The Free MBA for Physical Therapists

WEBVTT

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It looks legit.

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It looks catchy.

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Graphic designer on the side.

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It's Canva, man.

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I mean,

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it even makes me look like a genius.

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He's David Fath-Lacani.

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I'm Jimmy McKay.

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And we are talking about an idea that

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I know is going to shock many people,

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many fans of the show or the stream.

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Made it up as I was going along,

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and all of a sudden it was an

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idea.

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And that's where the best ideas come from.

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So real quick,

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because you've been on the show a few

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times, but people don't know,

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you are our chief business correspondent.

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Is that what we gave you, the title?

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I think I'll take that.

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PT podcast chief business correspondent.

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Our our relationship started twenty

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thirteen when you were eleven years old or

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something.

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I don't know.

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Maybe you're a little younger than me.

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When I started my journey as a second

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career PT and PT school,

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this was your first career.

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You were a normal you were a normal

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age.

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You were still twenty one then.

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Were you twenty one?

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No, you were.

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I wasn't doing well.

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I was thirty one.

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You're still twenty one.

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I'm still twenty one.

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Yeah, I'm Peter Pan.

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But given the background, man,

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you're a second gen PT family business,

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but you have a twist with a different

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degree and you're a PT,

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but you're also weird in a good way.

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How do you how do you explain?

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I'll take weird in a good way.

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Yeah, I mean,

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I got stuck living with you for three

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years during school,

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so that was a good start.

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Yeah, I mean, I came into PT.

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Both my parents were PTs,

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so kind of grew up with it around

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the kitchen table.

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Dad was in private practice for twenty

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plus years with a variety of ortho clinics

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in the North Virginia area.

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And yeah, I mean,

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kind of got into it and, you know,

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fortunate to pick Marymount,

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fortunate to have you as a roommate.

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And, you know,

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it was it was a good experience.

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I came out,

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started the ortho sports space.

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I was athlete in college and I was

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like, OK, yeah,

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ortho everything all day long,

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every every day.

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And I really enjoyed the sports side of

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things.

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That was my first foray into private

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practice was in the sports performance

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realm on the PT sports performance cash

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base clinic and kind of scaled that out

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into a training facility in Colorado after

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I graduated and moved out here.

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So.

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And then I ended up doing that for

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a few years and then pivoted into another

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opportunity that was a total one eighty,

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which was in the senior living side of

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things,

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which was just an opportunity that I saw.

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And I saw an opportunity that the market

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needed to become more efficient and how

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how care was being delivered.

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And that was largely because of COVID.

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And yeah,

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that kind of sprung up my next business,

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ended up scaling that out to a handful

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of sites across Northern Colorado,

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Boulder County area,

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partnerships with Senior Living and just

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kind of did the full spectrum of geriatric

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care.

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um you know and had you know very

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fortunate to have a great team of people

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to work with did that for a few

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years and then ended up uh selling and

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exiting that business um and then most

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recently i kind of dipped my toe into

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the health tech side of things doing some

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work there and kind of getting into this

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kind of consulting space now with my

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passion being primarily

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How do we improve our operations?

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How do we improve business?

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I just,

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I've always loved the opportunity to like,

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here's a hole in the market.

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How do we make things better?

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How do we make things run easier for

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our teams?

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And I think that's just such a important

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piece of, you know,

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what we need to get better at,

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you know, as a profession is like,

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how do we get better as a whole

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at saying what's going on around us and

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then having the skills and resources to go

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to do a good job and put ourselves

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out there.

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You skipped two things that I think are

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of importance.

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While you were doing your DPT,

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you were doing a different degree,

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which is which is, by the way,

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on the weekends, casual weekend trips.

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One does.

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You were flying back and forth from

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Virginia where we were in school.

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to the Ohio State University.

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Thank you for using the correct.

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Am I like a Buckeye fan?

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You're an honorary.

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Honorary Buckeye.

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Because I live with people enough.

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And I was like,

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this is who we cheer for now.

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And so you were doing what degree?

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at the same time?

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I did a master's in public health

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concurrently with my DPT.

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I started at MPH when I was playing

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baseball at Ohio State,

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finished my undergrad degree,

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had another year to play after I

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redshirted, and just was like, well,

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I don't want to do another bachelor's

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degree,

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so let's try this public health thing.

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And honestly, it was great.

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It helped my vision of healthcare.

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get a little bit of a reframe before

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I even got into it.

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Like,

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how do you look at healthcare economics?

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How do you look at population-based care?

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I think that's a big thing.

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I'll take that.

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All is right in the world this week

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after writing that.

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I mean, I'm in New York,

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you're in Colorado.

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Sometimes when I do have the screen on

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in the back and there's an Ohio State

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game, I can almost hear you.

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Yeah.

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I'm still yelling at Coach Day.

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Yeah.

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Like, why are we running football?

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The second thing I think you skipped over

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is what'd you do after you exited your

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home health company?

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I took some time off and I went

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to Nepal.

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I was fortunate to make two trips there.

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And on my second trip, I climbed Everest.

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Which is,

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I'm Googling and understand it's some sort

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of like a hill or a mountain.

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It's a pointy, cold, snowy peak.

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And that's a different episode that we'll

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get into.

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But I wanted, I mean, I don't know,

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dude, if I climbed Everest,

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I might have tattooed that on my forehead.

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Ask me about how I climbed Everest just

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to make sure I could naturally bring that

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up in a conversation.

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It was an awesome experience.

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It had to be.

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It was cool.

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You know what I was thinking about this

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too is,

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to to do that like you spend a

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lot of time out there you get and

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there's not a lot to do there's a

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lot of down time and some of the

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people you interact with it's amazing like

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in base camp the twenty five hundred

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people that call this like one you know

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one kilometer by one kilometer chunk of

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ice home for for six weeks and uh

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six weeks dude it's like a little village

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that's built on a glacier at the base

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of the highest peak in the world and

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it is amazing logistically what's been

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done there

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amazing credit to the Nepali people for

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what they've done.

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But it's also really cool that you're

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sitting in a tent and you're talking to

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a dude who's a CEO of a major

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company or major organizations, attorneys,

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like high achieving people who also wanna

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go do this.

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And then you're also talking to like a

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local villager who is helping support you

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get there and you got to do it

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together.

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And I just the whole thing again,

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like you said,

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different conversation for the time,

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but like,

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it's just a really cool experience,

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both from like a social interaction,

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but obviously the, you know,

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the pursuit of something bigger was pretty

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awesome.

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Well, to go with your connection piece,

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you're sitting there on the mountain and

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you're talking to different people and

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conversations spur ideas.

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The first tagline for my podcast was the

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best conversations happen at happy hour.

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Welcome to ours.

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Like, that's how I wanted it to feel.

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It's not necessarily about the beer,

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even though the logo is damn beer,

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you know, with my eyeballs on it.

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So in the spirit of connection and the

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reason for this live stream and the reason

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the idea that came about it is for

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the sixty millionth time I was on LinkedIn

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and the platform doesn't matter.

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And I heard someone say there needs to

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be more business education in school.

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We have friends that are academics.

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academics typically don't disagree but

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then they're like where are we gonna put

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it right and then we just go around

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and round and round in circles and then

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we we just get tired to the point

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when i literally just said okay chat gpt

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design me a syllabus for the mba for

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the dpt knowing that i don't have an

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mba

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you don't have an MBA MPH, right?

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Similar, but not the same, but Hey,

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we all think we need this.

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So I just said, could we crowdsource this?

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Turns out you can't put up the syllabus.

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And I just said,

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who wants to teach what,

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who wants and the,

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the power of connection at the, you know,

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Base camp or on LinkedIn is there are

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enough people who are willing to give

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their time and their expertise without

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asking for anything in return and just

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said, yeah, I'll throw.

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And that's the thing,

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especially when you're in PT is like,

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they're pretty nice.

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I don't want to cliche PTs,

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but they're pretty nice and giving if you

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ask.

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So we just started saying who would teach

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what?

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And we filled up most of the syllabus

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pretty quick.

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And then we had other people like, well,

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you know what's missing?

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And I go, no, I don't.

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Please tell me what's missing.

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And that, and I said, congratulations,

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you just volunteered to teach that class.

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So I'm going to put your name on

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there.

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And we wound up with,

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I don't even know, thirty classes,

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thirty little episodes,

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thirty lessons in the syllabus.

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And I don't even think we're done because,

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of course,

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people are going to come in there and

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yes and and

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I just talked to someone about revenue

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cycle management.

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I'm like,

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does that need to be on there?

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And she gave me a whooping behind the

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wood.

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Does it need to be on there?

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You need it.

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I was like, never mind.

00:09:34.355 --> 00:09:35.277
You have me greed.

00:09:35.537 --> 00:09:37.379
But these are the kinds of things we

00:09:37.419 --> 00:09:38.000
want to do.

00:09:38.500 --> 00:09:39.282
You saw it.

