Feb. 23, 2026
If You Couldn’t Post It… Would You Still Do It?
Most PTs Think There’s Only One Career Path. They’re Wrong.
Live from APTA CSM in Anaheim, Jimmy sits down with Tim Reynolds — professor, clinician, author, and anatomy educator with over one million followers online.
This episode dives into:
- Why PTs default to the “40-hour clinic model”
- The branding problem inside physical therapy
- How social media can be used responsibly in healthcare
- Why novelty prevents burnout
- The concept of “micro joys” vs. waiting for big life events
- How saying yes to one small opportunity can change your career
Tim shares how teaching one night lab turned into a full-time academic role — and how sharing educational content online expanded his reach beyond the classroom.
If you’re feeling boxed in, burned out, or unsure what’s next — this conversation will challenge how you think about your degree.
Transcript
WEBVTT
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all right there we go look at that
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uh amazing i did a little time lapse
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live from apta csm still on the floor
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here in anaheim episode is brought to you
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by empower emr if your clinic is stuck
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With an EMR that slows you down,
00:00:21.774 --> 00:00:24.036
Empower gives you speed, clean workflows,
00:00:24.076 --> 00:00:27.739
and features PTs actually asked for.
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Who knew you could do that?
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You should be doing that.
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Better notes, faster documentation,
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smoother operations,
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all with customer support that doesn't
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ghost you.
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Find them online at EmpowerEMR.com.
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That's EmpowerEMR.com.
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Most PTs don't realize how many career
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paths actually exist until they meet
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someone who took a different one.
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Our next guest is a professor, clinician,
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author, social media educator.
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science communicator,
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with over a million followers,
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helping people relearn, well,
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learn and relearn,
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and love learning again.
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Live from Anaheim,
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Tim Reynolds back on the show.
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Tim, welcome to the program.
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Jimmy, it's good to be here.
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I'm excited.
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What made you want to start doing the
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Instagrams?
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Because, like,
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these kids today are always on their
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phones and whatever, and...
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So four years ago, I had students say,
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you should do a TikTok.
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And I said, that's a horrible idea.
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I should not be on social media.
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And they kept pursuing this idea of me
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just posting what we're learning in our
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anatomy and physiology class.
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And I said, sure, I'll humor it.
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And I'll just post relevant content in
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regards to what we're doing in class.
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And then it went viral.
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And I said, oh, my gosh,
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I think this might actually be a thing
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like a niche that I can potentially go
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down and teach anatomy, physiology,
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contents, medical contents,
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physical therapy contents.
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The last four years I've been doing
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anatomy quizzes and they're great.
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And I try to provide educational
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opportunities for individuals throughout
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the world.
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I got to be honest,
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sometimes I don't take your quizzes
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because I don't want to get it wrong
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and be like,
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can he see that I got it wrong?
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There's no revoking of the doctoral
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degree.
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I slipped and I pressed that.
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I didn't mean to press B.
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I meant to press A.
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It just shows that, well...
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There's a lot of information,
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because that's how the internet works.
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And some of it is great,
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some of it's not great.
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And the only way to sort of combat
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the not so great or the misinformation is
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with good information.
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I'm sorry, you can't,
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there's no police on the internet.
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You can't just say,
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take that down because I don't like it.
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The only way to sort of combat that
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is,
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just produce good stuff so do you approach
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it like a scientist do you look at
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it and say because i've done this before
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dude this video is gonna rip it's gonna
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kill and you put it out nothing and
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then you fling one that you barely put
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any effort into and that thing catches
00:02:37.300 --> 00:02:39.979
fire you're like why so effort doesn't
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always equal outcome sure what's your what
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have you taken from this and what have
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you learned in doing it in four years
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which is not a short amount of time
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I mean,
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I think we look at the physical therapy
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profession and we think about our ability
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to problem solve and whether that be
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diagnosing an individual with a knee
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pathology or something like that.
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I've eventually got myself a master's
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degree in business and marketing and
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social media posting specifically.
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So I know what kind of content should
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hit.
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and or how to adapt content to potentially
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not necessarily play the algorithm,
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but there is strategy behind understanding
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what will make the society of followers
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feel the most invested in my content.
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If I post stuff that's relevant for
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doctoral students in their third year,
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no one's going to do it because it's
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going to be too challenging.
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And so you have to intersperse, I guess,
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layperson educational opportunities with
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some of the more higher level social media
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posts.
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Yeah, know your audience.
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Right, exactly.
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I mean,
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and I would imagine in a classroom
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setting,
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It's easier because you have body
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language, facial.
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We'll call it dead behind the eyes.
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Everybody's giving me blanks there.
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Got it.
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We're going to pivot.
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We're going to say the same thing in
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a different way.
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Let's do that again.
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On the internet,
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you sort of don't have that.
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Yours is delayed whether or not people
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like, share, subscribe, re-watch.
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Every twenty-four hours,
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you get a whole new opportunity,
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a whole new audience to do it.
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I do that.
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I tell people a lot.
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If you live by the numbers,
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you die by the numbers.
00:04:08.496 --> 00:04:08.675
Right.
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Um, so first and foremost, I,
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with this podcast, my goal is have fun,
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learn stuff and also excuses to wear bow
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ties and red jackets is always a nice
00:04:17.177 --> 00:04:17.817
way to go to work.
00:04:18.278 --> 00:04:20.178
Um, but you get,
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you get a new set of data,
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which said, Hey,
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this is how this worked yesterday.
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Funny, funny idea though.
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Post the same video, three days apart,
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you might get four views and then four
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hundred thousand views.
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And that's my, my answer to that is,
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uh, people are peopley.
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Yeah, you got to be consistent.
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And I think it's finding things that bring
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you happiness and joy outside of the
00:04:40.845 --> 00:04:41.084
viewership.
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You got to like it.
00:04:42.045 --> 00:04:42.225
Yeah.
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If you don't like it,
00:04:43.586 --> 00:04:44.807
doing what you do would be horrible.
00:04:44.927 --> 00:04:45.987
And I think for me,
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I've always tried to stay true to my
00:04:47.928 --> 00:04:48.649
mission statement,
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which is providing educational
00:04:49.930 --> 00:04:51.430
opportunities for the students at the
00:04:51.471 --> 00:04:52.291
college I teach at.
00:04:52.312 --> 00:04:53.411
So I teach at Ithaca College.
00:04:53.432 --> 00:04:55.512
And so I'm posting stuff on the endocrine
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system because we're learning about the
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endocrine system.
00:04:57.615 --> 00:04:59.134
You're mirroring, mimicking.
00:04:59.156 --> 00:05:01.656
I'm trying to allow for them to engage
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in content that's relevant to the
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classroom.
00:05:03.538 --> 00:05:04.358
In a different way.
00:05:04.459 --> 00:05:05.019
In a different way.
00:05:05.848 --> 00:05:07.290
an extra learning opportunity that they
00:05:07.310 --> 00:05:09.190
can stand in line at Wegmans,
00:05:09.670 --> 00:05:10.831
waiting for their groceries,
00:05:11.312 --> 00:05:12.771
and potentially scroll through their
00:05:13.052 --> 00:05:13.833
TikTok or Instagram.
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You're making me feel bad.
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I used to live near Wegmans.
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It's funny.
00:05:18.035 --> 00:05:18.774
I never really liked...
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had an opinion about a supermarket until
00:05:22.798 --> 00:05:23.759
you get one that you love,
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then you move away and you're like,
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oh man,
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you used to love me the Wegmans this.
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These people on the West Coast,
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they don't know this whole Wegmans thing.
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I know.
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Why do so many physical therapists feel
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boxed in to one career path?
00:05:35.641 --> 00:05:36.100
I get it.
00:05:36.281 --> 00:05:37.221
Like if you're going to do a bell
00:05:37.262 --> 00:05:38.721
curve, there might, you know,
00:05:38.762 --> 00:05:39.502
the center of the bell curve,
00:05:39.521 --> 00:05:42.103
there's one or two ways to be a
00:05:42.122 --> 00:05:42.362
PT.
00:05:42.403 --> 00:05:42.583
Sure.
00:05:43.122 --> 00:05:44.463
We also know how wide a bell curve
00:05:44.483 --> 00:05:44.942
might be.
00:05:45.182 --> 00:05:45.523
There's a lot.
00:05:45.843 --> 00:05:47.824
Why do PTs feel boxed in to one
00:05:47.863 --> 00:05:48.004
way?
00:05:48.682 --> 00:05:51.764
I think when you pull the audience of
00:05:51.903 --> 00:05:53.624
who are physical therapy's personality
00:05:53.644 --> 00:05:55.244
types, we're very type A individuals,
00:05:55.723 --> 00:05:56.903
and we follow by the rules.
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And so those rules involve studying for a
00:05:58.805 --> 00:05:59.785
test, getting good scores,
00:05:59.805 --> 00:06:00.785
and so on and so forth.
00:06:00.824 --> 00:06:02.505
And we have this trajectory that I think
00:06:02.886 --> 00:06:05.646
has been established as you become a
00:06:06.346 --> 00:06:07.966
standard practitioner in terms of
00:06:08.007 --> 00:06:08.627
clinician,
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you're going to treat five days a week.
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Yeah, forty hours.
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Forty hours a week, X amount of evals,
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so on and so forth.
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that is ingrained in the vision statement
00:06:19.446 --> 00:06:21.228
i think of the profession of physical
00:06:21.267 --> 00:06:23.209
therapy but just as we have a branding
00:06:23.230 --> 00:06:24.170
problem with the physical therapy
00:06:24.211 --> 00:06:26.552
profession i think we have a branding
00:06:26.593 --> 00:06:28.213
problem of what opportunities does the
00:06:28.233 --> 00:06:29.834
physical therapy profession potentially
00:06:29.855 --> 00:06:31.557
allow for us to do and so i
00:06:31.596 --> 00:06:33.478
think it takes individuals to step outside
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that box and be willing to push the
00:06:35.540 --> 00:06:38.523
social norms of the doctoral program to
00:06:38.583 --> 00:06:40.785
allow for this upcoming generation of
00:06:40.824 --> 00:06:42.146
students to be able to see that there
00:06:42.245 --> 00:06:43.406
are more options out there
00:06:43.567 --> 00:06:44.747
You are a walking,
00:06:44.788 --> 00:06:47.430
talking example of one of the cliches that
00:06:47.471 --> 00:06:47.911
I bring up,
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which is we are not in a tell
00:06:49.713 --> 00:06:50.173
business.
