May 5, 2025

Wage Literacy, Work-Life Balance, and Winning the Long Game in PT

Wage Literacy, Work-Life Balance, and Winning the Long Game in PT
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In this inspiring 10-year reunion episode, Ben Fung returns to reflect on the evolution of the PT profession — and what physical therapists and healthcare professionals MUST prioritize to thrive in 2025 and beyond. From wage literacy and career versatility to boardroom insights and the importance of work-life balance, this episode delivers clear, actionable advice for any PT looking to grow a rewarding career.


Topics Discussed:

  • Why wage literacy is more important than wage transparency
  • How your DPT can take you anywhere — even outside of clinics
  • Lessons PTs can steal from high-level boardrooms
  • How the definition of success has shifted in the last decade
  • Marketing yourself as a PT in the modern world
  • The importance of forming a 10-year battle plan for PT's future


Resources Mentioned:


Transcript
WEBVTT

00:00:00.589 --> 00:00:01.429
I was thinking about making

00:00:01.470 --> 00:00:04.091
the next year's like theme

00:00:04.251 --> 00:00:06.533
be a decade under the influence.

00:00:06.734 --> 00:00:08.054
A nice little nice fact that

00:00:08.095 --> 00:00:10.016
the podcast under the influence.

00:00:10.237 --> 00:00:11.618
I like that a lot.

00:00:13.198 --> 00:00:14.220
Thanks for saying yes.

00:00:14.259 --> 00:00:15.179
Ten years ago.

00:00:15.820 --> 00:00:17.542
Yeah, I can't even believe it.

00:00:17.841 --> 00:00:18.382
It's too easy.

00:00:18.862 --> 00:00:20.785
Yeah, to a PT student who was like, hi,

00:00:20.964 --> 00:00:21.946
I have a podcast.

00:00:21.966 --> 00:00:23.108
I'm not sure if you know

00:00:23.128 --> 00:00:24.289
what that is because it's weird.

00:00:24.309 --> 00:00:24.969
It's new.

00:00:25.931 --> 00:00:26.652
Will you be on it?

00:00:26.812 --> 00:00:27.972
And then you and a handful

00:00:27.992 --> 00:00:29.454
of others were like, sure, say less.

00:00:29.495 --> 00:00:30.076
Yeah, no,

00:00:30.155 --> 00:00:31.797
I remember that the inaugural six pack.

00:00:31.818 --> 00:00:32.639
I actually remember that

00:00:32.679 --> 00:00:34.359
recording very vividly.

00:00:34.960 --> 00:00:37.143
Um, yeah, like very vividly.

00:00:37.262 --> 00:00:37.503
And like,

00:00:37.543 --> 00:00:38.784
I remember I was just starting up

00:00:38.825 --> 00:00:39.545
doc and like,

00:00:39.585 --> 00:00:40.265
I didn't have a good

00:00:40.286 --> 00:00:41.607
straight answer for you, uh,

00:00:41.648 --> 00:00:42.307
for your question of like,

00:00:42.348 --> 00:00:43.649
what does a day in the life look like for,

00:00:44.109 --> 00:00:44.451
for me?

00:00:44.490 --> 00:00:45.792
And I was like, it was weird.

00:00:45.851 --> 00:00:47.893
Cause it was like startup and like,

00:00:47.954 --> 00:00:49.274
there was no schedule, you know?

00:00:49.295 --> 00:00:49.615
It was like,

00:00:49.716 --> 00:00:50.796
there's days where I was like

00:00:51.076 --> 00:00:53.500
basically twiddling my thumbs going, Oh,

00:00:53.560 --> 00:00:54.381
I hope we make money.

00:00:55.280 --> 00:00:55.561
You know?

00:00:55.642 --> 00:00:56.563
And like there are other

00:00:56.582 --> 00:00:57.404
days where I was like,

00:00:58.103 --> 00:00:59.365
I don't know if I'm going to

00:00:59.384 --> 00:01:00.265
be able to contain myself

00:01:00.286 --> 00:01:01.087
today because there's just

00:01:01.106 --> 00:01:02.167
too much work to do so

00:01:02.186 --> 00:01:04.549
right feast or famine well

00:01:04.769 --> 00:01:05.810
it's hard so I mentioned

00:01:05.950 --> 00:01:06.870
you know when I reached out

00:01:07.131 --> 00:01:07.891
just for the audience

00:01:07.912 --> 00:01:10.274
context uh ben was one of

00:01:10.293 --> 00:01:12.114
the inaugural six pack I

00:01:12.155 --> 00:01:13.275
did a six pack of episodes

00:01:13.296 --> 00:01:14.956
to release it wasn't

00:01:14.977 --> 00:01:16.278
planned to go much further

00:01:16.299 --> 00:01:17.358
than that like I wasn't

00:01:17.399 --> 00:01:18.200
thinking like well here's

00:01:18.219 --> 00:01:19.840
the first six pack let's

00:01:19.861 --> 00:01:20.662
see where this thing goes

00:01:20.701 --> 00:01:21.503
like I was sort of doing

00:01:21.602 --> 00:01:22.483
six and I was gonna like

00:01:22.563 --> 00:01:23.304
put it out into the world

00:01:23.364 --> 00:01:24.105
and just sort of like

00:01:24.625 --> 00:01:25.105
That was it.

00:01:25.204 --> 00:01:25.906
Thanks, everybody.

00:01:25.965 --> 00:01:27.087
Like, good night.

00:01:27.126 --> 00:01:27.287
Right.

00:01:27.307 --> 00:01:28.106
Mission accomplished.

00:01:28.326 --> 00:01:28.466
Right.

00:01:29.727 --> 00:01:30.709
And I think we saw a little

00:01:30.728 --> 00:01:31.668
momentum and I don't think

00:01:31.688 --> 00:01:32.769
it was necessarily because

00:01:32.829 --> 00:01:34.650
of what I did or any of the

00:01:34.691 --> 00:01:36.412
guests said that was magic.

00:01:36.811 --> 00:01:37.533
I think there was a

00:01:37.572 --> 00:01:39.013
profession that had so many

00:01:39.054 --> 00:01:41.454
questions and podcasting

00:01:41.534 --> 00:01:43.555
hadn't really reached its peak yet.

00:01:43.697 --> 00:01:44.576
I mean, right now at this point,

00:01:44.596 --> 00:01:45.358
I feel like more people

00:01:45.397 --> 00:01:46.998
have a podcast than don't have a podcast.

00:01:47.019 --> 00:01:47.138
Right.

00:01:47.218 --> 00:01:48.680
Right.

00:01:49.700 --> 00:01:50.480
I think it was like,

00:01:50.760 --> 00:01:51.921
there wasn't a great way to

00:01:51.962 --> 00:01:53.182
go deeper long.

00:01:53.242 --> 00:01:53.862
It wasn't really,

00:01:54.082 --> 00:01:54.703
there was no such thing as

00:01:54.763 --> 00:01:55.864
long form content is what

00:01:55.884 --> 00:01:56.484
I'm guessing at.

00:01:56.864 --> 00:01:58.885
And podcasting was like ripe for it.

00:01:59.225 --> 00:02:00.787
And then the opposite,

00:02:01.287 --> 00:02:03.608
instead of having to be sports center,

00:02:03.709 --> 00:02:04.349
you could be,

00:02:04.709 --> 00:02:05.850
you could go deep an inch

00:02:05.911 --> 00:02:06.932
wide and a mile deep on

00:02:07.012 --> 00:02:09.193
something so random as PT.

00:02:09.753 --> 00:02:10.794
And now we've seen people go

00:02:10.854 --> 00:02:11.634
even more niche.

00:02:11.655 --> 00:02:12.836
Like I'm just doing a home

00:02:12.876 --> 00:02:15.396
health show about PT and

00:02:19.860 --> 00:02:21.442
So, all right, so there's the context.

00:02:21.461 --> 00:02:22.282
So I reached back out to you.

00:02:22.301 --> 00:02:22.723
I was like, listen,

00:02:22.742 --> 00:02:23.723
I'm coming up on ten years.

00:02:24.183 --> 00:02:26.085
I want to have people back

00:02:26.104 --> 00:02:26.746
on the show who were there

00:02:26.765 --> 00:02:27.346
in the beginning.

00:02:28.067 --> 00:02:29.527
And I sort of prompted you by saying like,

00:02:29.548 --> 00:02:29.949
well,

00:02:30.008 --> 00:02:32.550
let's talk about what's changed or

00:02:33.050 --> 00:02:34.151
things that's changed and

00:02:34.192 --> 00:02:34.812
stayed the same.

00:02:35.353 --> 00:02:37.254
How do you think both you

00:02:37.435 --> 00:02:38.515
and the profession,

00:02:38.895 --> 00:02:39.997
this is a big question to start,

00:02:40.056 --> 00:02:42.758
have evolved in the last ten years?

00:02:42.778 --> 00:02:43.520
I mean,

00:02:43.680 --> 00:02:45.882
that's such a good timed question

00:02:45.921 --> 00:02:46.502
because right now

00:02:47.812 --> 00:02:48.772
You know,

00:02:48.793 --> 00:02:51.213
if you followed me like by proxy into,

00:02:51.674 --> 00:02:52.933
you know, Jimmy's podcast here,

00:02:52.954 --> 00:02:54.215
you probably knew me from

00:02:54.715 --> 00:02:55.794
like work from updoc or

00:02:55.814 --> 00:02:57.635
from like salary or job market stuff.

00:02:58.716 --> 00:02:59.276
And so I'm actually

00:02:59.316 --> 00:03:01.176
releasing a year ten pulse.

00:03:01.296 --> 00:03:03.637
Like we're hoping to get it out this year.

00:03:04.638 --> 00:03:04.918
And actually,

00:03:04.937 --> 00:03:05.638
that's one of the major

00:03:05.657 --> 00:03:06.677
questions is on like the

00:03:06.737 --> 00:03:08.718
macro slash meta is like,

00:03:09.098 --> 00:03:09.959
what actually happened

00:03:09.998 --> 00:03:10.859
these last ten years?

00:03:10.899 --> 00:03:12.759
You know, like what really happened?

00:03:12.780 --> 00:03:13.479
Where are we now?

00:03:13.539 --> 00:03:15.640
And, you know, so I say, you know,

00:03:15.681 --> 00:03:17.020
how has the profession evolved?

00:03:18.247 --> 00:03:23.147
Um, difficultly apologize for that.

00:03:23.209 --> 00:03:24.188
That was my alarm that just

00:03:24.229 --> 00:03:24.868
went off of going,

00:03:24.929 --> 00:03:25.908
I better check in to make

00:03:25.929 --> 00:03:27.129
sure Jimmy's like hope safely.

00:03:27.650 --> 00:03:30.270
Um, but yeah,

00:03:30.290 --> 00:03:31.170
I think our profession

00:03:31.350 --> 00:03:32.450
evolved with difficulty.

00:03:33.131 --> 00:03:36.532
Um, I think that, uh, you know, ten,

00:03:36.651 --> 00:03:37.812
you know, five years ago,

00:03:37.832 --> 00:03:38.552
if you can even believe it

00:03:38.573 --> 00:03:39.212
was twenty twenty.

00:03:39.693 --> 00:03:41.653
So, you know, so that's nuts, you know,

00:03:41.674 --> 00:03:42.693
maybe four on the on the

00:03:42.813 --> 00:03:43.653
rolling calendar year.

00:03:43.674 --> 00:03:45.395
So, you know, for half of it,

00:03:46.876 --> 00:03:48.497
Between twenty fifteen and

00:03:48.836 --> 00:03:50.418
before the embarkation of twenty twenty,

00:03:50.538 --> 00:03:52.519
I think that our profession evolved very,

00:03:52.558 --> 00:03:53.259
very quickly.

00:03:54.020 --> 00:03:55.540
It really tried to create

00:03:55.901 --> 00:03:57.342
professional roots of excellence.

00:03:57.502 --> 00:03:58.763
I think we really tried to

00:03:59.182 --> 00:04:01.003
hammer in hyper specialization.

00:04:01.144 --> 00:04:01.805
If you look back.

00:04:02.205 --> 00:04:02.465
You know,

00:04:02.525 --> 00:04:03.566
you looked at a lot of people

00:04:03.586 --> 00:04:05.205
that had OCSs, SCSs,

00:04:05.225 --> 00:04:06.347
they were getting residencies,

00:04:06.366 --> 00:04:06.986
fellowships.

00:04:07.947 --> 00:04:08.848
They were getting a lot of

00:04:08.867 --> 00:04:09.768
the what I call the

00:04:09.788 --> 00:04:11.048
corporate certification.

00:04:11.087 --> 00:04:14.969
So like MDT, you know, COMT, SFMA,

00:04:15.030 --> 00:04:16.509
like that was really hot

00:04:16.891 --> 00:04:17.911
back in the mid-twenty

00:04:17.951 --> 00:04:19.711
teens into twenty twenty.

00:04:20.132 --> 00:04:21.851
And then all of a sudden, poof,

00:04:22.333 --> 00:04:23.033
none of that mattered.

00:04:23.673 --> 00:04:24.093
Right.

00:04:24.112 --> 00:04:24.434
At all.

00:04:24.913 --> 00:04:26.735
And and then we got hit with

00:04:26.754 --> 00:04:27.495
a lot of different call it

00:04:27.536 --> 00:04:28.177
world happenings.

00:04:28.216 --> 00:04:28.357
Right.

00:04:28.396 --> 00:04:29.517
And it's like something that

00:04:30.838 --> 00:04:31.639
I probably said.

00:04:31.699 --> 00:04:32.920
I say this on every podcast

00:04:32.939 --> 00:04:34.081
and it bugs the heck out of my wife.

00:04:34.100 --> 00:04:34.882
So I'm just going to do it again.

00:04:35.442 --> 00:04:35.982
She's pretty much the

00:04:36.002 --> 00:04:36.663
smartest person I know.

00:04:37.163 --> 00:04:39.084
And, you know, she she tells me that,

00:04:39.524 --> 00:04:39.704
you know,

00:04:39.725 --> 00:04:40.706
sometimes you just don't get to

00:04:40.725 --> 00:04:41.867
control who you are in time.