00:09:40.384 --> 00:09:42.105
were your initial thoughts here's jimmy

00:09:42.145 --> 00:09:44.686
again putting weird stuff on linkedin no i

00:09:44.706 --> 00:09:47.187
mean it's the same way the the pinecast

00:09:47.226 --> 00:09:49.128
started right like you came in and and

00:09:49.168 --> 00:09:50.427
i remember we were like at a happy

00:09:50.447 --> 00:09:51.948
hour and like dude i learned so much

00:09:51.989 --> 00:09:53.609
in going to these happy hours just talking

00:09:53.668 --> 00:09:56.710
to clinicians who know more than me and

00:09:56.750 --> 00:09:57.830
you're like how do we get it out

00:09:57.850 --> 00:09:59.471
of the bar right that's where we learn

00:09:59.510 --> 00:10:01.191
all that and that's how your your first

00:10:01.291 --> 00:10:02.412
idea came to be and i was like

00:10:02.432 --> 00:10:04.251
i don't know man this was what twelve

00:10:04.272 --> 00:10:05.873
you know ten years ago eleven years ago

00:10:05.893 --> 00:10:06.113
i was like

00:10:06.613 --> 00:10:06.873
I don't know,

00:10:06.893 --> 00:10:07.972
the first thing about podcasting,

00:10:08.013 --> 00:10:08.432
you do you.

00:10:08.552 --> 00:10:09.474
I hear you.

00:10:09.514 --> 00:10:12.254
And kudos for seeing that and making it

00:10:12.293 --> 00:10:12.673
a thing.

00:10:13.154 --> 00:10:15.455
So the same thing with this is now

00:10:17.054 --> 00:10:18.975
we've always sat there and complained

00:10:18.995 --> 00:10:21.235
about how we don't really know what we're

00:10:21.275 --> 00:10:22.697
doing from a business perspective.

00:10:22.716 --> 00:10:24.937
We don't come out of PT school with

00:10:25.076 --> 00:10:27.398
this savvy business background.

00:10:27.977 --> 00:10:30.719
We got one course that was one hour

00:10:30.778 --> 00:10:32.379
a week, PT as a manager.

00:10:33.119 --> 00:10:35.279
And not to knock the programs,

00:10:35.340 --> 00:10:36.520
because I get it.

00:10:36.541 --> 00:10:37.961
It's not necessarily part of the board

00:10:38.020 --> 00:10:38.360
exam.

00:10:38.640 --> 00:10:39.341
Right.

00:10:39.442 --> 00:10:40.261
It's not their skill set.

00:10:41.142 --> 00:10:44.024
The structure of our classroom education

00:10:44.043 --> 00:10:46.205
is to get us ready to become entry-level

00:10:46.245 --> 00:10:46.764
clinicians.

00:10:46.804 --> 00:10:46.985
Well,

00:10:47.024 --> 00:10:49.725
part of what we're seeing now is a

00:10:49.785 --> 00:10:51.346
lot of clinicians who want to come out

00:10:51.366 --> 00:10:51.667
and say, hey,

00:10:51.687 --> 00:10:52.567
I have this doctorate degree.

00:10:52.586 --> 00:10:53.246
I have these skills.

00:10:53.307 --> 00:10:54.528
I have this passion.

00:10:55.008 --> 00:10:56.509
Let me go serve my community.

00:10:57.168 --> 00:10:58.288
And I don't necessarily fit into the

00:10:58.308 --> 00:10:59.389
conventional outpatient environment.

00:11:00.451 --> 00:11:01.431
So how do I do that?

00:11:01.530 --> 00:11:02.471
I want to start my own business.

00:11:02.511 --> 00:11:02.731
Great.

00:11:02.751 --> 00:11:03.753
You have a great idea.

00:11:04.072 --> 00:11:04.673
How do you do it?

00:11:04.692 --> 00:11:06.033
I don't know.

00:11:07.235 --> 00:11:08.775
And I think this this kind of is

00:11:08.796 --> 00:11:09.756
a couple of years in the making.

00:11:09.797 --> 00:11:09.996
Right.

00:11:10.017 --> 00:11:10.397
Like, I mean,

00:11:10.437 --> 00:11:12.278
two and twenty four at CSM.

00:11:12.337 --> 00:11:12.538
Right.

00:11:12.577 --> 00:11:15.500
Like we got the fortunate opportunity to

00:11:15.580 --> 00:11:18.402
speak and we literally were we were dumb

00:11:18.422 --> 00:11:18.822
and dumber.

00:11:18.942 --> 00:11:19.163
Right.

00:11:19.182 --> 00:11:20.523
It was me, Mike and Megan.

00:11:20.644 --> 00:11:22.083
And we just got to talk about all

00:11:22.124 --> 00:11:24.186
of the mistakes that we did in our

00:11:24.306 --> 00:11:25.547
own private practice.

00:11:26.471 --> 00:11:27.751
in our journeys through that.

00:11:27.772 --> 00:11:28.552
And it's like, okay,

00:11:28.591 --> 00:11:30.052
here's all the dumb stuff we did.

00:11:30.273 --> 00:11:30.832
Don't do that.

00:11:30.852 --> 00:11:31.393
Don't do that.

00:11:31.673 --> 00:11:31.852
Right.

00:11:31.932 --> 00:11:32.854
Learn from our mistakes.

00:11:32.874 --> 00:11:33.033
Well,

00:11:33.073 --> 00:11:34.333
here's another opportunity where we can

00:11:34.374 --> 00:11:36.394
now bring in some sharp minds,

00:11:36.414 --> 00:11:37.655
some people who have been there,

00:11:37.716 --> 00:11:39.056
done that, learned all the things,

00:11:39.735 --> 00:11:42.017
give these educational lessons in a

00:11:42.356 --> 00:11:44.158
applied format where it's like, Hey,

00:11:44.197 --> 00:11:45.438
you can take this, listen to this,

00:11:45.499 --> 00:11:45.958
thirty minutes,

00:11:45.979 --> 00:11:47.099
listen to those forty five minutes,

00:11:47.659 --> 00:11:49.440
pick one or two things and take it

00:11:49.480 --> 00:11:49.841
back to you.

00:11:49.921 --> 00:11:51.821
And even if it's not applicable today,

00:11:51.921 --> 00:11:52.422
right now,

00:11:53.001 --> 00:11:53.241
you're

00:11:54.197 --> 00:11:55.139
You're a staff clinician,

00:11:55.158 --> 00:11:56.360
but somewhere in the back of your head,

00:11:56.379 --> 00:11:57.741
you have this idea of pinging around and

00:11:57.761 --> 00:11:58.001
like, Hey,

00:11:58.022 --> 00:12:00.344
I want to go do something like, well,

00:12:00.364 --> 00:12:01.524
the biggest thing that I've learned over

00:12:01.546 --> 00:12:03.006
the last two years and working with people

00:12:03.027 --> 00:12:03.528
in these different,

00:12:03.748 --> 00:12:05.269
in these different positions I've been in

00:12:05.308 --> 00:12:06.269
and, and, and worked with,

00:12:06.870 --> 00:12:07.831
there's a lot of great people,

00:12:07.851 --> 00:12:08.773
a lot of great ideas.

00:12:09.172 --> 00:12:10.092
But they don't know where to start.

00:12:10.953 --> 00:12:12.635
And when you don't know where to start,

00:12:12.676 --> 00:12:14.236
that is uncertainty.

00:12:14.277 --> 00:12:14.937
That's fear.

00:12:15.057 --> 00:12:17.221
And fear is the biggest barrier to entry

00:12:17.260 --> 00:12:17.581
for us.

00:12:18.282 --> 00:12:20.744
So hopefully through some education over

00:12:20.764 --> 00:12:22.947
this next year, these different topics,

00:12:23.366 --> 00:12:25.188
everything from foundational knowledge on

00:12:25.548 --> 00:12:26.791
what we need to understand

00:12:27.071 --> 00:12:28.572
when we open our doors or before we

00:12:28.613 --> 00:12:31.296
even open our doors to how to scale,

00:12:31.316 --> 00:12:32.557
how to grow, how to exit,

00:12:32.736 --> 00:12:34.119
all of these things in between,

00:12:35.440 --> 00:12:37.201
hopefully over this next year,

00:12:37.221 --> 00:12:38.903
we can give some people some good things

00:12:38.943 --> 00:12:41.005
to hear and give some things to think

00:12:41.025 --> 00:12:42.927
about and not make the same mistakes that

00:12:42.947 --> 00:12:43.288
we've made.

00:12:43.958 --> 00:12:46.080
My co-host from the PT Breakfast Club,

00:12:46.139 --> 00:12:46.500
Dave,

00:12:46.700 --> 00:12:47.919
is about to say something that I did.

00:12:48.279 --> 00:12:49.061
Just watch that mic.

00:12:49.081 --> 00:12:50.380
It's rubbing a little bit.

00:12:50.921 --> 00:12:51.922
I think it's rubbing on your shirt.

00:12:52.841 --> 00:12:54.022
But that means people are listening,

00:12:54.062 --> 00:12:54.442
David.

00:12:55.202 --> 00:12:56.003
That's a good thing.

00:12:57.503 --> 00:12:57.844
All right.

00:12:57.923 --> 00:13:01.245
So this is where we team up well.

00:13:02.865 --> 00:13:05.005
You're very much a how guy, right?