00:06:50.894 --> 00:06:51.915
We are in show business.
00:06:52.014 --> 00:06:53.355
And I know people might look at, well,
00:06:53.475 --> 00:06:54.516
I don't want to do Instagram.
00:06:54.536 --> 00:06:55.557
I'm like, then you don't have to.
00:06:56.098 --> 00:06:58.141
But you should still show people.
00:06:58.500 --> 00:07:00.923
Telling people doesn't work, right?
00:07:00.983 --> 00:07:01.824
I need you to show me.
00:07:01.843 --> 00:07:02.904
Do you just tell people how to do
00:07:02.925 --> 00:07:03.466
an exercise?
00:07:03.586 --> 00:07:04.286
Of course not.
00:07:04.666 --> 00:07:05.228
I would show.
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Oh, they don't get it.
00:07:06.148 --> 00:07:07.209
I'll show in a different way.
00:07:09.151 --> 00:07:11.012
I give this sort of cliche too,
00:07:11.052 --> 00:07:12.692
which is there are these concepts I
00:07:12.713 --> 00:07:13.552
learned in PT school.
00:07:13.692 --> 00:07:15.673
Frequency, intensity, time, type, volume,
00:07:15.694 --> 00:07:16.093
progression.
00:07:16.374 --> 00:07:17.615
Those are exercise principles.
00:07:18.035 --> 00:07:19.596
Those are also communication principles.
00:07:19.896 --> 00:07:21.937
If you're not frequent and you're confused
00:07:21.976 --> 00:07:23.576
at why things don't grow, I'm like,
00:07:23.697 --> 00:07:23.978
I don't know,
00:07:24.017 --> 00:07:26.139
you did one pushup a day and then
00:07:26.158 --> 00:07:26.418
you stopped.
00:07:26.439 --> 00:07:27.379
Your load is inadequate.
00:07:27.598 --> 00:07:28.079
Correct.
00:07:28.139 --> 00:07:29.019
So do more.
00:07:29.259 --> 00:07:30.300
Well, I don't want to do more.
00:07:31.600 --> 00:07:32.420
I'm very sorry.
00:07:32.461 --> 00:07:33.382
My content's not hitting.
00:07:33.401 --> 00:07:33.521
Well,
00:07:33.541 --> 00:07:34.901
you can't go from a yellow TheraBand to
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a red TheraBand to a green TheraBand and
00:07:36.603 --> 00:07:37.283
expect that to work.
00:07:37.423 --> 00:07:37.944
Correct.
00:07:38.004 --> 00:07:38.124
So.
00:07:38.903 --> 00:07:41.125
Um, why do clinicians, sorry,
00:07:41.204 --> 00:07:44.466
what do clinicians forget most after PT
00:07:44.507 --> 00:07:44.826
school?
00:07:45.247 --> 00:07:47.408
Dude, I knew like origin insertion.
00:07:47.509 --> 00:07:48.509
Like I knew all of that.
00:07:48.728 --> 00:07:50.509
I will tell my students that coming out
00:07:50.550 --> 00:07:51.490
of cadaver dissection,
00:07:51.531 --> 00:07:53.031
you will be the smartest that you will
00:07:53.091 --> 00:07:54.372
ever be right there, dude.
00:07:54.752 --> 00:07:56.834
In that third year of PT school.
00:07:57.533 --> 00:07:57.853
Yeah.
00:07:58.093 --> 00:07:59.295
And I think it's a lot of knowledge
00:07:59.314 --> 00:08:00.755
that's not necessarily clinically relevant
00:08:00.795 --> 00:08:01.216
at times.
00:08:01.315 --> 00:08:02.677
Like all the branches off the internal
00:08:02.716 --> 00:08:03.357
iliac artery.
00:08:03.396 --> 00:08:04.658
When am I going to be ever right?
00:08:04.958 --> 00:08:06.579
have to discuss that to a patient but
00:08:06.619 --> 00:08:08.779
I think it shows the capacity of learning
00:08:09.180 --> 00:08:12.641
and the willingness to what's my rating
00:08:12.740 --> 00:08:14.882
perceived exertion in terms of my tissue
00:08:14.901 --> 00:08:17.163
tolerance right so they can study for X
00:08:17.182 --> 00:08:18.744
amount of hours and memorize so much stuff
00:08:19.184 --> 00:08:20.803
and I think making it through that summer
00:08:20.843 --> 00:08:23.204
experience shows them that they have the
00:08:23.225 --> 00:08:24.846
capacity to become a doctoral student
00:08:25.088 --> 00:08:27.269
You're going to learn so much stuff in
00:08:27.430 --> 00:08:28.790
school and you're going to leave and
00:08:28.810 --> 00:08:29.812
you're going to go to a setting and
00:08:29.831 --> 00:08:32.232
you're going to use twenty eight percent
00:08:32.273 --> 00:08:32.452
of it.
00:08:32.533 --> 00:08:32.812
Yeah.
00:08:32.932 --> 00:08:34.514
And whatever the math is on the other
00:08:34.594 --> 00:08:36.254
side of twenty eight, you're not.
00:08:36.394 --> 00:08:37.655
And that's going to go away because that's
00:08:37.676 --> 00:08:38.576
how brains work.
00:08:38.996 --> 00:08:39.537
They're made.
00:08:39.697 --> 00:08:39.956
Right.
00:08:40.157 --> 00:08:40.498
Yeah.
00:08:40.618 --> 00:08:41.798
And so I think like some of those
00:08:42.197 --> 00:08:44.559
fine attachments of like some of these
00:08:44.600 --> 00:08:46.041
intrinsic forearm muscles,
00:08:46.260 --> 00:08:47.500
like no one's going to ask you about
00:08:47.541 --> 00:08:49.422
that and no one's going to care because
00:08:49.442 --> 00:08:50.423
that's what Google's for.
00:08:50.822 --> 00:08:52.043
And so I think that those kind of
00:08:52.062 --> 00:08:52.302
things,
00:08:52.322 --> 00:08:53.563
like if I were to give an exam
00:08:54.144 --> 00:08:55.464
to my colleagues in a clinic,
00:08:56.203 --> 00:08:57.744
they probably would do worse than the
00:08:57.783 --> 00:08:58.865
majority of my students in the classroom.
00:08:58.884 --> 00:09:00.605
Because they're doing frequency intensive.
00:09:00.684 --> 00:09:01.804
Right now, they're in the thing.
00:09:01.965 --> 00:09:02.125
Right.
00:09:02.144 --> 00:09:02.585
They're learning.
00:09:02.684 --> 00:09:03.905
They're doing functional training and not
00:09:03.946 --> 00:09:05.306
necessarily accessory exercise.
00:09:05.346 --> 00:09:05.525
Correct.
00:09:05.625 --> 00:09:06.405
Correct.
00:09:06.546 --> 00:09:07.426
Yeah.
00:09:07.466 --> 00:09:10.466
How can social media be used responsibly
00:09:10.567 --> 00:09:11.307
for education?
00:09:11.346 --> 00:09:12.947
I mean, you're an example of that.
00:09:12.986 --> 00:09:14.327
But what are the things that if someone's
00:09:14.347 --> 00:09:15.607
like, I have an idea.
00:09:16.008 --> 00:09:16.769
People always come to me like,
00:09:17.109 --> 00:09:17.690
I got an idea.
00:09:17.950 --> 00:09:18.650
You're the media guy.
00:09:18.671 --> 00:09:19.491
I go, hang on a second.
00:09:20.332 --> 00:09:21.433
I don't know everything.
00:09:22.535 --> 00:09:23.836
I like podcasting because I really like
00:09:23.876 --> 00:09:24.477
talking to people.
00:09:24.957 --> 00:09:27.181
I figured out what I liked first and
00:09:27.201 --> 00:09:28.282
then decided how to use it.
00:09:28.822 --> 00:09:30.965
So how do you communicate to people how
00:09:31.024 --> 00:09:33.467
this thing that's on everybody's phones
00:09:33.508 --> 00:09:35.149
can be used responsibly?
00:09:35.389 --> 00:09:35.529
Well,
00:09:35.549 --> 00:09:37.071
I think if it's from a content generation
00:09:37.110 --> 00:09:38.932
standpoint, I think share your journey,
00:09:39.131 --> 00:09:41.614
but don't proclaim false expertise.
00:09:42.053 --> 00:09:44.195
And I think that idea of you are
00:09:44.235 --> 00:09:45.696
a first year physical therapy student,
00:09:46.076 --> 00:09:47.317
share what you're learning within your
00:09:47.376 --> 00:09:47.836
first year,
00:09:47.856 --> 00:09:51.239
but don't necessarily try to jump steps to
00:09:51.278 --> 00:09:51.980
say, well, in this,
00:09:52.039 --> 00:09:53.000
how we make patients better.
00:09:53.019 --> 00:09:53.080
No,
00:09:53.519 --> 00:09:56.481
you understand goniometric measures or
00:09:56.501 --> 00:09:57.062
special tests.
00:09:57.302 --> 00:09:59.524
So produce content around that.
00:09:59.783 --> 00:10:03.147
and allow for your educational package to
00:10:03.187 --> 00:10:03.687
grow.
00:10:04.126 --> 00:10:04.346
Yeah,
00:10:04.386 --> 00:10:07.208
your scope to grow as your clinical skills
00:10:07.230 --> 00:10:07.450
grow.
00:10:07.769 --> 00:10:09.591
And so I think that that opportunity is
00:10:09.711 --> 00:10:10.951
more authentic.
