like sort of how
00:14:43.823 --> 00:14:45.004
clickbait works or how the
00:14:45.065 --> 00:14:46.145
little red circle on
00:14:46.206 --> 00:14:48.187
Facebook works when I log in and I see,
00:14:48.368 --> 00:14:49.808
oh, how many opportunities do I have?
00:14:49.849 --> 00:14:50.690
Let me open this.
00:14:51.211 --> 00:14:52.311
We know these things.
00:14:52.652 --> 00:14:53.633
And then as you mentioned,
00:14:54.232 --> 00:14:55.714
we clinicalize something.
00:14:55.835 --> 00:14:56.674
We've all walked into that
00:14:56.715 --> 00:14:58.056
PT clinic or maybe you work there,
00:14:58.096 --> 00:14:58.937
maybe you still work there.
00:14:59.378 --> 00:14:59.957
We were like, man,
00:14:59.977 --> 00:15:01.399
it's like beige wallpaper,
00:15:01.418 --> 00:15:02.360
a couple of rubber bands,
00:15:02.419 --> 00:15:03.780
nothing heavier than a gallon of milk.
00:15:04.721 --> 00:15:05.763
And we're shocked when
00:15:05.802 --> 00:15:06.803
people don't get excited
00:15:06.844 --> 00:15:07.725
and move while they're there.
00:15:07.764 --> 00:15:08.365
You've created an
00:15:08.426 --> 00:15:09.687
environment that tells you
00:15:09.706 --> 00:15:10.748
to sit down and shut up.
00:15:11.128 --> 00:15:11.828
And we're confused when
00:15:11.849 --> 00:15:13.190
people don't stand up and run around.
00:15:14.260 --> 00:15:15.841
Our brains are wired for
00:15:16.062 --> 00:15:17.523
play if we allow it.
00:15:17.643 --> 00:15:20.745
It just feels like you're the bait, man.
00:15:20.764 --> 00:15:20.904
I mean,
00:15:20.965 --> 00:15:22.566
you're the cheese in the fun mousetrap,
00:15:22.586 --> 00:15:23.826
which is like, I'll chase that.
00:15:23.907 --> 00:15:24.647
I'll punch that.
00:15:24.727 --> 00:15:26.568
I'll rotate faster to do that.
00:15:27.208 --> 00:15:28.590
I'm not sure what ages it is.
00:15:28.690 --> 00:15:30.431
Is it thirteen, fifteen, eighteen,
00:15:30.451 --> 00:15:31.091
twenty five?
00:15:31.491 --> 00:15:33.413
When play isn't the first thing we think,
00:15:33.812 --> 00:15:33.993
right?
00:15:34.013 --> 00:15:36.154
We want now we want objectives.
00:15:36.215 --> 00:15:37.455
I think it's at the age to
00:15:37.514 --> 00:15:39.716
where you start to realize, like,
00:15:39.917 --> 00:15:41.298
do I look dumb doing this?
00:15:41.985 --> 00:15:43.908
And some of the fittest
00:15:43.947 --> 00:15:44.729
people on the planet,
00:15:45.089 --> 00:15:46.671
they don't give two Fs
00:15:46.691 --> 00:15:47.831
about how they look.
00:15:48.292 --> 00:15:49.192
They're running everywhere.
00:15:49.212 --> 00:15:50.293
They're doing everything.
00:15:50.995 --> 00:15:52.756
And not in a prankster bad way,
00:15:52.797 --> 00:15:54.197
but in that kid way.
00:15:54.217 --> 00:15:55.259
They've never lost it.
00:15:55.840 --> 00:15:56.559
There's a big tree.
00:15:56.580 --> 00:15:58.162
I'm going to go climb it.
00:15:58.422 --> 00:15:58.982
There's a fence.
00:15:59.003 --> 00:15:59.802
I'm going to jump over it.
00:15:59.842 --> 00:16:01.065
There's four stairs.
00:16:01.085 --> 00:16:01.164
Yeah.
00:16:01.565 --> 00:16:02.645
how many times in a four
00:16:02.686 --> 00:16:04.506
stair above the age of
00:16:04.567 --> 00:16:05.847
twelve did you just not
00:16:05.967 --> 00:16:07.269
jump down the whole thing
00:16:07.389 --> 00:16:08.289
right right and now you're
00:16:08.350 --> 00:16:09.671
walking down all four
00:16:09.730 --> 00:16:12.653
stairs no like I say phooey
00:16:12.692 --> 00:16:14.313
to that I'm gonna be
00:16:14.354 --> 00:16:15.615
jumping upstairs jumping
00:16:15.654 --> 00:16:16.956
down stairs pretending to
00:16:17.015 --> 00:16:18.937
rail slide stuff like my whole life
00:16:19.357 --> 00:16:20.197
And I think that's the
00:16:20.239 --> 00:16:21.339
ability that one of the
00:16:21.359 --> 00:16:22.480
things that we call playful
00:16:22.539 --> 00:16:24.301
learning that BlazePod really does.
00:16:24.721 --> 00:16:25.380
And that's what really
00:16:25.421 --> 00:16:26.822
colors the clinic in a way
00:16:26.841 --> 00:16:28.143
that's been so fascinating.
00:16:28.503 --> 00:16:29.243
I've been to some of these
00:16:29.283 --> 00:16:30.964
clinics that have BlazePod on the walls.
00:16:31.563 --> 00:16:33.465
Bro, I'm stimulated when I walk in.
00:16:33.625 --> 00:16:36.006
I'm like, this is awesome.
00:16:36.486 --> 00:16:37.427
Children's Health does a
00:16:37.467 --> 00:16:38.768
great job at that.
00:16:38.788 --> 00:16:39.729
There's a couple of clinics
00:16:39.749 --> 00:16:40.808
that I've been into.
00:16:41.229 --> 00:16:41.649
And I'm like,
00:16:44.030 --> 00:16:45.172
I want to rehab in here even
00:16:45.192 --> 00:16:45.892
though I'm not hurt.
00:16:46.667 --> 00:16:49.129
I mean, when Atari came out, you know,
00:16:49.188 --> 00:16:50.389
if you were to lay money on, like,
00:16:50.450 --> 00:16:52.030
which games were going to be successful,
00:16:52.071 --> 00:16:53.010
I bet you people were like, oh,
00:16:53.071 --> 00:16:54.371
it's the really complicated ones.
00:16:54.412 --> 00:16:55.013
And then you look at the
00:16:55.092 --> 00:16:56.693
ones that are simple, like Pac-Man.
00:16:57.313 --> 00:16:58.014
Well,
00:16:58.034 --> 00:16:59.254
you don't have to explain it that much,
00:16:59.535 --> 00:16:59.696
right?
00:16:59.716 --> 00:17:00.655
It's simple to do,
00:17:01.236 --> 00:17:02.597
but it's still got that element of, like,
00:17:02.977 --> 00:17:04.638
what changes every level on Pac-Man?
00:17:04.659 --> 00:17:05.839
Well, the speed of the bad guys,
00:17:06.000 --> 00:17:06.599
the layout.
00:17:06.619 --> 00:17:08.320
So now we've got to go a different maze.
00:17:08.801 --> 00:17:10.063
You look at, like, Mario Brothers.
00:17:10.083 --> 00:17:11.363
It's always, you know, Super Mario.
00:17:11.383 --> 00:17:12.544
It's always left to right.
00:17:12.904 --> 00:17:14.486
Coins, the noise.
00:17:14.665 --> 00:17:15.486
I haven't used Blaze Pod.
00:17:15.566 --> 00:17:16.366
They make noises.
00:17:19.169 --> 00:17:19.609
They do not.
00:17:19.809 --> 00:17:20.029
No.
00:17:20.750 --> 00:17:22.372
I mean, yeah, they don't.
00:17:22.872 --> 00:17:24.113
You get this one, two, three.
00:17:25.714 --> 00:17:27.016
But like, yeah, change color.
00:17:27.135 --> 00:17:27.997
They're interactive.
00:17:28.017 --> 00:17:28.777
They're haptic.
00:17:28.817 --> 00:17:30.038
Like I'm touching something.
00:17:30.459 --> 00:17:32.019
When you give somebody a target.
00:17:33.161 --> 00:17:35.022
That's real and not imaginary.
00:17:36.064 --> 00:17:37.625
They reach it or they sure
00:17:37.664 --> 00:17:38.445
as hell try to reach it.
00:17:39.534 --> 00:17:39.673
Well,
00:17:39.753 --> 00:17:42.076
and then the other great thing is
00:17:42.156 --> 00:17:43.057
they give you a time.
00:17:43.258 --> 00:17:44.338
They give you a score.
00:17:44.979 --> 00:17:45.740
And so you're like,
00:17:45.819 --> 00:17:47.342
not only do you compete against yourself,
00:17:47.362 --> 00:17:47.781
like, okay,
00:17:47.821 --> 00:17:48.843
this week you were this and
00:17:48.863 --> 00:17:49.743
this week you're this.
00:17:49.784 --> 00:17:51.086
And we can get into a whole
00:17:51.125 --> 00:17:52.086
bunch of stuff like how
00:17:52.126 --> 00:17:53.587
that can be a barometer for
00:17:53.647 --> 00:17:55.450
health and whether to
00:17:55.569 --> 00:17:56.651
unload the workout or
00:17:57.211 --> 00:17:58.413
decrease the intensity of
00:17:58.432 --> 00:17:59.513
it or whatever it is based
00:17:59.594 --> 00:18:01.115
on your baseline score.
00:18:01.635 --> 00:18:02.517
But the coolest thing with
00:18:02.537 --> 00:18:03.938
that is you're going
00:18:03.978 --> 00:18:04.798
against other people.
00:18:04.818 --> 00:18:05.778
There's a leaderboard on
00:18:06.359 --> 00:18:07.260
almost every drill.
00:18:07.760 --> 00:18:08.521
So you do one.
00:18:08.701 --> 00:18:09.221
I do one.
00:18:09.281 --> 00:18:10.643
We post the leaderboard up.
00:18:10.682 --> 00:18:11.544
A lot of clinics have the
00:18:11.604 --> 00:18:12.664
leaderboard right up there.
00:18:13.045 --> 00:18:15.326
And they're like, who's the fastest today?
00:18:16.188 --> 00:18:16.867
That score is that
00:18:16.968 --> 00:18:18.450
motivational piece that you
00:18:18.490 --> 00:18:19.750
want to come back and beat.