00:13:05.686 --> 00:13:07.385
And it's like, I can't do anyhow,

00:13:08.067 --> 00:13:09.067
but I'm a little bit of a wow

00:13:09.086 --> 00:13:09.567
guy, right?

00:13:09.606 --> 00:13:10.606
I'm like, Hey everybody,

00:13:11.187 --> 00:13:13.048
let's go this way and do our own

00:13:13.148 --> 00:13:13.368
MBA.

00:13:13.508 --> 00:13:15.788
And then we get there and they're like,

00:13:15.807 --> 00:13:16.567
what are we doing next?

00:13:16.587 --> 00:13:17.229
And I'm like, I don't know.

00:13:17.249 --> 00:13:18.828
My job was to get everybody over here.

00:13:18.889 --> 00:13:19.328
Here we are.

00:13:19.369 --> 00:13:19.989
What do we do next?

00:13:20.009 --> 00:13:20.808
I don't know.

00:13:20.849 --> 00:13:21.909
So that's where we got the wow guy

00:13:21.950 --> 00:13:23.289
who are the how guy who comes in

00:13:23.309 --> 00:13:23.830
and that's you.

00:13:24.289 --> 00:13:25.690
So we've already started recording this,

00:13:26.270 --> 00:13:26.490
right?

00:13:26.591 --> 00:13:28.850
So again, we have a post on LinkedIn.

00:13:29.010 --> 00:13:30.371
I will share it in the comments across

00:13:30.392 --> 00:13:30.991
this platform.

00:13:31.331 --> 00:13:31.892
Take a look.

00:13:32.979 --> 00:13:33.178
Um,

00:13:33.278 --> 00:13:34.639
we started recording lessons from the

00:13:34.659 --> 00:13:36.922
people who were nice enough to, uh,

00:13:36.961 --> 00:13:39.803
to volunteer so you can peruse the

00:13:39.903 --> 00:13:40.445
syllabus.

00:13:40.985 --> 00:13:42.245
You and I sort of looked at it

00:13:42.285 --> 00:13:43.366
and also decided like,

00:13:44.508 --> 00:13:45.788
we want to make sure

00:13:47.551 --> 00:13:50.432
that just like an actual good academic

00:13:50.712 --> 00:13:52.274
that if we're teaching this class,

00:13:53.014 --> 00:13:54.255
you can do thirty things,

00:13:54.275 --> 00:13:55.035
but you got to make sure you hit

00:13:55.056 --> 00:13:55.836
these five things.

00:13:56.397 --> 00:13:57.437
So if you're taking whatever,

00:13:57.778 --> 00:13:59.019
make sure you have to hit these five

00:13:59.058 --> 00:13:59.339
things.

00:13:59.619 --> 00:14:00.940
But then we can go on tangents and

00:14:00.980 --> 00:14:02.000
have fun and do whatever.

00:14:03.001 --> 00:14:04.222
So we're sort of trying to bake that

00:14:04.263 --> 00:14:04.842
into the cake.

00:14:04.883 --> 00:14:06.823
So the lessons are going to be there.

00:14:07.705 --> 00:14:08.988
by the instructor's choice,

00:14:09.708 --> 00:14:11.172
I can just give them an intro and

00:14:11.192 --> 00:14:12.774
then I can dip out and just sit

00:14:12.794 --> 00:14:14.057
there and eat popcorn and listen.

00:14:14.697 --> 00:14:16.500
Or I've like I've offered to like be

00:14:16.520 --> 00:14:17.442
their T.A.

00:14:19.241 --> 00:14:19.982
for lack of a better term,

00:14:20.003 --> 00:14:20.403
which is like,

00:14:21.203 --> 00:14:22.465
I sort of know what your outline is

00:14:22.504 --> 00:14:23.505
because you shared it with me.

00:14:23.946 --> 00:14:26.028
I'll now just ask you those things as

00:14:26.087 --> 00:14:27.208
prompts and then shut up.

00:14:27.789 --> 00:14:28.931
And then when I think you're done with

00:14:28.951 --> 00:14:29.370
that thing,

00:14:29.551 --> 00:14:30.831
I will then transition to the next,

00:14:31.052 --> 00:14:32.453
like an interview or a radio show.

00:14:32.874 --> 00:14:33.934
So we're doing those things.

00:14:34.434 --> 00:14:36.076
So you were the how guy and you

00:14:36.096 --> 00:14:37.677
took the syllabus that I created and you

00:14:37.717 --> 00:14:38.139
sort of like,

00:14:39.355 --> 00:14:41.136
I don't know, judged it up.

00:14:41.256 --> 00:14:41.957
You judged it.

00:14:42.298 --> 00:14:43.078
It's been judged.

00:14:43.759 --> 00:14:45.062
How many classes do you think we're

00:14:45.101 --> 00:14:46.903
actually going to wind up with or modules

00:14:46.923 --> 00:14:47.144
or whatever?

00:14:47.163 --> 00:14:48.205
Because we want to kick this off on

00:14:48.304 --> 00:14:48.666
one one.

00:14:48.725 --> 00:14:50.106
That's the goal is start twenty twenty

00:14:50.147 --> 00:14:50.326
six.

00:14:51.397 --> 00:14:51.836
Yeah, I mean,

00:14:51.917 --> 00:14:53.758
I think as we've sat down and kind

00:14:53.798 --> 00:14:54.738
of put this together,

00:14:54.937 --> 00:14:56.758
the flow is going to be very much

00:14:56.837 --> 00:14:58.798
mirrored after what, you know,

00:14:58.839 --> 00:14:59.359
that's what I did.

00:14:59.418 --> 00:15:00.078
I took some time.

00:15:00.479 --> 00:15:01.298
I looked at ten,

00:15:01.359 --> 00:15:03.659
fifteen different curriculums that are

00:15:03.860 --> 00:15:06.340
widely available on an applied MBA program

00:15:07.120 --> 00:15:09.380
or an executive level MBA program that are

00:15:09.441 --> 00:15:09.780
out there.

00:15:09.900 --> 00:15:11.261
OK, go through their syllabus,

00:15:11.381 --> 00:15:12.341
go through their curriculum.

00:15:12.481 --> 00:15:12.961
What's in it?

00:15:13.542 --> 00:15:15.003
okay well there's a lot of stuff that

00:15:15.302 --> 00:15:18.385
might not totally be applicable to to us

00:15:18.426 --> 00:15:20.586
as pts so like how do we take

00:15:20.626 --> 00:15:22.288
those things and then apply them into what

00:15:22.328 --> 00:15:23.950
is actually useful on our day in and

00:15:23.970 --> 00:15:25.490
day out so then we basically took that

00:15:26.152 --> 00:15:28.692
compiled all of that synthesized it and

00:15:28.732 --> 00:15:29.874
said okay here's what it's going to look

00:15:29.913 --> 00:15:31.676
like and the general flow that we've kind

00:15:31.716 --> 00:15:34.177
of landed on is every month we're going

00:15:34.197 --> 00:15:36.418
to have a new course essentially like you

00:15:36.658 --> 00:15:39.000
know foundations one oh one yeah new like

00:15:39.020 --> 00:15:39.841
heading or whatever

00:15:40.381 --> 00:15:40.662
Yeah.

00:15:40.701 --> 00:15:41.022
So, you know,

00:15:41.042 --> 00:15:42.842
we're going to start in January with,

00:15:42.942 --> 00:15:44.243
with the foundations of healthcare

00:15:44.283 --> 00:15:45.203
business and strategy.

00:15:45.303 --> 00:15:47.124
So looking at everything from like,

00:15:47.244 --> 00:15:48.865
how does money flow in healthcare?

00:15:48.904 --> 00:15:49.365
Like what,

00:15:49.485 --> 00:15:51.525
what are we in this giant cog when

00:15:51.546 --> 00:15:52.285
we say healthcare?

00:15:52.326 --> 00:15:53.905
It's rubbing on your beard, David.

00:15:53.926 --> 00:15:55.167
See, I have no facial hair.

00:15:55.187 --> 00:15:55.267
Okay.

00:15:55.287 --> 00:15:57.106
Well, there it is.

00:15:57.167 --> 00:15:57.548
Keep going.

00:15:57.567 --> 00:15:58.548
All right.

00:15:58.687 --> 00:16:00.548
I got you.

00:16:00.587 --> 00:16:02.068
So that's echoed in my head though.

00:16:02.089 --> 00:16:02.769
All right.

00:16:02.828 --> 00:16:03.548
So yes.

00:16:03.568 --> 00:16:03.769
All right.

00:16:03.789 --> 00:16:03.929
Go back.

00:16:03.950 --> 00:16:04.769
I didn't mean to throw you off.

00:16:05.009 --> 00:16:05.330
You're good.

00:16:05.730 --> 00:16:06.490
No, the idea is like,

00:16:06.530 --> 00:16:08.011
how do we flow through things, right?

00:16:08.052 --> 00:16:09.432
So then if we can flow through a

00:16:09.471 --> 00:16:10.893
normal curriculum where it's like,

00:16:10.913 --> 00:16:12.173
we're going to create some foundational

00:16:12.232 --> 00:16:14.774
knowledge of basic healthcare economics,

00:16:15.014 --> 00:16:15.774
what is this?