00:10:11.272 --> 00:10:13.394
And I think that authenticity through the
00:10:13.413 --> 00:10:14.394
social media lens
00:10:14.875 --> 00:10:16.277
would be the way if i had to
00:10:16.376 --> 00:10:19.019
rebrand myself or restart as a physical
00:10:19.038 --> 00:10:19.940
therapy student that's what i would do
00:10:20.000 --> 00:10:23.803
yeah yeah sharing what sharing good yeah
00:10:23.903 --> 00:10:25.085
is the only way to sort of dilute
00:10:25.125 --> 00:10:27.927
the stuff that maybe is inaccurate or or
00:10:28.087 --> 00:10:30.330
or dangerous right yeah what do you get
00:10:30.390 --> 00:10:31.471
most joy out of
00:10:32.503 --> 00:10:33.043
The comment,
00:10:33.102 --> 00:10:36.005
I imagine seeing how many people interact
00:10:36.025 --> 00:10:37.447
with the thing that's like, oh,
00:10:37.547 --> 00:10:39.327
people are doing school stuff on
00:10:39.347 --> 00:10:39.828
Instagram.
00:10:39.869 --> 00:10:40.889
Well, I mean,
00:10:40.909 --> 00:10:42.591
five minutes before we hopped on this,
00:10:42.650 --> 00:10:44.131
I had two students from the University of
00:10:44.152 --> 00:10:45.113
Florida come by and say,
00:10:45.253 --> 00:10:46.254
we do your quizzes all the time.
00:10:46.585 --> 00:10:48.524
i got a geography lesson for you ithaca
00:10:48.585 --> 00:10:49.826
is not close to florida it is not
00:10:49.926 --> 00:10:52.326
right but instagram is in your pocket and
00:10:52.346 --> 00:10:54.067
so i think it's for me it's it's
00:10:54.106 --> 00:10:56.407
seeing the joy that people get out of
00:10:56.427 --> 00:10:58.548
the content um because i get so much
00:10:58.668 --> 00:11:01.227
joy and satisfaction from teaching and my
00:11:01.248 --> 00:11:03.107
capacity to teach is limited to a hundred
00:11:03.128 --> 00:11:05.028
and eighty students every academic year
00:11:05.089 --> 00:11:07.568
but now i have the opportunity to expand
00:11:07.629 --> 00:11:09.850
beyond that uh through the palm of your
00:11:09.889 --> 00:11:10.090
hand
00:11:11.106 --> 00:11:14.909
And the math, you make a one-minute video.
00:11:15.049 --> 00:11:17.532
I'm sure some of you can see analytics.
00:11:17.611 --> 00:11:19.994
A one-minute video that's seen X number of
00:11:20.053 --> 00:11:20.394
times,
00:11:20.835 --> 00:11:22.336
we're not measuring in hours or days.
00:11:22.355 --> 00:11:23.998
You're measuring in weeks or months worth
00:11:24.217 --> 00:11:25.698
of exposed time.
00:11:25.739 --> 00:11:27.200
And that's powerful.
00:11:27.220 --> 00:11:28.681
That's compound interest.
00:11:29.461 --> 00:11:29.761
And then...
00:11:30.863 --> 00:11:32.565
you could reshare that same video,
00:11:32.585 --> 00:11:34.285
because I know things change,
00:11:34.306 --> 00:11:35.486
but anatomy and physiology,
00:11:36.288 --> 00:11:38.509
that stuff's gonna be good next year,
00:11:39.049 --> 00:11:39.169
right?
00:11:39.490 --> 00:11:40.171
I mean,
00:11:40.211 --> 00:11:42.493
pretty sure it's gonna be kind of close,
00:11:42.552 --> 00:11:42.732
right?
00:11:42.873 --> 00:11:43.913
Or pretty damn close.
00:11:44.073 --> 00:11:44.673
Yeah, no,
00:11:44.754 --> 00:11:46.755
and I think that that's the benefit,
00:11:47.015 --> 00:11:48.658
that every year I get a new academic
00:11:48.677 --> 00:11:49.077
cohort
00:11:49.418 --> 00:11:51.940
and I get an opportunity to rebrand the
00:11:51.980 --> 00:11:53.059
content that I've been doing,
00:11:53.360 --> 00:11:54.240
but challenge myself,
00:11:54.421 --> 00:11:55.402
how can I do it better?
00:11:55.481 --> 00:11:57.423
So just as I'm trying to teach
00:11:57.482 --> 00:11:57.863
differently,
00:11:57.923 --> 00:11:59.845
I'm also trying to utilize the social
00:11:59.865 --> 00:12:01.085
media platforms in different ways.
00:12:01.184 --> 00:12:01.885
Adapt the method, right?
00:12:01.926 --> 00:12:02.466
Exactly.
00:12:02.505 --> 00:12:03.147
And that's the thing,
00:12:04.346 --> 00:12:06.168
the platforms are changing too because
00:12:08.490 --> 00:12:10.852
Human brain craves novelty.
00:12:11.134 --> 00:12:11.974
We crave the novelty.
00:12:12.195 --> 00:12:15.577
I'm wearing today a tuxedo with a red
00:12:15.618 --> 00:12:16.019
jacket.
00:12:16.038 --> 00:12:17.639
I'm not going to wear this tomorrow.
00:12:18.041 --> 00:12:18.701
I'm just not.
00:12:19.001 --> 00:12:20.864
Because I know on day two of CSM,
00:12:20.984 --> 00:12:21.544
everybody's sort of...
00:12:22.605 --> 00:12:23.845
Burned out.
00:12:23.884 --> 00:12:24.806
Everybody's just sort of like, you know,
00:12:24.826 --> 00:12:25.865
because we're going to go out tonight.
00:12:26.046 --> 00:12:27.546
I'm not going to stand out.
00:12:27.885 --> 00:12:29.366
The platforms change.
00:12:29.947 --> 00:12:31.586
Instagram used to be photos.
00:12:31.986 --> 00:12:34.168
Then it became super short videos.
00:12:34.388 --> 00:12:35.768
Now the videos can be longer.
00:12:35.807 --> 00:12:37.849
But now we also have these buttons and
00:12:37.869 --> 00:12:39.109
we can ask a quiz or we could
00:12:39.129 --> 00:12:40.729
do a tag and do all those things.
00:12:41.269 --> 00:12:43.049
So understanding the physics of whatever
00:12:43.090 --> 00:12:43.809
platform you're on,
00:12:43.870 --> 00:12:45.090
because whatever you're doing on Instagram
00:12:45.190 --> 00:12:47.410
doesn't necessarily perfectly align with
00:12:47.431 --> 00:12:49.730
another platform because they're similar,
00:12:50.111 --> 00:12:50.892
just not the same.
00:12:51.211 --> 00:12:51.392
Yeah.
00:12:51.991 --> 00:12:53.572
And so content delivery on different
00:12:53.613 --> 00:12:55.573
platforms has to be molded towards the
00:12:55.634 --> 00:12:56.433
platform itself.
00:12:56.474 --> 00:12:57.173
Can't break the rules.
00:12:57.615 --> 00:13:01.316
I mean, you can bend to them,
00:13:01.676 --> 00:13:03.517
but I would always say, I liked,
00:13:04.378 --> 00:13:06.018
when someone asks you to think outside the
00:13:06.038 --> 00:13:06.379
box,
00:13:07.278 --> 00:13:08.220
First, you got to have the box.
00:13:08.240 --> 00:13:09.259
It's OK.
00:13:09.660 --> 00:13:10.961
You can do a video and it's going
00:13:10.981 --> 00:13:12.663
to be like there's all these parameters.
00:13:12.702 --> 00:13:14.063
And then you get to be creative and
00:13:14.083 --> 00:13:15.945
go, how do I solve this?
00:13:16.325 --> 00:13:16.504
Yeah.
00:13:16.644 --> 00:13:17.826
Here's the initial scaffolding.
00:13:17.865 --> 00:13:18.767
But the building's going to look
00:13:18.787 --> 00:13:19.067
different.
00:13:19.187 --> 00:13:19.567
Correct.
00:13:19.626 --> 00:13:20.908
You put whatever you want through it.
00:13:21.048 --> 00:13:21.227
Right.
00:13:21.307 --> 00:13:22.188
Which is pretty exciting.
00:13:22.349 --> 00:13:22.909
Yeah.
00:13:22.929 --> 00:13:25.311
So you mentioned when you talk to people
00:13:25.350 --> 00:13:27.251
or you might have colleagues that are one,
00:13:27.312 --> 00:13:29.514
three, five, thirty, forty years out.
00:13:31.115 --> 00:13:33.717
How can PTs continue learning without
00:13:33.758 --> 00:13:34.278
burning out?
00:13:34.298 --> 00:13:35.099
When you're a student,
00:13:35.159 --> 00:13:37.282
your prime directive is wake up, learn,
00:13:38.222 --> 00:13:39.423
learn, learn, learn, go to sleep, learn,
00:13:39.443 --> 00:13:39.865
learn, learn.
00:13:39.904 --> 00:13:41.046
When you're in clinic,
00:13:41.066 --> 00:13:42.167
there is a learning there,
00:13:42.587 --> 00:13:43.889
but maybe some of the things are falling
00:13:43.989 --> 00:13:44.149
off.
00:13:44.168 --> 00:13:45.770
So what do you suggest for clinicians to
00:13:45.791 --> 00:13:48.114
do who want to be that triple L
00:13:48.153 --> 00:13:48.875
lifelong learner?
00:13:49.447 --> 00:13:49.548
Well,
00:13:49.567 --> 00:13:52.892
I think I always leave CSM revitalized and
00:13:52.912 --> 00:13:54.173
just have an opportunity to collaborate
00:13:54.192 --> 00:13:55.715
and meet people and see the excitement
00:13:55.735 --> 00:13:56.475
within the profession.
00:13:56.775 --> 00:13:58.817
And I think that the monotony of a
00:13:58.857 --> 00:13:59.158
day in,
00:13:59.177 --> 00:14:01.379
day out practice sometimes is what creates
00:14:01.399 --> 00:14:03.081
that element of burnout when there's notes
00:14:03.101 --> 00:14:03.623
to be done.
00:14:03.702 --> 00:14:04.363
No novelty.
00:14:04.383 --> 00:14:04.464
Yeah.
00:14:04.903 --> 00:14:05.605
And so I think that...