00:18:20.131 --> 00:18:21.372
We have these pods that we
00:18:21.392 --> 00:18:23.493
call the reactive intelligence wall, RIW.
00:18:23.513 --> 00:18:24.734
There's six pods set up.
00:18:24.775 --> 00:18:25.836
That's the one we do at all
00:18:25.855 --> 00:18:26.996
the APTA shows.
00:18:27.517 --> 00:18:28.538
So those are always up.
00:18:28.597 --> 00:18:29.598
Therapists will come by.
00:18:30.239 --> 00:18:30.598
Fifty,
00:18:30.638 --> 00:18:32.200
sixty times and do the wall because
00:18:32.220 --> 00:18:34.580
they to win a kid or just to compete.
00:18:34.961 --> 00:18:37.261
And Odell Beckham Jr., the NFL superstar,
00:18:37.301 --> 00:18:39.323
he has the highest score on the planet.
00:18:39.363 --> 00:18:40.343
It's sixty seven.
00:18:40.864 --> 00:18:42.544
And so I have trainers.
00:18:42.825 --> 00:18:44.744
I have like the people, coaches, trainers,
00:18:45.025 --> 00:18:45.885
physios that call me.
00:18:45.905 --> 00:18:47.567
They're like, what's the high score?
00:18:47.646 --> 00:18:48.467
Because I think I have
00:18:48.507 --> 00:18:49.487
someone who's going to who
00:18:49.567 --> 00:18:50.288
thinks he can beat it.
00:18:50.928 --> 00:18:52.930
So they're going after this high score.
00:18:52.970 --> 00:18:53.611
And of course,
00:18:53.631 --> 00:18:54.372
you're trying to crush
00:18:54.412 --> 00:18:55.593
everybody you're there with
00:18:55.712 --> 00:18:57.915
and what such and such a score.
00:18:57.996 --> 00:18:58.977
That's the thing that makes
00:18:59.037 --> 00:19:00.679
it just so freaking fun and addicting.
00:19:01.836 --> 00:19:02.757
We're social beings.
00:19:02.836 --> 00:19:03.778
Why are we shocked that when
00:19:03.798 --> 00:19:04.978
you make something social
00:19:05.018 --> 00:19:06.377
and fun and competitive,
00:19:06.417 --> 00:19:07.979
that people are more social,
00:19:08.038 --> 00:19:09.638
more fun and competitive and do it more?
00:19:10.299 --> 00:19:11.339
This should not shock us.
00:19:11.880 --> 00:19:12.700
It's a little confusing how
00:19:12.740 --> 00:19:14.480
it took us this long to
00:19:14.540 --> 00:19:15.580
actually understand this,
00:19:15.941 --> 00:19:16.760
but maybe the technology,
00:19:16.780 --> 00:19:17.501
the idea was there,
00:19:17.521 --> 00:19:18.561
but the technology wasn't.
00:19:18.582 --> 00:19:19.541
Cause I've seen a lot of
00:19:19.662 --> 00:19:21.563
really creative PTs, you know,
00:19:21.623 --> 00:19:24.104
long before Bluetooth and phones,
00:19:24.124 --> 00:19:25.584
like get very creative.
00:19:25.923 --> 00:19:27.104
I feel like the example I
00:19:27.124 --> 00:19:28.105
gave to a friend the other day,
00:19:28.944 --> 00:19:30.566
When I was explaining who I was talking to,
00:19:30.726 --> 00:19:33.207
meaning you, they're like, oh, I guess,
00:19:33.267 --> 00:19:33.487
yeah,
00:19:33.527 --> 00:19:34.807
it took a while for that technology
00:19:34.826 --> 00:19:35.847
to sort of come around.
00:19:35.928 --> 00:19:37.087
People probably could picture it.
00:19:37.107 --> 00:19:37.968
I go, yeah,
00:19:38.929 --> 00:19:40.308
there was an incredible Hulk
00:19:40.348 --> 00:19:41.470
movie in the eighties where
00:19:41.490 --> 00:19:43.309
they painted Lou Ferrigno with paint.
00:19:43.851 --> 00:19:44.611
And then he ran around.
00:19:44.631 --> 00:19:45.550
It was like, yeah,
00:19:46.030 --> 00:19:47.471
that was the most we could do then.
00:19:47.971 --> 00:19:49.492
And then fast forward to
00:19:49.532 --> 00:19:50.553
whatever year the first Hulk,
00:19:50.792 --> 00:19:51.933
the next Hulk movie came out.
00:19:52.753 --> 00:19:53.835
It was so good.
00:19:53.914 --> 00:19:55.575
You weren't seeing a guy who
00:19:55.595 --> 00:19:56.395
was painted green.
00:19:56.435 --> 00:19:57.876
You were really seeing.
00:19:57.896 --> 00:20:00.077
There was no more suspended disbelief,
00:20:00.357 --> 00:20:00.617
right?
00:20:01.137 --> 00:20:02.419
And I feel like that's what BlazePod did.
00:20:02.459 --> 00:20:02.739
It was like,
00:20:02.778 --> 00:20:03.839
don't envision that post-it
00:20:03.859 --> 00:20:04.619
note as a button.
00:20:04.640 --> 00:20:05.740
It's like, that's a button.
00:20:05.800 --> 00:20:07.442
When I push it, something happens,
00:20:07.461 --> 00:20:08.622
and then something else happens.
00:20:09.423 --> 00:20:11.143
And now I'm focused on the button.
00:20:11.182 --> 00:20:12.003
There's no pretend.
00:20:12.223 --> 00:20:14.464
This is a real thing.
00:20:14.704 --> 00:20:15.586
So let's go future.
00:20:16.605 --> 00:20:17.307
What role do you see
00:20:17.326 --> 00:20:18.307
BlazePod playing in
00:20:18.346 --> 00:20:19.387
physical therapy clinics in
00:20:19.407 --> 00:20:20.548
the next five years?
00:20:20.567 --> 00:20:21.429
You've explained a bunch of
00:20:21.449 --> 00:20:23.609
ways it's already doing this.
00:20:23.650 --> 00:20:24.470
Like, you know,
00:20:24.711 --> 00:20:26.371
there's even some ideas I didn't know.
00:20:27.031 --> 00:20:28.752
And what's what do you
00:20:28.873 --> 00:20:29.712
what's what's the thing?
00:20:29.853 --> 00:20:30.854
Don't say anything here that
00:20:30.874 --> 00:20:32.214
I have to delete or bleep out.
00:20:32.234 --> 00:20:35.036
But what what could be next
00:20:35.115 --> 00:20:36.537
with this type of technology?
00:20:36.973 --> 00:20:37.653
So I think what makes
00:20:37.693 --> 00:20:40.095
BlazePod so impactful,
00:20:40.234 --> 00:20:42.496
not only is the app super user-friendly,
00:20:42.736 --> 00:20:44.616
easy to deploy, Bluetooth connection,
00:20:44.757 --> 00:20:46.877
super easy, they're durable,
00:20:46.917 --> 00:20:48.178
they're light, they're portable,
00:20:48.198 --> 00:20:50.118
they're affordable, they're waterproof.
00:20:50.699 --> 00:20:52.039
All of the cool components,
00:20:52.519 --> 00:20:53.660
BlazePod is now gonna get
00:20:53.680 --> 00:20:54.560
into other products.
00:20:55.060 --> 00:20:57.521
So I can't reveal a lot of it,
00:20:57.561 --> 00:20:59.402
but potentially things that
00:20:59.442 --> 00:21:01.123
have to do with hand-eye coordination.
00:21:01.563 --> 00:21:02.663
Maybe things that have to do
00:21:02.703 --> 00:21:04.224
with like rebounding back
00:21:04.244 --> 00:21:05.625
and forth on certain things.
00:21:06.026 --> 00:21:07.307
So they're taking that that
00:21:07.467 --> 00:21:08.827
awesome tech and and the
00:21:08.887 --> 00:21:10.148
tech has been out there.
00:21:10.169 --> 00:21:11.369
But just like the computer
00:21:11.390 --> 00:21:12.310
when it first came out,
00:21:12.330 --> 00:21:13.612
that was hundreds of
00:21:13.652 --> 00:21:15.472
thousands of dollars and gigantic.
00:21:15.933 --> 00:21:17.474
There was reactive lights
00:21:17.515 --> 00:21:18.635
before I used them at the
00:21:18.695 --> 00:21:20.356
at the lab in college.
00:21:20.717 --> 00:21:23.138
They were just thirty thousand dollars.
00:21:23.638 --> 00:21:25.700
and and labs could have them
00:21:25.720 --> 00:21:26.440
but they weren't that
00:21:26.599 --> 00:21:27.760
useful I couldn't deploy
00:21:27.780 --> 00:21:29.682
them at like at my whim and
00:21:29.721 --> 00:21:31.521
so I think that's the cool
00:21:31.541 --> 00:21:32.522
thing with blazebot is they
00:21:32.563 --> 00:21:33.843
know how to modularize
00:21:33.883 --> 00:21:35.003
things they know how to
00:21:35.064 --> 00:21:36.523
make things that can do a
00:21:36.625 --> 00:21:38.664
lot but still be at an
00:21:38.884 --> 00:21:40.665
affordable cost and at a
00:21:40.806 --> 00:21:41.987
level where you don't have
00:21:42.027 --> 00:21:43.267
to be a rocket scientist to
00:21:43.307 --> 00:21:44.647
figure out that's the
00:21:44.667 --> 00:21:45.528
biggest thing is like
00:21:45.587 --> 00:21:46.929
nobody wants to buy tech
00:21:46.969 --> 00:21:48.189
and not know how to like
00:21:48.328 --> 00:21:49.529
pick it up and just use it
00:21:50.009 --> 00:21:51.010
And those are the biggest
00:21:51.050 --> 00:21:51.892
troubleshooting things.
00:21:51.912 --> 00:21:52.833
People are like, oh,
00:21:52.893 --> 00:21:53.453
I don't know if I know how
00:21:53.473 --> 00:21:54.015
to use voice pod.
00:21:54.075 --> 00:21:55.797
I go, have you opened the box?
00:21:56.196 --> 00:21:58.058
And a lot of times they're like, not yet.
00:21:58.619 --> 00:21:59.299
And I'm like, wait,
00:21:59.359 --> 00:22:00.942
your barrier of entry is
00:22:00.981 --> 00:22:01.803
like you're afraid that
00:22:01.823 --> 00:22:03.444
there's tech in that box.