00:04:42.266 --> 00:04:43.288
right and like you don't get

00:04:43.307 --> 00:04:44.488
to control if you were born

00:04:44.588 --> 00:04:45.108
into the greatest

00:04:45.129 --> 00:04:46.550
generation you don't get to

00:04:46.730 --> 00:04:48.011
control if you're born into

00:04:48.451 --> 00:04:50.973
you know ten thousand bc or

00:04:51.052 --> 00:04:52.134
the nineteen thirties

00:04:52.153 --> 00:04:53.055
depression right like you

00:04:53.074 --> 00:04:53.975
just you are where you are

00:04:54.016 --> 00:04:55.497
these are the realities you

00:04:55.516 --> 00:04:56.297
get to deal with and it's

00:04:56.576 --> 00:04:57.577
on us to make the most of

00:04:57.658 --> 00:04:59.338
it and I think that when

00:04:59.399 --> 00:05:00.920
twenty twenty hit we really

00:05:00.940 --> 00:05:01.920
did evolve with difficulty

00:05:01.940 --> 00:05:02.802
because all of a sudden

00:05:03.262 --> 00:05:04.663
what was a very brick and

00:05:04.723 --> 00:05:05.963
mortar high human touch

00:05:06.004 --> 00:05:07.064
experience suddenly turned

00:05:07.105 --> 00:05:09.086
into a how do we even deliver this

00:05:10.007 --> 00:05:11.548
um and so I think since then

00:05:11.889 --> 00:05:13.230
both for economic reasons

00:05:13.410 --> 00:05:15.331
world happenstance um as

00:05:15.370 --> 00:05:17.033
well as the embarkation of

00:05:17.192 --> 00:05:18.134
ai and just like the last

00:05:18.153 --> 00:05:19.213
what eighteen months or so

00:05:19.235 --> 00:05:20.875
yeah we are evolving with

00:05:20.896 --> 00:05:22.916
difficulty because um we're

00:05:22.956 --> 00:05:24.658
not a very you know and I I

00:05:24.699 --> 00:05:26.420
say this with so much love

00:05:26.439 --> 00:05:28.100
because you know I grew up

00:05:28.120 --> 00:05:28.922
in this profession so to

00:05:28.961 --> 00:05:31.303
speak you know I I became a

00:05:31.343 --> 00:05:32.125
professional because I was

00:05:32.144 --> 00:05:33.245
a patient first such a

00:05:33.326 --> 00:05:35.947
common story in our world right and um

00:05:37.076 --> 00:05:39.117
We like to hold to our roots.

00:05:39.459 --> 00:05:41.100
We believe very deeply in

00:05:41.160 --> 00:05:42.360
some of these deep-seated

00:05:42.399 --> 00:05:44.100
things that evolved with

00:05:44.262 --> 00:05:47.023
our North American or maybe

00:05:47.083 --> 00:05:48.783
our USA-based profession

00:05:49.204 --> 00:05:50.305
since the post-polio era.

00:05:50.625 --> 00:05:52.406
So much of that has carried through.

00:05:52.466 --> 00:05:53.226
I feel like with the

00:05:53.266 --> 00:05:54.187
disruption we've seen in

00:05:54.247 --> 00:05:55.709
just even the last three years or so,

00:05:56.668 --> 00:05:57.269
we've evolved with

00:05:57.910 --> 00:05:59.031
Great amount of difficulty

00:05:59.050 --> 00:06:01.774
because it's hard for such

00:06:01.814 --> 00:06:03.495
a large-hearted emotion on

00:06:03.634 --> 00:06:06.317
sleeve profession to change

00:06:06.338 --> 00:06:07.798
with some of these rapid changing times.

00:06:09.000 --> 00:06:10.040
To answer your second question,

00:06:10.081 --> 00:06:10.961
how have I evolved?

00:06:12.242 --> 00:06:14.846
I've calmed down.

00:06:15.086 --> 00:06:15.505
Okay.

00:06:15.526 --> 00:06:16.107
What does that mean?

00:06:17.048 --> 00:06:18.389
I've calmed down a little bit.

00:06:21.069 --> 00:06:22.750
Um, you know, I've, uh, I've moved from,

00:06:22.769 --> 00:06:25.230
uh, entrepreneurial, uh, you know,

00:06:25.350 --> 00:06:26.850
heavy grind set type stage.

00:06:26.870 --> 00:06:28.591
Uh, I've shifted into academics.

00:06:28.610 --> 00:06:30.752
So, um, you know, I'm a professor and,

00:06:30.872 --> 00:06:32.673
and like a CU educator.

00:06:32.733 --> 00:06:35.392
Now I still do consulting work, but again,

00:06:35.413 --> 00:06:37.173
stepped away from that grind set of, uh,

00:06:37.613 --> 00:06:39.535
of entrepreneurial XYZ.

00:06:40.115 --> 00:06:41.156
And some of that's also kind

00:06:41.196 --> 00:06:42.637
of toned down to that was a

00:06:42.757 --> 00:06:43.918
very big emphasis in like

00:06:43.937 --> 00:06:44.858
the late twenty teens.

00:06:44.877 --> 00:06:47.079
It's like, you know, like the go get it,

00:06:47.420 --> 00:06:49.961
cash PT, you know,

00:06:50.101 --> 00:06:51.322
start up like we're just

00:06:51.341 --> 00:06:52.783
going to make this huge thing.

00:06:53.142 --> 00:06:55.045
I don't care about days off type mindset.

00:06:55.084 --> 00:06:55.925
And that's very much the

00:06:56.045 --> 00:06:57.305
opposite of like the the

00:06:57.446 --> 00:07:00.627
workplace cultural orientation right now.

00:07:02.625 --> 00:07:05.985
That's a big, you're reading my mind.

00:07:06.005 --> 00:07:07.127
We're gonna get to that in a little bit,

00:07:07.687 --> 00:07:08.648
but I wanna go deeper and

00:07:08.728 --> 00:07:09.567
double click on one of the

00:07:09.588 --> 00:07:10.487
things that you had just said.

00:07:10.649 --> 00:07:12.168
And you just listed a ton of

00:07:12.209 --> 00:07:13.069
hats that you've worn in

00:07:13.089 --> 00:07:13.850
the last ten years.

00:07:13.910 --> 00:07:16.911
COO, CFO, professor, marketer, educator.

00:07:17.612 --> 00:07:18.791
Now I'll ask a question

00:07:19.351 --> 00:07:20.273
globally about that.

00:07:20.333 --> 00:07:21.052
What's been the most

00:07:21.252 --> 00:07:23.093
unexpected turn in your

00:07:23.153 --> 00:07:24.334
career path and what did it

00:07:24.454 --> 00:07:26.134
teach you personally about

00:07:26.194 --> 00:07:28.036
professional growth?

00:07:28.076 --> 00:07:29.737
So I would say it was the startup.

00:07:29.817 --> 00:07:31.577
That was not part of the roadmap.

00:07:33.153 --> 00:07:34.814
you know, where, where I, where I,

00:07:34.855 --> 00:07:35.735
how I got here.

00:07:35.896 --> 00:07:37.517
And I forget if we talked about, like,

00:07:37.538 --> 00:07:38.437
I have such a vivid memory of,

00:07:38.759 --> 00:07:39.079
of like the,

00:07:39.098 --> 00:07:40.339
like the latter half of our conversation.

00:07:40.660 --> 00:07:41.380
And I forget if we talked

00:07:41.401 --> 00:07:42.701
about how I got to this point,

00:07:42.721 --> 00:07:44.923
I'm pretty sure we did because, um,

00:07:44.963 --> 00:07:45.463
you know, that, that was,

00:07:45.564 --> 00:07:46.985
I think part of the, uh,

00:07:47.004 --> 00:07:48.927
part of the whole six pack idea was like,

00:07:49.406 --> 00:07:50.608
who are these six individuals?

00:07:50.668 --> 00:07:50.848
You know,

00:07:50.867 --> 00:07:51.889
how did they get here and whatnot?

00:07:51.908 --> 00:07:53.089
And so just for the audience,

00:07:53.110 --> 00:07:54.130
so you don't have to scroll back like

00:07:56.172 --> 00:07:57.112
I wasn't a PT first.

00:07:57.153 --> 00:07:58.492
I was an engineer before I was a PT.

00:07:59.514 --> 00:08:01.113
And the way I got into the

00:08:01.134 --> 00:08:02.855
startup world was I hit a

00:08:02.894 --> 00:08:04.074
couple of glass ceilings in

00:08:04.115 --> 00:08:05.735
the corporate health acute

00:08:05.755 --> 00:08:06.456
care environment.

00:08:06.896 --> 00:08:09.216
And my hospital CEO, now retired,

00:08:09.517 --> 00:08:10.877
was mentoring me and said, look,

00:08:11.077 --> 00:08:12.899
if you want to make an impact beyond

00:08:13.399 --> 00:08:15.279
the therapy department, so to speak,

00:08:15.819 --> 00:08:18.081
you've got to get an MBA or an MPH,

00:08:18.201 --> 00:08:19.682
or you have to be something

00:08:19.721 --> 00:08:21.442
beyond your clinical doctorate,

00:08:21.463 --> 00:08:22.663
just because in the

00:08:22.682 --> 00:08:23.444
healthcare environment,

00:08:23.463 --> 00:08:24.363
especially corporate healthcare,

00:08:24.803 --> 00:08:25.485
they don't care.

00:08:25.925 --> 00:08:27.324
They don't even care if you're an MD,

00:08:27.345 --> 00:08:28.146
because you take a look at

00:08:28.206 --> 00:08:30.466
most of the corporate

00:08:30.747 --> 00:08:32.107
executive boardroom representatives,

00:08:32.528 --> 00:08:33.707
and most of the directors,

00:08:33.908 --> 00:08:34.808
most of the C-suite folks,

00:08:35.048 --> 00:08:37.289
they're accountants, or they're like,

00:08:37.549 --> 00:08:38.350
they're something else.

00:08:38.370 --> 00:08:39.270
They're not clinicians.

00:08:39.530 --> 00:08:41.394
Um, and so I went to get the MBA, uh,

00:08:41.673 --> 00:08:43.317
that actually was also a

00:08:43.336 --> 00:08:44.739
little too early in the career path.

00:08:45.099 --> 00:08:46.961
And so it just turned out through, um,

00:08:47.182 --> 00:08:48.504
then Twitter, uh,

00:08:48.865 --> 00:08:50.467
different podcasts and blogs reach out.

00:08:50.607 --> 00:08:52.009
I was blogging at the time.

00:08:52.577 --> 00:08:53.499
And kind of like the podcast

00:08:53.519 --> 00:08:54.980
space just wasn't many PT blogs.

00:08:55.000 --> 00:08:55.679
And I was talking a lot

00:08:55.700 --> 00:08:57.421
about just the things that

00:08:57.640 --> 00:08:58.642
nobody wanted to talk about

00:08:58.721 --> 00:09:00.143
in the therapy, primarily money.

00:09:02.283 --> 00:09:05.566
And that's what formed then

00:09:05.625 --> 00:09:07.547
UpDoc Media and now UpDoc Inc,

00:09:08.047 --> 00:09:08.788
along with a couple other

00:09:08.807 --> 00:09:10.149
companies that we started

00:09:10.168 --> 00:09:11.889
and I've slowly stepped away from.

00:09:12.791 --> 00:09:13.991
That was the biggest pivot.

00:09:14.572 --> 00:09:15.852
It was never the plan for me

00:09:15.913 --> 00:09:17.575
to go into business for myself.

00:09:17.835 --> 00:09:19.736
It was always me to go back

00:09:19.817 --> 00:09:21.859
to the corporate health environment,

00:09:22.158 --> 00:09:23.120
some kind of triumphal

00:09:23.159 --> 00:09:26.442
return with my MBA and be like, ha,

00:09:26.523 --> 00:09:27.764
here I am again.

00:09:27.803 --> 00:09:28.465
Yeah, exactly.

00:09:28.485 --> 00:09:29.265
We're going to change things

00:09:29.285 --> 00:09:30.106
now at a policy level.

00:09:31.447 --> 00:09:33.028
And it turns out that that didn't happen.

00:09:33.409 --> 00:09:34.791
But I did change things at

00:09:34.850 --> 00:09:35.971
an influence level.

00:09:37.932 --> 00:09:38.513
How'd that feel?

00:09:39.013 --> 00:09:39.173
Like,

00:09:39.394 --> 00:09:41.235
like it's almost like counting Monte

00:09:41.254 --> 00:09:41.816
Cristo, right?

00:09:41.836 --> 00:09:43.216
The count was like, I'm going to return.

00:09:43.256 --> 00:09:43.898
I'm going to show them what

00:09:43.918 --> 00:09:45.099
they missed out on.

00:09:45.620 --> 00:09:46.701
And then by the time you get there,

00:09:46.721 --> 00:09:47.061
you're like,

00:09:47.682 --> 00:09:48.543
I sort of don't care about

00:09:48.582 --> 00:09:49.383
proving them wrong.

00:09:50.224 --> 00:09:51.686
What I found is a way to prove my,

00:09:51.905 --> 00:09:52.506
find a place,

00:09:52.567 --> 00:09:53.668
create a place for myself

00:09:53.687 --> 00:09:54.548
that I'm even happier.

00:09:55.068 --> 00:09:55.729
Yeah, yeah.

00:09:56.629 --> 00:09:57.769
So it's so funny that you

00:09:57.809 --> 00:10:00.451
mentioned that because at one of the CSMs,

00:10:01.272 --> 00:10:01.932
and I feel like you and I,

00:10:01.951 --> 00:10:02.951
like whenever I do,

00:10:03.033 --> 00:10:03.952
I don't come to CSMs as

00:10:04.033 --> 00:10:04.673
often as I like to,

00:10:04.712 --> 00:10:05.533
but anytime that we are,

00:10:05.573 --> 00:10:06.374
we always somehow,

00:10:06.793 --> 00:10:07.674
we always like hitch the

00:10:07.695 --> 00:10:09.895
same room or the same hall patterns,

00:10:10.115 --> 00:10:10.416
you know?

00:10:10.535 --> 00:10:12.836
And at one point I ran into

00:10:12.876 --> 00:10:14.717
my old boss's boss, right?

00:10:14.817 --> 00:10:16.979
And it was one of those like weird,

00:10:17.019 --> 00:10:18.899
weird moments where that

00:10:18.940 --> 00:10:21.201
boss almost didn't recognize me, right?

00:10:21.260 --> 00:10:22.000
And I was like,

00:10:23.153 --> 00:10:25.054
Yikes, you know?

00:10:25.134 --> 00:10:26.676
And what was really,

00:10:26.696 --> 00:10:28.697
really interesting was just

00:10:28.716 --> 00:10:29.817
kind of looking at the crew

00:10:29.836 --> 00:10:31.158
they were with and just

00:10:31.177 --> 00:10:32.518
kind of just gating the environment.

00:10:32.557 --> 00:10:33.678
I was like, wow,

00:10:33.918 --> 00:10:35.320
y'all haven't changed at all.

00:10:35.779 --> 00:10:37.480
Like not a single bit, you know?

00:10:37.520 --> 00:10:39.100
Like you're still doing the same things.

00:10:39.380 --> 00:10:40.121
You're still thinking the

00:10:40.142 --> 00:10:42.102
same things like professionally,

00:10:42.182 --> 00:10:43.143
clinically, all of it.

00:10:43.503 --> 00:10:44.183
And I was just like,

00:10:44.984 --> 00:10:45.384
yikes,

00:10:45.403 --> 00:10:47.466
there has been zero growth here at all.

00:10:47.745 --> 00:10:48.826
What was once, like you said,

00:10:49.086 --> 00:10:50.668
I'm going to get back and

00:10:50.727 --> 00:10:52.869
prove you all wrong, turned into a very,

00:10:53.249 --> 00:10:55.650
almost like a pathos type

00:10:55.671 --> 00:10:57.831
situation where I was just like, oh man,

00:10:57.912 --> 00:10:59.452
I kind of feel bad for you now.

00:10:59.793 --> 00:11:02.254
All that cathartic

00:11:02.274 --> 00:11:03.596
vindiction type

00:11:03.655 --> 00:11:05.557
professional righteous

00:11:05.576 --> 00:11:07.077
indignation just evaporated

00:11:07.177 --> 00:11:07.837
in that moment.