00:14:06.024 --> 00:14:07.706
you have to challenge yourself to grow
00:14:08.067 --> 00:14:11.308
outside the typical uh way that you would
00:14:11.849 --> 00:14:13.750
would treat a patient and so uh i've
00:14:13.770 --> 00:14:15.051
had practitioners that will treat
00:14:15.091 --> 00:14:16.412
everybody in standing or treat everybody
00:14:16.432 --> 00:14:18.693
in the gym today or challenge challenge
00:14:18.734 --> 00:14:21.716
the way that you typically do the normal
00:14:21.755 --> 00:14:23.197
because the recipe book if you follow it
00:14:23.236 --> 00:14:24.677
day in day out you might get the
00:14:24.717 --> 00:14:25.958
clinical outcomes that you're looking for
00:14:25.999 --> 00:14:27.159
to an extent and obviously there's
00:14:27.279 --> 00:14:29.280
elements of uh novelty to each of those
00:14:29.301 --> 00:14:29.581
patients
00:14:30.491 --> 00:14:32.351
but you are not challenging that
00:14:32.392 --> 00:14:33.913
neuroplasticity component.
00:14:33.972 --> 00:14:36.113
You are just riding that groove.
00:14:36.153 --> 00:14:38.413
And so I think that challenge yourself to
00:14:38.453 --> 00:14:40.614
explain something differently or to not
00:14:40.714 --> 00:14:41.495
use the word pain.
00:14:41.514 --> 00:14:43.115
That's one of my sort of clinical pet
00:14:43.134 --> 00:14:43.434
peeves.
00:14:43.715 --> 00:14:45.294
How can I educate better?
00:14:45.375 --> 00:14:46.836
How can I have the opportunity to
00:14:47.135 --> 00:14:48.096
communicate differently?
00:14:48.855 --> 00:14:50.317
And I think that stays,
00:14:50.616 --> 00:14:53.876
that keeps the concept of the profession
00:14:54.177 --> 00:14:55.418
new, novel, and exciting.
00:14:57.697 --> 00:14:58.937
Same as a social media platform.
00:14:58.957 --> 00:15:00.799
We're going to give you rules.
00:15:01.340 --> 00:15:02.221
We used to do this thing,
00:15:02.240 --> 00:15:02.801
and I stole it.
00:15:02.841 --> 00:15:03.662
I forget the name of the movie.
00:15:03.682 --> 00:15:05.423
There was a Steve Martin movie where he
00:15:05.442 --> 00:15:06.524
was like a preacher,
00:15:07.063 --> 00:15:08.384
and he was essentially just like it was
00:15:08.424 --> 00:15:09.706
a circus going from town to town.
00:15:09.745 --> 00:15:10.267
He was a hustler.
00:15:10.287 --> 00:15:10.966
He was a grifter, right?
00:15:11.628 --> 00:15:14.129
And he would have a hearing piece in
00:15:14.169 --> 00:15:14.549
his ear,
00:15:14.649 --> 00:15:16.812
and his team would give him a ridiculous
00:15:16.892 --> 00:15:19.874
word like vinyl siding or horseshoe.
00:15:20.374 --> 00:15:22.355
And he would be up there preaching and
00:15:22.394 --> 00:15:24.356
he would have to somehow make it relevant.
00:15:24.417 --> 00:15:25.537
And they were betting whether he could do
00:15:25.557 --> 00:15:25.898
it or not.
00:15:26.118 --> 00:15:27.118
But that just shows you it's like I'm
00:15:27.138 --> 00:15:28.119
going to do the same thing.
00:15:28.739 --> 00:15:30.220
But today everything's going to be in half
00:15:30.279 --> 00:15:30.580
meal.
00:15:30.600 --> 00:15:31.841
It's like you can't do that.
00:15:31.860 --> 00:15:32.542
It's like, all right, well,
00:15:32.562 --> 00:15:33.842
let me work this problem.
00:15:33.863 --> 00:15:36.764
And what you're doing is you're stressing
00:15:36.903 --> 00:15:37.745
that neuroplasticity.
00:15:37.784 --> 00:15:39.046
It's like I'm going to try this
00:15:39.066 --> 00:15:39.466
differently.
00:15:39.546 --> 00:15:42.768
And that's when serendipity happens or you
00:15:42.807 --> 00:15:43.869
discover a new thing.
00:15:44.068 --> 00:15:46.971
Or today was just novel and it felt
00:15:47.030 --> 00:15:47.350
better.
00:15:47.490 --> 00:15:49.072
And I got through the day faster.
00:15:49.231 --> 00:15:49.793
Right.
00:15:49.812 --> 00:15:51.014
Because you never know which patient is
00:15:51.033 --> 00:15:51.815
going to require that.
00:15:51.894 --> 00:15:52.255
Correct.
00:15:52.375 --> 00:15:53.697
And so I think that that challenge,
00:15:53.778 --> 00:15:55.019
challenge yourself every day you walk into
00:15:55.038 --> 00:15:56.600
the clinic and not just go through the
00:15:56.620 --> 00:15:56.981
motions.
00:15:57.142 --> 00:15:58.923
And I think that that in itself is
00:15:58.964 --> 00:15:59.184
what.
00:15:59.245 --> 00:16:00.186
And then I'll give a little grace.
00:16:00.306 --> 00:16:00.907
That's simple.
00:16:00.947 --> 00:16:01.687
It's not easy.
00:16:01.888 --> 00:16:02.269
Sure.
00:16:02.349 --> 00:16:03.971
So do it a little bit.
00:16:04.150 --> 00:16:04.410
Yeah.
00:16:04.552 --> 00:16:06.354
And then try some more and then maybe
00:16:06.374 --> 00:16:07.235
get excited about it.
00:16:07.375 --> 00:16:08.495
Right, one new thing a week,
00:16:08.535 --> 00:16:09.916
that's fifty-two new things a year.
00:16:10.277 --> 00:16:12.977
I like the math on that.
00:16:13.018 --> 00:16:15.860
What's one unconventional path more PTs
00:16:16.220 --> 00:16:16.941
might consider?
00:16:17.000 --> 00:16:18.421
Are there things out there that you're
00:16:18.461 --> 00:16:18.961
like, hey,
00:16:19.701 --> 00:16:21.003
more people should know about this?
00:16:21.543 --> 00:16:21.624
Well,
00:16:21.644 --> 00:16:23.264
I think not necessarily unconventional,
00:16:23.284 --> 00:16:24.684
but I had an unconventional way into
00:16:24.725 --> 00:16:25.105
academia.
00:16:25.125 --> 00:16:28.466
And so I got a text message saying,
00:16:28.486 --> 00:16:29.927
would you want to teach night labs?
00:16:30.447 --> 00:16:33.928
And I have no PhD, EDD, DSC training.
00:16:34.210 --> 00:16:35.470
All I had was a clinical doctorate.
00:16:35.610 --> 00:16:37.291
But I think that that concept of
00:16:37.910 --> 00:16:39.572
I had a passion for communication and a
00:16:39.633 --> 00:16:40.432
passion for teaching,
00:16:41.313 --> 00:16:43.615
but never even thought when I graduated PT
00:16:43.655 --> 00:16:46.277
school that education was a direction that
00:16:46.337 --> 00:16:47.158
I would be able to go in.
00:16:47.639 --> 00:16:49.500
And so I think it's be willing to
00:16:50.179 --> 00:16:52.822
volunteer and teach that class or put on
00:16:52.841 --> 00:16:54.884
that platform or seminar in your local
00:16:54.923 --> 00:16:57.865
community and then allow that to sort of
00:16:57.905 --> 00:16:59.827
see what opportunities stem from that.
00:16:59.888 --> 00:17:01.509
Because that one lab section turned into
00:17:01.548 --> 00:17:02.789
two, which then turned into four,
00:17:02.830 --> 00:17:03.791
which then turned into a full-time
00:17:03.831 --> 00:17:04.151
position.
00:17:04.570 --> 00:17:05.571
And so I think for me,
00:17:06.372 --> 00:17:07.571
I wouldn't be where I am today without
00:17:07.612 --> 00:17:08.553
my physical therapy degree.
00:17:09.073 --> 00:17:10.074
And I wouldn't have, yes,
00:17:10.094 --> 00:17:12.094
the social media platform or the book or
00:17:12.454 --> 00:17:14.816
the opportunity to be an academic if it
00:17:14.855 --> 00:17:17.777
wasn't for allowing myself to step outside
00:17:17.797 --> 00:17:18.257
the box.
00:17:18.376 --> 00:17:19.077
Say yes.
00:17:19.178 --> 00:17:19.718
Yeah.
00:17:19.817 --> 00:17:19.978
Right?
00:17:20.018 --> 00:17:21.018
How bad could it go?
00:17:21.038 --> 00:17:21.179
Sure.
00:17:21.439 --> 00:17:21.778
Right.
00:17:21.838 --> 00:17:23.400
Yeah.
00:17:23.680 --> 00:17:27.320
How do you help people rediscover joy in
00:17:27.361 --> 00:17:28.261
their work?
00:17:28.402 --> 00:17:28.541
Ooh.
00:17:29.539 --> 00:17:31.080
Yeah, that's a big question.
00:17:31.361 --> 00:17:32.821
And I think that that opportunity,
00:17:33.103 --> 00:17:34.544
finding joy in their work,
00:17:34.564 --> 00:17:37.405
you have to find joy in yourself first.
00:17:37.526 --> 00:17:38.987
And so I think that that idea of
00:17:40.468 --> 00:17:42.009
in the book, one of our interviews,
00:17:42.569 --> 00:17:44.391
we had this concept of micro joys,
00:17:44.790 --> 00:17:45.692
not macro joys,
00:17:45.852 --> 00:17:47.373
because I think we live for the for
00:17:47.393 --> 00:17:48.493
the Christmas, the spring break,
00:17:48.534 --> 00:17:49.555
the summer vacation.
00:17:50.075 --> 00:17:50.275
Right.
00:17:50.736 --> 00:17:51.936
And then we sort of pedal to the
00:17:51.977 --> 00:17:53.978
metal in between these large joy events,
00:17:54.117 --> 00:17:55.680
but then we have to intersperse micro
00:17:55.720 --> 00:17:56.099
joys.
00:17:56.299 --> 00:17:57.922
And I think that finding those small
00:17:57.961 --> 00:18:00.282
things that bring you that happiness on a
00:18:00.344 --> 00:18:02.846
daily basis and having four or five
00:18:02.885 --> 00:18:04.446
different things that can also bring you
00:18:04.467 --> 00:18:05.228
happiness in case
00:18:05.867 --> 00:18:06.768
Well, the sun's not out.
00:18:07.169 --> 00:18:07.949
It's going to be a bad day.