00:22:04.226 --> 00:22:06.288
And once you open it up, you're like, oh,
00:22:06.327 --> 00:22:06.808
my gosh,
00:22:06.848 --> 00:22:09.371
like this was so easy to just set up.
00:22:10.251 --> 00:22:12.972
I think the analytics is
00:22:13.012 --> 00:22:14.634
going to improve where
00:22:14.653 --> 00:22:15.294
you're going to be able to
00:22:15.334 --> 00:22:16.335
tell a lot more things.
00:22:16.414 --> 00:22:17.335
If you're an injured
00:22:17.375 --> 00:22:20.017
individual between the age
00:22:20.037 --> 00:22:21.217
of seventy and eighty,
00:22:21.477 --> 00:22:22.357
we're going to have a lot
00:22:22.458 --> 00:22:24.278
better data that says
00:22:24.679 --> 00:22:25.699
you're in whatever
00:22:25.739 --> 00:22:27.160
percentile of people that
00:22:27.200 --> 00:22:29.441
are dealing with ACLs in this drill.
00:22:29.961 --> 00:22:31.261
the drills are going to get better.
00:22:31.301 --> 00:22:33.462
There'll be more analytics
00:22:33.522 --> 00:22:36.585
and data that you can refer to.
00:22:36.964 --> 00:22:37.865
I think now that we're
00:22:37.944 --> 00:22:38.945
opening up this training
00:22:38.965 --> 00:22:41.106
hub to all these organic users,
00:22:42.607 --> 00:22:43.807
we'll filter out some of
00:22:43.827 --> 00:22:44.608
the ones and we'll just
00:22:44.648 --> 00:22:46.950
have our professionals initially putting
00:22:47.269 --> 00:22:48.171
putting information out
00:22:48.211 --> 00:22:50.132
there that's the sky's the
00:22:50.173 --> 00:22:51.733
limit there because there's
00:22:51.753 --> 00:22:52.795
this this girl that was
00:22:52.855 --> 00:22:54.375
working on some some brain
00:22:54.435 --> 00:22:56.257
stuff and she set the pods
00:22:56.317 --> 00:22:58.098
up in a way where she had
00:22:58.138 --> 00:22:59.380
four pods and they turned a
00:22:59.420 --> 00:23:00.500
different color each one of
00:23:00.520 --> 00:23:01.241
them turned a different
00:23:01.261 --> 00:23:03.502
color she had cones and she
00:23:03.522 --> 00:23:05.525
was organizing the cones to
00:23:05.565 --> 00:23:06.965
match the colors of the
00:23:07.006 --> 00:23:08.627
pods then she hit a pod and
00:23:08.667 --> 00:23:09.627
they would re they would
00:23:09.667 --> 00:23:11.329
recolor and then she'd move
00:23:11.369 --> 00:23:13.151
the cones to match that so
00:23:13.171 --> 00:23:14.932
she was effectively doing puzzles
00:23:15.452 --> 00:23:17.615
Now our app doesn't really
00:23:17.675 --> 00:23:19.038
have a way to do that,
00:23:19.057 --> 00:23:20.159
but she found a hack.
00:23:20.219 --> 00:23:21.240
And that hack is like,
00:23:21.641 --> 00:23:22.241
even though I'm one.
00:23:23.787 --> 00:23:25.468
If I put four players all
00:23:25.488 --> 00:23:26.469
with a different color,
00:23:26.848 --> 00:23:27.849
I can do this drill.
00:23:28.529 --> 00:23:30.551
And so like we have to now
00:23:30.731 --> 00:23:32.192
change our app or improve
00:23:32.232 --> 00:23:34.714
our app to kind of hold up
00:23:34.755 --> 00:23:36.655
to all the cool things that
00:23:36.736 --> 00:23:39.597
all of these neuro PTs, pediatric PTs,
00:23:39.778 --> 00:23:41.199
ortho PTs are doing.
00:23:41.459 --> 00:23:42.599
They're literally making us
00:23:42.660 --> 00:23:44.500
work harder because they're
00:23:44.540 --> 00:23:46.423
creating such great things with it.
00:23:46.982 --> 00:23:47.943
but you're able to adapt.
00:23:47.963 --> 00:23:49.547
The tech is able to go, okay, cool,
00:23:50.288 --> 00:23:51.348
because it's a mixture of
00:23:51.409 --> 00:23:53.251
software and hardware, right?
00:23:53.892 --> 00:23:55.074
You're able to sort of adapt
00:23:56.296 --> 00:23:57.477
from the user's suggestion,
00:23:57.497 --> 00:23:58.198
and that's when people will
00:23:58.218 --> 00:23:59.519
not only use you for one
00:24:00.060 --> 00:24:01.162
problem to solve,
00:24:02.074 --> 00:24:02.814
you're going to have a
00:24:03.074 --> 00:24:04.414
toolbox full of problems
00:24:04.454 --> 00:24:05.255
that you can solve in a
00:24:05.295 --> 00:24:06.095
hundred different ways.
00:24:06.515 --> 00:24:09.415
You, you mentioned another, um, uh, uh,
00:24:09.496 --> 00:24:10.935
patient population that again,
00:24:11.076 --> 00:24:12.156
sports orthopedics,
00:24:12.196 --> 00:24:13.116
I feel like as a layup,
00:24:13.136 --> 00:24:13.797
that's the thing that
00:24:13.817 --> 00:24:15.076
people can see from a mile away.
00:24:15.438 --> 00:24:17.397
We talked about neuro and JJ Mattertini,
00:24:17.417 --> 00:24:18.057
you mentioned with the
00:24:18.097 --> 00:24:18.778
neuro collaborative,
00:24:19.157 --> 00:24:20.199
let's talk about two more
00:24:20.219 --> 00:24:21.999
that always sort of, um,
00:24:22.479 --> 00:24:24.880
get the short end of the stick, um,
00:24:25.380 --> 00:24:26.862
And one that doesn't,
00:24:26.961 --> 00:24:28.123
but maybe needs some more tech,
00:24:28.143 --> 00:24:29.564
and that's geriatric
00:24:30.064 --> 00:24:31.645
patients and pediatric patients.
00:24:31.665 --> 00:24:33.166
I feel like we play games with kids,
00:24:33.186 --> 00:24:34.347
but a lot of times they're toys.
00:24:34.847 --> 00:24:37.471
This feels like video games in real life.
00:24:37.570 --> 00:24:39.071
And why aren't older adults
00:24:39.112 --> 00:24:41.433
playing video games in real life?
00:24:41.453 --> 00:24:43.154
So talk about geriatric and
00:24:43.194 --> 00:24:44.096
pediatric settings,
00:24:44.155 --> 00:24:45.317
like two populations with
00:24:45.757 --> 00:24:46.817
such different needs.
00:24:47.439 --> 00:24:48.880
But I feel like if you put a
00:24:48.920 --> 00:24:50.701
creative trainer or PT in
00:24:50.721 --> 00:24:52.163
the room with BlazePods and those people,
00:24:52.323 --> 00:24:53.183
they figure it out.
00:24:54.161 --> 00:24:55.323
So one of the biggest
00:24:55.363 --> 00:24:56.523
problems that we have,
00:24:56.585 --> 00:24:57.806
and I see it everywhere,
00:24:58.186 --> 00:24:59.469
we treat our older adult
00:24:59.489 --> 00:25:01.330
population like they're made of glass.
00:25:01.932 --> 00:25:04.174
Like we will not challenge them.
00:25:04.234 --> 00:25:05.938
Like what weight did you just give them?
00:25:06.397 --> 00:25:08.320
One pound, one pound.
00:25:09.096 --> 00:25:10.477
Like that's doing nothing.
00:25:11.077 --> 00:25:11.298
Right.
00:25:11.458 --> 00:25:12.499
So, so we don't,
00:25:12.538 --> 00:25:13.819
we don't give them enough weight.
00:25:13.859 --> 00:25:14.840
We're too afraid.
00:25:14.901 --> 00:25:16.221
And maybe it's lawsuits and
00:25:16.301 --> 00:25:17.002
stuff that I'm going to,
00:25:17.303 --> 00:25:18.163
that I don't know about.
00:25:18.324 --> 00:25:18.584
Okay.
00:25:18.984 --> 00:25:20.006
What I'm going to focus on
00:25:20.165 --> 00:25:22.146
is these older adult,
00:25:22.188 --> 00:25:23.608
they want to be challenged.
00:25:23.868 --> 00:25:25.951
They want to go after that goal.
00:25:26.211 --> 00:25:27.571
They want to get to that number.
00:25:28.073 --> 00:25:31.715
I saw, uh, this woman with, um, uh,
00:25:31.736 --> 00:25:33.837
spinal cord injury couldn't roll and
00:25:34.317 --> 00:25:36.400
We couldn't cue her to roll.
00:25:36.920 --> 00:25:38.521
But when we put the pods next to her,
00:25:38.541 --> 00:25:39.482
we're like, go get that.
00:25:39.722 --> 00:25:42.045
She's like, boom, boom, boom.
00:25:42.384 --> 00:25:43.486
All of a sudden something in
00:25:43.506 --> 00:25:44.747
her neural system was like,
00:25:45.067 --> 00:25:46.548
I need to get after those.
00:25:46.588 --> 00:25:48.589
And so I would say blaze pod.
00:25:49.090 --> 00:25:51.212
If I, if I tell you to run, Hey, go,
00:25:51.593 --> 00:25:52.794
go touch that and come back.
00:25:53.094 --> 00:25:54.695
You're like, ah, my legs are heavy.
00:25:54.756 --> 00:25:55.355
Maybe I will.
00:25:55.395 --> 00:25:56.237
Maybe I won't.
00:25:56.297 --> 00:25:56.477
Yeah.
00:25:57.478 --> 00:25:58.179
And you'll go there.
00:25:58.318 --> 00:25:59.140
Maybe you come back.
00:25:59.279 --> 00:26:01.741
Now, if I have a light there and I'm like,
00:26:01.801 --> 00:26:02.942
all right, this is a reactive light.
00:26:03.182 --> 00:26:04.305
You can set the time so you
00:26:04.325 --> 00:26:05.425
have a second and a half to
00:26:05.445 --> 00:26:06.826
get there or two seconds to get there.
00:26:07.307 --> 00:26:08.828
When you have a target,
00:26:08.868 --> 00:26:10.130
when you have something to do,
00:26:10.569 --> 00:26:11.991
you're going for it.
00:26:12.372 --> 00:26:12.711
That's why...