00:11:07.857 --> 00:11:08.479
And I was just like,

00:11:09.376 --> 00:11:13.038
wow, there's been zero at all, no change.

00:11:13.178 --> 00:11:15.379
And I think that the feeling

00:11:15.399 --> 00:11:16.799
that I can really describe

00:11:16.840 --> 00:11:18.221
was a little bit of relief

00:11:18.380 --> 00:11:20.942
that I didn't return to that environment.

00:11:21.001 --> 00:11:21.662
Cause I think that would

00:11:21.682 --> 00:11:23.663
have sapped me dry, you know, that to,

00:11:23.682 --> 00:11:24.582
to know that.

00:11:25.803 --> 00:11:26.663
And I see this a lot in my

00:11:26.703 --> 00:11:28.485
consulting work is there's there's,

00:11:29.144 --> 00:11:29.846
we talk about this a lot

00:11:29.865 --> 00:11:30.846
we're going to release in

00:11:30.865 --> 00:11:31.907
the pulse and you know like

00:11:32.126 --> 00:11:32.527
there's always this

00:11:32.567 --> 00:11:33.207
question of like what are

00:11:33.227 --> 00:11:34.769
the true barriers of high

00:11:34.808 --> 00:11:35.568
team performance and

00:11:35.609 --> 00:11:37.389
excellent um organizational

00:11:37.429 --> 00:11:38.311
growth that kind of stuff

00:11:38.350 --> 00:11:41.013
culture uh etc and we've

00:11:41.052 --> 00:11:41.932
long identified the middle

00:11:41.952 --> 00:11:42.793
management link to be a

00:11:42.874 --> 00:11:43.875
problem not necessarily

00:11:43.894 --> 00:11:44.514
because of the middle

00:11:44.575 --> 00:11:45.296
managers are there but

00:11:45.316 --> 00:11:45.975
because the structure of

00:11:45.995 --> 00:11:47.576
the the organizations but

00:11:47.596 --> 00:11:48.518
at the same time there are

00:11:48.577 --> 00:11:49.918
certain people that are in

00:11:49.979 --> 00:11:51.440
play that have been there

00:11:51.460 --> 00:11:52.220
for years and years and

00:11:52.240 --> 00:11:53.201
years and years right and

00:11:53.221 --> 00:11:54.562
then I talked about this at um

00:11:55.221 --> 00:11:56.562
The NARA conference,

00:11:56.581 --> 00:11:57.302
for those of you who don't know,

00:11:57.322 --> 00:11:57.923
it's the National

00:11:58.383 --> 00:11:59.222
Association of Rehab

00:11:59.423 --> 00:12:00.442
Agencies and Providers.

00:12:00.942 --> 00:12:04.303
And it's kind of private practice-esque.

00:12:05.403 --> 00:12:06.563
All to say that I was

00:12:06.605 --> 00:12:07.445
speaking on workforce

00:12:07.465 --> 00:12:08.725
engagement and organizational excellence.

00:12:08.865 --> 00:12:09.845
And I said, look,

00:12:10.205 --> 00:12:11.826
there are managers and

00:12:11.846 --> 00:12:12.745
there are managers.

00:12:13.086 --> 00:12:14.865
And some are there because

00:12:14.885 --> 00:12:15.726
they've been there forever

00:12:15.787 --> 00:12:16.447
and that's where they do

00:12:16.466 --> 00:12:17.427
the least amount of damage.

00:12:17.687 --> 00:12:18.447
And some are there because

00:12:18.466 --> 00:12:19.346
they're a linchpin and

00:12:19.366 --> 00:12:20.006
they've been there forever.

00:12:20.027 --> 00:12:20.888
And if we lost them,

00:12:21.107 --> 00:12:22.508
the whole department would evaporate.

00:12:23.408 --> 00:12:25.409
And so all of those type of

00:12:25.490 --> 00:12:27.370
thoughts and feelings flooded through.

00:12:27.471 --> 00:12:29.111
And I just realized that, wow,

00:12:29.432 --> 00:12:30.172
now this is good.

00:12:30.371 --> 00:12:31.633
Like where I am is good.

00:12:31.873 --> 00:12:32.894
I didn't need to go back to

00:12:32.913 --> 00:12:33.854
that corporate environment.

00:12:33.913 --> 00:12:34.855
I didn't need to go back in

00:12:34.875 --> 00:12:35.794
that same rigmarole.

00:12:37.336 --> 00:12:38.537
And I was making plenty

00:12:38.576 --> 00:12:40.618
difference doing what I was doing,

00:12:41.357 --> 00:12:42.418
which at the time was

00:12:42.519 --> 00:12:43.418
putting out industry

00:12:43.438 --> 00:12:44.259
reports and kind of

00:12:44.460 --> 00:12:45.320
transparent information

00:12:45.360 --> 00:12:47.381
pieces that just didn't exist, you know,

00:12:47.621 --> 00:12:49.243
and now it does, which is really,

00:12:49.283 --> 00:12:49.802
really great.

00:12:51.089 --> 00:12:52.389
So talk about the pulse.

00:12:52.629 --> 00:12:54.149
I remember, I mean, again,

00:12:54.190 --> 00:12:55.051
I was still a student when

00:12:55.091 --> 00:12:56.770
I think you put out the first one,

00:12:56.811 --> 00:12:58.011
was that eight and a half?

00:12:58.052 --> 00:12:58.172
Yeah.

00:12:59.091 --> 00:13:01.133
And the way you would get

00:13:01.253 --> 00:13:03.474
salary information was like this,

00:13:03.594 --> 00:13:04.714
you'd roll into, I mean,

00:13:04.734 --> 00:13:05.274
I don't even know if there

00:13:05.293 --> 00:13:06.095
were Facebook groups then,

00:13:06.575 --> 00:13:08.174
you'd roll onto Twitter and

00:13:08.195 --> 00:13:09.696
you'd ask a question and be like, hi,

00:13:09.855 --> 00:13:11.256
I'm in this area of the country,

00:13:11.297 --> 00:13:12.376
I'm taking this job,

00:13:12.557 --> 00:13:13.837
what should I be asking for?

00:13:14.317 --> 00:13:17.158
And then you would get a wild- Oh yeah.

00:13:17.899 --> 00:13:19.159
You'd go into the comments of that,

00:13:19.221 --> 00:13:20.902
and you would get just a

00:13:21.162 --> 00:13:22.823
wild amount of responses,

00:13:23.565 --> 00:13:25.846
some just not even realistic,

00:13:26.648 --> 00:13:27.649
but you never knew.

00:13:28.048 --> 00:13:29.070
And then you were like, well,

00:13:29.230 --> 00:13:30.270
let's do the data on this,

00:13:30.291 --> 00:13:31.913
and you created sort of that thing.

00:13:32.173 --> 00:13:33.394
So talk about what it is and

00:13:34.575 --> 00:13:35.155
if people haven't

00:13:35.196 --> 00:13:36.878
downloaded it or consumed it,

00:13:37.357 --> 00:13:39.240
what it was and what it has become.

00:13:39.279 --> 00:13:39.360
Yeah.

00:13:39.399 --> 00:13:39.879
That's great.

00:13:39.960 --> 00:13:40.461
That's great.

00:13:40.500 --> 00:13:41.881
So what it was,

00:13:41.922 --> 00:13:43.022
was actually a version two

00:13:43.062 --> 00:13:44.462
point zero of an MBA,

00:13:45.264 --> 00:13:47.205
like it was like the senior year,

00:13:47.284 --> 00:13:47.644
if you will,

00:13:47.884 --> 00:13:49.846
of an MBA coursework capstone project.

00:13:50.886 --> 00:13:52.207
And, you know,

00:13:52.227 --> 00:13:52.807
we're supposed to be like a

00:13:52.847 --> 00:13:53.849
huge industry report,

00:13:54.229 --> 00:13:55.409
like a perspective and stuff like that.

00:13:55.429 --> 00:13:57.211
So it was one segment of that was like,

00:13:57.230 --> 00:13:58.071
hey, how are you?

00:13:58.250 --> 00:13:59.351
What's the actual like

00:13:59.892 --> 00:14:01.854
national footprint map work

00:14:01.994 --> 00:14:03.995
of what are being paid and so forth?

00:14:04.634 --> 00:14:05.475
How it did come about is

00:14:05.495 --> 00:14:06.515
like what you said, then Twitter.

00:14:07.216 --> 00:14:08.116
I don't think there was any

00:14:08.157 --> 00:14:08.618
Facebook groups.

00:14:08.658 --> 00:14:09.057
If it did,

00:14:09.097 --> 00:14:11.219
maybe the DPT student group just started.

00:14:11.639 --> 00:14:14.921
But it was just like airwaves of like, hey,

00:14:15.782 --> 00:14:16.062
I'm in.

00:14:16.121 --> 00:14:16.841
I'm making this up.

00:14:16.881 --> 00:14:17.923
Like, Illinois,

00:14:18.263 --> 00:14:19.364
I'm about to take a job for

00:14:19.423 --> 00:14:20.384
twenty seven dollars an hour.

00:14:20.443 --> 00:14:21.144
Is this OK?

00:14:21.485 --> 00:14:21.644
Right.

00:14:22.686 --> 00:14:23.905
No, no one had any clue.

00:14:23.926 --> 00:14:24.186
Right.

00:14:24.225 --> 00:14:25.047
And like I had some because

00:14:25.086 --> 00:14:25.767
I ran that report.

00:14:25.787 --> 00:14:26.788
So I had like kind of a more

00:14:26.807 --> 00:14:27.847
of a macro lens look of it.

00:14:27.869 --> 00:14:27.989
But.

00:14:29.071 --> 00:14:31.033
It's also very specific by like zip code,

00:14:31.072 --> 00:14:31.254
right?

00:14:31.293 --> 00:14:32.975
And you mentioned now you're

00:14:32.995 --> 00:14:34.256
a little bit more rural, right?

00:14:34.277 --> 00:14:35.857
So rural versus city versus suburban,

00:14:35.878 --> 00:14:36.519
that's different.

00:14:36.578 --> 00:14:37.720
Different states have different norms.

00:14:38.081 --> 00:14:39.241
And so what it used to be

00:14:39.662 --> 00:14:40.923
was I would send out these,

00:14:41.083 --> 00:14:42.304
I still use Google Forms

00:14:42.345 --> 00:14:43.365
just because everybody trusts it.

00:14:45.268 --> 00:14:46.128
I sent out these Google form

00:14:46.148 --> 00:14:46.967
surveys of like, hey,

00:14:47.327 --> 00:14:48.308
tell me what you're getting paid.

00:14:48.328 --> 00:14:49.229
It's fully anonymous.

00:14:49.570 --> 00:14:50.610
Drop all the information you

00:14:50.629 --> 00:14:52.211
could possibly drop that

00:14:52.230 --> 00:14:53.030
you're comfortable with.

00:14:53.410 --> 00:14:54.572
I will trend these and I

00:14:54.611 --> 00:14:55.912
will publish the raw data.

00:14:56.232 --> 00:14:57.133
That's what it was.

00:14:57.592 --> 00:14:59.014
And that's what it continues to be.

00:14:59.214 --> 00:14:59.774
This year will be a little

00:14:59.793 --> 00:15:00.354
bit different because we're

00:15:00.374 --> 00:15:01.154
asking different questions,

00:15:01.195 --> 00:15:02.635
but that's what it continues to be.

00:15:02.655 --> 00:15:04.115
So it was the first and to

00:15:04.176 --> 00:15:07.477
my understanding, one of two, I think.

00:15:08.118 --> 00:15:09.399
open source data pool sets.

00:15:10.779 --> 00:15:11.299
I think I'm the only one

00:15:11.320 --> 00:15:12.821
that runs it in the kind of

00:15:12.841 --> 00:15:14.081
a high statistical analysis

00:15:14.662 --> 00:15:15.523
type environment.

00:15:15.543 --> 00:15:16.823
But all to say,

00:15:17.703 --> 00:15:19.326
it is a open source data pool.

00:15:19.426 --> 00:15:21.106
It primarily focuses in rehab therapy.

00:15:21.147 --> 00:15:24.048
So PT, OT, speech, PTA, OTA, SLPAs.

00:15:24.548 --> 00:15:26.149
But we have recreational therapists,

00:15:26.190 --> 00:15:27.490
nurses, pharmacists, PAs.

00:15:27.510 --> 00:15:28.951
They all drop their information in there.

00:15:29.172 --> 00:15:30.332
They had a dentist once put

00:15:30.352 --> 00:15:31.453
their information in there.

00:15:31.514 --> 00:15:34.796
I was like, wow, we're crossing the gaps.

00:15:35.696 --> 00:15:37.037
And so we trend for the per

00:15:37.157 --> 00:15:37.778
annum equivalent.

00:15:38.038 --> 00:15:38.077
Um,

00:15:38.378 --> 00:15:39.578
because everybody will drop in like

00:15:39.599 --> 00:15:41.000
their hourly versus their

00:15:41.080 --> 00:15:42.860
annual versus their PRN

00:15:42.880 --> 00:15:43.682
versus the travel.

00:15:43.701 --> 00:15:44.902
We threw that in there, uh,

00:15:44.981 --> 00:15:47.043
even experience, uh, factors, uh,

00:15:47.303 --> 00:15:48.264
as specific as zip code.

00:15:48.303 --> 00:15:49.945
And so we trended all that stuff out, uh,

00:15:50.004 --> 00:15:50.745
year over year,

00:15:51.046 --> 00:15:52.527
we focus on slightly different pieces,

00:15:52.547 --> 00:15:53.587
but we always publish the raw data.

00:15:53.607 --> 00:15:54.889
So you can search for information like,

00:15:54.948 --> 00:15:56.509
okay, where's the zip code of, you know,

00:15:56.549 --> 00:15:57.450
nine to one Oh nine.

00:15:57.490 --> 00:15:58.230
And, um,

00:15:58.951 --> 00:16:00.751
how to get paid their PTAs or so forth.

00:16:01.893 --> 00:16:03.114
But then we also give like

00:16:03.214 --> 00:16:04.735
deep impressions as a

00:16:04.894 --> 00:16:06.255
periodical so you can just read it.

00:16:06.296 --> 00:16:07.677
And so it's read by

00:16:07.897 --> 00:16:09.418
candidates and hiring managers alike.

00:16:10.158 --> 00:16:11.078
And you can search for yourself,

00:16:11.119 --> 00:16:12.279
like what is the actual norm?