00:18:07.969 --> 00:18:08.308
Well, no,
00:18:08.348 --> 00:18:09.390
but I can still read a book.
00:18:09.470 --> 00:18:10.450
I can still do X, Y, and Z.
00:18:10.789 --> 00:18:13.451
And so I think that finding what within
00:18:13.471 --> 00:18:14.031
the profession,
00:18:14.112 --> 00:18:15.913
what within your occupation is the thing
00:18:15.932 --> 00:18:16.752
that brings you happiness.
00:18:17.114 --> 00:18:17.453
For me,
00:18:17.493 --> 00:18:18.374
it's having the opportunity to
00:18:18.394 --> 00:18:18.914
communicate.
00:18:19.355 --> 00:18:20.535
And so if I go through a day
00:18:20.575 --> 00:18:21.635
and I don't have a chance to communicate
00:18:21.655 --> 00:18:23.537
with students, I get itchy, right?
00:18:23.576 --> 00:18:25.837
So now I have to figure out, well,
00:18:26.018 --> 00:18:28.259
what are the other opportunities that also
00:18:28.358 --> 00:18:29.240
facilitate that?
00:18:29.740 --> 00:18:31.020
But what can I tap into when I'm
00:18:31.080 --> 00:18:31.300
not?
00:18:32.204 --> 00:18:32.644
Not teaching.
00:18:32.805 --> 00:18:33.445
Kind of look for it.
00:18:33.625 --> 00:18:33.945
Yeah.
00:18:33.965 --> 00:18:34.086
Right?
00:18:34.105 --> 00:18:35.026
If you're not looking for it and you're
00:18:35.046 --> 00:18:37.086
waiting for it to show up, it might,
00:18:37.126 --> 00:18:38.688
but it also might not.
00:18:38.708 --> 00:18:40.648
You have to go out and get it.
00:18:40.689 --> 00:18:41.888
We have a tradition on the show.
00:18:41.969 --> 00:18:42.128
Sure.
00:18:42.148 --> 00:18:43.930
It's called the parting shot.
00:18:44.029 --> 00:18:46.990
This is the parting shot.
00:18:47.551 --> 00:18:49.592
One last mic drop moment.
00:18:49.633 --> 00:18:50.853
No pressure.
00:18:50.873 --> 00:18:52.993
Just your legacy on the line.
00:18:54.359 --> 00:18:54.539
All right,
00:18:54.599 --> 00:18:56.280
Parting Shot is brought to you by U.S.
00:18:56.300 --> 00:18:56.780
Physical Therapy.
00:18:56.861 --> 00:18:58.060
We're at their booth right now doing a
00:18:58.080 --> 00:18:58.621
live stream.
00:18:58.701 --> 00:19:00.221
Hi, everybody.
00:19:00.241 --> 00:19:00.402
U.S.
00:19:00.422 --> 00:19:00.942
Physical Therapy,
00:19:00.961 --> 00:19:02.962
a nationwide network of clinics focused on
00:19:03.002 --> 00:19:05.104
developing clinicians and not burning them
00:19:05.163 --> 00:19:06.943
out, showing them the micro joys.
00:19:07.463 --> 00:19:08.664
Leadership tracks, mentorship,
00:19:08.704 --> 00:19:09.204
career growth.
00:19:09.265 --> 00:19:10.464
What does it look like for you?
00:19:10.664 --> 00:19:12.566
USPH supports PTs who want to build real
00:19:12.605 --> 00:19:13.645
futures in this profession.
00:19:14.007 --> 00:19:15.807
Find them online at USPH.com.
00:19:15.826 --> 00:19:17.288
That's USPH.com.
00:19:18.548 --> 00:19:19.128
in the expo hall,
00:19:19.249 --> 00:19:20.068
which is where I'm standing.
00:19:20.088 --> 00:19:21.411
All right, so you're parting shot.
00:19:21.971 --> 00:19:23.873
What's one question PTs should ask
00:19:23.893 --> 00:19:26.013
themselves to find what actually makes
00:19:26.054 --> 00:19:26.515
them happy,
00:19:26.555 --> 00:19:28.096
what actually makes them happy?
00:19:28.797 --> 00:19:30.157
If you could not tell,
00:19:30.278 --> 00:19:32.619
if you could not show people what you're
00:19:32.660 --> 00:19:33.980
doing, would you still do it?
00:19:34.607 --> 00:19:35.008
Say it again.
00:19:35.909 --> 00:19:36.910
If I could not tell you,
00:19:36.950 --> 00:19:37.770
if I could not show you,
00:19:37.790 --> 00:19:40.133
if I could not post on Instagram what
00:19:40.212 --> 00:19:41.834
I'm doing, would you still do it?
00:19:41.993 --> 00:19:43.134
Oh, that's a great question.
00:19:43.174 --> 00:19:44.375
I think we live for that Instagram
00:19:44.395 --> 00:19:45.037
highlight reel.
00:19:45.416 --> 00:19:46.557
But at the end of the day,
00:19:46.637 --> 00:19:48.500
if you'd still do that, like for me,
00:19:49.361 --> 00:19:50.701
I enjoy climbing mountains.
00:19:51.082 --> 00:19:52.163
I would still climb a mountain if I
00:19:52.363 --> 00:19:54.484
couldn't put a picture up from the summit.
00:19:54.585 --> 00:19:56.144
And that's, I forget whose quote it was.
00:19:56.164 --> 00:19:57.164
I'll give them props later,
00:19:57.204 --> 00:19:58.326
but there's two reasons to climb a
00:19:58.346 --> 00:19:58.625
mountain.
00:19:58.865 --> 00:20:00.566
One is so that the world can see
00:20:00.605 --> 00:20:00.865
you.
00:20:00.925 --> 00:20:01.846
And the other one is so you can
00:20:01.885 --> 00:20:03.646
see the world and you see which one
00:20:03.686 --> 00:20:05.247
is a little bit more, you know.
00:20:05.267 --> 00:20:07.926
So if finances weren't a part of it,
00:20:08.086 --> 00:20:09.468
what would you still do?
00:20:09.827 --> 00:20:10.528
Great parting shot.
00:20:10.548 --> 00:20:10.968
All right, Tim,
00:20:10.988 --> 00:20:12.107
appreciate what you're doing.
00:20:12.127 --> 00:20:12.567
Just make sure,
00:20:12.607 --> 00:20:13.307
I'll put it in the show notes,
00:20:13.347 --> 00:20:14.107
but make sure everybody knows the
00:20:14.127 --> 00:20:14.728
Instagram account.
00:20:14.948 --> 00:20:15.107
Yeah,
00:20:15.469 --> 00:20:17.328
it's anatomy underscore professor and at
00:20:17.388 --> 00:20:19.429
TikTok, A&P underscore professor.
00:20:20.288 --> 00:20:20.788
Love to see you there.
00:20:20.888 --> 00:20:21.569
Keep doing it.
00:20:21.769 --> 00:20:22.569
Well done.
00:20:22.589 --> 00:20:23.769
Appreciate you stopping by for CSM.
00:20:23.809 --> 00:20:23.970
Yeah.
00:00:00.009 --> 00:00:01.990
all right there we go look at that
00:00:02.310 --> 00:00:12.856
uh amazing i did a little time lapse
00:00:12.877 --> 00:00:15.298
live from apta csm still on the floor
00:00:15.339 --> 00:00:17.300
here in anaheim episode is brought to you
00:00:17.320 --> 00:00:19.602
by empower emr if your clinic is stuck
00:00:20.353 --> 00:00:21.734
With an EMR that slows you down,
00:00:21.774 --> 00:00:24.036
Empower gives you speed, clean workflows,
00:00:24.076 --> 00:00:27.739
and features PTs actually asked for.
00:00:27.818 --> 00:00:28.820
Who knew you could do that?
00:00:28.960 --> 00:00:29.701
You should be doing that.
00:00:30.402 --> 00:00:31.742
Better notes, faster documentation,
00:00:31.763 --> 00:00:32.603
smoother operations,
00:00:32.743 --> 00:00:35.206
all with customer support that doesn't
00:00:35.265 --> 00:00:35.725
ghost you.
00:00:35.765 --> 00:00:38.008
Find them online at EmpowerEMR.com.
00:00:38.027 --> 00:00:40.270
That's EmpowerEMR.com.
00:00:41.268 --> 00:00:43.473
Most PTs don't realize how many career
00:00:43.514 --> 00:00:46.539
paths actually exist until they meet
00:00:46.579 --> 00:00:47.561
someone who took a different one.
00:00:47.862 --> 00:00:49.646
Our next guest is a professor, clinician,
00:00:49.807 --> 00:00:51.771
author, social media educator.
00:00:52.716 --> 00:00:53.518
science communicator,
00:00:53.819 --> 00:00:54.799
with over a million followers,
00:00:54.820 --> 00:00:56.481
helping people relearn, well,
00:00:56.502 --> 00:00:57.542
learn and relearn,
00:00:58.304 --> 00:00:59.286
and love learning again.
00:00:59.606 --> 00:01:00.326
Live from Anaheim,
00:01:00.366 --> 00:01:01.387
Tim Reynolds back on the show.
00:01:01.427 --> 00:01:02.289
Tim, welcome to the program.
00:01:02.310 --> 00:01:02.929
Jimmy, it's good to be here.
00:01:02.950 --> 00:01:04.692
I'm excited.
00:01:04.953 --> 00:01:06.215
What made you want to start doing the
00:01:06.275 --> 00:01:07.036
Instagrams?
00:01:07.135 --> 00:01:07.555
Because, like,
00:01:07.596 --> 00:01:09.379
these kids today are always on their
00:01:09.478 --> 00:01:10.820
phones and whatever, and...
00:01:11.900 --> 00:01:13.921
So four years ago, I had students say,
00:01:14.221 --> 00:01:15.182
you should do a TikTok.
00:01:15.561 --> 00:01:16.781
And I said, that's a horrible idea.
00:01:16.841 --> 00:01:18.082
I should not be on social media.
00:01:18.442 --> 00:01:20.724
And they kept pursuing this idea of me
00:01:20.743 --> 00:01:22.165
just posting what we're learning in our
00:01:22.204 --> 00:01:23.365
anatomy and physiology class.