00:26:14.063 --> 00:26:14.884
When you're training,
00:26:14.923 --> 00:26:15.865
like you're a sprinter,
00:26:16.045 --> 00:26:17.346
you may never accomplish
00:26:17.365 --> 00:26:21.128
your sprint goal until competition.
00:26:21.788 --> 00:26:23.029
It's like it's live.
00:26:23.049 --> 00:26:24.230
Things are hyped up.
00:26:24.270 --> 00:26:26.133
It's like now it's time.
00:26:26.212 --> 00:26:28.193
Now I'm under the shooter's pistol.
00:26:28.595 --> 00:26:29.875
Now there's the finish line.
00:26:30.336 --> 00:26:31.977
So all of that is what
00:26:32.017 --> 00:26:32.857
happens when you're
00:26:32.897 --> 00:26:33.999
creating these drills for
00:26:34.019 --> 00:26:35.200
your client population.
00:26:35.700 --> 00:26:37.320
The same thing happens, Jimmy,
00:26:37.682 --> 00:26:39.163
in the pediatric population.
00:26:39.303 --> 00:26:41.964
And I would put like a big flag on,
00:26:42.184 --> 00:26:42.785
not a red flag,
00:26:42.805 --> 00:26:45.346
but a green go flag on autism.
00:26:45.847 --> 00:26:47.288
The autistic population that
00:26:47.308 --> 00:26:48.250
people are working with,
00:26:48.269 --> 00:26:49.711
and there's some neural elements there,
00:26:49.971 --> 00:26:51.852
they love BlazePod.
00:26:52.192 --> 00:26:53.513
And one of the reasons why
00:26:53.594 --> 00:26:55.454
is because it helps them focus.
00:26:55.954 --> 00:26:57.036
One of the drills on it is
00:26:57.076 --> 00:26:58.176
we give you distracting
00:26:58.237 --> 00:26:59.577
lights or we'll say, okay,
00:27:00.019 --> 00:27:01.400
you have to only touch that
00:27:01.420 --> 00:27:02.961
color with this hand and
00:27:03.000 --> 00:27:04.261
that color with this hand.
00:27:05.323 --> 00:27:06.624
And if you see this color,
00:27:06.804 --> 00:27:07.765
you got to turn around and
00:27:07.785 --> 00:27:08.806
do whatever it is.
00:27:09.227 --> 00:27:10.448
So you can give them these
00:27:10.468 --> 00:27:13.411
cognitive cues for each light color.
00:27:13.830 --> 00:27:15.113
But what happens is because
00:27:15.212 --> 00:27:18.175
now there's so much focus,
00:27:18.455 --> 00:27:20.938
they don't lose that like three seconds.
00:27:21.038 --> 00:27:21.118
Oh,
00:27:21.219 --> 00:27:22.859
I'm out chasing butterflies or I'm
00:27:22.880 --> 00:27:23.721
looking for this and this.
00:27:24.101 --> 00:27:25.163
You are in it.
00:27:25.903 --> 00:27:27.384
And so a lot of the science
00:27:27.403 --> 00:27:28.744
shows it's like we do a lot
00:27:28.785 --> 00:27:29.625
of drills for thirty
00:27:29.665 --> 00:27:30.645
seconds because people are
00:27:30.665 --> 00:27:32.207
going one hundred percent
00:27:32.508 --> 00:27:34.409
geriatric pediatric doesn't matter.
00:27:34.449 --> 00:27:35.128
These people are going one
00:27:35.148 --> 00:27:35.930
hundred percent because
00:27:35.950 --> 00:27:37.730
there's a timer on it and
00:27:37.750 --> 00:27:39.051
they want to accomplish that.
00:27:39.071 --> 00:27:40.373
They want to beat the score.
00:27:41.012 --> 00:27:43.433
But what what it does on the
00:27:43.493 --> 00:27:44.513
other side is that it
00:27:44.554 --> 00:27:46.755
allows you to just lock in.
00:27:46.934 --> 00:27:47.994
And so we'll put it on like
00:27:48.035 --> 00:27:49.155
two or three minutes so
00:27:49.175 --> 00:27:50.375
that you can get this nice
00:27:50.796 --> 00:27:52.596
like cardiovascular fatigue,
00:27:52.797 --> 00:27:55.817
this nice metabolic fatigue
00:27:55.837 --> 00:27:57.358
that's happening or sorry,
00:27:57.419 --> 00:27:58.939
neurological fatigue that's
00:27:58.979 --> 00:28:00.138
happening at the same time
00:28:00.500 --> 00:28:01.599
after a period of like two
00:28:01.619 --> 00:28:02.240
to three minutes.
00:28:02.619 --> 00:28:02.779
Well,
00:28:02.799 --> 00:28:04.381
that person who's never been able to
00:28:04.441 --> 00:28:05.861
focus longer than ten
00:28:05.961 --> 00:28:08.241
seconds now just did a full
00:28:08.281 --> 00:28:10.222
blown drill for three minutes.
00:28:10.742 --> 00:28:12.224
So now you're creating those
00:28:12.285 --> 00:28:13.965
neural pathways that have
00:28:13.986 --> 00:28:15.768
to do with stamina and resilience,
00:28:15.847 --> 00:28:17.409
whereas before they they
00:28:17.449 --> 00:28:18.150
couldn't do that.
00:28:18.609 --> 00:28:19.611
And so they're really big in
00:28:19.631 --> 00:28:20.872
that pediatric setting.
00:28:21.452 --> 00:28:23.034
A lot of coaches will use it for that.
00:28:23.074 --> 00:28:24.315
They're like, yo, go hit the pods.
00:28:24.355 --> 00:28:25.155
This is your drill.
00:28:25.395 --> 00:28:26.537
I'll see you in ten minutes.
00:28:27.077 --> 00:28:28.358
And they let them go.
00:28:28.439 --> 00:28:29.799
And these kids like they'll
00:28:29.839 --> 00:28:31.040
run the app by themselves.
00:28:31.221 --> 00:28:33.002
They are one hundred percent focused.
00:28:33.373 --> 00:28:34.894
Games, when you give,
00:28:34.933 --> 00:28:36.295
we rise to the level of our
00:28:36.394 --> 00:28:38.276
competition or our
00:28:38.316 --> 00:28:39.916
motivation and can things,
00:28:40.277 --> 00:28:41.438
motivation's intrinsic.
00:28:41.458 --> 00:28:42.179
We talked about this the
00:28:42.199 --> 00:28:42.999
other day on the show.
00:28:43.439 --> 00:28:44.220
But when you can give me an
00:28:44.359 --> 00:28:46.141
external stimuli to then
00:28:46.181 --> 00:28:48.603
change my internal motivation, it works.
00:28:48.982 --> 00:28:49.603
This is a game.
00:28:49.623 --> 00:28:50.884
This is, you know, hey,
00:28:50.923 --> 00:28:52.105
some people aren't into running.
00:28:52.625 --> 00:28:54.184
but some people will chase a ball all day.
00:28:54.346 --> 00:28:54.625
Great.
00:28:54.945 --> 00:28:55.526
Let's, let's,
00:28:55.605 --> 00:28:56.645
let's throw a ball in front of them.
00:28:56.665 --> 00:28:56.826
Let's,
00:28:56.965 --> 00:28:58.267
let's make them do different things
00:28:58.287 --> 00:28:59.567
to get different things out of it.
00:28:59.886 --> 00:29:01.567
You mentioned data a few minutes ago,
00:29:01.807 --> 00:29:03.367
and obviously I'm just
00:29:03.407 --> 00:29:04.528
playing catch up here, right?
00:29:04.548 --> 00:29:05.949
Just learning about blaze pods.
00:29:06.909 --> 00:29:08.670
But research, something really important.
00:29:08.690 --> 00:29:09.589
You guys are supporting the
00:29:09.609 --> 00:29:10.569
foundation for physical
00:29:10.609 --> 00:29:11.951
therapy research as a partner.
00:29:11.971 --> 00:29:13.651
It's an organization that I'm, you know,
00:29:13.691 --> 00:29:16.571
pretty related with having
00:29:16.672 --> 00:29:17.472
served on the board of
00:29:17.492 --> 00:29:18.393
trustees for the last,
00:29:19.012 --> 00:29:20.413
five years, which is weird to think.
00:29:20.433 --> 00:29:21.134
I've been doing something
00:29:21.153 --> 00:29:21.934
like this for five years.
00:29:22.335 --> 00:29:23.976
But that's an organization, essentially,
00:29:23.996 --> 00:29:24.836
people are like, what do they do?
00:29:24.876 --> 00:29:25.517
I'm like, well,
00:29:25.557 --> 00:29:26.097
if you wanna be able to
00:29:26.157 --> 00:29:28.318
prove something in physical therapy,
00:29:28.519 --> 00:29:29.279
you need research.
00:29:29.319 --> 00:29:30.461
To do that, you need people.
00:29:30.840 --> 00:29:32.201
To do that full-time, you need money.
00:29:33.041 --> 00:29:34.262
And it just sounds like, man,
00:29:34.323 --> 00:29:35.784
BlazePod is probably a tool
00:29:35.804 --> 00:29:37.444
people could use on
00:29:38.086 --> 00:29:39.487
research studies to gather
00:29:39.586 --> 00:29:41.268
effective data on time and
00:29:41.307 --> 00:29:42.548
speed and amplitude and all
00:29:42.588 --> 00:29:43.409
those different things
00:29:43.789 --> 00:29:44.730
without having to have a
00:29:45.230 --> 00:29:46.971
lab that costs ten million dollars.
00:29:47.901 --> 00:29:50.223
So David Rowan with SME, who, you know,
00:29:51.205 --> 00:29:51.787
great guy.
00:29:51.826 --> 00:29:52.827
He actually introduced me to
00:29:52.887 --> 00:29:53.750
one of my heroes,
00:29:53.789 --> 00:29:55.031
which is Marilyn Moffitt.
00:29:56.794 --> 00:29:58.395
We are a new partner in research.
00:29:58.557 --> 00:30:01.141
And so I've mentioned Sarah earlier,
00:30:01.201 --> 00:30:03.423
Sarah Chaffee and David and
00:30:04.023 --> 00:30:04.785
They invited us in,
00:30:04.805 --> 00:30:05.525
they introduced us to a
00:30:05.545 --> 00:30:07.046
bunch of different people in that space.
00:30:07.925 --> 00:30:11.567
We love the idea of supporting research.