00:16:15.854 --> 00:16:17.595
Where are we in this giant game of

00:16:17.654 --> 00:16:18.174
healthcare?

00:16:18.595 --> 00:16:19.596
How does the money flow?

00:16:19.995 --> 00:16:21.255
Is that going to be the most scintillating

00:16:21.316 --> 00:16:21.976
topic in the world?

00:16:22.037 --> 00:16:22.636
Probably not.

00:16:23.116 --> 00:16:25.717
But you've got to know the basics of

00:16:25.778 --> 00:16:28.259
where you fit into this and how are

00:16:28.379 --> 00:16:30.620
all of these things going on around you

00:16:30.679 --> 00:16:31.740
and how does this impact you?

00:16:32.187 --> 00:16:34.249
listen to that on two X speed, right?

00:16:34.288 --> 00:16:34.908
Blow through that.

00:16:35.168 --> 00:16:36.208
That's what we would have done in PT

00:16:36.229 --> 00:16:37.129
school, right?

00:16:37.168 --> 00:16:38.129
Like blow through that,

00:16:38.629 --> 00:16:39.330
but probably don't.

00:16:39.370 --> 00:16:39.710
The funny,

00:16:39.789 --> 00:16:40.990
the fun part is the people who know

00:16:41.009 --> 00:16:41.529
the basics,

00:16:41.870 --> 00:16:42.791
they know how to make it sort of

00:16:42.811 --> 00:16:42.990
fun.

00:16:43.030 --> 00:16:44.211
Like we're not, you know, we're, we're,

00:16:44.571 --> 00:16:45.851
we're, we're not taking, you know,

00:16:45.871 --> 00:16:47.091
people who can't judge it up a little

00:16:47.111 --> 00:16:48.892
bit, you know,

00:16:48.932 --> 00:16:49.913
but we'll get through that stuff.

00:16:49.932 --> 00:16:50.092
Right?

00:16:50.113 --> 00:16:52.153
So the idea is one to two episodes

00:16:52.173 --> 00:16:52.932
a week, right?

00:16:53.053 --> 00:16:54.494
One to two courses a week.

00:16:55.254 --> 00:16:55.474
Um,

00:16:55.933 --> 00:16:57.375
and we're going to just roll three to

00:16:57.434 --> 00:16:58.054
six minutes.

00:16:58.075 --> 00:16:58.495
I'm thinking,

00:16:59.187 --> 00:16:59.767
Yeah, exactly.

00:16:59.787 --> 00:17:00.668
We're going to work through it.

00:17:02.307 --> 00:17:04.108
And very quickly in month one,

00:17:04.169 --> 00:17:05.229
we're going to start talking about

00:17:05.308 --> 00:17:06.148
strategy basics.

00:17:06.169 --> 00:17:07.410
We're going to talk about operational

00:17:07.430 --> 00:17:07.869
basics.

00:17:08.289 --> 00:17:09.269
What do you need to know?

00:17:09.750 --> 00:17:12.351
Whether you have an idea and you haven't

00:17:12.371 --> 00:17:14.592
started yet, or you're about to start,

00:17:14.652 --> 00:17:16.173
or you've already started and you want to

00:17:16.232 --> 00:17:16.873
scale and grow.

00:17:17.373 --> 00:17:18.553
but you don't want to make mistakes as

00:17:18.573 --> 00:17:19.993
you scale and grow or you're afraid you're

00:17:20.013 --> 00:17:21.815
like hey i've got this good thing i'm

00:17:21.875 --> 00:17:24.095
really busy my schedule's full now what

00:17:24.516 --> 00:17:25.875
now right like that's the biggest thing

00:17:26.195 --> 00:17:27.676
i've seen over the last couple years is

00:17:27.717 --> 00:17:29.116
we have some incredibly talented

00:17:29.136 --> 00:17:31.498
clinicians but the thought of scaling and

00:17:31.538 --> 00:17:33.578
growing their business to bring on

00:17:33.618 --> 00:17:36.519
employees bring on help bring on a staff

00:17:36.720 --> 00:17:38.420
is like whoa where do i go with

00:17:38.460 --> 00:17:40.621
that um so the hope is like through

00:17:40.641 --> 00:17:41.961
some of these foundational episodes in

00:17:41.981 --> 00:17:43.862
this first few months we'll take some of

00:17:43.882 --> 00:17:45.482
that fear away and make it a little

00:17:45.502 --> 00:17:46.022
bit easier

00:17:46.423 --> 00:17:48.724
to get people in uh you know in

00:17:48.744 --> 00:17:51.508
with it and get going so um yeah

00:17:52.028 --> 00:17:53.990
right now it's structured as as every

00:17:54.049 --> 00:17:56.291
month will be a new course um like

00:17:56.311 --> 00:17:58.094
i said january is gonna be foundation's

00:17:58.114 --> 00:17:59.914
healthcare business strategy what's

00:17:59.934 --> 00:18:02.057
february we're gonna look at accounting

00:18:02.136 --> 00:18:04.759
finance for clinicians um so basics right

00:18:04.779 --> 00:18:06.560
like yeah i know all the things but

00:18:06.641 --> 00:18:08.363
hey you know what money does pay the

00:18:08.383 --> 00:18:10.565
bills and if you know money

00:18:12.401 --> 00:18:13.381
It helps out in life.

00:18:13.480 --> 00:18:15.501
Money is not the cure-all, but it's sure,

00:18:15.582 --> 00:18:18.143
you know, being sad with money.

00:18:18.222 --> 00:18:20.463
I've tried being sad with money and being

00:18:20.503 --> 00:18:21.284
sad without money.

00:18:21.304 --> 00:18:22.423
It turns out being sad with a little

00:18:22.443 --> 00:18:23.144
bit of money is better.

00:18:23.164 --> 00:18:25.025
It's a nice thing.

00:18:25.065 --> 00:18:25.565
So, you know,

00:18:25.585 --> 00:18:26.826
being able to talk through what does that

00:18:26.846 --> 00:18:27.246
look like?

00:18:27.286 --> 00:18:27.645
Okay.

00:18:27.965 --> 00:18:29.666
How do you get your business valued?

00:18:29.866 --> 00:18:32.247
What do you do to take on capital?

00:18:32.327 --> 00:18:33.347
What does that look like?

00:18:33.367 --> 00:18:35.568
You know, how do you read a P&L?

00:18:35.648 --> 00:18:36.608
Like what's important?

00:18:37.128 --> 00:18:38.970
What do you what are what matters is

00:18:39.009 --> 00:18:39.589
a KPI?

00:18:39.670 --> 00:18:41.151
Like, what the hell is a KPI?

00:18:41.230 --> 00:18:41.371
Like,

00:18:41.411 --> 00:18:42.451
those are the things that we're going to

00:18:42.471 --> 00:18:44.892
be able to talk about and apply to

00:18:44.932 --> 00:18:45.432
those settings.

00:18:45.452 --> 00:18:46.032
And again, like,

00:18:46.073 --> 00:18:48.554
it's not going to be perfectly applicable

00:18:48.574 --> 00:18:49.213
to everybody.

00:18:49.253 --> 00:18:50.595
But the hope is they're going to be

00:18:50.634 --> 00:18:52.655
broad enough where if you listen,

00:18:52.695 --> 00:18:54.256
you can think about how does this apply

00:18:54.296 --> 00:18:54.935
to my setting?

00:18:54.957 --> 00:18:57.637
How does this apply to my business and

00:18:57.657 --> 00:18:58.518
then help you?

00:18:59.298 --> 00:18:59.938
plug that in.

00:18:59.978 --> 00:19:01.659
So if you're a manager and you're like,

00:19:01.679 --> 00:19:02.138
hey, you know what?

00:19:02.239 --> 00:19:03.679
One day I want to get out of

00:19:03.719 --> 00:19:04.740
this and I want to do my own

00:19:04.779 --> 00:19:04.960
thing.

00:19:05.079 --> 00:19:05.779
Or, hey,

00:19:05.839 --> 00:19:07.519
I'm a multi-site and I want to go

00:19:07.539 --> 00:19:08.121
to regional.

00:19:08.201 --> 00:19:08.340
Well,

00:19:08.361 --> 00:19:09.381
it's important if you want to be a

00:19:09.421 --> 00:19:10.260
regional director,

00:19:10.621 --> 00:19:13.741
you understand what the C-suite is looking

00:19:13.801 --> 00:19:13.922
at.

00:19:13.981 --> 00:19:16.323
You want to understand what is driving

00:19:16.343 --> 00:19:18.522
this machine that pays your salary.

00:19:18.884 --> 00:19:19.804
You got to be good at that.

00:19:19.903 --> 00:19:20.364
And then also,

00:19:20.403 --> 00:19:21.663
how do you relay that back down?

00:19:21.743 --> 00:19:23.045
So those are going to be some of

00:19:23.065 --> 00:19:24.644
the foundational things from accounting,

00:19:24.684 --> 00:19:25.744
finance, stuff like that.

00:19:25.845 --> 00:19:27.365
And I think it's also important to make

00:19:27.405 --> 00:19:27.766
sure that

00:19:28.546 --> 00:19:30.967
we're not going to just have PTs talking.

