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This week from the PT Breakfast Club, the crew breaks down what Prompt got right at PPS — and what the rest of the profession is still missing. From live streaming to message clarity, slippery UX, and how fuzzy slippers prove your EMR needs a rebuild. Plus, why AI is…

PT clinics, associations, and content creators — this one's for you. From cancellation fees and legal threats to fractional content direction and media strategy that scales, we cover it all. If you’ve ever asked how to turn content into ROI, this episode has answers. Dave Kittle, Tony Maritato, and Jimmy…

In this episode, the guys tackle the business side of physical therapy — what it really takes to build a content machine, how to handle patient pushback, and what role strategy plays in both marketing and patient communication. Plus, a real-world breakdown of a $350 cancellation fee situation that spirals…

💬 In this inspiring episode, Susan Lukens shares her journey from a self-described shy kid to a respected leader in physical therapy. Learn how the LAMP Leadership Program and the Academy of Leadership and Innovation (APTA) helped her find her voice, build confidence, and become a mentor to others. 🎙️…

🎯 In this episode, Tony Maritato, and Dave Kittle go deep on how physical therapists can respond to the rising GLP-1 trend without chasing fads or losing authenticity. From content strategy and cash-pay pricing to the psychology of commitment and video marketing, this is your real-world playbook for growing your…

Episode Title: The GLP-1 Opportunity: PT Marketing That Actually Converts Guests: ????️ Dave Kittle (https://www.youtube.com/@thedavekittleshow/featured) ????️ Tony Maritato (https://www.youtube.com/c/MedicareBilling) Topics Covered: • How GLP-1 meds are changing how patients think about healthcare • Why some PTs win on social and others fade out • The “voice vs. volume” debate in…

In this episode, we challenge the norms of physical therapy pricing, care delivery, and content creation. From charging what you're worth to turning every session into a piece of content, this is a masterclass in business for healthcare providers. If you’ve ever struggled with raising your rates, justifying your value,…

Jimmy McKay and Katie Sutton speak with David Fathalikhani (https://www.linkedin.com/in/david-fathalikhani-10127985/) , live from APTA's Future of Rehab Therapy Summit.

This episode breaks down why most physical therapists are undercharging — and how to fix it. We cover how to: ✅ Raise rates with confidence ✅ Monetize your treatment sessions as content ✅ Ethically use patient footage with HIPAA in mind ✅ Build trust and grow revenue 📲 You’ll also…

Physical therapists: tired of “spray and pray” marketing? In this episode, we break down real-world, trackable strategies for local clinic marketing — including a $3/day Facebook ad campaign that generated 3 million views and real patient leads. No fluff, no boosting — just data-backed, practical tips you can implement today.…

Physical therapists: tired of “spray and pray” marketing? In this episode, we break down real-world, trackable strategies for local clinic marketing — including a $3/day Facebook ad campaign that generated 3 million views and real patient leads. No fluff, no boosting — just data-backed, practical tips you can implement today.…

PTs — ready to make more money without burning out in the clinic? In this week’s “Six Pack” episode, Jimmy and Tony drop the 6 best side hustles for physical therapists in 2026. They break down what each hustle is, how to start it, how much it costs, and how…

💥 Tired of trading time for patients? It’s time to work smarter, earn more, and reclaim your freedom as a PT. In this PT Breakfast Club “Six Pack” episode, Jimmy and Tony unpack the 6 best side hustles for physical therapists in 2026 — real, proven ways to turn your…

PT Breakfast Club 10/23

PT Breakfast Club 10/21

PT Breakfast Club 10/23/25

Russ Burns: Live at APTA's Future of Rehab Therapy Summit (https://publish.blubrry.com/s-1475370/episodes/e-148451463/edit/)

Sanaz Holcomb and Shannon Simpson: Live at APTA's Future of Rehab Therapy Summit (https://publish.blubrry.com/s-1475370/episodes/e-148451504/edit/)