00:30:11.768 --> 00:30:12.948
The University of Utah,
00:30:13.268 --> 00:30:14.848
George Davies with Southern
00:30:14.888 --> 00:30:15.869
Georgia University,
00:30:16.309 --> 00:30:17.670
he's one of the leaders in
00:30:17.710 --> 00:30:18.631
taking BlazePod.
00:30:18.671 --> 00:30:20.832
In fact, he and Kevin Wilt,
00:30:21.332 --> 00:30:22.593
Have the most incredible
00:30:22.613 --> 00:30:23.733
like they're trying to
00:30:23.794 --> 00:30:25.435
change the return to sport
00:30:25.476 --> 00:30:27.477
or return to play or return to activity,
00:30:27.517 --> 00:30:28.518
whatever we're calling it now.
00:30:29.038 --> 00:30:30.839
That protocol to basically
00:30:30.900 --> 00:30:33.241
say BlazePod is the tool
00:30:33.261 --> 00:30:34.583
that needs to be used
00:30:34.923 --> 00:30:36.263
because it is the one that
00:30:36.364 --> 00:30:38.105
actually measures reaction time.
00:30:38.665 --> 00:30:39.946
So there's three separate
00:30:40.007 --> 00:30:41.608
third party studies that
00:30:41.848 --> 00:30:43.710
validate BlazePod as a
00:30:43.769 --> 00:30:45.571
reliable measurement system.
00:30:45.932 --> 00:30:46.772
We didn't pay for it.
00:30:47.353 --> 00:30:48.493
Somebody came out and did that.
00:30:49.334 --> 00:30:50.275
University of Utah, again,
00:30:50.295 --> 00:30:50.934
like I was saying,
00:30:51.234 --> 00:30:52.996
they have used it as a
00:30:53.076 --> 00:30:54.037
measurement system for
00:30:54.297 --> 00:30:55.498
other things they're doing.
00:30:57.679 --> 00:30:58.219
That's awesome.
00:30:58.239 --> 00:31:00.461
That just proves how accurate the tech is.
00:31:01.080 --> 00:31:03.001
Then George Davies and Zach
00:31:03.041 --> 00:31:04.682
Thomas and a number of other PTs,
00:31:05.022 --> 00:31:06.703
they're doing actual protocols.
00:31:06.743 --> 00:31:08.285
Maybe there's the shoulder
00:31:08.325 --> 00:31:10.165
protocol that takes you
00:31:10.205 --> 00:31:11.227
from one thing to another.
00:31:11.646 --> 00:31:12.968
they're they're creating
00:31:13.008 --> 00:31:14.588
those protocols using blaze
00:31:14.628 --> 00:31:16.430
pod so instead of just you
00:31:16.450 --> 00:31:17.810
know touching and reaching
00:31:17.851 --> 00:31:19.332
and having like oh use your
00:31:19.372 --> 00:31:20.872
goniometer use your like
00:31:20.892 --> 00:31:22.692
you know your your eyes
00:31:22.874 --> 00:31:24.714
giving these unbiased or
00:31:24.734 --> 00:31:26.855
these biased opinions now
00:31:27.316 --> 00:31:28.557
uh you can basically just
00:31:28.576 --> 00:31:29.617
say all right this is a
00:31:29.678 --> 00:31:30.798
quantitative game this is a
00:31:30.877 --> 00:31:31.759
numbers game here
00:31:32.378 --> 00:31:33.519
baseline for that it's
00:31:33.599 --> 00:31:34.759
someone you're a a male at
00:31:34.799 --> 00:31:35.760
someone your age dealing
00:31:35.800 --> 00:31:37.161
with you know that issue
00:31:37.181 --> 00:31:37.922
you had in your rotator
00:31:37.961 --> 00:31:39.563
cuff there's that that the
00:31:39.603 --> 00:31:40.643
range of that score is like
00:31:40.663 --> 00:31:42.564
a forty and our algorithm
00:31:42.604 --> 00:31:43.544
with our tech is really
00:31:43.584 --> 00:31:45.065
cool because anybody who
00:31:45.125 --> 00:31:46.846
does it like really wrong
00:31:46.885 --> 00:31:48.626
or really fast like we just
00:31:48.646 --> 00:31:50.788
take a subset this big and
00:31:50.867 --> 00:31:52.828
so we're really linear or
00:31:52.848 --> 00:31:55.029
really uh targeted on
00:31:56.010 --> 00:31:56.871
The range we're taking.
00:31:56.891 --> 00:31:58.271
So a thousand people do it
00:31:58.712 --> 00:31:59.772
like we're taking that
00:31:59.853 --> 00:32:01.575
medium score and that it's
00:32:01.615 --> 00:32:02.556
not a wide gap.
00:32:02.576 --> 00:32:04.876
You want to be as accurate as possible.
00:32:05.397 --> 00:32:06.558
And so now we're looking at
00:32:06.618 --> 00:32:07.799
physical therapy clinics
00:32:07.980 --> 00:32:08.700
setting up these
00:32:08.799 --> 00:32:11.021
standardized protocols or
00:32:11.061 --> 00:32:13.263
assessments that they used to do for,
00:32:13.683 --> 00:32:16.066
you know, upper extremity mobility tests,
00:32:16.105 --> 00:32:16.625
et cetera.
00:32:17.047 --> 00:32:17.926
And now they're doing it
00:32:17.967 --> 00:32:19.608
with reaction and lights.
00:32:20.009 --> 00:32:22.171
And that's where true performance comes in,
00:32:22.211 --> 00:32:24.673
because now you have to be responsive.
00:32:25.373 --> 00:32:26.693
Like I could probably cheat
00:32:26.733 --> 00:32:27.653
my way into anything.
00:32:27.693 --> 00:32:28.594
I'm pretty athletic.
00:32:28.993 --> 00:32:30.275
But the moment you give me a
00:32:30.375 --> 00:32:31.535
score to beat and I'm going
00:32:31.555 --> 00:32:33.955
to throw like you can't cheat that.
00:32:34.476 --> 00:32:35.696
So that's one of the things
00:32:35.717 --> 00:32:36.537
that has been really
00:32:36.576 --> 00:32:38.217
impactful on the on the research side.
00:32:38.698 --> 00:32:40.938
Our big hope is to continue Davies,
00:32:41.178 --> 00:32:41.338
you know,
00:32:41.398 --> 00:32:43.138
supporting Davies and Wilk and saying,
00:32:43.179 --> 00:32:43.479
hey,
00:32:43.898 --> 00:32:45.859
we are all for your return to play
00:32:45.920 --> 00:32:47.361
protocol using BlazePod.
00:32:47.701 --> 00:32:49.101
How can we support that and
00:32:49.141 --> 00:32:50.521
how do we get the other PTs
00:32:50.541 --> 00:32:52.261
in the world to support
00:32:52.301 --> 00:32:54.262
that where reaction time becomes
00:32:54.742 --> 00:32:56.584
one of the key components to
00:32:56.624 --> 00:32:57.805
get back into activity
00:32:57.884 --> 00:33:00.405
which accordingly it isn't
00:33:00.665 --> 00:33:01.566
uh to this date there's
00:33:01.605 --> 00:33:02.846
another there's another
00:33:02.886 --> 00:33:04.287
decree or another element
00:33:04.307 --> 00:33:05.167
sorry I'm not a I'm not a
00:33:05.208 --> 00:33:07.308
pt uh that basically says
00:33:07.328 --> 00:33:07.969
all right this is the
00:33:08.009 --> 00:33:08.950
protocol for return to
00:33:08.990 --> 00:33:11.171
activity um and they want
00:33:11.191 --> 00:33:12.911
to include blaze pod or or
00:33:12.990 --> 00:33:14.051
basically change it to
00:33:14.071 --> 00:33:16.413
blaze pod being the component of of that
00:33:16.593 --> 00:33:16.772
Well,
00:33:17.134 --> 00:33:18.454
that's what PTs are always looking for,
00:33:18.515 --> 00:33:18.655
right?
00:33:18.675 --> 00:33:19.717
What's the gold standard?
00:33:19.777 --> 00:33:21.118
What's the thing that if I
00:33:21.179 --> 00:33:23.201
measure it on this study,
00:33:23.401 --> 00:33:25.423
I'm comparing it the same
00:33:25.463 --> 00:33:26.525
way that someone else did
00:33:26.545 --> 00:33:27.425
it in that study?
00:33:27.465 --> 00:33:29.028
We want to make sure that
00:33:29.048 --> 00:33:30.349
whatever we're doing and measuring,
00:33:30.690 --> 00:33:31.932
we're not just an outlier
00:33:32.011 --> 00:33:33.212
or someone can't replicate it.
00:33:33.653 --> 00:33:33.993
So, I mean...
00:33:34.914 --> 00:33:35.295
I don't know.
00:33:35.315 --> 00:33:36.955
We're recording this in twenty twenty four,
00:33:36.996 --> 00:33:39.057
but it might not be long
00:33:39.076 --> 00:33:41.117
before BlazePod is the gold
00:33:41.178 --> 00:33:42.317
standard or looked at like
00:33:42.357 --> 00:33:43.979
the gold standard tool in
00:33:44.038 --> 00:33:45.319
terms of reaction time or
00:33:45.359 --> 00:33:47.921
however PTs can use it.
00:33:48.520 --> 00:33:52.083
So let me let me ask you this.
00:33:52.143 --> 00:33:54.784
What would the future look like if.
00:33:55.770 --> 00:33:57.314
you can now in terms of clinics.
00:33:57.334 --> 00:33:57.653
So where,
00:33:57.875 --> 00:33:59.657
what I'm getting at is where were you,
00:33:59.958 --> 00:34:00.818
where the hell was blaze
00:34:00.859 --> 00:34:02.082
pods seven years ago when I
00:34:02.142 --> 00:34:03.364
first got out of PT school
00:34:03.865 --> 00:34:06.208
and I pitched an idea to
00:34:06.248 --> 00:34:07.170
the first clinic owner,
00:34:07.210 --> 00:34:09.273
Carlos that I worked for.
00:34:09.333 --> 00:34:10.094
And I said, listen,
00:34:10.976 --> 00:34:12.536
Let's take the thing that
00:34:13.197 --> 00:34:14.657
football fans for some
00:34:14.697 --> 00:34:16.378
reason love to watch to get
00:34:16.458 --> 00:34:17.398
new patients in the door.
00:34:17.438 --> 00:34:18.059
He was like, Jimmy,
00:34:18.099 --> 00:34:19.039
you have a marketing background.
00:34:19.059 --> 00:34:19.760
Now you're a PT.