00:19:31.027 --> 00:19:32.346
We're going to have people from all

00:19:32.406 --> 00:19:34.467
different walks of healthcare and finance

00:19:34.527 --> 00:19:35.086
and business,

00:19:35.847 --> 00:19:37.548
some actual MBA trained people.

00:19:37.627 --> 00:19:38.948
People have been there and done that in

00:19:38.968 --> 00:19:41.709
the entrepreneurial world to help you feel

00:19:41.788 --> 00:19:42.449
comfortable,

00:19:43.189 --> 00:19:44.788
you as the listener feel comfortable with

00:19:44.828 --> 00:19:47.309
saying, okay, I have this idea,

00:19:47.349 --> 00:19:48.109
how do I launch it?

00:19:48.210 --> 00:19:49.450
Well, now I'm a solopreneur,

00:19:49.470 --> 00:19:50.910
how do I turn into an entrepreneur?

00:19:51.009 --> 00:19:51.990
I have these ideas,

00:19:52.030 --> 00:19:52.810
how do I scale this?

00:19:52.830 --> 00:19:53.691
How do I make it a thing?

00:19:54.530 --> 00:19:55.413
And again, like, you know,

00:19:55.432 --> 00:19:57.155
give some skills and resources to make

00:19:57.175 --> 00:19:58.980
that feel a little less scary to take

00:19:59.000 --> 00:19:59.441
that jump.

00:19:59.740 --> 00:20:00.884
What are some of the other like

00:20:02.175 --> 00:20:03.757
big subheadings that we're doing?

00:20:03.817 --> 00:20:05.898
Basics, finance, what else is on?

00:20:05.919 --> 00:20:06.598
I don't even know.

00:20:06.919 --> 00:20:07.098
Yeah.

00:20:07.278 --> 00:20:09.421
Operations, so systems, designs,

00:20:10.501 --> 00:20:11.843
how do you design workflows?

00:20:11.883 --> 00:20:12.502
How do you hire?

00:20:12.542 --> 00:20:13.282
How do you fire?

00:20:13.683 --> 00:20:14.944
What does HR look like?

00:20:15.765 --> 00:20:16.746
I think one of the ones that I'm

00:20:16.766 --> 00:20:18.567
fired up for is coming this spring when

00:20:18.586 --> 00:20:20.788
we talk about leadership and

00:20:20.808 --> 00:20:21.848
organizational behavior.

00:20:21.888 --> 00:20:24.250
So how do you create culture in your

00:20:24.310 --> 00:20:25.030
organization?

00:20:25.372 --> 00:20:26.932
That word is thrown around a lot.

00:20:27.032 --> 00:20:28.413
Oh, culture this, culture that.

00:20:28.933 --> 00:20:29.314
Great.

00:20:29.493 --> 00:20:29.974
What is it?

00:20:30.035 --> 00:20:31.776
It's way more than the occasional

00:20:32.363 --> 00:20:34.464
know after work you know happy hour it's

00:20:34.525 --> 00:20:37.186
way more than the pizza party buying the

00:20:37.227 --> 00:20:39.648
pizza at lunch once a quarter because we

00:20:39.669 --> 00:20:41.349
got bad news to drop on the company

00:20:41.430 --> 00:20:43.791
right more and like how do we actually

00:20:43.832 --> 00:20:46.594
develop that from a large-scale system and

00:20:46.614 --> 00:20:48.595
we can look at that from hospital-based

00:20:48.634 --> 00:20:49.976
systems and i know you've had some of

00:20:49.996 --> 00:20:52.317
those uh you know some great guests in

00:20:52.337 --> 00:20:53.878
the past who have spoken to some of

00:20:53.898 --> 00:20:55.661
those those topics but it's like now how

00:20:55.681 --> 00:20:57.521
do we apply them to the scaling and

00:20:57.582 --> 00:20:58.542
growing business

00:20:58.762 --> 00:20:59.864
uh, clinician.

00:20:59.943 --> 00:21:00.984
I think that's going to be a fun

00:21:01.045 --> 00:21:02.365
one to, to dive into.

00:21:02.385 --> 00:21:05.308
Um, I mean, I, we haven't,

00:21:05.348 --> 00:21:07.390
we even had a healthcare lawyer that I've

00:21:07.711 --> 00:21:09.172
connected to on LinkedIn only.

00:21:09.192 --> 00:21:09.932
I've never met the guy.

00:21:09.992 --> 00:21:10.573
And next thing I know,

00:21:10.593 --> 00:21:13.035
we got like four courses in law for

00:21:13.055 --> 00:21:14.696
the healthcare provider and healthcare

00:21:14.797 --> 00:21:16.498
owner, which is great.

00:21:16.698 --> 00:21:17.979
Uh, just off the top of my head,

00:21:18.019 --> 00:21:19.721
I didn't reach out with him, uh,

00:21:20.489 --> 00:21:22.809
but I know a healthcare real estate agent.

00:21:22.829 --> 00:21:23.769
It's all he does.

00:21:23.829 --> 00:21:25.631
He's licensed in fifty states and all he

00:21:25.671 --> 00:21:26.211
does is,

00:21:26.671 --> 00:21:28.372
here are the eleven things you can't screw

00:21:28.432 --> 00:21:30.393
up in a lease or a buy.

00:21:30.492 --> 00:21:31.772
I mean,

00:21:31.814 --> 00:21:34.355
he told like crazy stories in an episode

00:21:34.474 --> 00:21:34.974
how he's like,

00:21:35.674 --> 00:21:37.016
you watch these super smart people in

00:21:37.056 --> 00:21:39.217
healthcare completely get the,

00:21:39.557 --> 00:21:42.758
like just completely rugged in a lease or

00:21:42.778 --> 00:21:43.857
a sale of a building.

00:21:44.038 --> 00:21:46.038
And then they're working for their

00:21:46.078 --> 00:21:46.720
landlord.

00:21:46.779 --> 00:21:48.721
Like they're doing these surgeries in the

00:21:48.780 --> 00:21:50.101
center, but they're, Oh, so much.

00:21:50.141 --> 00:21:50.441
It's like,

00:21:50.901 --> 00:21:52.721
you can make bad decisions real,

00:21:52.942 --> 00:21:53.462
real easy,

00:21:53.522 --> 00:21:55.343
especially when you're trying to move

00:21:55.383 --> 00:21:55.762
quickly.

00:21:55.824 --> 00:21:57.344
So I ha that's not even,

00:21:57.384 --> 00:21:57.963
I'm a syllabus,

00:21:58.003 --> 00:21:59.845
but real estate definitely needs to be a

00:21:59.884 --> 00:22:00.125
lesson.

00:22:00.144 --> 00:22:01.165
Yeah, absolutely.

00:22:01.246 --> 00:22:01.425
I mean,

00:22:01.885 --> 00:22:03.948
We'll dive into that in terms of law,

00:22:04.008 --> 00:22:04.907
policy, things like that.

00:22:05.107 --> 00:22:06.809
How do you mitigate your risk when you're

00:22:06.829 --> 00:22:08.351
building something?

00:22:08.431 --> 00:22:09.852
How do you factor those things and who

00:22:09.872 --> 00:22:10.531
do you go to?

00:22:10.592 --> 00:22:11.712
What kind of attorneys do you need to

00:22:11.732 --> 00:22:14.015
have relationships with?

00:22:14.255 --> 00:22:15.395
It was one of those things, again,

00:22:15.476 --> 00:22:18.597
I can share some personal experience.

00:22:19.358 --> 00:22:19.979
I was like, wait,

00:22:20.098 --> 00:22:21.480
an attorney wants how much per hour?

00:22:21.559 --> 00:22:22.240
Yeah, we'll figure it out.

00:22:23.509 --> 00:22:24.509
No, it's worth it.

00:22:24.529 --> 00:22:27.330
What would it cost you to undo what

00:22:27.371 --> 00:22:28.872
you did if you hired a lawyer in

00:22:28.912 --> 00:22:29.991
the first place sometimes?

00:22:30.332 --> 00:22:31.292
It's worth the cost.

00:22:31.393 --> 00:22:32.992
Create a good relationship with somebody

00:22:33.012 --> 00:22:34.493
before you jump in there.

00:22:34.513 --> 00:22:36.453
So those kind of topics will be good.

00:22:36.595 --> 00:22:37.755
And then as we kind of work through

00:22:37.775 --> 00:22:38.315
the year, I mean,

00:22:38.335 --> 00:22:39.955
being able to look through some of the

00:22:39.976 --> 00:22:42.636
innovative topics that are going to come

00:22:42.737 --> 00:22:42.876
up.

00:22:42.896 --> 00:22:45.397
And what I think excites me about this

00:22:45.438 --> 00:22:46.877
is, as we've talked about, it's like,

00:22:47.278 --> 00:22:49.038
yeah, we've got the syllabus, but let's...

00:22:49.679 --> 00:22:51.319
have people who are listening help us,

00:22:51.400 --> 00:22:51.559
right?

00:22:51.579 --> 00:22:53.861
Like, Hey, I really want this topic.

00:22:54.320 --> 00:22:55.761
I really am struggling with this.

00:22:55.821 --> 00:22:56.962
Are we going to talk about this?