00:16:12.299 --> 00:16:13.900
And we throw the outliers out there,

00:16:13.961 --> 00:16:15.001
the experience factors,

00:16:15.522 --> 00:16:16.982
um if specialty even helps

00:16:17.504 --> 00:16:18.924
um and spoiler alert uh

00:16:18.945 --> 00:16:20.385
kind of none of it does uh

00:16:20.426 --> 00:16:21.527
what helps the most it

00:16:21.547 --> 00:16:22.628
seems to be his tenure so

00:16:22.668 --> 00:16:23.729
the longer you're at a

00:16:23.749 --> 00:16:24.970
place seems to get you paid

00:16:25.009 --> 00:16:26.971
the most um the first year

00:16:26.990 --> 00:16:28.231
it was like the most

00:16:28.272 --> 00:16:29.552
striking because we had

00:16:29.572 --> 00:16:31.033
this you know it was like

00:16:31.073 --> 00:16:32.095
the open section comment of

00:16:32.215 --> 00:16:32.895
uh you know what else you

00:16:32.916 --> 00:16:34.057
need to know and it was you

00:16:34.076 --> 00:16:35.177
could tell right it's like

00:16:35.317 --> 00:16:36.538
like back in like the aol

00:16:36.918 --> 00:16:38.279
aim messenger days you can

00:16:38.299 --> 00:16:38.941
tell when somebody's like

00:16:39.020 --> 00:16:39.980
really haughty about their

00:16:40.020 --> 00:16:40.642
words and you're just kind

00:16:40.662 --> 00:16:41.582
of typing it in a certain

00:16:41.623 --> 00:16:43.024
way and this guy was like

00:16:43.563 --> 00:16:44.043
or gal, I don't,

00:16:44.063 --> 00:16:44.904
I have no idea who this person was,

00:16:44.924 --> 00:16:45.524
but it was like, you know,

00:16:45.664 --> 00:16:48.047
I'm a senior therapist with, with, with,

00:16:48.067 --> 00:16:50.168
with, with, with, with, with, with, with,

00:16:50.187 --> 00:16:51.269
with, with, with, with, with,

00:17:01.948 --> 00:17:05.192
I would say yours and web PT, like they're,

00:17:05.272 --> 00:17:06.654
they're very like wide in

00:17:06.694 --> 00:17:07.655
terms of profession,

00:17:08.215 --> 00:17:08.997
but I would say those are the,

00:17:09.057 --> 00:17:10.819
those were the two that didn't exist.

00:17:10.839 --> 00:17:12.741
And when they did, it was the, it was,

00:17:12.922 --> 00:17:14.663
it was, it was like, you know,

00:17:15.065 --> 00:17:16.546
blood to a shark because we,

00:17:16.686 --> 00:17:18.388
all we had was the comment section.

00:17:19.750 --> 00:17:21.971
And that was just one person's opinion.

00:17:22.090 --> 00:17:23.711
And maybe they'd give some hard numbers,

00:17:23.730 --> 00:17:24.651
but probably not.

00:17:25.151 --> 00:17:26.731
So yours was the first one

00:17:26.751 --> 00:17:27.571
where people could actually

00:17:27.612 --> 00:17:28.991
say and you would put the

00:17:29.192 --> 00:17:30.432
end on how many pieces of

00:17:30.471 --> 00:17:32.153
data you were drawing that conclusion.

00:17:32.192 --> 00:17:33.133
It's right there.

00:17:33.252 --> 00:17:34.413
I actually I mean,

00:17:34.432 --> 00:17:35.993
there's over the years that we run it,

00:17:36.054 --> 00:17:37.013
I think we've there's been

00:17:37.074 --> 00:17:38.794
three people that have

00:17:38.854 --> 00:17:40.855
caught any kind of error or

00:17:41.035 --> 00:17:41.954
had kind of protest.

00:17:41.994 --> 00:17:43.535
And I think only one of them

00:17:43.815 --> 00:17:45.816
was truly like a mathematical error.

00:17:47.155 --> 00:17:48.237
And so people have checked our work.

00:17:48.257 --> 00:17:49.077
You know, I welcome it.

00:17:49.137 --> 00:17:50.558
Like usually at the very bottom, like here,

00:17:50.759 --> 00:17:51.579
here's like the last like

00:17:51.779 --> 00:17:52.820
eight years of raw data.

00:17:53.401 --> 00:17:54.501
Have at it, guys.

00:17:54.521 --> 00:17:55.563
And now with like, you know,

00:17:55.583 --> 00:17:56.423
with general AI,

00:17:56.483 --> 00:17:57.384
I'm sure somebody is like

00:17:57.404 --> 00:17:58.486
going in there now going like, hey,

00:17:58.506 --> 00:18:00.847
is this, you know, depending on his math,

00:18:00.887 --> 00:18:01.147
right?

00:18:01.468 --> 00:18:02.229
You know, that's cool.

00:18:02.328 --> 00:18:02.509
I mean,

00:18:02.548 --> 00:18:03.589
that's that's what this whole thing

00:18:03.630 --> 00:18:04.109
was about.

00:18:04.530 --> 00:18:05.491
The mission of the pulse

00:18:05.531 --> 00:18:06.532
really was so that you

00:18:06.593 --> 00:18:08.074
could have a pulse on the job market.

00:18:08.794 --> 00:18:10.935
in the macro, in the micro, in the meta,

00:18:11.375 --> 00:18:12.576
and in a way where you

00:18:12.596 --> 00:18:13.557
could use it for yourself,

00:18:14.057 --> 00:18:15.239
whether you're a applicant

00:18:15.358 --> 00:18:16.078
or a hiring manager,

00:18:16.179 --> 00:18:17.440
just like FYI for career

00:18:17.460 --> 00:18:18.361
choices down the line.

00:18:18.861 --> 00:18:21.442
And it was always about wage transparency.

00:18:21.482 --> 00:18:22.843
And more importantly, in my opinion,

00:18:22.883 --> 00:18:25.605
was wage literacy.

00:18:25.684 --> 00:18:26.965
Yeah, being able to understand it.

00:18:27.526 --> 00:18:28.366
Well, something different,

00:18:28.586 --> 00:18:29.607
you talked about how long

00:18:29.627 --> 00:18:31.209
you're at an organization.

00:18:31.429 --> 00:18:32.349
That might be a factor.

00:18:32.990 --> 00:18:34.151
Let's talk about versatility.

00:18:34.290 --> 00:18:35.351
You're a big advocate for

00:18:35.371 --> 00:18:36.991
the idea that your DPT can take you

00:18:38.023 --> 00:18:38.364
Anywhere.

00:18:38.523 --> 00:18:40.786
I'm a podcaster for Christmas sake.

00:18:41.246 --> 00:18:42.166
What do clinicians need to

00:18:42.186 --> 00:18:44.148
hear right now in twenty

00:18:44.169 --> 00:18:45.509
twenty five about stepping

00:18:45.630 --> 00:18:47.211
outside of that traditional

00:18:47.250 --> 00:18:48.632
clinical path that a lot of

00:18:48.672 --> 00:18:49.813
people are showing interest in?

00:18:50.093 --> 00:18:50.794
Oh, yeah.

00:18:50.913 --> 00:18:51.453
Huge.

00:18:51.914 --> 00:18:54.076
And it's honestly and this

00:18:54.096 --> 00:18:54.777
is where I feel like it

00:18:54.797 --> 00:18:55.998
goes back to the early part

00:18:56.018 --> 00:18:57.459
of today's episode is, you know,

00:18:57.499 --> 00:18:58.900
we've evolved with great difficulty.

00:19:00.221 --> 00:19:01.602
It's the same message I gave, I think,

00:19:01.642 --> 00:19:03.182
in like twenty sixteen, seventeen,

00:19:03.222 --> 00:19:05.444
which is the whole world is open to you.

00:19:05.845 --> 00:19:08.286
it really really is um I I

00:19:08.405 --> 00:19:09.586
know that there's there's

00:19:09.626 --> 00:19:10.946
still a stigma it's less so

00:19:11.126 --> 00:19:12.428
I think when I was um

00:19:12.567 --> 00:19:13.048
growing up in the

00:19:13.067 --> 00:19:15.209
profession excuse me uh

00:19:15.229 --> 00:19:16.009
there's this idea that you

00:19:16.029 --> 00:19:17.950
were like a traitor if you

00:19:18.069 --> 00:19:19.510
weren't hands-on patients

00:19:19.530 --> 00:19:20.771
or in the clinic walls or

00:19:20.811 --> 00:19:22.352
in the facility uh now less

00:19:22.392 --> 00:19:23.333
so right I mean there's

00:19:23.373 --> 00:19:24.252
telehealth there's a lot of

00:19:24.272 --> 00:19:26.453
different things um but if

00:19:26.473 --> 00:19:27.355
you take a look at a lot of

00:19:27.394 --> 00:19:28.295
other professions and I

00:19:28.434 --> 00:19:29.435
would I would advise you

00:19:29.455 --> 00:19:30.655
take a look at like uh

00:19:30.756 --> 00:19:32.436
pharmacists and nurses um

00:19:33.680 --> 00:19:35.119
They cover a lot more range.

00:19:35.140 --> 00:19:36.461
And there's also regions for

00:19:36.480 --> 00:19:38.401
that because of how

00:19:38.500 --> 00:19:39.382
upstream they are in the

00:19:39.402 --> 00:19:40.221
health care latticework.

00:19:40.241 --> 00:19:41.301
But at the same time,

00:19:41.362 --> 00:19:42.782
it doesn't have to be the case.

00:19:42.823 --> 00:19:44.563
I was an engineer before.

00:19:45.222 --> 00:19:46.483
There's a lot of people I've met,

00:19:46.523 --> 00:19:47.943
especially at private practice events,

00:19:48.523 --> 00:19:50.585
where it's like their fourth career.

00:19:50.605 --> 00:19:51.605
They were like farmers and

00:19:51.644 --> 00:19:54.205
restaurateurs and real estate agents.

00:19:54.226 --> 00:19:55.945
And they're like, no, I need to do this.

00:19:56.066 --> 00:19:56.967
This is my calling.

00:19:58.567 --> 00:19:59.989
So what I think everyone needs to hear,

00:20:00.009 --> 00:20:01.529
if you're looking to step out of that,

00:20:02.070 --> 00:20:03.152
whether it's out of burnout

00:20:03.251 --> 00:20:04.833
or out of interest of just

00:20:05.094 --> 00:20:06.035
looking at something different,

00:20:06.755 --> 00:20:08.636
is that the world truly is open to you.

00:20:09.258 --> 00:20:11.079
However, it's a numbers game.

00:20:11.420 --> 00:20:12.641
I think that's what's really

00:20:12.701 --> 00:20:14.383
difficult for PTs and PTAs

00:20:14.403 --> 00:20:15.324
to understand is we are

00:20:15.384 --> 00:20:18.287
part of such a high-performing

00:20:18.700 --> 00:20:22.885
like self, what's the best word for this?

00:20:23.826 --> 00:20:26.009
Like self-critical profession.

00:20:26.069 --> 00:20:27.491
You know, like we're perfectionists.

00:20:28.192 --> 00:20:30.134
Most of us are very type A professionally,

00:20:30.435 --> 00:20:31.757
but very type B corporately.

00:20:33.799 --> 00:20:35.121
you know we uh we're very

00:20:35.181 --> 00:20:36.321
down on ourselves more so

00:20:36.362 --> 00:20:37.362
than I think anybody else

00:20:37.402 --> 00:20:40.084
ever will be and we have

00:20:40.183 --> 00:20:41.424
this massive imposter

00:20:41.444 --> 00:20:43.165
syndrome and and none of

00:20:43.185 --> 00:20:44.886
that is bad per se it's

00:20:44.906 --> 00:20:45.946
just kind of the makeup of

00:20:46.228 --> 00:20:47.327
what draws folks to the

00:20:47.347 --> 00:20:49.189
profession I feel but it is

00:20:49.209 --> 00:20:50.269
a numbers game so if you're

00:20:50.309 --> 00:20:52.010
looking to get into

00:20:52.090 --> 00:20:53.031
corporate management or

00:20:53.112 --> 00:20:54.471
into marketing or into

00:20:54.532 --> 00:20:56.794
media or into research or

00:20:56.913 --> 00:21:00.115
into tech or into anything else

00:21:01.273 --> 00:21:02.875
you're going to have to apply yourself,

00:21:02.914 --> 00:21:03.674
whether it's through actual

00:21:03.714 --> 00:21:04.895
job applications or just

00:21:05.115 --> 00:21:06.096
the attempts that you're trying.

00:21:07.836 --> 00:21:08.737
I'm just gonna throw out a number, like,

00:21:08.777 --> 00:21:10.117
ten times more than the average bear,

00:21:10.137 --> 00:21:10.877
right?

00:21:10.938 --> 00:21:12.459
And so it's going to require

00:21:12.499 --> 00:21:14.759
you to have thick enough skin to apply to,

00:21:14.799 --> 00:21:14.940
like,

00:21:14.960 --> 00:21:16.560
a hundred different jobs and receive

00:21:16.621 --> 00:21:17.821
work from only one or two of them.

00:21:18.021 --> 00:21:19.342
Because it really is a numbers game.

00:21:19.682 --> 00:21:20.323
Somebody, like,

00:21:20.343 --> 00:21:22.544
a human eye needs to take a look at you,

00:21:22.584 --> 00:21:24.263
whether it's on the application,

00:21:24.284 --> 00:21:25.884
the AI application portal,

00:21:25.944 --> 00:21:26.945
the PDF that you're printed

00:21:27.026 --> 00:21:28.326
out or emailed or cold called with,

00:21:28.826 --> 00:21:29.247
and go,

00:21:29.886 --> 00:21:30.527
you know what, like,

00:21:30.866 --> 00:21:32.167
I'll take a look at this, right,

00:21:32.188 --> 00:21:34.009
says the hiring manager and go, huh,

00:21:34.528 --> 00:21:35.669
wonder why a PT wants to

00:21:35.709 --> 00:21:36.589
apply for this job.

00:21:36.630 --> 00:21:37.230
That's weird.

00:21:37.690 --> 00:21:37.910
Like,

00:21:38.029 --> 00:21:39.530
I'm in my third coffee and I could

00:21:39.730 --> 00:21:40.692
mentally withstand this.

00:21:40.731 --> 00:21:41.932
Let's give this person a call, right?

00:21:41.951 --> 00:21:44.032
Like, that's, that's going to be the case.

00:21:44.192 --> 00:21:48.595
And it can be emotionally damaging to,

00:21:48.634 --> 00:21:48.894
you know,

00:21:49.494 --> 00:21:50.435
throw out like a thousand

00:21:50.455 --> 00:21:53.557
applications and receive nothing back,

00:21:53.576 --> 00:21:53.717
right?

00:21:53.737 --> 00:21:54.557
It's just like, gee,

00:21:54.596 --> 00:21:55.998
like really no one wants me

00:21:56.117 --> 00:21:57.478
at all after all this,

00:21:57.998 --> 00:21:59.118
but it's not that no one wants you.

00:21:59.278 --> 00:22:00.098
It's that you just have to

00:22:00.118 --> 00:22:01.200
play enough of a numbers

00:22:01.220 --> 00:22:02.980
game to get noticed.

00:22:03.000 --> 00:22:05.280
And I think that's the reality of it.

00:22:05.601 --> 00:22:06.721
It shouldn't be that way,

00:22:06.842 --> 00:22:08.442
but also kind of earlier in

00:22:08.462 --> 00:22:09.343
the podcast has mentioned,

00:22:09.623 --> 00:22:10.682
we have to play within the

00:22:10.742 --> 00:22:11.763
reality that we're,

00:22:11.963 --> 00:22:13.944
we found ourselves find ourselves in and,

00:22:14.974 --> 00:22:16.135
in order to get the next step up,

00:22:16.655 --> 00:22:17.396
in order to change that

00:22:17.436 --> 00:22:18.616
reality for ourselves and others.