00:34:20.121 --> 00:34:21.661
So I walked in one day and said, Carlos,
00:34:22.081 --> 00:34:22.862
we're going to create the
00:34:22.922 --> 00:34:25.443
combine for baseball players.
00:34:25.483 --> 00:34:26.123
And we're going to create
00:34:26.143 --> 00:34:27.523
the combine for volleyball
00:34:27.543 --> 00:34:29.606
players where we do four
00:34:29.686 --> 00:34:31.646
upper extremity tests and
00:34:31.706 --> 00:34:33.146
four lower extremity tests.
00:34:33.507 --> 00:34:34.507
And then we rank them
00:34:34.527 --> 00:34:35.708
because volleyball players
00:34:35.728 --> 00:34:37.148
and baseball players and swimmers,
00:34:37.550 --> 00:34:38.349
they're going to be different.
00:34:38.570 --> 00:34:40.411
So you rank them according to their sport.
00:34:40.630 --> 00:34:41.630
And then the tests you give
00:34:41.650 --> 00:34:44.552
them are as sport specific as we can get.
00:34:44.972 --> 00:34:46.132
And now the competition,
00:34:46.172 --> 00:34:48.474
where do I rank element comes into it.
00:34:48.773 --> 00:34:49.835
And I'm testing something
00:34:49.855 --> 00:34:51.114
that if it gets better,
00:34:51.655 --> 00:34:53.996
it's been shown somewhere to say, well,
00:34:54.036 --> 00:34:55.916
your performance in the game gets better,
00:34:56.077 --> 00:34:57.458
which is really what I want to do.
00:34:57.538 --> 00:34:58.217
I want to I don't want to
00:34:58.237 --> 00:34:59.539
just get better at a thing in the gym.
00:34:59.579 --> 00:35:00.559
I want to get better at the
00:35:00.579 --> 00:35:01.179
thing on the field.
00:35:01.539 --> 00:35:03.239
So I'm a little pissed that
00:35:03.300 --> 00:35:04.260
you that this wasn't a
00:35:04.320 --> 00:35:06.001
thing in twenty sixteen when I graduate.
00:35:06.021 --> 00:35:06.882
That's all I wanted to say.
00:35:07.458 --> 00:35:09.079
Well, I love it because, A,
00:35:09.239 --> 00:35:10.280
you basically talked about
00:35:10.300 --> 00:35:11.360
the last fifteen years of
00:35:11.400 --> 00:35:12.882
my life in creating.
00:35:13.023 --> 00:35:13.822
We ran the U.S.
00:35:13.902 --> 00:35:14.844
Army All-American Bowl
00:35:14.884 --> 00:35:16.204
Combine for ten years.
00:35:16.746 --> 00:35:18.027
And now with BlazePod,
00:35:18.086 --> 00:35:19.228
we've taken that and we've
00:35:19.288 --> 00:35:20.048
run with people.
00:35:20.088 --> 00:35:22.010
Kerry Walsh's P- fourteen forty program.
00:35:22.389 --> 00:35:24.112
We run hundreds of girls
00:35:24.132 --> 00:35:25.012
through volleyball
00:35:25.072 --> 00:35:26.994
performance using BlazePod.
00:35:28.954 --> 00:35:30.735
The BlazePod games or whatever it is,
00:35:30.775 --> 00:35:31.735
we've done agility tests
00:35:31.775 --> 00:35:33.255
and cognitive tests and speed tests,
00:35:33.577 --> 00:35:35.637
all using BlazePod across
00:35:35.896 --> 00:35:37.197
numerous different sports.
00:35:37.637 --> 00:35:38.777
What we haven't done is
00:35:38.838 --> 00:35:40.038
exactly what you're saying,
00:35:40.177 --> 00:35:41.619
and that's incorporating
00:35:41.639 --> 00:35:44.418
that into the world of physical therapy.
00:35:44.579 --> 00:35:45.980
Baseline testing first,
00:35:46.300 --> 00:35:47.500
how are you getting better?
00:35:47.860 --> 00:35:48.920
There's also so many
00:35:49.061 --> 00:35:49.920
advocates for using
00:35:49.960 --> 00:35:52.202
BlazePod for concussion protocol as well.
00:35:52.222 --> 00:35:53.702
I hadn't thought of that.
00:35:54.081 --> 00:35:55.083
When you talk about the
00:35:55.103 --> 00:35:56.083
brain and you talk about
00:35:56.123 --> 00:35:57.125
these gold standards,
00:35:57.144 --> 00:35:58.786
there's always this hesitation,
00:35:58.827 --> 00:36:00.588
like who's going to pave the way,
00:36:00.628 --> 00:36:01.349
who's going to lead the
00:36:01.409 --> 00:36:03.211
path where we're not doing
00:36:03.271 --> 00:36:04.172
something that is so
00:36:04.213 --> 00:36:05.454
disruptive that nobody's
00:36:05.474 --> 00:36:07.036
that like we're going to get criticized.
00:36:07.356 --> 00:36:09.297
We're all so worried about our reputation,
00:36:09.318 --> 00:36:10.699
which I believe is important.
00:36:10.719 --> 00:36:11.960
We're dealing with human beings.
00:36:12.041 --> 00:36:13.101
We don't want to hurt anybody.
00:36:13.742 --> 00:36:14.742
But at some point,
00:36:14.762 --> 00:36:16.523
there's got to be the group
00:36:16.543 --> 00:36:17.284
that comes out there.
00:36:17.364 --> 00:36:19.864
Maybe it's the partners in research.
00:36:19.925 --> 00:36:24.025
Maybe it's the path that Davies, Wilk,
00:36:24.266 --> 00:36:25.706
Zach Thomas, and Lewis,
00:36:26.206 --> 00:36:28.288
they're on to this return to play.
00:36:28.688 --> 00:36:30.668
There are enough people now
00:36:30.768 --> 00:36:33.329
trying to do what you kind
00:36:33.369 --> 00:36:36.771
of said in this setting that we,
00:36:37.190 --> 00:36:37.731
as a team,
00:36:37.751 --> 00:36:39.210
we're now here in the US five years.
00:36:39.231 --> 00:36:40.771
Our company's about, I think,
00:36:41.271 --> 00:36:43.313
seven or maybe nine years now old,
00:36:43.793 --> 00:36:44.733
we're at a place where we
00:36:44.813 --> 00:36:46.454
want to support research.
00:36:46.494 --> 00:36:49.315
We want to support all these things.
00:36:49.394 --> 00:36:50.914
And now we're finding PTs
00:36:50.934 --> 00:36:52.135
that can find grants and
00:36:52.155 --> 00:36:54.697
they're finding compliance
00:36:54.737 --> 00:36:55.617
reports and they're now
00:36:55.697 --> 00:36:56.817
knowing how to bill for
00:36:56.856 --> 00:36:58.137
BlazePod under Neuro.
00:36:58.737 --> 00:37:00.699
so right and that's only
00:37:00.719 --> 00:37:02.501
happening like this year so
00:37:02.862 --> 00:37:03.882
like that was the big thing
00:37:03.902 --> 00:37:04.643
before it's like oh you're
00:37:04.664 --> 00:37:05.664
not compliant how do we
00:37:05.704 --> 00:37:06.826
code this how do we do this
00:37:07.306 --> 00:37:08.306
and now I just had a phone
00:37:08.327 --> 00:37:09.307
call with the this the
00:37:09.327 --> 00:37:10.369
compliance officer and
00:37:10.389 --> 00:37:11.710
she's like we we tag it
00:37:11.789 --> 00:37:13.371
neuro and we and we've had
00:37:13.411 --> 00:37:14.393
success doing that
00:37:14.913 --> 00:37:16.514
So I think we're getting to
00:37:16.534 --> 00:37:18.655
a place where we can now
00:37:18.775 --> 00:37:20.295
start creating these great
00:37:20.335 --> 00:37:21.456
modalities using this
00:37:21.516 --> 00:37:23.135
incredible tech to get our
00:37:23.175 --> 00:37:24.396
clients where they need to be.
00:37:25.016 --> 00:37:26.597
I hate to say it, but faster,
00:37:27.018 --> 00:37:29.298
like more enjoyable and faster.
00:37:29.639 --> 00:37:30.840
Well, the enjoyable part.
00:37:31.599 --> 00:37:34.181
It forces you to go harder.
00:37:34.860 --> 00:37:36.681
Yeah, it makes you want to do it.
00:37:37.402 --> 00:37:38.862
What's the biggest differentiate?
00:37:38.882 --> 00:37:40.523
What's the best exercise to
00:37:40.563 --> 00:37:41.943
do for ACL reconstruction?
00:37:42.284 --> 00:37:43.204
The one you're going to do.
00:37:44.175 --> 00:37:45.777
That better exercise that
00:37:45.797 --> 00:37:47.418
you don't do doesn't work.
00:37:47.818 --> 00:37:49.320
So if you can make me do something,
00:37:50.041 --> 00:37:50.880
I'm not a math guy,
00:37:50.981 --> 00:37:53.023
but something is better than nothing,
00:37:53.242 --> 00:37:53.543
right?
00:37:54.724 --> 00:37:55.445
I looked at it like a
00:37:55.505 --> 00:37:58.387
patient acquisition driver, right?
00:37:58.407 --> 00:38:00.871
That combine idea I had was probably...
00:38:01.431 --> 00:38:02.331
ahead of its time like the
00:38:02.371 --> 00:38:03.572
tech was it would be too
00:38:03.592 --> 00:38:04.733
complicated for us to do it
00:38:04.753 --> 00:38:06.253
back in twenty sixteen but
00:38:06.273 --> 00:38:08.313
it was like hey uh every
00:38:08.534 --> 00:38:09.755
first wednesday of the
00:38:09.815 --> 00:38:10.956
night we're gonna do of the
00:38:10.996 --> 00:38:12.876
month we're gonna do the
00:38:12.916 --> 00:38:14.336
volleyball combine and
00:38:14.356 --> 00:38:15.177
we're gonna get the message
00:38:15.217 --> 00:38:16.018
out to every volleyball
00:38:16.057 --> 00:38:17.458
team in in the in the area
00:38:17.518 --> 00:38:19.119
and you come in and the testing is free
00:38:19.480 --> 00:38:20.920
Because baseline testing is great.
00:38:21.001 --> 00:38:21.541
It's fun.
00:38:21.641 --> 00:38:22.882
It exposes people to the clinic.
00:38:23.181 --> 00:38:24.623
Maybe peripherally down the line,
00:38:24.922 --> 00:38:26.123
that person's like, oh, I was in there.