00:22:57.042 --> 00:22:57.343
Blah.

00:22:57.682 --> 00:22:59.064
You know, we can post, you know,

00:22:59.084 --> 00:22:59.243
you know,

00:22:59.284 --> 00:23:00.825
we'll kind of post our overview of what

00:23:00.845 --> 00:23:02.085
the next year is going to look like.

00:23:02.765 --> 00:23:03.945
And if there's stuff that's missing,

00:23:04.226 --> 00:23:05.426
let's, let's add it in.

00:23:05.626 --> 00:23:06.386
Let's talk about it.

00:23:06.807 --> 00:23:08.307
If ten people ask for it,

00:23:08.827 --> 00:23:09.489
we're not idiots.

00:23:09.568 --> 00:23:11.109
I would probably jump on that.

00:23:11.190 --> 00:23:13.211
I mean, that's listening to your audience.

00:23:13.270 --> 00:23:13.490
Yeah.

00:23:14.394 --> 00:23:15.734
i think you know one of the other

00:23:15.755 --> 00:23:18.375
things that we've discussed that really

00:23:18.395 --> 00:23:19.875
gets me fired up is the idea of

00:23:19.915 --> 00:23:21.415
like how do we then put all of

00:23:21.435 --> 00:23:23.997
these put common thinkers in the same room

00:23:24.076 --> 00:23:25.436
right like creating some degree of a

00:23:25.477 --> 00:23:28.518
mastermind series i think that's going to

00:23:28.538 --> 00:23:31.178
be a huge thing as we go through

00:23:31.798 --> 00:23:36.058
is let's really start working on creating

00:23:36.098 --> 00:23:38.799
community of similar-minded driven people

00:23:38.819 --> 00:23:40.259
who want to get themselves out there

00:23:41.431 --> 00:23:43.810
kind of challenge where they're at and

00:23:43.852 --> 00:23:45.332
grow something for themselves.

00:23:45.832 --> 00:23:47.031
But how do you actually get there?

00:23:47.451 --> 00:23:49.073
And let's put some similar minds in the

00:23:49.093 --> 00:23:49.673
same room,

00:23:49.853 --> 00:23:53.973
same across the country and help people

00:23:54.013 --> 00:23:54.453
get there.

00:23:56.314 --> 00:24:03.476
I'm putting up the current syllabus on all

00:24:03.516 --> 00:24:03.935
the channels.

00:24:03.976 --> 00:24:06.836
That's why it looks like I'm not able

00:24:06.875 --> 00:24:08.497
to think and talk because I'm not able

00:24:08.517 --> 00:24:09.977
to think and talk.

00:24:11.097 --> 00:24:11.617
Agreed.

00:24:11.699 --> 00:24:12.818
Current syllabus is there.

00:24:12.900 --> 00:24:16.561
We're leaving out a gigantic part of this

00:24:16.602 --> 00:24:17.083
whole thing.

00:24:17.762 --> 00:24:18.263
David,

00:24:18.344 --> 00:24:21.006
will you tell everybody what it will cost

00:24:21.665 --> 00:24:22.727
to take this course?

00:24:23.167 --> 00:24:24.449
Well, you know,

00:24:24.469 --> 00:24:25.789
you're going to buckle up for that one

00:24:25.829 --> 00:24:26.951
because it's going to be free.

00:24:27.090 --> 00:24:28.132
Now,

00:24:28.231 --> 00:24:31.054
it should be the average cost for an

00:24:31.193 --> 00:24:32.894
actual in-person MBA is two,

00:24:33.035 --> 00:24:34.195
according to the Google box,

00:24:34.517 --> 00:24:36.939
two hundred and twenty thousand dollars in

00:24:36.979 --> 00:24:38.539
two years of your life.

00:24:38.880 --> 00:24:39.599
Yep.

00:24:39.640 --> 00:24:41.941
This so I wouldn't say this will be

00:24:41.980 --> 00:24:43.541
of two hundred and twenty thousand dollars

00:24:43.602 --> 00:24:43.882
value.

00:24:43.961 --> 00:24:44.481
In fact,

00:24:44.882 --> 00:24:46.403
it could be more because you're getting

00:24:46.502 --> 00:24:48.002
multiple perspective.

00:24:48.303 --> 00:24:49.544
But let's just say it's going to be

00:24:49.584 --> 00:24:49.983
valuable.

00:24:50.003 --> 00:24:53.944
It should be a couple grand zero dollars.

00:24:54.025 --> 00:24:55.086
How are we able to do that?

00:24:55.867 --> 00:24:57.347
We just asked a bunch of nice people.

00:24:57.407 --> 00:24:58.648
Now, we're doing a little bit of legwork,

00:24:59.128 --> 00:25:00.348
but you know we're going to release this

00:25:00.388 --> 00:25:00.608
thing,

00:25:00.628 --> 00:25:01.670
and it's going to bring us attention,

00:25:01.690 --> 00:25:02.730
and we're an attention economy.

00:25:03.630 --> 00:25:05.289
But the rising tide, man,

00:25:05.329 --> 00:25:06.211
it lifts all ships.

00:25:06.570 --> 00:25:07.211
So it should be pretty good.

00:25:07.290 --> 00:25:08.171
So zero doll hairs.

00:25:08.191 --> 00:25:09.672
It's all hairs.

00:25:09.692 --> 00:25:10.652
Yeah.

00:25:13.292 --> 00:25:13.992
Yeah, I mean,

00:25:14.053 --> 00:25:15.573
I think that that's one of the –

00:25:15.972 --> 00:25:17.233
when you look at what's out there right

00:25:17.273 --> 00:25:17.855
now, right?

00:25:17.875 --> 00:25:20.276
Like you can go to some of the

00:25:20.316 --> 00:25:21.758
paywall based things, right?

00:25:21.938 --> 00:25:22.518
And say, okay,

00:25:22.538 --> 00:25:23.499
I'm going to take this course.

00:25:23.519 --> 00:25:24.279
I'm going to take this course.

00:25:24.299 --> 00:25:25.319
I'm going to go to this thing.

00:25:26.000 --> 00:25:26.760
I mean, absolutely.

00:25:26.800 --> 00:25:27.382
Don't get me wrong.

00:25:27.402 --> 00:25:28.923
Like going to private practice meeting,

00:25:29.143 --> 00:25:31.265
you know, big time and great, great thing,

00:25:31.285 --> 00:25:31.484
right?

00:25:31.585 --> 00:25:32.546
It's worth the dollars.

00:25:32.605 --> 00:25:34.106
It's worth getting into peer to peer.

00:25:34.146 --> 00:25:36.128
It's worth doing those things that are

00:25:36.209 --> 00:25:37.829
organizationally available to us,

00:25:38.750 --> 00:25:40.051
but there's nothing where you're going to

00:25:40.071 --> 00:25:42.133
be able to learn something driving to work

00:25:42.153 --> 00:25:43.694
or driving home in that thirty minute

00:25:43.734 --> 00:25:44.035
commute.

00:25:44.675 --> 00:25:46.538
where you're gonna be like, oh wow,

00:25:46.557 --> 00:25:47.439
that actually works.

00:25:47.519 --> 00:25:49.941
And then you encounter that that same day

00:25:50.261 --> 00:25:50.902
and you apply it,

00:25:50.962 --> 00:25:52.284
that's exactly what we're gonna be trying

00:25:52.304 --> 00:25:54.987
to do throughout this next year.

00:25:56.952 --> 00:25:57.913
Um, anything,

00:25:57.973 --> 00:25:59.934
sometimes it's harder to like,

00:25:59.954 --> 00:26:01.096
to make sure we didn't miss anything

00:26:01.115 --> 00:26:02.376
because you and I are like neck deep

00:26:02.396 --> 00:26:02.656
in it.

00:26:03.156 --> 00:26:04.637
So I'm trying to think if there's anything

00:26:04.657 --> 00:26:05.219
that we didn't.

00:26:05.558 --> 00:26:06.700
So we laid out what it is,

00:26:07.220 --> 00:26:07.780
who it is.

00:26:07.980 --> 00:26:09.362
I mean, I'll read some of the names,

00:26:09.501 --> 00:26:10.021
like, you know,

00:26:10.082 --> 00:26:11.522
not that I want to brag or anything,

00:26:11.563 --> 00:26:12.503
but brag away, man.

00:26:13.304 --> 00:26:13.825
Um,

00:26:13.884 --> 00:26:16.165
so let's read some of the names that

00:26:16.246 --> 00:26:16.807
are involved.

00:26:16.886 --> 00:26:18.147
I just talked to Chad Madden.

00:26:19.028 --> 00:26:21.430
Halfway through that episode recording for

00:26:21.470 --> 00:26:21.890
marketing,

00:26:21.990 --> 00:26:23.750
I needed to remind myself that I was

00:26:23.911 --> 00:26:27.534
actually his TA and supposed to ask a

00:26:27.574 --> 00:26:29.154
question because I was just like, mm-hmm,

00:26:29.174 --> 00:26:30.556
mm-hmm, mm-hmm.

00:26:30.576 --> 00:26:32.057
A little bit of fanboying him there.