00:01:23.385 --> 00:01:24.465
And I said, sure, I'll humor it.
00:01:24.825 --> 00:01:26.287
And I'll just post relevant content in
00:01:26.326 --> 00:01:27.628
regards to what we're doing in class.
00:01:28.427 --> 00:01:29.147
And then it went viral.
00:01:29.808 --> 00:01:30.707
And I said, oh, my gosh,
00:01:30.787 --> 00:01:32.108
I think this might actually be a thing
00:01:32.149 --> 00:01:33.590
like a niche that I can potentially go
00:01:33.629 --> 00:01:35.510
down and teach anatomy, physiology,
00:01:35.551 --> 00:01:36.790
contents, medical contents,
00:01:36.811 --> 00:01:37.772
physical therapy contents.
00:01:38.171 --> 00:01:40.293
The last four years I've been doing
00:01:40.332 --> 00:01:42.254
anatomy quizzes and they're great.
00:01:42.733 --> 00:01:44.474
And I try to provide educational
00:01:44.495 --> 00:01:46.176
opportunities for individuals throughout
00:01:46.195 --> 00:01:46.415
the world.
00:01:46.516 --> 00:01:46.995
I got to be honest,
00:01:47.036 --> 00:01:48.397
sometimes I don't take your quizzes
00:01:48.418 --> 00:01:50.718
because I don't want to get it wrong
00:01:50.739 --> 00:01:51.200
and be like,
00:01:51.379 --> 00:01:52.620
can he see that I got it wrong?
00:01:53.221 --> 00:01:55.162
There's no revoking of the doctoral
00:01:55.183 --> 00:01:55.403
degree.
00:01:55.763 --> 00:01:57.064
I slipped and I pressed that.
00:01:57.125 --> 00:01:58.025
I didn't mean to press B.
00:01:58.064 --> 00:01:59.686
I meant to press A.
00:01:59.787 --> 00:02:00.968
It just shows that, well...
00:02:02.878 --> 00:02:03.819
There's a lot of information,
00:02:03.998 --> 00:02:05.040
because that's how the internet works.
00:02:05.480 --> 00:02:06.762
And some of it is great,
00:02:07.022 --> 00:02:08.103
some of it's not great.
00:02:08.182 --> 00:02:09.443
And the only way to sort of combat
00:02:09.463 --> 00:02:11.825
the not so great or the misinformation is
00:02:11.925 --> 00:02:13.247
with good information.
00:02:13.288 --> 00:02:14.149
I'm sorry, you can't,
00:02:14.709 --> 00:02:15.789
there's no police on the internet.
00:02:15.870 --> 00:02:16.570
You can't just say,
00:02:16.871 --> 00:02:17.951
take that down because I don't like it.
00:02:18.391 --> 00:02:20.294
The only way to sort of combat that
00:02:20.394 --> 00:02:20.554
is,
00:02:21.536 --> 00:02:25.836
just produce good stuff so do you approach
00:02:25.877 --> 00:02:28.457
it like a scientist do you look at
00:02:28.478 --> 00:02:30.397
it and say because i've done this before
00:02:30.418 --> 00:02:32.117
dude this video is gonna rip it's gonna
00:02:32.157 --> 00:02:34.179
kill and you put it out nothing and
00:02:34.199 --> 00:02:35.498
then you fling one that you barely put
00:02:35.519 --> 00:02:37.259
any effort into and that thing catches
00:02:37.300 --> 00:02:39.979
fire you're like why so effort doesn't
00:02:40.039 --> 00:02:42.841
always equal outcome sure what's your what
00:02:42.860 --> 00:02:44.300
have you taken from this and what have
00:02:44.320 --> 00:02:45.842
you learned in doing it in four years
00:02:45.861 --> 00:02:47.081
which is not a short amount of time
00:02:47.162 --> 00:02:47.301
I mean,
00:02:47.342 --> 00:02:48.963
I think we look at the physical therapy
00:02:49.003 --> 00:02:50.826
profession and we think about our ability
00:02:50.847 --> 00:02:52.187
to problem solve and whether that be
00:02:52.268 --> 00:02:54.251
diagnosing an individual with a knee
00:02:54.290 --> 00:02:55.853
pathology or something like that.
00:02:55.872 --> 00:02:58.997
I've eventually got myself a master's
00:02:59.016 --> 00:03:01.419
degree in business and marketing and
00:03:01.479 --> 00:03:03.222
social media posting specifically.
00:03:03.542 --> 00:03:05.444
So I know what kind of content should
00:03:05.504 --> 00:03:05.664
hit.
00:03:06.246 --> 00:03:08.668
and or how to adapt content to potentially
00:03:09.169 --> 00:03:10.509
not necessarily play the algorithm,
00:03:10.811 --> 00:03:13.233
but there is strategy behind understanding
00:03:13.873 --> 00:03:16.836
what will make the society of followers
00:03:16.937 --> 00:03:19.180
feel the most invested in my content.
00:03:19.520 --> 00:03:20.822
If I post stuff that's relevant for
00:03:20.921 --> 00:03:22.223
doctoral students in their third year,
00:03:22.704 --> 00:03:24.004
no one's going to do it because it's
00:03:24.025 --> 00:03:24.746
going to be too challenging.
00:03:25.006 --> 00:03:28.050
And so you have to intersperse, I guess,
00:03:28.191 --> 00:03:31.014
layperson educational opportunities with
00:03:31.056 --> 00:03:34.080
some of the more higher level social media
00:03:34.580 --> 00:03:34.841
posts.
00:03:34.981 --> 00:03:36.223
Yeah, know your audience.
00:03:36.424 --> 00:03:37.125
Right, exactly.
00:03:37.224 --> 00:03:37.444
I mean,
00:03:37.786 --> 00:03:39.348
and I would imagine in a classroom
00:03:39.389 --> 00:03:39.669
setting,
00:03:40.734 --> 00:03:42.474
It's easier because you have body
00:03:42.495 --> 00:03:43.355
language, facial.
00:03:44.516 --> 00:03:45.638
We'll call it dead behind the eyes.
00:03:47.459 --> 00:03:49.020
Everybody's giving me blanks there.
00:03:49.100 --> 00:03:49.360
Got it.
00:03:49.381 --> 00:03:49.961
We're going to pivot.
00:03:50.322 --> 00:03:51.421
We're going to say the same thing in
00:03:51.461 --> 00:03:52.103
a different way.
00:03:53.403 --> 00:03:53.943
Let's do that again.
00:03:54.024 --> 00:03:54.504
On the internet,
00:03:54.525 --> 00:03:55.365
you sort of don't have that.
00:03:55.425 --> 00:03:57.887
Yours is delayed whether or not people
00:03:58.548 --> 00:04:00.429
like, share, subscribe, re-watch.
00:04:00.489 --> 00:04:01.370
Every twenty-four hours,
00:04:01.389 --> 00:04:02.591
you get a whole new opportunity,
00:04:02.610 --> 00:04:04.693
a whole new audience to do it.
00:04:04.913 --> 00:04:05.513
I do that.
00:04:05.612 --> 00:04:06.593
I tell people a lot.
00:04:06.633 --> 00:04:07.414
If you live by the numbers,
00:04:07.435 --> 00:04:08.355
you die by the numbers.
00:04:08.496 --> 00:04:08.675
Right.
00:04:09.295 --> 00:04:11.257
Um, so first and foremost, I,
00:04:11.276 --> 00:04:12.757
with this podcast, my goal is have fun,
00:04:12.776 --> 00:04:15.116
learn stuff and also excuses to wear bow
00:04:15.137 --> 00:04:17.158
ties and red jackets is always a nice
00:04:17.177 --> 00:04:17.817
way to go to work.
00:04:18.278 --> 00:04:20.178
Um, but you get,
00:04:20.478 --> 00:04:21.478
you get a new set of data,
00:04:21.499 --> 00:04:22.139
which said, Hey,
00:04:22.158 --> 00:04:23.459
this is how this worked yesterday.
00:04:23.639 --> 00:04:25.139
Funny, funny idea though.
00:04:25.699 --> 00:04:27.560
Post the same video, three days apart,
00:04:28.459 --> 00:04:30.480
you might get four views and then four
00:04:30.500 --> 00:04:31.420
hundred thousand views.
00:04:31.860 --> 00:04:34.262
And that's my, my answer to that is,
00:04:34.461 --> 00:04:35.701
uh, people are peopley.
00:04:35.922 --> 00:04:37.103
Yeah, you got to be consistent.
00:04:37.182 --> 00:04:39.163
And I think it's finding things that bring
00:04:39.204 --> 00:04:40.805
you happiness and joy outside of the
00:04:40.845 --> 00:04:41.084
viewership.
00:04:41.144 --> 00:04:41.884
You got to like it.
00:04:42.045 --> 00:04:42.225
Yeah.
00:04:42.245 --> 00:04:43.065
If you don't like it,
00:04:43.586 --> 00:04:44.807
doing what you do would be horrible.
00:04:44.927 --> 00:04:45.987
And I think for me,
00:04:46.088 --> 00:04:47.649
I've always tried to stay true to my
00:04:47.928 --> 00:04:48.649
mission statement,
00:04:48.689 --> 00:04:49.889
which is providing educational
00:04:49.930 --> 00:04:51.430
opportunities for the students at the
00:04:51.471 --> 00:04:52.291
college I teach at.
00:04:52.312 --> 00:04:53.411
So I teach at Ithaca College.
00:04:53.432 --> 00:04:55.512
And so I'm posting stuff on the endocrine
00:04:55.533 --> 00:04:56.593
system because we're learning about the
00:04:56.634 --> 00:04:57.293
endocrine system.
00:04:57.615 --> 00:04:59.134
You're mirroring, mimicking.
00:04:59.156 --> 00:05:01.656
I'm trying to allow for them to engage
00:05:01.677 --> 00:05:02.918
in content that's relevant to the
00:05:02.937 --> 00:05:03.398
classroom.
00:05:03.538 --> 00:05:04.358
In a different way.
00:05:04.459 --> 00:05:05.019
In a different way.
00:05:05.848 --> 00:05:07.290
an extra learning opportunity that they
00:05:07.310 --> 00:05:09.190
can stand in line at Wegmans,
00:05:09.670 --> 00:05:10.831
waiting for their groceries,
00:05:11.312 --> 00:05:12.771
and potentially scroll through their
00:05:13.052 --> 00:05:13.833
TikTok or Instagram.