00:38:26.143 --> 00:38:27.083
That space is dope.
00:38:27.103 --> 00:38:27.983
That is a place I wouldn't
00:38:28.003 --> 00:38:29.184
mind working out and getting better.
00:38:29.445 --> 00:38:30.184
That's your referral.
00:38:30.606 --> 00:38:31.766
Those are table stakes, right?
00:38:31.806 --> 00:38:33.706
Getting people in and doing tests.
00:38:33.726 --> 00:38:35.347
But now it's not just come see our space.
00:38:35.387 --> 00:38:37.108
It's bring your workout clothes, man.
00:38:37.128 --> 00:38:37.728
Bring your sneakers.
00:38:37.768 --> 00:38:38.610
We're going to do some stuff.
00:38:38.829 --> 00:38:40.590
That's free of charge, right?
00:38:41.050 --> 00:38:42.070
But now you get into, well,
00:38:42.090 --> 00:38:42.811
what's your goal?
00:38:42.911 --> 00:38:43.192
Well,
00:38:43.291 --> 00:38:44.532
I want to get a scholarship in three
00:38:44.552 --> 00:38:45.833
years to play volleyball in college.
00:38:46.112 --> 00:38:46.253
Well,
00:38:46.313 --> 00:38:47.634
according to the thousand people
00:38:47.653 --> 00:38:48.715
we've run through this test,
00:38:49.355 --> 00:38:51.135
volleyball players in your age range,
00:38:51.255 --> 00:38:52.197
people like you who want to
00:38:52.237 --> 00:38:52.958
do the thing like you,
00:38:53.358 --> 00:38:55.278
you fit in the top fifty percentile.
00:38:55.679 --> 00:38:56.440
You probably have to fit in
00:38:56.460 --> 00:38:57.521
the top ten percentile if
00:38:57.541 --> 00:38:58.442
you want to get a scholarship.
00:38:58.501 --> 00:38:59.882
So here's the plan.
00:39:00.762 --> 00:39:02.824
So that's what you sell is the path.
00:39:02.885 --> 00:39:03.625
You're Yoda, man.
00:39:04.686 --> 00:39:05.987
You still have the path to
00:39:06.027 --> 00:39:06.967
get there to become a Jedi,
00:39:06.987 --> 00:39:08.208
but you don't charge them
00:39:08.248 --> 00:39:09.489
for the lightsaber, right?
00:39:09.588 --> 00:39:11.469
Like the lightsaber is blaze pods.
00:39:11.769 --> 00:39:12.590
That's come on in here.
00:39:12.610 --> 00:39:13.990
Let's see how you do now.
00:39:14.150 --> 00:39:15.050
And then by the way,
00:39:15.452 --> 00:39:16.431
I can help you do it later.
00:39:16.592 --> 00:39:18.012
To me, it was patient acquisition.
00:39:18.353 --> 00:39:19.112
Make it fun.
00:39:19.373 --> 00:39:20.293
And here's the best part.
00:39:20.693 --> 00:39:22.135
We talked about this a minute ago.
00:39:22.554 --> 00:39:23.835
The bar is so damn low.
00:39:24.255 --> 00:39:25.677
You're competing against the
00:39:25.976 --> 00:39:29.458
beige painted office with the –
00:39:28.597 --> 00:39:28.777
you know,
00:39:28.858 --> 00:39:30.438
forty two rubber bands and the
00:39:30.498 --> 00:39:31.398
weights that aren't heavier
00:39:31.418 --> 00:39:32.239
than a gallon of milk.
00:39:32.599 --> 00:39:33.759
You the bar is so low,
00:39:33.778 --> 00:39:35.340
you instantly stand out.
00:39:35.719 --> 00:39:37.000
You immediately like you are
00:39:37.119 --> 00:39:39.400
light years ahead of your competition.
00:39:39.661 --> 00:39:40.561
So when there's a choice
00:39:40.601 --> 00:39:42.021
between your clinic or the other clinic,
00:39:42.260 --> 00:39:43.902
that choice is typically binary.
00:39:44.161 --> 00:39:45.581
You either choose A or B.
00:39:45.902 --> 00:39:47.563
And if you're not picked, you lose.
00:39:47.583 --> 00:39:48.563
There's no second place in
00:39:48.603 --> 00:39:49.922
the second best PT clinic.
00:39:49.963 --> 00:39:50.182
Right.
00:39:50.202 --> 00:39:50.903
When you're talking about
00:39:51.023 --> 00:39:52.143
one patient and who they choose.
00:39:52.764 --> 00:39:53.784
I feel like for an
00:39:53.804 --> 00:39:54.545
investment on a couple
00:39:54.565 --> 00:39:55.744
hundred bucks in place pods.
00:39:56.583 --> 00:39:57.585
This is a layup.
00:39:57.706 --> 00:39:58.467
Like you're going to make
00:39:58.487 --> 00:40:02.637
your money back in a day, three days,
00:40:02.757 --> 00:40:03.759
a week at tops.
00:40:04.159 --> 00:40:05.702
If you, well, if you open the box.
00:40:08.367 --> 00:40:08.586
Yeah, yeah.
00:40:08.606 --> 00:40:09.648
You got to open that box.
00:40:10.047 --> 00:40:12.507
And there are grants out there, too.
00:40:12.547 --> 00:40:14.608
This poor girl, she's like, oh,
00:40:15.248 --> 00:40:16.048
we don't have money.
00:40:16.068 --> 00:40:17.650
We've been looking for this grant.
00:40:17.710 --> 00:40:18.610
The we don't have money
00:40:18.630 --> 00:40:19.710
thing always trips me out.
00:40:19.730 --> 00:40:21.471
I'm like, you're buried at interest, like,
00:40:22.670 --> 00:40:23.831
you can get everything you
00:40:23.871 --> 00:40:26.552
need for two ninety-nine.
00:40:26.911 --> 00:40:30.132
What's the four seasons?
00:40:30.253 --> 00:40:31.873
What's the Lamborghini of, like,
00:40:32.012 --> 00:40:32.893
everything in a box?
00:40:33.373 --> 00:40:34.353
I was looking online every day.
00:40:34.434 --> 00:40:35.753
It's a couple hundred bucks, right?
00:40:37.027 --> 00:40:37.668
If you get like,
00:40:37.728 --> 00:40:39.009
we do this something called
00:40:39.028 --> 00:40:41.909
the PT facility clinic bundle.
00:40:43.190 --> 00:40:45.233
And that gives you, that's twelve pods.
00:40:45.432 --> 00:40:45.913
It's basically,
00:40:46.233 --> 00:40:47.974
it's twelve of everything basically.
00:40:48.414 --> 00:40:49.514
And you're looking at like a
00:40:49.594 --> 00:40:50.536
thousand bucks.
00:40:52.077 --> 00:40:53.257
A thousand bucks divided
00:40:53.297 --> 00:40:54.237
over twelve months.
00:40:54.297 --> 00:40:54.878
And you're saying...
00:40:55.795 --> 00:40:56.577
Well, you're getting, yeah,
00:40:56.717 --> 00:40:57.719
you're getting twelve pods,
00:40:57.739 --> 00:40:58.581
you're getting the chargers,
00:40:58.601 --> 00:40:59.442
you're getting the cords,
00:40:59.461 --> 00:41:00.784
you're getting the cone adapters,
00:41:00.804 --> 00:41:01.846
you're getting the suction cups,
00:41:01.865 --> 00:41:02.708
you're getting the straps,
00:41:02.728 --> 00:41:04.309
you're getting the wall mounts,
00:41:04.329 --> 00:41:05.452
you're getting the pod bases,
00:41:05.492 --> 00:41:07.295
like literally anything
00:41:07.315 --> 00:41:09.579
that you need to support your clients.
00:41:10.213 --> 00:41:11.094
I don't want to challenge
00:41:11.114 --> 00:41:13.115
people and be too edgy,
00:41:13.155 --> 00:41:14.436
but if you can't make this
00:41:14.496 --> 00:41:16.637
worth ten times a thousand bucks,
00:41:17.478 --> 00:41:18.798
you're not a great, I mean,
00:41:18.818 --> 00:41:19.920
you're just not creative.
00:41:20.019 --> 00:41:20.619
I don't, I mean,
00:41:20.639 --> 00:41:22.201
you don't even need to be that creative.
00:41:22.240 --> 00:41:23.322
You just follow what other
00:41:23.362 --> 00:41:24.501
creative people have done.
00:41:25.182 --> 00:41:26.684
And this thing is going to pay for, I mean,
00:41:26.724 --> 00:41:27.483
in my mind, again,
00:41:27.503 --> 00:41:28.925
I'm getting no financial obligation,
00:41:28.945 --> 00:41:30.565
you know, reimbursement from BlazePod.
00:41:30.766 --> 00:41:32.126
If you want to send me a kit, that's cool.
00:41:32.987 --> 00:41:33.987
But I mean, to me,
00:41:34.168 --> 00:41:35.568
there's a layup where if
00:41:35.628 --> 00:41:36.869
this doesn't pay for itself,
00:41:37.010 --> 00:41:38.409
you haven't taken it out of the box,
00:41:38.550 --> 00:41:39.110
in my opinion.
00:41:39.898 --> 00:41:40.998
Yeah, I agree.
00:41:41.018 --> 00:41:42.219
And the other component we
00:41:42.260 --> 00:41:44.862
look at is we want you to succeed.
00:41:45.784 --> 00:41:46.625
So I offer,
00:41:46.684 --> 00:41:48.666
I'm doing our introductory
00:41:48.706 --> 00:41:50.128
sessions all the time with
00:41:50.148 --> 00:41:50.809
different clinics.
00:41:51.309 --> 00:41:53.251
So if you buy a facility
00:41:53.291 --> 00:41:54.992
bundle and you have six to
00:41:55.052 --> 00:41:56.074
ten clinicians,
00:41:56.954 --> 00:41:57.614
Jump on it.
00:41:57.815 --> 00:41:58.594
You know, we get free.
00:41:58.815 --> 00:41:59.755
We need this for free.
00:41:59.876 --> 00:42:00.615
Jump on.
00:42:00.815 --> 00:42:01.536
I will talk to you.