00:26:32.876 --> 00:26:34.939
Money Literacy with Will Boyd and Alex

00:26:35.058 --> 00:26:35.459
Angar.

00:26:35.578 --> 00:26:38.260
David's coming in talking business models.

00:26:38.861 --> 00:26:40.642
Mick Gagliani is jumping on there doing

00:26:40.701 --> 00:26:42.223
sales psychology and a few others.

00:26:42.604 --> 00:26:45.365
I just recorded with Lucas Van Etten on

00:26:45.766 --> 00:26:46.846
hiring and culture.

00:26:46.967 --> 00:26:48.807
Again, and one of the questions was,

00:26:49.268 --> 00:26:50.528
How do you define culture?

00:26:50.568 --> 00:26:51.950
Because it gets thrown around stuff.

00:26:52.931 --> 00:26:53.671
Sturdy McKee,

00:26:53.931 --> 00:26:56.252
who just DM me a second ago,

00:26:56.313 --> 00:26:58.473
must be must be watching this financial

00:26:58.534 --> 00:26:59.474
ops and dashboards.

00:26:59.555 --> 00:27:01.517
And he literally shared a spreadsheet that

00:27:01.557 --> 00:27:01.856
he's like,

00:27:02.196 --> 00:27:03.897
happy to share a blank version of this

00:27:03.958 --> 00:27:04.578
if you want it.

00:27:05.318 --> 00:27:06.859
But he's like, these are the KPIs.

00:27:06.941 --> 00:27:08.541
And I'm like, KPIs?

00:27:08.761 --> 00:27:10.443
That's a buzzword that I never really knew

00:27:10.463 --> 00:27:12.565
about before graduating from PT school.

00:27:12.585 --> 00:27:13.806
And he's like, yeah,

00:27:13.846 --> 00:27:16.008
you can get forty nine KPIs.

00:27:16.087 --> 00:27:17.509
But what are you going to do with

00:27:17.549 --> 00:27:18.250
all that information?

00:27:18.289 --> 00:27:21.712
So my question was, which KPIs are K?

00:27:21.853 --> 00:27:22.673
Like, which are key?

00:27:22.753 --> 00:27:25.155
Like, which are the key KPIs?

00:27:25.817 --> 00:27:26.217
Yeah.

00:27:28.519 --> 00:27:29.058
and a lot more.

00:27:29.118 --> 00:27:31.980
So I just, you know, Amit, Sturdy,

00:27:32.401 --> 00:27:33.461
Lisa Flexner,

00:27:33.862 --> 00:27:35.823
Steve Cohen talking about negotiation.

00:27:35.843 --> 00:27:37.903
I'm sure he'll drop some RTM information.

00:27:38.324 --> 00:27:39.464
Student loan management.

00:27:39.484 --> 00:27:41.685
We've got a certified loan professional

00:27:41.726 --> 00:27:42.246
coming on.

00:27:42.346 --> 00:27:45.288
I mentioned Joe Rivett, Esquire.

00:27:46.088 --> 00:27:46.729
That means he's a lawyer.

00:27:47.209 --> 00:27:49.711
When billing becomes liability,

00:27:49.790 --> 00:27:51.270
foundational reimbursement principles.

00:27:51.290 --> 00:27:52.731
Like literally he was like, hey,

00:27:52.771 --> 00:27:53.573
healthcare lawyer here.

00:27:53.593 --> 00:27:53.752
I should,

00:27:53.772 --> 00:27:55.034
you should probably have some law.

00:27:55.114 --> 00:27:55.534
And I was like,

00:27:56.635 --> 00:27:57.336
What should we have?

00:27:57.355 --> 00:27:58.696
And he's like, these four.

00:27:58.797 --> 00:27:59.336
And I was like,

00:27:59.676 --> 00:28:00.938
I'm not going to disagree with the lawyer.

00:28:00.978 --> 00:28:02.178
So he's going to come in and do

00:28:02.198 --> 00:28:02.759
this as well.

00:28:04.038 --> 00:28:04.259
Yeah.

00:28:04.640 --> 00:28:05.519
I mean,

00:28:05.579 --> 00:28:08.480
I think that's the goal is it's flexible,

00:28:08.520 --> 00:28:08.760
right?

00:28:08.800 --> 00:28:10.422
Like the difference between the MBA

00:28:10.561 --> 00:28:12.762
program that you pay two hundred grand for

00:28:13.403 --> 00:28:15.804
and listening to this day in and day

00:28:15.884 --> 00:28:16.025
out,

00:28:16.045 --> 00:28:18.526
week in and week out is if you

00:28:18.566 --> 00:28:19.185
need something,

00:28:19.226 --> 00:28:20.586
if you're looking to learn something,

00:28:21.547 --> 00:28:22.366
just hit us up.

00:28:22.586 --> 00:28:23.067
Let us know.

00:28:23.407 --> 00:28:23.627
Right.

00:28:23.667 --> 00:28:25.088
And we'll figure out how to work that

00:28:25.169 --> 00:28:25.989
into the content.

00:28:26.549 --> 00:28:28.451
we want it to be very much applied

00:28:28.490 --> 00:28:30.593
to the day in and day out operations,

00:28:30.613 --> 00:28:31.192
strategy,

00:28:31.252 --> 00:28:33.914
growth side of things in PT practice.

00:28:33.934 --> 00:28:34.635
And again,

00:28:34.695 --> 00:28:36.356
I say PT practice because we're PTs,

00:28:36.396 --> 00:28:38.979
but the lessons are not just PT only,

00:28:39.038 --> 00:28:39.199
right?

00:28:39.239 --> 00:28:40.700
Like if you're anybody in healthcare,

00:28:40.759 --> 00:28:41.300
allied health,

00:28:41.340 --> 00:28:42.741
you want to grow your own practice in

00:28:42.781 --> 00:28:44.782
some sort of healthcare private practice

00:28:44.823 --> 00:28:45.282
spectrum,

00:28:45.544 --> 00:28:46.805
you're going to learn something from this

00:28:46.825 --> 00:28:47.944
because these people that we're putting

00:28:47.984 --> 00:28:49.646
together, they're so much brighter.

00:28:49.787 --> 00:28:50.948
Like they've been there,

00:28:50.968 --> 00:28:51.448
they've done that,

00:28:51.468 --> 00:28:52.628
they've done some really cool things.

00:28:52.648 --> 00:28:52.969
And I think

00:28:53.547 --> 00:28:55.628
This is what the whole goal is from

00:28:55.729 --> 00:28:56.930
day one of Pinecast, right?

00:28:56.970 --> 00:28:57.230
It's like,

00:28:57.289 --> 00:28:59.070
let's put some of the best minds behind

00:28:59.090 --> 00:28:59.432
the mic,

00:28:59.652 --> 00:29:01.432
let them have a platform to talk about

00:29:01.472 --> 00:29:01.873
what they know.

00:29:03.114 --> 00:29:04.635
Give them a couple drinks first.

00:29:05.655 --> 00:29:08.878
Then hand them the microphone and then ask

00:29:08.939 --> 00:29:10.279
a question and be smart enough to shut

00:29:10.319 --> 00:29:10.420
up.

00:29:11.780 --> 00:29:13.622
And I think like that's where we would

00:29:13.642 --> 00:29:14.962
love to do with this too, right?

00:29:14.982 --> 00:29:17.525
Like create a community of people and

00:29:17.964 --> 00:29:19.645
create resources for other people because

00:29:19.806 --> 00:29:21.146
like we want the profession to get

00:29:21.207 --> 00:29:21.948
elevated, right?

00:29:22.008 --> 00:29:23.489
That's the whole goal with all of this

00:29:23.628 --> 00:29:25.930
is we all agree based upon the news

00:29:25.950 --> 00:29:28.612
that came out last week, right?

00:29:28.711 --> 00:29:30.173
We're all pissed, right?

00:29:30.212 --> 00:29:31.614
What are we gonna do about it?

00:29:31.653 --> 00:29:31.993
Yeah, exactly.

00:29:32.013 --> 00:29:32.694
What are we gonna do about it?

00:29:32.755 --> 00:29:33.694
Okay, great.

00:29:33.734 --> 00:29:35.916
So here's a way to level up and

00:29:35.936 --> 00:29:37.156
let's get ourselves better.

00:29:37.237 --> 00:29:39.159
Let's prove ourselves some value

00:29:39.699 --> 00:29:40.700
And the way to do that is to

00:29:40.720 --> 00:29:42.740
have the education and the empowerment of

00:29:42.780 --> 00:29:44.403
like, hey, I know what I'm doing here.

00:29:44.423 --> 00:29:45.442
I'm going to take the chance.

00:29:45.983 --> 00:29:47.484
I have some resources and some, you know,

00:29:47.505 --> 00:29:49.105
kind of bumper guards around me that I'm

00:29:49.125 --> 00:29:51.327
going to be fine and go for it.

00:29:51.587 --> 00:29:52.648
And that's where good things happen.

00:29:52.669 --> 00:29:53.690
That's where innovation happens.

00:29:53.710 --> 00:29:55.590
That's where we advance our practice as a

00:29:55.631 --> 00:29:56.192
professional.