00:22:19.178 --> 00:22:19.897
Yeah, agreed.

00:22:20.377 --> 00:22:21.179
Let's take a different route.

00:22:21.219 --> 00:22:22.598
You've worked at high levels

00:22:22.638 --> 00:22:23.759
in business and leadership.

00:22:23.960 --> 00:22:25.361
You've been in boardrooms

00:22:25.381 --> 00:22:26.682
that maybe not everybody

00:22:27.082 --> 00:22:28.722
has been or will be in, and that's okay.

00:22:29.163 --> 00:22:30.463
What can you steal from the

00:22:30.503 --> 00:22:31.944
boardroom and give to someone right now?

00:22:32.244 --> 00:22:33.224
What's a lesson from a

00:22:33.265 --> 00:22:34.566
boardroom that every new

00:22:34.586 --> 00:22:36.606
grad should hear before

00:22:36.767 --> 00:22:37.387
starting their career?

00:22:38.795 --> 00:22:41.317
Um, that's such a great, like again,

00:22:41.336 --> 00:22:41.817
compliments.

00:22:42.137 --> 00:22:42.938
I'm going to push back on

00:22:42.958 --> 00:22:44.179
something you said earlier today, Jimmy,

00:22:44.219 --> 00:22:45.800
is that I disagree with the

00:22:45.820 --> 00:22:47.281
fact that I think you did

00:22:47.301 --> 00:22:47.862
do something special.

00:22:47.922 --> 00:22:48.563
I think you had the

00:22:48.603 --> 00:22:49.663
professional background for this.

00:22:49.983 --> 00:22:50.044
Um,

00:22:50.324 --> 00:22:51.244
but I also feel like you have a

00:22:51.365 --> 00:22:53.286
naturally curious mind, you know,

00:22:53.326 --> 00:22:54.126
that's something that I

00:22:54.146 --> 00:22:56.128
feel like we always connected on, um,

00:22:56.148 --> 00:22:56.709
forever, you know,

00:22:56.749 --> 00:22:57.789
it's something I really.

00:22:58.550 --> 00:23:00.253
appreciated when I got to

00:23:00.273 --> 00:23:01.015
know you at first when

00:23:01.035 --> 00:23:01.955
you're still a student is

00:23:01.976 --> 00:23:03.739
that you thought beyond

00:23:03.979 --> 00:23:05.119
that kind of student

00:23:05.180 --> 00:23:06.541
acquisition mind into like,

00:23:06.561 --> 00:23:07.884
how do I like dig deeper

00:23:07.923 --> 00:23:09.246
into like the nature of this profession?

00:23:09.946 --> 00:23:10.867
So kudos to you.

00:23:11.189 --> 00:23:12.390
That said, the boardroom.

00:23:13.832 --> 00:23:15.113
No one ever really thinks

00:23:15.153 --> 00:23:15.813
about the boardroom.

00:23:15.932 --> 00:23:16.834
I don't think like I think

00:23:16.854 --> 00:23:18.515
people think they know it exists, right?

00:23:18.595 --> 00:23:19.394
But they don't understand

00:23:19.434 --> 00:23:20.655
what a board of director does,

00:23:20.715 --> 00:23:22.277
whether it's a board of directors,

00:23:22.317 --> 00:23:23.877
if it's executive advisor board,

00:23:23.978 --> 00:23:26.219
or if it's like a managing director board,

00:23:26.239 --> 00:23:26.818
like this,

00:23:26.878 --> 00:23:28.839
it's a deeper piece of the

00:23:28.940 --> 00:23:30.721
American organizational

00:23:30.820 --> 00:23:31.761
corporate culture.

00:23:32.461 --> 00:23:34.163
Big or small, that just exists, right?

00:23:34.202 --> 00:23:34.782
And so I think it's

00:23:34.823 --> 00:23:38.144
important to define what that piece is,

00:23:38.403 --> 00:23:39.203
and then we can glean from

00:23:39.223 --> 00:23:39.844
the lessons of it.

00:23:39.923 --> 00:23:41.805
So for most boards,

00:23:42.444 --> 00:23:44.986
whether a board of directors, trustees,

00:23:45.026 --> 00:23:45.445
what have you,

00:23:46.405 --> 00:23:47.105
there's a group of

00:23:47.145 --> 00:23:48.487
individuals either voted in

00:23:48.586 --> 00:23:49.247
or appointed in,

00:23:49.287 --> 00:23:50.406
depending on the corporate structure,

00:23:50.787 --> 00:23:52.907
to essentially oversee and

00:23:53.008 --> 00:23:55.429
govern the CEO and the rest

00:23:55.469 --> 00:23:55.949
of the C-suite.

00:23:55.969 --> 00:23:56.568
That's their job.

00:23:57.469 --> 00:23:58.769
Often it's a mixture of

00:23:58.809 --> 00:23:59.730
folks that have direct

00:23:59.750 --> 00:24:00.549
stake interest in it,

00:24:00.569 --> 00:24:01.570
whether it's through equity

00:24:02.090 --> 00:24:03.791
finances or their stakeholders,

00:24:03.832 --> 00:24:04.971
like they'll be influenced

00:24:04.991 --> 00:24:05.711
by that particular

00:24:05.751 --> 00:24:07.673
corporation or entity or organization.

00:24:08.333 --> 00:24:09.913
And often they try to get folks that are,

00:24:09.973 --> 00:24:11.134
quote, lay people that

00:24:12.555 --> 00:24:13.295
don't know anything about

00:24:13.315 --> 00:24:13.875
the inner works of the

00:24:13.895 --> 00:24:14.476
profession because they

00:24:14.516 --> 00:24:16.396
bring a third eye lens that, you know,

00:24:16.477 --> 00:24:17.457
if you're too close to something,

00:24:17.477 --> 00:24:18.077
you just can't see.

00:24:18.438 --> 00:24:20.838
So the the board of any kind

00:24:20.858 --> 00:24:21.318
of organization,

00:24:21.358 --> 00:24:22.440
typically their job is to

00:24:22.480 --> 00:24:23.940
make sure that the C-suite

00:24:23.960 --> 00:24:25.661
is doing their job and that

00:24:25.701 --> 00:24:27.781
they can prescribe grand

00:24:27.821 --> 00:24:28.923
stakes like hundred eighty

00:24:28.942 --> 00:24:30.282
degree arc visions of like, hey,

00:24:30.303 --> 00:24:31.304
let's go over there or

00:24:31.324 --> 00:24:32.203
let's go over here.

00:24:33.045 --> 00:24:34.085
And then the C-suite can

00:24:34.125 --> 00:24:35.705
choose how they want to get there.

00:24:36.685 --> 00:24:38.048
And so what happens in the

00:24:38.067 --> 00:24:39.189
boardroom is really

00:24:39.209 --> 00:24:40.829
fascinating because it's a

00:24:41.451 --> 00:24:43.752
grade A lesson on intra

00:24:43.813 --> 00:24:44.814
organizational politics.

00:24:45.315 --> 00:24:47.876
And I think the first thing

00:24:48.238 --> 00:24:48.758
I'll share a couple.

00:24:49.077 --> 00:24:49.979
First thing I think that

00:24:50.380 --> 00:24:51.840
most people need to hear is

00:24:51.861 --> 00:24:53.122
that board members

00:24:53.442 --> 00:24:54.784
typically are in service

00:24:54.864 --> 00:24:56.465
because they really do care.

00:24:57.626 --> 00:24:58.729
And it's not about the money

00:24:58.769 --> 00:24:59.852
for them because most of

00:24:59.872 --> 00:25:01.253
them are either volunteers

00:25:01.615 --> 00:25:03.198
or they get like a basic stipend.

00:25:03.518 --> 00:25:04.480
And then the stipend has to

00:25:04.500 --> 00:25:06.384
be wiggled depending on how

00:25:06.403 --> 00:25:07.806
much liability they want to take on.

00:25:09.403 --> 00:25:10.002
So as an example,

00:25:10.063 --> 00:25:11.263
I'm actually the president

00:25:11.503 --> 00:25:12.765
of a school board.

00:25:13.164 --> 00:25:15.066
And so I take like a driving stipend.

00:25:15.086 --> 00:25:15.926
So I don't have like any

00:25:15.946 --> 00:25:16.987
kind of weird liability on

00:25:17.007 --> 00:25:17.807
top of me after that.

00:25:18.548 --> 00:25:20.890
And so even in that board, right,

00:25:21.069 --> 00:25:22.029
every single board member

00:25:22.330 --> 00:25:23.330
deeply cares about the

00:25:23.351 --> 00:25:24.872
success of the school, the students,

00:25:24.932 --> 00:25:26.353
the parents, the guardians, and so forth,

00:25:26.373 --> 00:25:27.313
the teachers, especially.

00:25:27.333 --> 00:25:28.413
We care a lot about the teachers.

00:25:28.794 --> 00:25:30.214
And that's the same thing as

00:25:30.375 --> 00:25:31.615
most of these corporate

00:25:31.655 --> 00:25:33.116
boardrooms is none of the

00:25:33.136 --> 00:25:35.137
board members are there like, you know,

00:25:35.198 --> 00:25:36.939
Monty Burns from Simpsons going,

00:25:37.239 --> 00:25:38.720
how can I steal from the little man?

00:25:38.799 --> 00:25:40.500
You know, like it's, that doesn't happen.

00:25:40.820 --> 00:25:42.882
They're, they're typically very, I mean,

00:25:42.942 --> 00:25:44.262
I've had board members come in with like,

00:25:44.383 --> 00:25:46.784
you know, and like, you know, sorry,

00:25:47.084 --> 00:25:48.984
you know, like I, I, I can,

00:25:49.005 --> 00:25:50.185
I feel like I can say this was years,

00:25:50.346 --> 00:25:50.885
this is years ago.

00:25:50.905 --> 00:25:52.267
It's past like the thing, but it's like,

00:25:52.287 --> 00:25:52.826
they're like,

00:25:52.846 --> 00:25:54.067
I don't care about how the

00:25:54.126 --> 00:25:54.827
executives get paid.

00:25:54.887 --> 00:25:55.948
I care about how the teachers get paid,

00:25:56.167 --> 00:25:56.268
right.

00:25:56.288 --> 00:25:57.288
How the line staff get paid.

00:25:58.130 --> 00:25:59.471
And that's very common

00:25:59.490 --> 00:26:01.913
thread in these executive boardrooms.

00:26:01.932 --> 00:26:02.993
I think the second thing

00:26:03.034 --> 00:26:05.217
really is that there's not

00:26:05.356 --> 00:26:07.178
always enough power there

00:26:07.459 --> 00:26:10.020
for them to influence changes downstream,

00:26:10.402 --> 00:26:10.521
right?

00:26:10.561 --> 00:26:12.483
They can choose the C-suite

00:26:12.743 --> 00:26:14.005
and to a certain degree,

00:26:14.065 --> 00:26:15.105
like call it like the

00:26:15.266 --> 00:26:16.907
executive VPs or the VPs.

00:26:17.248 --> 00:26:18.930
But between the VP line and

00:26:19.170 --> 00:26:20.372
the line managers,

00:26:20.672 --> 00:26:22.074
that's all up to the organization.

00:26:22.413 --> 00:26:23.295
And I think that's where a

00:26:23.355 --> 00:26:24.497
lot of frustration occurs

00:26:24.576 --> 00:26:25.678
is that they're like,

00:26:25.698 --> 00:26:27.000
we have this great CEO,

00:26:27.079 --> 00:26:27.680
like we love them.

00:26:27.701 --> 00:26:29.281
But like, how come our GM at this,

00:26:29.382 --> 00:26:29.623
you know,

00:26:29.643 --> 00:26:30.683
or this regional manager at this

00:26:31.085 --> 00:26:33.326
area sucks so bad, you know, it's like,

00:26:33.688 --> 00:26:34.888
can't the board do something?

00:26:34.929 --> 00:26:36.171
Well, the answer actually is no,

00:26:36.211 --> 00:26:37.352
it's outside of their jurisdiction.

00:26:37.932 --> 00:26:38.172
Otherwise,

00:26:38.192 --> 00:26:39.152
they're an overreaching board

00:26:39.172 --> 00:26:39.673
that creates a lot of

00:26:39.692 --> 00:26:40.613
different conflict and so forth.

00:26:40.633 --> 00:26:41.952
So I think, you know,

00:26:42.353 --> 00:26:44.334
to all to say that board members,

00:26:44.513 --> 00:26:45.453
a lot of these organizations,

00:26:45.493 --> 00:26:45.913
large and small,

00:26:45.933 --> 00:26:46.953
they really do care about

00:26:46.973 --> 00:26:47.534
the organization.

00:26:47.554 --> 00:26:48.414
Otherwise, they wouldn't be there.

00:26:48.494 --> 00:26:49.535
It's a lot of stress.

00:26:49.595 --> 00:26:51.115
It's a lot of time management.

00:26:52.355 --> 00:26:53.556
They're reading things and

00:26:53.576 --> 00:26:54.695
dealing with decisions that

00:26:55.516 --> 00:26:56.836
no one should ever have to deal with,

00:26:56.915 --> 00:26:57.416
honestly.

00:26:58.717 --> 00:26:59.777
And so they really do care.

00:26:59.797 --> 00:27:00.856
They wouldn't be there otherwise.

00:27:00.876 --> 00:27:01.637
They don't get paid enough

00:27:01.657 --> 00:27:02.278
for that problem.

00:27:02.518 --> 00:27:03.077
Right.

00:27:03.577 --> 00:27:05.378
You know, the CEO, CEO, CFO,

00:27:05.398 --> 00:27:06.038
they probably are paid

00:27:06.058 --> 00:27:06.660
enough for that problem,

00:27:06.680 --> 00:27:07.680
but the board members aren't.

00:27:08.200 --> 00:27:09.461
But they only influence so much.

00:27:09.560 --> 00:27:11.241
And so this is the piece I

00:27:11.261 --> 00:27:12.061
think everyone needs to

00:27:12.082 --> 00:27:14.583
hear is if you do have a concern,

00:27:15.144 --> 00:27:16.403
reach out to your board.

00:27:16.785 --> 00:27:19.006
Most boards are compliant

00:27:19.086 --> 00:27:21.686
under certain public access

00:27:21.707 --> 00:27:23.508
information laws.

00:27:23.788 --> 00:27:25.128
So they can't just directly

00:27:25.189 --> 00:27:25.848
connect with you,

00:27:26.128 --> 00:27:27.470
but you can connect with them.

00:27:27.509 --> 00:27:28.609
So most of them have a hotline.

00:27:28.630 --> 00:27:29.830
Like my school board has a hotline.

00:27:30.270 --> 00:27:31.172
Every other corporate or

00:27:31.192 --> 00:27:32.032
executive advisory board

00:27:32.353 --> 00:27:33.513
I've served in has a

00:27:33.554 --> 00:27:35.095
hotline and every board

00:27:35.115 --> 00:27:36.516
that I have or just

00:27:36.556 --> 00:27:38.297
executive room that I've consulted for,

00:27:38.537 --> 00:27:39.397
they have a hotline.