00:05:13.853 --> 00:05:14.752
You're making me feel bad.
00:05:14.812 --> 00:05:15.973
I used to live near Wegmans.
00:05:17.514 --> 00:05:17.975
It's funny.
00:05:18.035 --> 00:05:18.774
I never really liked...
00:05:21.137 --> 00:05:22.757
had an opinion about a supermarket until
00:05:22.798 --> 00:05:23.759
you get one that you love,
00:05:23.778 --> 00:05:24.798
then you move away and you're like,
00:05:24.899 --> 00:05:25.379
oh man,
00:05:25.819 --> 00:05:26.959
you used to love me the Wegmans this.
00:05:26.978 --> 00:05:27.899
These people on the West Coast,
00:05:27.918 --> 00:05:29.439
they don't know this whole Wegmans thing.
00:05:29.600 --> 00:05:30.259
I know.
00:05:30.420 --> 00:05:32.961
Why do so many physical therapists feel
00:05:33.040 --> 00:05:35.560
boxed in to one career path?
00:05:35.641 --> 00:05:36.100
I get it.
00:05:36.281 --> 00:05:37.221
Like if you're going to do a bell
00:05:37.262 --> 00:05:38.721
curve, there might, you know,
00:05:38.762 --> 00:05:39.502
the center of the bell curve,
00:05:39.521 --> 00:05:42.103
there's one or two ways to be a
00:05:42.122 --> 00:05:42.362
PT.
00:05:42.403 --> 00:05:42.583
Sure.
00:05:43.122 --> 00:05:44.463
We also know how wide a bell curve
00:05:44.483 --> 00:05:44.942
might be.
00:05:45.182 --> 00:05:45.523
There's a lot.
00:05:45.843 --> 00:05:47.824
Why do PTs feel boxed in to one
00:05:47.863 --> 00:05:48.004
way?
00:05:48.682 --> 00:05:51.764
I think when you pull the audience of
00:05:51.903 --> 00:05:53.624
who are physical therapy's personality
00:05:53.644 --> 00:05:55.244
types, we're very type A individuals,
00:05:55.723 --> 00:05:56.903
and we follow by the rules.
00:05:57.144 --> 00:05:58.764
And so those rules involve studying for a
00:05:58.805 --> 00:05:59.785
test, getting good scores,
00:05:59.805 --> 00:06:00.785
and so on and so forth.
00:06:00.824 --> 00:06:02.505
And we have this trajectory that I think
00:06:02.886 --> 00:06:05.646
has been established as you become a
00:06:06.346 --> 00:06:07.966
standard practitioner in terms of
00:06:08.007 --> 00:06:08.627
clinician,
00:06:08.766 --> 00:06:10.086
you're going to treat five days a week.
00:06:10.706 --> 00:06:11.427
Yeah, forty hours.
00:06:11.487 --> 00:06:13.987
Forty hours a week, X amount of evals,
00:06:14.028 --> 00:06:14.668
so on and so forth.
00:06:16.663 --> 00:06:19.386
that is ingrained in the vision statement
00:06:19.446 --> 00:06:21.228
i think of the profession of physical
00:06:21.267 --> 00:06:23.209
therapy but just as we have a branding
00:06:23.230 --> 00:06:24.170
problem with the physical therapy
00:06:24.211 --> 00:06:26.552
profession i think we have a branding
00:06:26.593 --> 00:06:28.213
problem of what opportunities does the
00:06:28.233 --> 00:06:29.834
physical therapy profession potentially
00:06:29.855 --> 00:06:31.557
allow for us to do and so i
00:06:31.596 --> 00:06:33.478
think it takes individuals to step outside
00:06:33.517 --> 00:06:35.480
that box and be willing to push the
00:06:35.540 --> 00:06:38.523
social norms of the doctoral program to
00:06:38.583 --> 00:06:40.785
allow for this upcoming generation of
00:06:40.824 --> 00:06:42.146
students to be able to see that there
00:06:42.245 --> 00:06:43.406
are more options out there
00:06:43.567 --> 00:06:44.747
You are a walking,
00:06:44.788 --> 00:06:47.430
talking example of one of the cliches that
00:06:47.471 --> 00:06:47.911
I bring up,
00:06:47.951 --> 00:06:49.692
which is we are not in a tell
00:06:49.713 --> 00:06:50.173
business.
00:06:50.894 --> 00:06:51.915
We are in show business.
00:06:52.014 --> 00:06:53.355
And I know people might look at, well,
00:06:53.475 --> 00:06:54.516
I don't want to do Instagram.
00:06:54.536 --> 00:06:55.557
I'm like, then you don't have to.
00:06:56.098 --> 00:06:58.141
But you should still show people.
00:06:58.500 --> 00:07:00.923
Telling people doesn't work, right?
00:07:00.983 --> 00:07:01.824
I need you to show me.
00:07:01.843 --> 00:07:02.904
Do you just tell people how to do
00:07:02.925 --> 00:07:03.466
an exercise?
00:07:03.586 --> 00:07:04.286
Of course not.
00:07:04.666 --> 00:07:05.228
I would show.
00:07:05.348 --> 00:07:05.987
Oh, they don't get it.
00:07:06.148 --> 00:07:07.209
I'll show in a different way.
00:07:09.151 --> 00:07:11.012
I give this sort of cliche too,
00:07:11.052 --> 00:07:12.692
which is there are these concepts I
00:07:12.713 --> 00:07:13.552
learned in PT school.
00:07:13.692 --> 00:07:15.673
Frequency, intensity, time, type, volume,
00:07:15.694 --> 00:07:16.093
progression.
00:07:16.374 --> 00:07:17.615
Those are exercise principles.
00:07:18.035 --> 00:07:19.596
Those are also communication principles.
00:07:19.896 --> 00:07:21.937
If you're not frequent and you're confused
00:07:21.976 --> 00:07:23.576
at why things don't grow, I'm like,
00:07:23.697 --> 00:07:23.978
I don't know,
00:07:24.017 --> 00:07:26.139
you did one pushup a day and then
00:07:26.158 --> 00:07:26.418
you stopped.
00:07:26.439 --> 00:07:27.379
Your load is inadequate.
00:07:27.598 --> 00:07:28.079
Correct.
00:07:28.139 --> 00:07:29.019
So do more.
00:07:29.259 --> 00:07:30.300
Well, I don't want to do more.
00:07:31.600 --> 00:07:32.420
I'm very sorry.
00:07:32.461 --> 00:07:33.382
My content's not hitting.
00:07:33.401 --> 00:07:33.521
Well,
00:07:33.541 --> 00:07:34.901
you can't go from a yellow TheraBand to
00:07:34.942 --> 00:07:36.583
a red TheraBand to a green TheraBand and
00:07:36.603 --> 00:07:37.283
expect that to work.
00:07:37.423 --> 00:07:37.944
Correct.
00:07:38.004 --> 00:07:38.124
So.
00:07:38.903 --> 00:07:41.125
Um, why do clinicians, sorry,
00:07:41.204 --> 00:07:44.466
what do clinicians forget most after PT
00:07:44.507 --> 00:07:44.826
school?
00:07:45.247 --> 00:07:47.408
Dude, I knew like origin insertion.
00:07:47.509 --> 00:07:48.509
Like I knew all of that.
00:07:48.728 --> 00:07:50.509
I will tell my students that coming out
00:07:50.550 --> 00:07:51.490
of cadaver dissection,
00:07:51.531 --> 00:07:53.031
you will be the smartest that you will
00:07:53.091 --> 00:07:54.372
ever be right there, dude.
00:07:54.752 --> 00:07:56.834
In that third year of PT school.
00:07:57.533 --> 00:07:57.853
Yeah.
00:07:58.093 --> 00:07:59.295
And I think it's a lot of knowledge
00:07:59.314 --> 00:08:00.755
that's not necessarily clinically relevant
00:08:00.795 --> 00:08:01.216
at times.
00:08:01.315 --> 00:08:02.677
Like all the branches off the internal
00:08:02.716 --> 00:08:03.357
iliac artery.
00:08:03.396 --> 00:08:04.658
When am I going to be ever right?
00:08:04.958 --> 00:08:06.579
have to discuss that to a patient but
00:08:06.619 --> 00:08:08.779
I think it shows the capacity of learning
00:08:09.180 --> 00:08:12.641
and the willingness to what's my rating
00:08:12.740 --> 00:08:14.882
perceived exertion in terms of my tissue
00:08:14.901 --> 00:08:17.163
tolerance right so they can study for X
00:08:17.182 --> 00:08:18.744
amount of hours and memorize so much stuff
00:08:19.184 --> 00:08:20.803
and I think making it through that summer
00:08:20.843 --> 00:08:23.204
experience shows them that they have the
00:08:23.225 --> 00:08:24.846
capacity to become a doctoral student
00:08:25.088 --> 00:08:27.269
You're going to learn so much stuff in
00:08:27.430 --> 00:08:28.790
school and you're going to leave and
00:08:28.810 --> 00:08:29.812
you're going to go to a setting and
00:08:29.831 --> 00:08:32.232
you're going to use twenty eight percent
00:08:32.273 --> 00:08:32.452
of it.
00:08:32.533 --> 00:08:32.812
Yeah.
00:08:32.932 --> 00:08:34.514
And whatever the math is on the other
00:08:34.594 --> 00:08:36.254
side of twenty eight, you're not.
00:08:36.394 --> 00:08:37.655
And that's going to go away because that's
00:08:37.676 --> 00:08:38.576
how brains work.
00:08:38.996 --> 00:08:39.537
They're made.
00:08:39.697 --> 00:08:39.956
Right.
00:08:40.157 --> 00:08:40.498
Yeah.
00:08:40.618 --> 00:08:41.798
And so I think like some of those
00:08:42.197 --> 00:08:44.559
fine attachments of like some of these
00:08:44.600 --> 00:08:46.041
intrinsic forearm muscles,
00:08:46.260 --> 00:08:47.500
like no one's going to ask you about
00:08:47.541 --> 00:08:49.422
that and no one's going to care because
00:08:49.442 --> 00:08:50.423
that's what Google's for.
