Discover the secret to standing out in the competitive world of physical therapy. Being good at your job isn't enough to attract and retain patients in today's market. Learn how to apply the Purple Cow Principle to your physical therapy practice and become remarkable. This principle, popularized by Seth Godin,…
Sharif Zeid joins Jimmy to unpack the true root causes of clinic burnout, wasted revenue, and team frustration. Spoiler: it’s not your EMR, and it’s not “kids these days.” It’s the manual, outdated, or bloated processes you're too busy to see. Learn: • How tracking too many metrics slows your…
Private practice physical therapy, PT business strategy, and burnout prevention are critical issues for clinic owners and clinicians today. In this episode, neurologic physical therapist Lauren Young joins Jimmy McKay to break down why so many PTs feel stuck in the system—and what it takes to build a career that…
What do HVAC techs, dentists, and high-performing PTs have in common? Turns out, they’re all using AI tools to level up how they communicate, evaluate, and deliver results. In this raw, honest conversation, Jimmy, Dave, and Tony break down how PTs can reframe “sales” as clinical confidence, why recording evaluations…
Mercedes didn’t wait a decade to “earn” the right to start her business — she built it early, with clarity and confidence. In this episode recorded live at APTA NJ’s Student Conclave, she shares her journey from Argentina to building a mobile pediatric PT practice in the U.S. We dive…
Mercedes didn’t wait a decade to “earn” the right to start her business — she built it early, with clarity and confidence. In this episode recorded live at APTA NJ’s Student Conclave, she shares her journey from Argentina to building a mobile pediatric PT practice in the U.S. We dive…
Private practice physical therapy, clinic growth, and PT business ownership explained for physical therapists and clinic owners. In this episode, Owen Campbell shares how he walked away from corporate PT leadership and built a practice starting from the trunk of his car. Most PTs were never taught how to think…
Private practice physical therapy owners and pelvic health PTs will recognize this problem immediately: our healthcare system rewards treatment after injury, not prevention. In this episode, PT and clinic owner Melanie Giannis explains how she built a cash-based pelvic health practice focused on helping people before problems start. Melanie shares…
Students are taught to treat injury — but Melanie Llanes built her business on preventing it. From her start as a PTA to becoming a pelvic health powerhouse, Melanie shares how she shaped her career, faced burnout, and built a business that prioritizes people before they break. Topics Covered: •…
Welcome to this week’s PT Breakfast Club — the live show where strong opinions are covered, but prior authorization is not. 👉 This episode is packed with wild takes, big ideas, and zero buzzwords: 🍺 Beer ads don’t show drinking — what if PT couldn’t show exercises? 🦋 Butterfly Ultrasound…
This episode features one of the most raw, real, and insightful convos we’ve had on the future of physical therapy. Jimmy sits down with Dave Kittle and Tony Maritato to cover everything clinic owners need to hear right now: • Why PTs are still trapped in outdated reimbursement models •…
Why PTs Burn Out: A Raw Look at Rewards, Pressure & the Profession Episode Summary: What’s really burning out today’s physical therapists? In this episode, Jimmy chats with Dr. Rebekah Griffith — aka the EDDPT — about why PTs are questioning the reward system, the cost of conferences that don’t…
Physical therapy advocacy, healthcare policy, and PT leadership all intersect in ways most PT students and clinicians don’t realize — until decisions start affecting reimbursement, scope of practice, and patient care. In this live episode from APTA New Jersey’s Student Conclave, PT and advocate Doula Riley breaks down how legislation…
What’s the fastest way for a PT student to make real change? In this high-energy live episode from APTA NJ’s Student Conclave, veteran PT and fearless advocate Doula Riley shares the raw truth about regulation, career growth, and why now is the time for students to get involved — especially…
What’s REALLY going on with burnout in physical therapy? In this episode, Jimmy talks with Dr. Rebecca Griffith (The EDDPT) about why the reward system in healthcare is failing clinicians, the dark side of predatory journals and conferences, and how events like Graham Sessions can push the profession forward —…