00:27:39.617 --> 00:27:40.338
It's all inbound.

00:27:40.419 --> 00:27:41.239
They can't say anything

00:27:41.339 --> 00:27:41.960
outward just because

00:27:41.980 --> 00:27:43.300
there's a lot of regulations there.

00:27:43.641 --> 00:27:45.221
But reach out to them with your concerns.

00:27:45.241 --> 00:27:46.743
You know, you don't have to flame anybody.

00:27:47.203 --> 00:27:49.244
But, you know, if you do have concerns,

00:27:49.586 --> 00:27:50.586
bring it up because then

00:27:50.606 --> 00:27:51.366
they can change it at a

00:27:51.386 --> 00:27:52.528
procedural and policy level.

00:27:53.415 --> 00:27:53.615
Yeah.

00:27:53.875 --> 00:27:55.457
It's a smart, smart piece of advice.

00:27:56.018 --> 00:27:56.458
All right.

00:27:56.478 --> 00:27:58.038
Last thing I'll ask before

00:27:58.058 --> 00:27:59.839
we get into a speed round.

00:28:00.260 --> 00:28:00.540
Awesome.

00:28:00.701 --> 00:28:01.981
How has your definition of

00:28:02.021 --> 00:28:03.782
success changed since twenty fourteen?

00:28:03.823 --> 00:28:05.703
We alluded to it not long ago.

00:28:05.864 --> 00:28:06.084
Right.

00:28:06.163 --> 00:28:06.444
Yeah.

00:28:06.545 --> 00:28:07.444
You know, first it was like,

00:28:07.464 --> 00:28:09.185
I can't wait to come back

00:28:09.226 --> 00:28:10.867
and triumphant return and

00:28:10.887 --> 00:28:11.887
show how I've changed.

00:28:12.348 --> 00:28:12.489
Yeah.

00:28:12.509 --> 00:28:12.608
But.

00:28:13.108 --> 00:28:14.210
But the second part of that question,

00:28:14.470 --> 00:28:16.150
after your definition of

00:28:16.210 --> 00:28:17.931
success has changed in the last ten years,

00:28:18.431 --> 00:28:19.352
what do you hope younger

00:28:19.392 --> 00:28:20.432
PTs that maybe are

00:28:20.451 --> 00:28:21.432
listening to this right now

00:28:21.532 --> 00:28:24.453
focus on more than just title or salary?

00:28:24.473 --> 00:28:26.954
Yeah,

00:28:27.015 --> 00:28:28.115
I think the best way to describe this

00:28:28.175 --> 00:28:30.037
is just to describe what my

00:28:30.116 --> 00:28:31.057
current definition of

00:28:31.096 --> 00:28:32.478
success is and then go back.

00:28:32.877 --> 00:28:34.638
So my current definition of

00:28:34.679 --> 00:28:36.480
success is time.

00:28:37.307 --> 00:28:38.627
So time,

00:28:38.948 --> 00:28:39.847
I think I started saying this

00:28:39.867 --> 00:28:40.648
around twenty nineteen.

00:28:41.009 --> 00:28:42.028
Time is the one commodity

00:28:42.048 --> 00:28:42.750
you don't get back.

00:28:43.250 --> 00:28:43.490
Right.

00:28:43.549 --> 00:28:45.131
And time is a vehicle for value.

00:28:45.171 --> 00:28:46.412
It almost exists outside of

00:28:46.432 --> 00:28:47.531
the tangible in that sense.

00:28:47.551 --> 00:28:48.893
If we're going like hyper philosophical.

00:28:50.054 --> 00:28:52.734
But the more I can maximize my time,

00:28:53.075 --> 00:28:54.955
the more successful I feel that I am.

00:28:55.236 --> 00:28:56.836
And that's across all boundaries.

00:28:56.856 --> 00:28:57.477
You know, like I've.

00:28:58.830 --> 00:29:00.672
I believe strongly that the

00:29:00.711 --> 00:29:02.153
human experience is split

00:29:02.752 --> 00:29:04.253
into four macros, if you will.

00:29:05.835 --> 00:29:07.915
There's the physical, the intellectual,

00:29:08.876 --> 00:29:10.438
the emotional, and the spiritual,

00:29:10.637 --> 00:29:11.417
for lack of better terms.

00:29:11.878 --> 00:29:12.979
And I feel like the more you

00:29:12.999 --> 00:29:14.180
can maximize your time

00:29:14.220 --> 00:29:15.201
investments in these four

00:29:15.280 --> 00:29:16.842
circles and how they overlap,

00:29:16.882 --> 00:29:18.021
the more successful you

00:29:18.061 --> 00:29:19.163
feel like you are in life.

00:29:19.442 --> 00:29:20.723
And so some of the physical is financial.

00:29:20.743 --> 00:29:21.663
It's going to be we have to

00:29:21.703 --> 00:29:22.884
it's just part of life.

00:29:23.365 --> 00:29:24.346
But there's other things, you know,

00:29:24.445 --> 00:29:26.807
and like ten years ago, you know,

00:29:26.967 --> 00:29:29.407
my kid was a little baby and, you know,

00:29:30.068 --> 00:29:30.749
there's that kind of things.

00:29:30.769 --> 00:29:32.450
And now he's in middle school.

00:29:32.809 --> 00:29:33.431
And so I have different

00:29:33.471 --> 00:29:34.270
understanding of how that

00:29:34.310 --> 00:29:35.811
time investment and time wealth,

00:29:35.852 --> 00:29:36.551
if you will, is.

00:29:36.951 --> 00:29:38.212
And so for other for some people,

00:29:38.252 --> 00:29:39.574
that might mean, OK, I need to, like,

00:29:39.713 --> 00:29:40.713
really figure out a way to

00:29:40.753 --> 00:29:41.494
create passive income.

00:29:41.795 --> 00:29:42.474
For others, they're like, okay,

00:29:42.494 --> 00:29:43.016
I just need to make sure

00:29:43.036 --> 00:29:43.915
that my day-to-day doesn't

00:29:43.935 --> 00:29:44.957
burn me down and I can

00:29:45.017 --> 00:29:46.478
spend good time with myself

00:29:46.498 --> 00:29:48.278
and my family at home or go

00:29:48.318 --> 00:29:49.118
on travels or whatever.

00:29:49.138 --> 00:29:52.760
So to me, success right now is A, time,

00:29:53.060 --> 00:29:54.602
and B, impact.

00:29:55.041 --> 00:29:56.643
So how much time can I

00:29:57.364 --> 00:29:58.423
invest in myself and

00:29:58.443 --> 00:29:59.305
meaningfully in others?

00:29:59.345 --> 00:29:59.825
And what does that

00:30:00.005 --> 00:30:01.445
downstream impact look like?

00:30:01.925 --> 00:30:03.326
know and so again for myself

00:30:03.346 --> 00:30:05.666
um you know my son uh the

00:30:05.686 --> 00:30:06.607
other day just really

00:30:06.627 --> 00:30:07.307
impressed me with his

00:30:07.327 --> 00:30:08.208
emotional intelligence and

00:30:08.228 --> 00:30:09.949
I was just like wow kid

00:30:09.969 --> 00:30:11.429
you're a kind kid you know

00:30:11.449 --> 00:30:12.569
that's special and that

00:30:12.609 --> 00:30:13.730
made like as a dad I was

00:30:13.769 --> 00:30:15.250
like that was a win you

00:30:15.270 --> 00:30:16.871
know that was cool and and

00:30:16.931 --> 00:30:18.632
that was success now ten years ago

00:30:19.372 --> 00:30:21.935
Ten years ago, I was indignant.

00:30:22.396 --> 00:30:24.680
I was, again, a lot less calm,

00:30:24.880 --> 00:30:25.981
a little bit more brash,

00:30:26.682 --> 00:30:28.226
really wanted things to change overnight,

00:30:29.086 --> 00:30:30.067
didn't care who I offended,

00:30:30.087 --> 00:30:32.771
kind of still don't care who I offended.

00:30:32.791 --> 00:30:33.794
I just don't try to do it anymore.

00:30:35.114 --> 00:30:35.233
Yeah.

00:30:35.775 --> 00:30:37.016
And back then,

00:30:37.036 --> 00:30:38.798
success to me was radical

00:30:38.837 --> 00:30:40.940
change yesterday, you know,

00:30:41.059 --> 00:30:41.901
and it was and it was

00:30:41.941 --> 00:30:44.222
change according to Ben Fung.

00:30:44.743 --> 00:30:46.184
And, you know,

00:30:46.246 --> 00:30:49.169
I think that's a very myopic view where,

00:30:49.828 --> 00:30:50.490
you know,

00:30:50.509 --> 00:30:51.411
the world is so much bigger than

00:30:51.431 --> 00:30:51.971
my own mind.

00:30:52.471 --> 00:30:53.873
And I didn't have the

00:30:53.913 --> 00:30:55.394
humility or the maturity to

00:30:55.434 --> 00:30:56.076
see at the time.

00:30:56.536 --> 00:30:56.736
right?

00:30:56.756 --> 00:30:57.836
Like I,

00:30:58.116 --> 00:30:59.356
I got kind of launched into this

00:30:59.396 --> 00:31:01.278
journey because I was like, man, uh,

00:31:01.317 --> 00:31:03.199
whether for, for reasons or other reasons,

00:31:03.239 --> 00:31:05.339
I hit these glass ceilings and you know,

00:31:05.400 --> 00:31:06.941
like everyone wants me in

00:31:06.980 --> 00:31:07.981
leadership positions except

00:31:08.001 --> 00:31:09.102
for my bosses and like a

00:31:09.142 --> 00:31:11.403
couple of grumpy senior therapists, um,

00:31:11.442 --> 00:31:12.644
you know, screw them, right?

00:31:12.663 --> 00:31:13.804
That kind of thought process

00:31:13.824 --> 00:31:14.545
was always there.

00:31:14.825 --> 00:31:16.546
And so success was coming back and going,

00:31:16.705 --> 00:31:16.945
ha,

00:31:17.346 --> 00:31:18.586
I was right the whole time you were

00:31:18.606 --> 00:31:19.886
wrong the whole time and so forth.

00:31:19.946 --> 00:31:20.988
And so it's very, uh,

00:31:21.048 --> 00:31:21.907
black and white back then

00:31:21.928 --> 00:31:22.989
it was very emotionally driven.

00:31:23.308 --> 00:31:25.150
Now it's a little bit more, you know, uh,

00:31:26.327 --> 00:31:27.648
a little more transcendent, you know?

00:31:28.009 --> 00:31:29.609
And I think what young

00:31:29.630 --> 00:31:30.430
professionals need to hear,

00:31:30.450 --> 00:31:32.590
whether you're a pre-grad or a new grad,

00:31:33.332 --> 00:31:34.551
really is to take a step

00:31:34.592 --> 00:31:35.913
back and take a look at

00:31:36.093 --> 00:31:37.233
what your next five, ten,

00:31:37.273 --> 00:31:38.394
maybe fifteen years of life

00:31:39.174 --> 00:31:40.496
needs to be for you to take

00:31:40.516 --> 00:31:40.915
a look at that.

00:31:40.976 --> 00:31:41.816
And it's going to change, right?

00:31:41.875 --> 00:31:43.497
Like every couple of years,

00:31:44.198 --> 00:31:45.498
your kind of life lens will change.

00:31:45.557 --> 00:31:46.019
And that's okay.

00:31:46.038 --> 00:31:46.979
That's just part of being human.

00:31:47.578 --> 00:31:48.299
But, you know,

00:31:48.319 --> 00:31:49.180
if ten years from where you

00:31:49.200 --> 00:31:49.881
are right now and you're a

00:31:49.901 --> 00:31:50.681
new grad and you're,

00:31:50.760 --> 00:31:51.320
I'm just going to make it,

00:31:51.340 --> 00:31:52.561
but you say you're in your mid-twenties,

00:31:52.602 --> 00:31:54.262
early thirties, and you're going, okay,

00:31:54.542 --> 00:31:55.604
I'm going to hit, you know,

00:31:56.743 --> 00:31:57.585
what do I need?

00:31:57.964 --> 00:31:59.905
Forty to look like for me to

00:31:59.925 --> 00:32:01.988
feel like I didn't waste my life, right?

00:32:02.008 --> 00:32:02.768
Because what you really

00:32:02.807 --> 00:32:03.729
typically hear from most

00:32:03.769 --> 00:32:05.470
people at the end of their

00:32:05.509 --> 00:32:06.250
lives and I used to work

00:32:06.269 --> 00:32:07.711
with a lot of geriatrics

00:32:08.592 --> 00:32:10.373
regrets aren't based on what you did.

00:32:10.512 --> 00:32:11.252
They're based on what you

00:32:11.333 --> 00:32:13.555
didn't do or didn't try to at least do.

00:32:13.615 --> 00:32:15.516
So what do you need to attempt?

00:32:16.573 --> 00:32:19.096
now right to look back in

00:32:19.155 --> 00:32:20.277
ten years in your forties

00:32:20.317 --> 00:32:22.038
and go hey at least I tried

00:32:22.098 --> 00:32:23.579
that right right I had

00:32:23.619 --> 00:32:24.580
those experiences I had

00:32:24.601 --> 00:32:25.521
those adventures I had

00:32:25.561 --> 00:32:27.022
those those life tiles if

00:32:27.042 --> 00:32:27.683
you're into the game of

00:32:27.723 --> 00:32:30.446
life yeah well said yeah

00:32:30.606 --> 00:32:31.928
regret regret the things

00:32:31.948 --> 00:32:32.729
you do not the things you

00:32:32.769 --> 00:32:33.869
don't do is a great piece

00:32:33.890 --> 00:32:35.192
of advice I heard too all

00:32:35.211 --> 00:32:36.393
right ben it's time for game time

00:32:42.807 --> 00:32:43.446
All right, game time.

00:32:43.487 --> 00:32:44.708
We're going to jump in the

00:32:44.748 --> 00:32:45.648
PT time machine.

00:32:45.669 --> 00:32:46.249
All right.

00:32:46.269 --> 00:32:47.329
I'm going to throw out a series.

00:32:47.349 --> 00:32:48.711
I'm going to throw out five topics.

00:32:48.790 --> 00:32:49.250
Okay.

00:32:49.330 --> 00:32:50.571
And I'll sort of frame what

00:32:50.771 --> 00:32:51.613
I thought it looked like in

00:32:51.633 --> 00:32:52.472
twenty fifteen.

00:32:52.492 --> 00:32:52.973
Okay.

00:32:53.034 --> 00:32:54.173
And then I want your your

00:32:54.295 --> 00:32:55.915
now interpretation on that.

00:32:55.935 --> 00:32:56.056
Right.

00:32:56.076 --> 00:32:56.395
All right.

00:32:57.096 --> 00:32:58.336
This is going to be good.

00:32:58.396 --> 00:33:01.338
In twenty fifteen, social media for PTs,

00:33:01.759 --> 00:33:03.500
I felt like was the Wild West.

00:33:03.601 --> 00:33:03.861
Oh, man.

00:33:04.340 --> 00:33:06.022
We were just yelling sort of in the void,

00:33:06.042 --> 00:33:07.085
a lot of yelling at each

00:33:07.164 --> 00:33:08.926
other instead of talking to each other.