00:42:01.655 --> 00:42:03.615
I will have my app, my pods,
00:42:04.016 --> 00:42:05.137
and we'll walk you through
00:42:05.376 --> 00:42:07.356
everything because we want
00:42:07.396 --> 00:42:08.617
you to have success because
00:42:08.637 --> 00:42:09.697
the more success you have,
00:42:10.077 --> 00:42:11.358
the more you're going to spread the word,
00:42:11.597 --> 00:42:12.237
the more you're going to
00:42:12.358 --> 00:42:13.117
use them properly,
00:42:13.137 --> 00:42:13.858
the more they're actually
00:42:13.878 --> 00:42:15.498
going to be lit up in the clinic.
00:42:15.818 --> 00:42:16.699
The thing that frustrates me
00:42:16.719 --> 00:42:17.818
the most is when I go into
00:42:17.838 --> 00:42:18.778
a clinic or somewhere and I
00:42:18.838 --> 00:42:20.259
see like I bought them like
00:42:20.278 --> 00:42:20.980
four years ago,
00:42:21.039 --> 00:42:21.940
like we've just never used.
00:42:21.960 --> 00:42:23.260
They're just sitting in a corner.
00:42:23.780 --> 00:42:25.581
And like, it legitimately hurts my heart.
00:42:25.601 --> 00:42:28.822
I'm like, like, they're so good.
00:42:29.003 --> 00:42:30.923
You're not giving your patients what they,
00:42:31.125 --> 00:42:32.585
you could be giving them.
00:42:32.704 --> 00:42:36.487
I remember on my rotation, even like,
00:42:36.527 --> 00:42:36.668
I mean,
00:42:36.708 --> 00:42:38.108
I was working in a skilled nursing
00:42:38.148 --> 00:42:39.789
facility for a few weeks
00:42:40.429 --> 00:42:42.371
and like just bringing simple games,
00:42:42.431 --> 00:42:43.692
like a Wii or something
00:42:43.711 --> 00:42:45.932
like that made people's minds change.
00:42:46.514 --> 00:42:48.155
Oh, she doesn't, she doesn't do PT.
00:42:48.175 --> 00:42:49.155
She doesn't like get involved.
00:42:49.175 --> 00:42:50.016
And you put something in
00:42:50.056 --> 00:42:51.597
front of them that beeps and flashes and
00:42:53.001 --> 00:42:54.222
Our brains are wired for that.
00:42:54.302 --> 00:42:55.682
Like in a good way, we're big,
00:42:55.702 --> 00:42:56.304
dumb animals.
00:42:56.324 --> 00:42:57.224
All right, MC,
00:42:57.965 --> 00:42:58.606
last thing we do on the
00:42:58.646 --> 00:42:59.987
episode is called the parting shot.
00:43:00.427 --> 00:43:01.467
It's your last chance for
00:43:01.527 --> 00:43:02.949
like a mic drop moment,
00:43:02.969 --> 00:43:03.809
soapbox statement.
00:43:04.471 --> 00:43:05.931
What would you want to say to the audience,
00:43:06.172 --> 00:43:07.733
mostly PTs or PT students
00:43:07.753 --> 00:43:08.614
that listen to us?
00:43:08.693 --> 00:43:09.454
What's your parting shot?
00:43:10.373 --> 00:43:11.974
Party shot is I have no idea
00:43:11.994 --> 00:43:13.074
why Jimmy is wearing a New
00:43:13.094 --> 00:43:14.817
York Yankees jacket since
00:43:14.856 --> 00:43:16.878
my Dodgers beat them last night.
00:43:17.619 --> 00:43:18.619
You can't jump off.
00:43:18.880 --> 00:43:19.360
I'm from New York.
00:43:19.380 --> 00:43:20.141
You can't jump off.
00:43:20.181 --> 00:43:20.922
Congratulations.
00:43:20.942 --> 00:43:22.202
They did play a hell of a series.
00:43:22.764 --> 00:43:23.003
Sorry.
00:43:23.023 --> 00:43:25.246
That was the mean party shot.
00:43:25.326 --> 00:43:26.206
I'll take that shot.
00:43:26.527 --> 00:43:27.547
is this.
00:43:28.688 --> 00:43:30.628
I was an employee for BlazePod.
00:43:30.847 --> 00:43:32.849
I found BlazePod because of
00:43:33.128 --> 00:43:34.208
the neuroscience work that
00:43:34.369 --> 00:43:35.469
I was doing as a strength
00:43:35.489 --> 00:43:36.789
and conditioning coach and
00:43:36.809 --> 00:43:38.329
a behavioral psychology guy.
00:43:38.650 --> 00:43:40.349
Let's call it an enthusiast.
00:43:40.969 --> 00:43:43.391
I found them to be literally
00:43:43.891 --> 00:43:46.632
the best way to spread my message.
00:43:47.012 --> 00:43:48.811
And that message was this idea of,
00:43:48.992 --> 00:43:49.532
at BlazePod,
00:43:49.552 --> 00:43:51.152
we call it reactive intelligence.
00:43:51.693 --> 00:43:53.213
I always termed it cognitive
00:43:53.233 --> 00:43:54.735
agility it is the idea of
00:43:54.795 --> 00:43:56.235
this neuromotor training
00:43:56.275 --> 00:43:57.356
this neurocognitive
00:43:57.396 --> 00:43:58.958
training and again like I
00:43:59.018 --> 00:44:00.759
said my suitcase with the
00:44:00.878 --> 00:44:02.260
all the colors the cones
00:44:02.280 --> 00:44:04.382
the numbers everything this
00:44:04.461 --> 00:44:06.003
simplified it and now all I
00:44:06.063 --> 00:44:07.483
need is a suitcase the size
00:44:07.523 --> 00:44:09.364
of a small or a case the
00:44:09.385 --> 00:44:10.385
size of a small football
00:44:10.706 --> 00:44:12.086
and my phone or device that
00:44:12.106 --> 00:44:13.648
I have on me all the time
00:44:14.047 --> 00:44:14.909
that's all you need
00:44:15.349 --> 00:44:16.349
And your entry,
00:44:16.528 --> 00:44:18.989
your entry level is two ninety nine.
00:44:19.489 --> 00:44:21.510
And that's for that's for four pods.
00:44:21.731 --> 00:44:22.710
You go through SME,
00:44:22.731 --> 00:44:23.271
they'll give you their
00:44:23.590 --> 00:44:25.050
their SME discount and make
00:44:25.070 --> 00:44:26.172
it even less expensive.
00:44:26.552 --> 00:44:28.211
So that it's such a small
00:44:28.311 --> 00:44:29.652
barrier to enter.
00:44:30.052 --> 00:44:32.052
And I tell people, like, just start there,
00:44:32.313 --> 00:44:33.733
start at the bare minimum,
00:44:34.132 --> 00:44:35.514
and then you can always
00:44:35.574 --> 00:44:36.313
progress from there.
00:44:36.934 --> 00:44:40.896
Crazy idea at CSM BlazePod Happy Hour.
00:44:40.916 --> 00:44:42.157
I'll live stream.
00:44:42.697 --> 00:44:45.139
You can test yourself at baseline.
00:44:45.420 --> 00:44:47.262
Test yourself after one drink.
00:44:47.621 --> 00:44:49.384
Test yourself after two drinks.
00:44:49.423 --> 00:44:50.625
Test yourself after three
00:44:50.644 --> 00:44:52.045
drinks to see how your
00:44:52.106 --> 00:44:54.688
reaction time is declining.
00:44:54.807 --> 00:44:55.889
That's real-world testing.
00:44:56.108 --> 00:44:57.570
PTs would get behind both of those things.
00:44:58.021 --> 00:44:58.320
I'm going to,
00:44:58.380 --> 00:44:59.762
I'll get behind that a hundred percent.
00:44:59.782 --> 00:45:00.963
I'll get behind it.
00:45:01.123 --> 00:45:03.505
MC, appreciate the insight.
00:45:03.686 --> 00:45:05.327
I think this is a tool that
00:45:05.367 --> 00:45:07.710
is not done figuring out
00:45:07.809 --> 00:45:09.210
all the places it can go.
00:45:09.251 --> 00:45:10.152
And the best part is the
00:45:10.271 --> 00:45:11.413
audience is going to go
00:45:11.452 --> 00:45:12.934
there and take blades pods
00:45:13.474 --> 00:45:15.076
with them versus the other way around.
00:45:15.155 --> 00:45:15.556
You don't have to,
00:45:15.817 --> 00:45:16.858
you're not going to have really have to,
00:45:16.878 --> 00:45:17.338
you have to,
00:45:17.358 --> 00:45:19.059
you're going to try to keep up really.
00:45:19.139 --> 00:45:20.260
Cause you've got creative
00:45:20.280 --> 00:45:21.842
professionals who want to get people,
00:45:21.862 --> 00:45:22.382
people better.
00:45:22.842 --> 00:45:24.744
And your, your technology does that.
00:45:25.344 --> 00:45:26.186
And it adapts,
00:45:26.367 --> 00:45:28.309
which is dangerous in a good way.
00:45:28.329 --> 00:45:29.972
Well, and the other thing that the,
00:45:30.873 --> 00:45:31.195
this is,
00:45:31.235 --> 00:45:32.096
this is a no brainer for
00:45:32.157 --> 00:45:33.177
occupational therapists.
00:45:33.759 --> 00:45:35.222
Like you're going, you're,
00:45:35.322 --> 00:45:37.445
you're a traveling therapist,
00:45:37.525 --> 00:45:38.827
like portable.
00:45:39.836 --> 00:45:41.237
portable, put nothing else in your,
00:45:41.358 --> 00:45:43.559
in your bag, but these like,
00:45:43.900 --> 00:45:44.699
cause then you can use this.
00:45:44.780 --> 00:45:46.061
You can make the stairs smart.
00:45:46.081 --> 00:45:47.101
We call it making things smart,
00:45:47.422 --> 00:45:48.461
make the stairs smart.
00:45:48.541 --> 00:45:50.563
You make that step over things smart.
00:45:50.784 --> 00:45:52.144
You make the, you know,
00:45:52.224 --> 00:45:53.264
this great red light,
00:45:53.304 --> 00:45:55.487
green light game in your hallway smart.
00:45:55.927 --> 00:45:57.068
So there's so many different
00:45:57.088 --> 00:45:58.768
components you can do.
00:45:58.829 --> 00:45:59.128
Love it.
00:45:59.748 --> 00:46:00.889
MC appreciate the insight.
00:46:01.289 --> 00:46:03.871
I would wish blaze pods luck, but I don't,
00:46:04.211 --> 00:46:04.972
I don't think you need it.
00:46:05.052 --> 00:46:05.693
So well done.
00:46:06.273 --> 00:46:07.434
Appreciate your love, man.