00:29:56.791 --> 00:29:57.593
And yeah,

00:29:57.613 --> 00:29:58.753
I'm just stoked to be a part of

00:29:58.814 --> 00:29:59.493
it.

00:29:59.534 --> 00:30:01.375
To make sure you don't miss this,

00:30:01.955 --> 00:30:02.916
the simplest thing,

00:30:02.936 --> 00:30:03.837
a couple different ways.

00:30:04.097 --> 00:30:05.398
One, subscribe to the podcast.

00:30:06.679 --> 00:30:06.778
Uh,

00:30:06.798 --> 00:30:07.999
subscribe to the YouTube channel because

00:30:08.019 --> 00:30:10.220
we're releasing subsequent video as well.

00:30:11.099 --> 00:30:12.500
I've been telling a lot of this, uh,

00:30:12.540 --> 00:30:14.260
the instructors, if you want slides,

00:30:14.480 --> 00:30:14.740
great.

00:30:14.842 --> 00:30:15.741
If you feel like you need them.

00:30:15.781 --> 00:30:16.402
And a lot of them are like,

00:30:16.582 --> 00:30:19.482
I don't sturdy had a dashboard that was

00:30:19.542 --> 00:30:20.182
pretty visual.

00:30:20.323 --> 00:30:20.702
I was like,

00:30:20.782 --> 00:30:22.584
then we will share the screen if you

00:30:22.644 --> 00:30:22.983
need it.

00:30:23.023 --> 00:30:23.423
Can you list,

00:30:23.443 --> 00:30:25.785
can you learn from sturdy and KPIs without

00:30:25.825 --> 00:30:25.884
it?

00:30:25.924 --> 00:30:26.545
And just the podcast?

00:30:26.585 --> 00:30:26.865
Sure.

00:30:27.164 --> 00:30:28.326
But we're also going to have the video

00:30:28.465 --> 00:30:28.806
as well.

00:30:29.086 --> 00:30:33.707
So ptpinecast.com subscribe, Spotify, uh,

00:30:34.047 --> 00:30:35.147
you know, apple podcasts,

00:30:35.248 --> 00:30:36.127
all of the Pandora.

00:30:36.347 --> 00:30:37.328
People still listen to Pandora.

00:30:37.568 --> 00:30:38.349
I'm surprised.

00:30:38.970 --> 00:30:40.271
YouTube as well.

00:30:41.132 --> 00:30:42.292
And at ptpinecast.com,

00:30:42.313 --> 00:30:43.734
there'll be a little pop-up that says

00:30:43.795 --> 00:30:44.855
subscribe to the newsletter.

00:30:45.696 --> 00:30:46.798
That way you'll get like an update,

00:30:46.837 --> 00:30:48.239
like here's what we released this week.

00:30:48.739 --> 00:30:50.280
And I think the beauty for me,

00:30:50.300 --> 00:30:52.122
people like me in a podcast is if

00:30:52.142 --> 00:30:54.505
you miss some stuff or I went on

00:30:54.525 --> 00:30:56.586
vacation for a week, awesome, do that.

00:30:57.522 --> 00:30:58.344
you can always catch up.

00:30:58.423 --> 00:31:00.586
So download them, binge them later.

00:31:00.707 --> 00:31:01.567
So that's how you get it.

00:31:01.607 --> 00:31:02.949
So ptpinecast.com.

00:31:03.410 --> 00:31:04.691
That's what all the YouTubers are supposed

00:31:04.711 --> 00:31:04.990
to say.

00:31:05.010 --> 00:31:05.332
Subscribe.

00:31:05.432 --> 00:31:07.013
Make sure you smash that subscribe button.

00:31:07.034 --> 00:31:08.434
Make sure you smash that live button.

00:31:08.816 --> 00:31:09.836
All right, man, do that.

00:31:11.134 --> 00:31:12.015
That's my best image.

00:31:12.035 --> 00:31:13.215
That's what you do well.

00:31:13.236 --> 00:31:14.695
That's what you're supposed to do.

00:31:16.797 --> 00:31:17.557
I'm excited.

00:31:18.397 --> 00:31:20.377
It's always cool when you see an idea

00:31:20.577 --> 00:31:21.239
come to fruition.

00:31:21.278 --> 00:31:23.519
So I'm excited and definitely want to hear

00:31:24.099 --> 00:31:26.161
more feedback from people.

00:31:26.760 --> 00:31:28.681
And we'll obviously be releasing clips of

00:31:28.701 --> 00:31:29.442
the episodes

00:31:30.675 --> 00:31:30.875
Um,

00:31:30.915 --> 00:31:32.477
what I've also thought we might be able

00:31:32.517 --> 00:31:35.298
to do is take the transcript,

00:31:35.598 --> 00:31:38.381
run it through the old AI box and

00:31:38.401 --> 00:31:40.281
make like a PDF one pager for each

00:31:40.342 --> 00:31:41.281
episode or something.

00:31:41.662 --> 00:31:42.843
So I don't want you to have to,

00:31:42.863 --> 00:31:43.282
I never hate,

00:31:43.383 --> 00:31:44.963
I've hated taking notes in PT school

00:31:45.243 --> 00:31:46.684
because I couldn't take notes and listen.

00:31:47.164 --> 00:31:47.885
So if I was taking notes,

00:31:47.925 --> 00:31:48.806
I wasn't really learning,

00:31:48.826 --> 00:31:49.926
but then I'd get home and be like,

00:31:49.987 --> 00:31:50.906
what the hell did I listen to?

00:31:51.208 --> 00:31:52.228
But I'm also not going to listen to

00:31:52.248 --> 00:31:52.909
the episode again.

00:31:53.709 --> 00:31:55.169
But that's why I had smart people that

00:31:55.209 --> 00:31:56.529
I studied with who took notes.

00:31:56.549 --> 00:31:57.549
And then I got to look at their

00:31:57.569 --> 00:31:57.670
notes.

00:31:57.690 --> 00:31:58.329
So I was like, oh, yeah,

00:31:58.970 --> 00:32:00.070
I forgot about that.

00:32:00.111 --> 00:32:01.010
So I was thinking about that.

00:32:01.211 --> 00:32:02.330
So I'm trying to make the solutions for

00:32:02.351 --> 00:32:03.852
people like me who maybe need a little

00:32:03.892 --> 00:32:07.492
visual reference after the spark notes on

00:32:07.553 --> 00:32:08.792
what was covered in class.

00:32:08.873 --> 00:32:09.432
All right.

00:32:12.153 --> 00:32:13.233
Is there anything else to do before we

00:32:13.253 --> 00:32:15.295
give our official sign off from this

00:32:15.335 --> 00:32:16.214
little live stream here?

00:32:16.555 --> 00:32:17.556
No, man, I'm pumped.

00:32:17.655 --> 00:32:18.736
I'm pumped to be a part of it.

00:32:18.776 --> 00:32:19.895
I think it'll be fun to bring some

00:32:19.915 --> 00:32:21.376
good minds together and see where things

00:32:21.416 --> 00:32:21.576
go.

00:32:21.636 --> 00:32:22.217
I mean, I think

00:32:22.717 --> 00:32:24.538
from everything from you know the the

00:32:24.880 --> 00:32:27.182
couple episodes a week to to starting to

00:32:27.221 --> 00:32:28.903
put some in-person events together you

00:32:28.923 --> 00:32:31.967
know to run some stuff together put some

00:32:31.987 --> 00:32:33.588
mastermind things together i think it'll

00:32:33.608 --> 00:32:35.049
be really fun to see where this goes

00:32:35.109 --> 00:32:36.311
and what we can do to help push

00:32:36.352 --> 00:32:38.614
people you know get over that fear right

00:32:38.653 --> 00:32:40.496
like here's the education the only way to

00:32:40.536 --> 00:32:41.696
get over that fear is to have the

00:32:41.737 --> 00:32:42.137
knowledge

00:32:42.698 --> 00:32:43.659
that's the power, right?

00:32:43.719 --> 00:32:44.160
So like,

00:32:44.460 --> 00:32:45.621
this is what we're trying to do is

00:32:45.661 --> 00:32:47.061
empower, you know, our profession,

00:32:47.082 --> 00:32:49.064
our peers go out and do it because,

00:32:49.084 --> 00:32:50.224
uh, it's risky,

00:32:50.285 --> 00:32:52.267
but the risk is worth the reward.

00:32:52.487 --> 00:32:53.928
So we're going to give you the,

00:32:54.088 --> 00:32:54.568
we're going to give you,

00:32:54.588 --> 00:32:56.109
it's bowling with the little bumpers.

00:32:56.431 --> 00:32:56.691
Yeah.

00:32:56.730 --> 00:32:57.571
That's the only way I can bowl.

00:32:58.251 --> 00:32:59.252
That's the only way I can bowl too.

00:32:59.272 --> 00:33:01.535
Uh, David Fathikani, the PT podcast,

00:33:01.555 --> 00:33:02.635
chief business correspondent.

00:33:02.957 --> 00:33:03.576
We'll talk to you soon.

00:33:03.616 --> 00:33:05.298
Thanks for helping us with this MBA for

00:33:05.318 --> 00:33:07.780
the DPT live kickoff stream.

00:33:07.820 --> 00:33:08.300
Thanks David.