00:33:09.627 --> 00:33:10.669
I feel like there is still

00:33:10.709 --> 00:33:11.349
some of that element

00:33:11.369 --> 00:33:12.131
there's always going to be.

00:33:12.151 --> 00:33:13.472
But I feel like we've we've

00:33:13.512 --> 00:33:14.934
started to get better at

00:33:15.075 --> 00:33:16.056
using it as a tool,

00:33:16.096 --> 00:33:17.597
as a as a platform to learn

00:33:17.617 --> 00:33:18.799
and change better than we

00:33:18.819 --> 00:33:20.201
did in twenty fifteen.

00:33:20.280 --> 00:33:20.801
Absolutely.

00:33:22.489 --> 00:33:22.749
Man,

00:33:23.049 --> 00:33:24.351
I think where it is now is interesting,

00:33:24.371 --> 00:33:25.011
because I feel like the

00:33:25.071 --> 00:33:25.711
conversations have

00:33:25.792 --> 00:33:29.596
centralized based on emotional valence,

00:33:29.616 --> 00:33:30.356
for lack of better terms.

00:33:30.718 --> 00:33:33.621
So just full disclosure,

00:33:34.541 --> 00:33:36.242
I am older than I look,

00:33:36.262 --> 00:33:37.545
and I am just not on TikTok.

00:33:37.924 --> 00:33:39.767
uh that said you know

00:33:39.787 --> 00:33:40.828
throughout throughout the

00:33:40.848 --> 00:33:42.550
uh the like the wave since

00:33:42.570 --> 00:33:43.832
twenty fifteen you know it

00:33:43.872 --> 00:33:45.074
really was like everywhere

00:33:45.153 --> 00:33:45.795
there was like every

00:33:45.835 --> 00:33:46.736
possible emotion every

00:33:46.776 --> 00:33:48.096
possible topic on every

00:33:48.116 --> 00:33:49.459
possible channel now I feel

00:33:49.479 --> 00:33:50.599
like you got a lot more

00:33:50.660 --> 00:33:51.361
like professional like

00:33:51.461 --> 00:33:52.102
actual professional

00:33:52.122 --> 00:33:53.022
engagement in something

00:33:53.042 --> 00:33:54.285
like linkedin uh which was

00:33:54.325 --> 00:33:55.185
supposed to be that

00:33:56.411 --> 00:33:57.531
like what, eight years ago, they're like,

00:33:57.551 --> 00:33:57.632
yeah,

00:33:57.672 --> 00:33:58.612
LinkedIn's gonna be the next big thing.

00:33:58.632 --> 00:33:59.653
It just wasn't until

00:33:59.692 --> 00:34:00.833
probably like the last two years.

00:34:01.814 --> 00:34:03.273
I feel like, you know,

00:34:03.434 --> 00:34:05.075
X slash Twitter now is kind

00:34:05.095 --> 00:34:06.695
of small circle discussions really.

00:34:07.416 --> 00:34:08.257
And a little bit of yelling

00:34:08.277 --> 00:34:09.336
because that's just the platform.

00:34:10.018 --> 00:34:10.777
What's really interesting to

00:34:10.797 --> 00:34:12.119
me is that Instagram is

00:34:12.199 --> 00:34:15.199
really a place of like-mindedness,

00:34:15.260 --> 00:34:15.541
I feel.

00:34:15.760 --> 00:34:16.581
There's a couple of common

00:34:16.621 --> 00:34:17.300
sections that are...

00:34:18.617 --> 00:34:18.958
you know,

00:34:18.978 --> 00:34:19.599
going to be a little bit

00:34:19.619 --> 00:34:21.259
atrocious just because that's how it is.

00:34:21.440 --> 00:34:21.619
Right.

00:34:21.900 --> 00:34:22.840
Anytime you open the conversation.

00:34:22.860 --> 00:34:23.900
But I feel like you find

00:34:23.920 --> 00:34:24.621
that like minds will

00:34:24.641 --> 00:34:25.581
gravitate to like minds in

00:34:25.601 --> 00:34:26.561
the space of Instagram.

00:34:27.402 --> 00:34:28.503
Facebook, ironically enough,

00:34:28.523 --> 00:34:29.623
is that much more personal.

00:34:30.324 --> 00:34:32.324
Most people don't engage on

00:34:32.385 --> 00:34:33.045
Facebook unless you

00:34:33.146 --> 00:34:34.045
actually know each other,

00:34:34.065 --> 00:34:35.086
which is really interesting.

00:34:36.527 --> 00:34:37.748
me because that just wasn't

00:34:37.768 --> 00:34:38.751
the case back in the day

00:34:38.831 --> 00:34:40.472
and then I'm taking off

00:34:40.514 --> 00:34:41.295
right like there's the two

00:34:41.335 --> 00:34:42.275
big groups I'm aware of is

00:34:42.315 --> 00:34:43.057
the actually now three

00:34:43.097 --> 00:34:44.219
there's a general physical

00:34:44.239 --> 00:34:45.380
therapy group that's like

00:34:45.442 --> 00:34:47.224
open to the all public um

00:34:47.244 --> 00:34:48.106
there's the dpt student

00:34:48.126 --> 00:34:48.746
group and there's like the

00:34:48.786 --> 00:34:51.190
pt uh education networking um

00:34:52.074 --> 00:34:53.655
know group and uh you know

00:34:53.675 --> 00:34:54.635
those groups have ballooned

00:34:54.715 --> 00:34:56.835
up um but even some what's

00:34:56.876 --> 00:34:57.996
interesting to me is that a

00:34:58.036 --> 00:34:58.777
lot of the conversations I

00:34:58.797 --> 00:34:59.637
kind of pulled back from

00:34:59.677 --> 00:35:00.697
those groups and they've

00:35:00.717 --> 00:35:01.958
really come to be a little

00:35:01.978 --> 00:35:03.257
bit more like full circle

00:35:03.777 --> 00:35:05.498
um in terms of your natural

00:35:05.858 --> 00:35:06.880
small group inclinations

00:35:06.920 --> 00:35:08.059
and so I think it's a

00:35:08.079 --> 00:35:09.521
little less wild west I

00:35:09.561 --> 00:35:11.001
feel like for lack of

00:35:11.021 --> 00:35:11.840
better terms I feel we're

00:35:11.880 --> 00:35:12.961
kind of breakfast clubby

00:35:13.001 --> 00:35:14.782
right now there we go yeah

00:35:14.842 --> 00:35:15.443
I think we're kind of in

00:35:15.463 --> 00:35:17.123
the breakfast club era of

00:35:17.163 --> 00:35:17.903
social media and pt

00:35:18.702 --> 00:35:18.963
Love it.

00:35:19.083 --> 00:35:19.302
All right.

00:35:19.543 --> 00:35:22.403
Marketing yourself in twenty fifteen.

00:35:22.463 --> 00:35:23.304
We started the show.

00:35:23.864 --> 00:35:27.326
I feel like people like yourself, myself,

00:35:27.365 --> 00:35:29.467
we needed to explain like, no,

00:35:29.686 --> 00:35:30.666
you controlling your own

00:35:30.706 --> 00:35:32.507
message is necessary.

00:35:32.688 --> 00:35:33.608
And like there are right and

00:35:33.628 --> 00:35:34.708
wrong ways to do it.

00:35:35.128 --> 00:35:37.068
And I feel like the tide has

00:35:37.108 --> 00:35:38.090
turned where more people

00:35:38.130 --> 00:35:39.690
are under at least accepting of like,

00:35:39.789 --> 00:35:41.110
yeah, I need to do a better job of this.

00:35:41.510 --> 00:35:42.211
Yeah, absolutely.

00:35:43.231 --> 00:35:44.012
I think back then,

00:35:44.634 --> 00:35:48.577
Twitter was your only real place.

00:35:48.617 --> 00:35:49.297
And I actually can't tell

00:35:49.317 --> 00:35:49.998
you how many new grads

00:35:50.018 --> 00:35:51.338
actually got jobs from Twitter.

00:35:51.759 --> 00:35:52.699
Just being on Twitter,

00:35:53.099 --> 00:35:54.420
chatting when there's CSM

00:35:54.521 --> 00:35:56.643
or back then APTA Next or PPS,

00:35:56.943 --> 00:35:57.963
that's how students got jobs.

00:35:57.983 --> 00:35:58.985
It was crazy.

00:36:00.525 --> 00:36:01.166
I think in the

00:36:06.911 --> 00:36:08.112
was able to leverage that was incredible.

00:36:08.213 --> 00:36:10.215
Now, it's very much back in LinkedIn,

00:36:10.476 --> 00:36:11.577
you know,

00:36:12.016 --> 00:36:13.559
and also like hyping your resume

00:36:13.619 --> 00:36:14.420
to be able to get through

00:36:14.440 --> 00:36:16.001
some AI filters that HR

00:36:16.021 --> 00:36:16.842
portals typically use.

00:36:17.503 --> 00:36:19.164
But I think people do understand it now.

00:36:19.405 --> 00:36:20.726
I think a lot more people

00:36:20.746 --> 00:36:21.628
are using LinkedIn because

00:36:21.648 --> 00:36:23.048
it's become that place for it.

00:36:23.789 --> 00:36:24.550
Frustrating as it is,

00:36:24.570 --> 00:36:26.193
which might be an off topic piece, but

00:36:26.932 --> 00:36:28.134
I do feel that people understand it.

00:36:28.514 --> 00:36:29.695
A lot of people are more aware,

00:36:29.974 --> 00:36:30.514
a lot more.

00:36:30.896 --> 00:36:31.476
I've noticed a lot more

00:36:31.516 --> 00:36:32.817
professionals have private

00:36:33.097 --> 00:36:34.998
Instagram handles now just

00:36:35.018 --> 00:36:35.639
to be able to create a

00:36:35.659 --> 00:36:36.418
little bit of dichotomy

00:36:36.438 --> 00:36:37.559
between their personal

00:36:37.599 --> 00:36:39.021
persona and their professional persona.

00:36:40.222 --> 00:36:40.501
And yeah,

00:36:40.561 --> 00:36:41.541
you do need to control that

00:36:41.561 --> 00:36:42.882
message for yourself or you

00:36:42.902 --> 00:36:44.304
have to be able to explain it, you know,

00:36:44.563 --> 00:36:45.605
depending on your work history.

00:36:45.844 --> 00:36:46.646
uh because there's some of

00:36:46.686 --> 00:36:47.326
that contention there

00:36:47.346 --> 00:36:48.146
depending on where you are

00:36:48.166 --> 00:36:48.887
you know like you work for

00:36:48.927 --> 00:36:50.489
company a wow that was

00:36:50.528 --> 00:36:51.429
weird why did you work for

00:36:51.449 --> 00:36:52.351
them you know are you there

00:36:52.371 --> 00:36:53.251
for seven years you know

00:36:53.291 --> 00:36:54.193
blah blah and you have to

00:36:54.213 --> 00:36:54.992
be able to explain some of

00:36:55.012 --> 00:36:56.134
those things on a human to

00:36:56.153 --> 00:36:58.155
human element um so I

00:36:58.195 --> 00:36:58.757
definitely think the tide

00:36:58.777 --> 00:37:00.438
has turned people are aware

00:37:00.637 --> 00:37:02.239
and more people have uh

00:37:02.280 --> 00:37:03.161
come into the profession I

00:37:03.201 --> 00:37:04.001
think it's a tech

00:37:04.021 --> 00:37:05.202
generation thing uh just

00:37:05.242 --> 00:37:06.262
kind of naturally

00:37:06.282 --> 00:37:07.344
appreciating that that is

00:37:07.403 --> 00:37:08.204
part of their professional

00:37:08.244 --> 00:37:09.326
reality is managing their

00:37:09.365 --> 00:37:09.867
online footprint

00:37:10.418 --> 00:37:10.637
All right,

00:37:10.697 --> 00:37:12.661
last one we'll do for the time machine.

00:37:13.583 --> 00:37:14.764
I feel like ten years ago,

00:37:14.885 --> 00:37:17.009
work-life balance was not a

00:37:17.048 --> 00:37:17.969
phrase that we knew,

00:37:18.050 --> 00:37:18.811
and I feel like that's

00:37:18.831 --> 00:37:19.612
something that's got a lot

00:37:19.652 --> 00:37:20.695
of light shed on it now in

00:37:20.735 --> 00:37:21.396
twenty twenty five.

00:37:22.195 --> 00:37:22.516
For sure.

00:37:23.396 --> 00:37:25.478
Back then, actually, there was even a,

00:37:25.498 --> 00:37:26.278
going back to the whole

00:37:27.358 --> 00:37:28.260
entrepreneurial grind set,

00:37:28.900 --> 00:37:29.960
there was no balance, right?

00:37:29.981 --> 00:37:30.842
The idea was like,

00:37:30.882 --> 00:37:31.822
if you were a hardcore

00:37:31.882 --> 00:37:34.443
entrepreneur by mind and by creed,

00:37:34.463 --> 00:37:37.126
by title, by life, there was no balance.

00:37:37.146 --> 00:37:37.905
You were always on.

00:37:38.527 --> 00:37:39.146
I don't know that that was

00:37:39.166 --> 00:37:40.268
the healthiest way of going about it.

00:37:41.628 --> 00:37:42.048
Now,

00:37:42.690 --> 00:37:44.331
work-life balance is everything and

00:37:44.371 --> 00:37:44.731
everywhere.

00:37:45.692 --> 00:37:47.313
We're running this info for The Pulse,

00:37:47.353 --> 00:37:49.414
and it's one of the top two

00:37:49.634 --> 00:37:51.536
non-salary-based factors

00:37:52.795 --> 00:37:53.936
candidates will judge if

00:37:53.956 --> 00:37:54.677
they want to apply or

00:37:54.717 --> 00:37:55.438
accept the position.

00:37:55.478 --> 00:37:56.458
It's just from the feel of

00:37:56.478 --> 00:37:57.219
walking through the clinic

00:37:57.259 --> 00:37:59.280
or the facility and going, yeah,

00:37:59.360 --> 00:38:01.221
I could see myself being okay here versus,

00:38:01.320 --> 00:38:01.501
yeah,

00:38:01.521 --> 00:38:02.240
they're going to run me into the

00:38:02.260 --> 00:38:02.701
ground here.

00:38:03.121 --> 00:38:05.983
And I think that managers

00:38:06.003 --> 00:38:06.822
are very aware of it.

00:38:07.184 --> 00:38:09.144
I think the corporate

00:38:09.164 --> 00:38:10.425
leaders are also very aware of it.

00:38:11.065 --> 00:38:12.405
I think that what it really is,

00:38:12.545 --> 00:38:13.606
is that we have a coming

00:38:13.666 --> 00:38:16.427
generation where I was, again,

00:38:16.487 --> 00:38:18.108
my conversation, she's my muse, my wife.

00:38:19.590 --> 00:38:20.630
And I was talking about this

00:38:20.650 --> 00:38:21.411
because I was trying to like,

00:38:22.170 --> 00:38:23.052
was asking her like what

00:38:23.092 --> 00:38:24.994
should the central message

00:38:25.054 --> 00:38:26.175
of the pulse be for year

00:38:26.215 --> 00:38:28.597
ten right and it came back

00:38:28.637 --> 00:38:30.197
to like one of the the the

00:38:30.318 --> 00:38:31.219
bullet points if you will

00:38:31.679 --> 00:38:33.440
was that there is no

00:38:33.501 --> 00:38:34.822
work-life balance if you

00:38:34.902 --> 00:38:36.264
don't have a life to go

00:38:36.304 --> 00:38:38.786
back to right and I think

00:38:38.826 --> 00:38:40.847
that that is what changed is that

00:38:42.096 --> 00:38:42.936
Ten years ago,

00:38:43.416 --> 00:38:44.518
I think we were just in such

00:38:44.538 --> 00:38:45.699
a scramble professionally.

00:38:46.219 --> 00:38:46.880
And now,

00:38:47.099 --> 00:38:48.161
after kind of having the world

00:38:48.181 --> 00:38:49.682
turned upside down and shaken inside out,

00:38:49.702 --> 00:38:50.923
we kind of take a look at things and go,

00:38:50.943 --> 00:38:51.204
you know what?

00:38:51.224 --> 00:38:52.644
It doesn't always have to be that way.

00:38:52.784 --> 00:38:53.545
There's a lot of different

00:38:53.606 --> 00:38:54.327
options that we can take.

00:38:54.786 --> 00:38:56.088
And so I do have a life I

00:38:56.108 --> 00:38:56.608
want to go back to.

00:38:56.748 --> 00:38:57.570
You heard me talk about it.

00:38:57.650 --> 00:38:58.951
I have time I want to get

00:38:58.971 --> 00:39:01.393
back or time I want to feed forward.

00:39:01.853 --> 00:39:02.032
And

00:39:02.920 --> 00:39:03.721
If I have that,

00:39:04.041 --> 00:39:05.081
then I do need work-life

00:39:05.101 --> 00:39:06.081
balance because work isn't

00:39:06.121 --> 00:39:07.583
my only life piece anymore.

00:39:07.943 --> 00:39:10.182
And so I think that that's a

00:39:10.262 --> 00:39:12.563
big piece and takeaway for, you know,

00:39:12.643 --> 00:39:13.485
if you're listening to this

00:39:13.525 --> 00:39:15.005
and you're on the line

00:39:15.025 --> 00:39:17.505
staff or line management line and,

00:39:17.905 --> 00:39:18.525
you know,

00:39:18.905 --> 00:39:20.847
sector of our profession and you're going,

00:39:21.686 --> 00:39:22.086
hmm,

00:39:22.166 --> 00:39:23.967
I feel a little bit burnt out or I

00:39:23.987 --> 00:39:24.987
feel a little bit antsy

00:39:25.027 --> 00:39:26.889
about where I am and versus, you know,

00:39:26.909 --> 00:39:27.748
middle managers and above.

00:39:27.809 --> 00:39:29.050
If you're a little worried

00:39:29.090 --> 00:39:30.329
about this is just ask

00:39:30.349 --> 00:39:32.451
yourself a simple question is, you know,

00:39:33.865 --> 00:39:35.568
is the work following your people home,

00:39:36.068 --> 00:39:36.208
right?

00:39:36.228 --> 00:39:37.329
That's probably the number

00:39:37.449 --> 00:39:38.309
one question of if

00:39:38.369 --> 00:39:39.650
work-life balance is being

00:39:39.690 --> 00:39:41.472
breached is does the stress

00:39:41.512 --> 00:39:43.353
follow your people home?

00:39:43.373 --> 00:39:44.215
And if it does,

00:39:45.155 --> 00:39:46.077
you have some major

00:39:46.297 --> 00:39:47.338
reworking and thinking to do.

00:39:48.074 --> 00:39:48.755
Yeah, well said.

00:39:48.835 --> 00:39:50.557
All right, Ben, of course, you know,

00:39:50.577 --> 00:39:51.458
the last thing we do on the

00:39:51.498 --> 00:39:52.981
episode is called the parting shot.

00:39:53.721 --> 00:39:54.641
So that's your chance to be

00:39:54.661 --> 00:39:56.344
like prolific or mic drop moment.

00:39:56.824 --> 00:39:57.945
You can you can repeat

00:39:57.965 --> 00:39:59.047
something that's been said before.

00:39:59.086 --> 00:40:00.548
But what would be the idea

00:40:00.568 --> 00:40:01.570
or sentiment you'd want to

00:40:01.610 --> 00:40:02.351
leave with the audience as

00:40:02.391 --> 00:40:03.251
we wrap this one up?

00:40:03.291 --> 00:40:04.233
Ten years in the making.

00:40:05.114 --> 00:40:05.914
Ten years in the making.

00:40:05.954 --> 00:40:07.375
I think the mic drop moment

00:40:08.494 --> 00:40:09.675
goes back to one of the

00:40:09.715 --> 00:40:11.596
macro points that I only

00:40:11.615 --> 00:40:14.896
this weekend kind of shed

00:40:15.036 --> 00:40:16.516
light in my own mind about

00:40:16.577 --> 00:40:17.538
in terms of like the pulse

00:40:17.557 --> 00:40:18.438
and what has happened in

00:40:18.458 --> 00:40:19.237
the last ten years.

00:40:20.197 --> 00:40:21.518
And it really has to do with

00:40:21.579 --> 00:40:22.838
where the progression of

00:40:23.099 --> 00:40:25.300
the profession has come and gone.

00:40:25.719 --> 00:40:26.739
And I take a look at it and

00:40:26.800 --> 00:40:27.820
it hurts me to say it.

00:40:27.880 --> 00:40:29.300
And I don't feel like

00:40:30.289 --> 00:40:31.710
we have grown up that much.

00:40:31.771 --> 00:40:33.192
I feel like we have grown wide.

00:40:33.693 --> 00:40:34.353
And that's okay.

00:40:34.434 --> 00:40:35.173
You need that to grow.

00:40:35.193 --> 00:40:36.675
You have to have a wide root

00:40:36.715 --> 00:40:38.277
bread to be able to grow a

00:40:38.836 --> 00:40:39.438
strong tall tree.

00:40:40.237 --> 00:40:41.298
But that said,

00:40:41.619 --> 00:40:42.780
we still need to grow vertically.

00:40:43.581 --> 00:40:44.702
I think the takeaway is this,

00:40:44.742 --> 00:40:46.583
that often in our profession,

00:40:46.643 --> 00:40:49.226
we are too short-sighted or

00:40:49.266 --> 00:40:50.246
short-term focused,

00:40:50.347 --> 00:40:51.748
despite us wanting to be

00:40:51.807 --> 00:40:52.668
long-term focused.

00:40:53.228 --> 00:40:54.809
And I think the big mic drop

00:40:54.829 --> 00:40:55.811
moment I keep seeing is

00:40:55.871 --> 00:40:57.092
whether it's in human

00:40:57.132 --> 00:40:59.032
resource management or in

00:40:59.112 --> 00:41:01.614
billing and revenue or in advocacy,

00:41:01.715 --> 00:41:03.976
even as we tend to fight these battles,

00:41:05.097 --> 00:41:05.318
you know,

00:41:05.418 --> 00:41:07.119
like quarter by quarter and year by year.

00:41:07.179 --> 00:41:08.300
And we really need to start

00:41:08.340 --> 00:41:09.141
thinking about fighting

00:41:09.181 --> 00:41:10.541
these battles decade by decade.

00:41:10.922 --> 00:41:12.623
Because I'm truly concerned

00:41:12.664 --> 00:41:13.905
about where our profession is.

00:41:15.106 --> 00:41:16.726
Should we still do this ten years from now,

00:41:16.746 --> 00:41:17.907
like, twenty years later, right?

00:41:17.927 --> 00:41:18.889
Like, twenty-year reunion?

00:41:19.329 --> 00:41:20.670
I'm terrified for our

00:41:20.690 --> 00:41:21.811
profession that if we don't

00:41:21.831 --> 00:41:23.572
have a ten-year battle plan going forward,

00:41:24.373 --> 00:41:25.894
that we're going to feel

00:41:25.914 --> 00:41:26.896
like we're more in shambles

00:41:26.936 --> 00:41:27.836
than we are now.

00:41:28.157 --> 00:41:29.277
Because we need to fight for

00:41:29.438 --> 00:41:30.498
everything that has to do

00:41:30.518 --> 00:41:32.161
with the economic health,

00:41:32.181 --> 00:41:33.141
for lack of better terms,

00:41:33.501 --> 00:41:34.222
of our profession.

00:41:34.362 --> 00:41:36.565
And I think that as a profession,

00:41:36.945 --> 00:41:37.965
we're not taught that.

00:41:38.206 --> 00:41:38.945
know we're not taught that

00:41:39.005 --> 00:41:39.927
in school we're not taught

00:41:39.947 --> 00:41:41.146
to care about it in school

00:41:41.527 --> 00:41:42.206
and we're typically not

00:41:42.246 --> 00:41:43.188
taught to care about it as

00:41:43.208 --> 00:41:44.927
a new grad and that uh that

00:41:44.967 --> 00:41:46.268
those are formative years

00:41:46.429 --> 00:41:47.128
for our professional

00:41:47.188 --> 00:41:49.969
identity personally and in

00:41:50.050 --> 00:41:50.929
in the large scale of our

00:41:50.969 --> 00:41:51.809
profession and so I think

00:41:51.829 --> 00:41:53.030
you know the mic drop

00:41:53.070 --> 00:41:54.170
moment is my encouragement

00:41:54.190 --> 00:41:55.572
to you you know you

00:41:55.612 --> 00:41:56.472
listeners here at pt

00:41:56.512 --> 00:41:59.032
podcast is make sure you

00:41:59.052 --> 00:42:00.333
have a personal and a

00:42:00.393 --> 00:42:01.653
professional battle plan

00:42:01.673 --> 00:42:02.914
for the next ten years and

00:42:03.856 --> 00:42:04.717
a channel that you're

00:42:04.737 --> 00:42:05.418
willing to dedicate

00:42:05.438 --> 00:42:08.121
yourself to on how to make that happen.

00:42:08.260 --> 00:42:10.342
So if you want PTs to be paid more,

00:42:10.623 --> 00:42:11.463
you need to fight for

00:42:11.744 --> 00:42:13.184
things that advocate

00:42:13.224 --> 00:42:15.367
specifically for revenue

00:42:15.387 --> 00:42:16.447
line and reimbursement change.

00:42:17.027 --> 00:42:18.608
If you have a passion for

00:42:18.648 --> 00:42:20.610
PTs to be able to break out

00:42:20.630 --> 00:42:21.532
of the clinical mold,

00:42:21.751 --> 00:42:23.092
then you need to fight in

00:42:23.152 --> 00:42:24.673
that battleground of how do

00:42:24.773 --> 00:42:25.934
I make more opportunities

00:42:25.954 --> 00:42:27.916
for myself and for our profession,

00:42:28.177 --> 00:42:29.237
maybe all of rehab therapy,

00:42:29.577 --> 00:42:30.778
to be able to break out of

00:42:30.798 --> 00:42:31.579
the clinical mold

00:42:31.900 --> 00:42:33.581
and into all these other pie

00:42:33.621 --> 00:42:36.063
sectors that we could exist in.

00:42:36.204 --> 00:42:38.365
And if something else is

00:42:38.945 --> 00:42:40.447
kind of tugging on your heart to do so,

00:42:41.427 --> 00:42:43.130
form that ten-year battle plan.

00:42:43.150 --> 00:42:45.211
Because I think that all too often,

00:42:45.771 --> 00:42:47.353
we only think in like, okay,

00:42:47.373 --> 00:42:48.273
how can we just make it

00:42:48.293 --> 00:42:49.014
through this next year and

00:42:49.054 --> 00:42:49.876
make it through this next year?

00:42:49.896 --> 00:42:51.536
Because there is no next

00:42:51.556 --> 00:42:52.597
year unless we make it through this year,

00:42:52.737 --> 00:42:53.338
which is true.

00:42:53.838 --> 00:42:55.320
But there is no long-term

00:42:55.360 --> 00:42:57.623
future if we don't think decades ahead.

00:42:58.246 --> 00:42:59.425
Yeah, well said.

00:42:59.445 --> 00:42:59.826
Ben Fung,

00:42:59.846 --> 00:43:00.907
thanks for doing it ten years ago,

00:43:00.927 --> 00:43:02.527
and thanks for coming back to do it now,

00:43:02.547 --> 00:43:02.666
man.

00:43:02.686 --> 00:43:03.327
Much appreciated.

00:43:03.648 --> 00:43:05.967
Absolute privilege, pleasure, and honor.

00:43:08.068 --> 00:43:09.509
I'm so glad that you're doing this.

00:43:10.210 --> 00:43:11.050
When you reached out first,

00:43:11.070 --> 00:43:12.449
I was just like, dang,

00:43:12.550 --> 00:43:13.811
it has been ten years.

00:43:15.110 --> 00:43:16.170
And where can people find

00:43:16.210 --> 00:43:17.012
The Pulse if someone's

00:43:17.032 --> 00:43:18.211
listening and going, hey, give me that.

00:43:18.271 --> 00:43:19.693
How do I get that?

00:43:19.713 --> 00:43:21.132
So you can go to updocmedia.com.

00:43:21.152 --> 00:43:23.713
That's just U-P-D-O-C media.com.

00:43:24.494 --> 00:43:25.534
You can search a little

00:43:25.755 --> 00:43:26.775
magnifying glass thing.

00:43:27.496 --> 00:43:29.637
Every year, we have a direct URL.

00:43:29.657 --> 00:43:31.036
So it'll be updocmedia.com

00:43:31.056 --> 00:43:32.577
slash pulse dash the year.

00:43:32.978 --> 00:43:34.518
So if you want to take a look at last year,

00:43:34.538 --> 00:43:35.478
we're recording this in early...

00:43:35.998 --> 00:43:37.039
I guess, spring of twenty five,

00:43:37.300 --> 00:43:39.643
you just go to Pulse dash

00:43:39.983 --> 00:43:40.764
twenty twenty four.

00:43:41.204 --> 00:43:42.425
I'll release a Pulse dash

00:43:42.465 --> 00:43:43.867
twenty twenty five soon.

00:43:43.907 --> 00:43:45.068
So maybe by the time this

00:43:45.327 --> 00:43:45.929
episode is released,

00:43:45.949 --> 00:43:46.409
you can just go there

00:43:46.429 --> 00:43:48.311
up.com slash Pulse dash

00:43:48.331 --> 00:43:48.811
twenty twenty five.

00:43:48.831 --> 00:43:50.152
But you'll see it all over the place.

00:43:50.574 --> 00:43:53.135
If you just Google job market pulse,

00:43:53.235 --> 00:43:54.416
it'll pop up.

00:43:54.456 --> 00:43:54.797
Perfect.

00:43:54.838 --> 00:43:55.579
Ben, Ben,

00:43:55.619 --> 00:43:57.059
thanks again for the time and the

00:43:57.079 --> 00:43:57.380
insight.

00:43:58.240 --> 00:43:58.481
You bet.

00:43:58.521 --> 00:43:58.862
Anytime.