00:08:50.822 --> 00:08:52.043
And so I think that those kind of
00:08:52.062 --> 00:08:52.302
things,
00:08:52.322 --> 00:08:53.563
like if I were to give an exam
00:08:54.144 --> 00:08:55.464
to my colleagues in a clinic,
00:08:56.203 --> 00:08:57.744
they probably would do worse than the
00:08:57.783 --> 00:08:58.865
majority of my students in the classroom.
00:08:58.884 --> 00:09:00.605
Because they're doing frequency intensive.
00:09:00.684 --> 00:09:01.804
Right now, they're in the thing.
00:09:01.965 --> 00:09:02.125
Right.
00:09:02.144 --> 00:09:02.585
They're learning.
00:09:02.684 --> 00:09:03.905
They're doing functional training and not
00:09:03.946 --> 00:09:05.306
necessarily accessory exercise.
00:09:05.346 --> 00:09:05.525
Correct.
00:09:05.625 --> 00:09:06.405
Correct.
00:09:06.546 --> 00:09:07.426
Yeah.
00:09:07.466 --> 00:09:10.466
How can social media be used responsibly
00:09:10.567 --> 00:09:11.307
for education?
00:09:11.346 --> 00:09:12.947
I mean, you're an example of that.
00:09:12.986 --> 00:09:14.327
But what are the things that if someone's
00:09:14.347 --> 00:09:15.607
like, I have an idea.
00:09:16.008 --> 00:09:16.769
People always come to me like,
00:09:17.109 --> 00:09:17.690
I got an idea.
00:09:17.950 --> 00:09:18.650
You're the media guy.
00:09:18.671 --> 00:09:19.491
I go, hang on a second.
00:09:20.332 --> 00:09:21.433
I don't know everything.
00:09:22.535 --> 00:09:23.836
I like podcasting because I really like
00:09:23.876 --> 00:09:24.477
talking to people.
00:09:24.957 --> 00:09:27.181
I figured out what I liked first and
00:09:27.201 --> 00:09:28.282
then decided how to use it.
00:09:28.822 --> 00:09:30.965
So how do you communicate to people how
00:09:31.024 --> 00:09:33.467
this thing that's on everybody's phones
00:09:33.508 --> 00:09:35.149
can be used responsibly?
00:09:35.389 --> 00:09:35.529
Well,
00:09:35.549 --> 00:09:37.071
I think if it's from a content generation
00:09:37.110 --> 00:09:38.932
standpoint, I think share your journey,
00:09:39.131 --> 00:09:41.614
but don't proclaim false expertise.
00:09:42.053 --> 00:09:44.195
And I think that idea of you are
00:09:44.235 --> 00:09:45.696
a first year physical therapy student,
00:09:46.076 --> 00:09:47.317
share what you're learning within your
00:09:47.376 --> 00:09:47.836
first year,
00:09:47.856 --> 00:09:51.239
but don't necessarily try to jump steps to
00:09:51.278 --> 00:09:51.980
say, well, in this,
00:09:52.039 --> 00:09:53.000
how we make patients better.
00:09:53.019 --> 00:09:53.080
No,
00:09:53.519 --> 00:09:56.481
you understand goniometric measures or
00:09:56.501 --> 00:09:57.062
special tests.
00:09:57.302 --> 00:09:59.524
So produce content around that.
00:09:59.783 --> 00:10:03.147
and allow for your educational package to
00:10:03.187 --> 00:10:03.687
grow.
00:10:04.126 --> 00:10:04.346
Yeah,
00:10:04.386 --> 00:10:07.208
your scope to grow as your clinical skills
00:10:07.230 --> 00:10:07.450
grow.
00:10:07.769 --> 00:10:09.591
And so I think that that opportunity is
00:10:09.711 --> 00:10:10.951
more authentic.
00:10:11.272 --> 00:10:13.394
And I think that authenticity through the
00:10:13.413 --> 00:10:14.394
social media lens
00:10:14.875 --> 00:10:16.277
would be the way if i had to
00:10:16.376 --> 00:10:19.019
rebrand myself or restart as a physical
00:10:19.038 --> 00:10:19.940
therapy student that's what i would do
00:10:20.000 --> 00:10:23.803
yeah yeah sharing what sharing good yeah
00:10:23.903 --> 00:10:25.085
is the only way to sort of dilute
00:10:25.125 --> 00:10:27.927
the stuff that maybe is inaccurate or or
00:10:28.087 --> 00:10:30.330
or dangerous right yeah what do you get
00:10:30.390 --> 00:10:31.471
most joy out of
00:10:32.503 --> 00:10:33.043
The comment,
00:10:33.102 --> 00:10:36.005
I imagine seeing how many people interact
00:10:36.025 --> 00:10:37.447
with the thing that's like, oh,
00:10:37.547 --> 00:10:39.327
people are doing school stuff on
00:10:39.347 --> 00:10:39.828
Instagram.
00:10:39.869 --> 00:10:40.889
Well, I mean,
00:10:40.909 --> 00:10:42.591
five minutes before we hopped on this,
00:10:42.650 --> 00:10:44.131
I had two students from the University of
00:10:44.152 --> 00:10:45.113
Florida come by and say,
00:10:45.253 --> 00:10:46.254
we do your quizzes all the time.
00:10:46.585 --> 00:10:48.524
i got a geography lesson for you ithaca
00:10:48.585 --> 00:10:49.826
is not close to florida it is not
00:10:49.926 --> 00:10:52.326
right but instagram is in your pocket and
00:10:52.346 --> 00:10:54.067
so i think it's for me it's it's
00:10:54.106 --> 00:10:56.407
seeing the joy that people get out of
00:10:56.427 --> 00:10:58.548
the content um because i get so much
00:10:58.668 --> 00:11:01.227
joy and satisfaction from teaching and my
00:11:01.248 --> 00:11:03.107
capacity to teach is limited to a hundred
00:11:03.128 --> 00:11:05.028
and eighty students every academic year
00:11:05.089 --> 00:11:07.568
but now i have the opportunity to expand
00:11:07.629 --> 00:11:09.850
beyond that uh through the palm of your
00:11:09.889 --> 00:11:10.090
hand
00:11:11.106 --> 00:11:14.909
And the math, you make a one-minute video.
00:11:15.049 --> 00:11:17.532
I'm sure some of you can see analytics.
00:11:17.611 --> 00:11:19.994
A one-minute video that's seen X number of
00:11:20.053 --> 00:11:20.394
times,
00:11:20.835 --> 00:11:22.336
we're not measuring in hours or days.
00:11:22.355 --> 00:11:23.998
You're measuring in weeks or months worth
00:11:24.217 --> 00:11:25.698
of exposed time.
00:11:25.739 --> 00:11:27.200
And that's powerful.
00:11:27.220 --> 00:11:28.681
That's compound interest.
00:11:29.461 --> 00:11:29.761
And then...
00:11:30.863 --> 00:11:32.565
you could reshare that same video,
00:11:32.585 --> 00:11:34.285
because I know things change,
00:11:34.306 --> 00:11:35.486
but anatomy and physiology,
00:11:36.288 --> 00:11:38.509
that stuff's gonna be good next year,
00:11:39.049 --> 00:11:39.169
right?
00:11:39.490 --> 00:11:40.171
I mean,
00:11:40.211 --> 00:11:42.493
pretty sure it's gonna be kind of close,
00:11:42.552 --> 00:11:42.732
right?
00:11:42.873 --> 00:11:43.913
Or pretty damn close.
00:11:44.073 --> 00:11:44.673
Yeah, no,
00:11:44.754 --> 00:11:46.755
and I think that that's the benefit,
00:11:47.015 --> 00:11:48.658
that every year I get a new academic
00:11:48.677 --> 00:11:49.077
cohort
00:11:49.418 --> 00:11:51.940
and I get an opportunity to rebrand the
00:11:51.980 --> 00:11:53.059
content that I've been doing,
00:11:53.360 --> 00:11:54.240
but challenge myself,
00:11:54.421 --> 00:11:55.402
how can I do it better?
00:11:55.481 --> 00:11:57.423
So just as I'm trying to teach
00:11:57.482 --> 00:11:57.863
differently,
00:11:57.923 --> 00:11:59.845
I'm also trying to utilize the social
00:11:59.865 --> 00:12:01.085
media platforms in different ways.
00:12:01.184 --> 00:12:01.885
Adapt the method, right?
00:12:01.926 --> 00:12:02.466
Exactly.
00:12:02.505 --> 00:12:03.147
And that's the thing,
00:12:04.346 --> 00:12:06.168
the platforms are changing too because
00:12:08.490 --> 00:12:10.852
Human brain craves novelty.
00:12:11.134 --> 00:12:11.974
We crave the novelty.
00:12:12.195 --> 00:12:15.577
I'm wearing today a tuxedo with a red
00:12:15.618 --> 00:12:16.019
jacket.
00:12:16.038 --> 00:12:17.639
I'm not going to wear this tomorrow.
00:12:18.041 --> 00:12:18.701
I'm just not.
00:12:19.001 --> 00:12:20.864
Because I know on day two of CSM,
00:12:20.984 --> 00:12:21.544
everybody's sort of...
00:12:22.605 --> 00:12:23.845
Burned out.
00:12:23.884 --> 00:12:24.806
Everybody's just sort of like, you know,
00:12:24.826 --> 00:12:25.865
because we're going to go out tonight.
00:12:26.046 --> 00:12:27.546
I'm not going to stand out.
00:12:27.885 --> 00:12:29.366
The platforms change.
00:12:29.947 --> 00:12:31.586
Instagram used to be photos.
00:12:31.986 --> 00:12:34.168
Then it became super short videos.
00:12:34.388 --> 00:12:35.768
Now the videos can be longer.
00:12:35.807 --> 00:12:37.849
But now we also have these buttons and
00:12:37.869 --> 00:12:39.109
we can ask a quiz or we could
00:12:39.129 --> 00:12:40.729
do a tag and do all those things.
00:12:41.269 --> 00:12:43.049
So understanding the physics of whatever
00:12:43.090 --> 00:12:43.809
platform you're on,
00:12:43.870 --> 00:12:45.090
because whatever you're doing on Instagram
00:12:45.190 --> 00:12:47.410
doesn't necessarily perfectly align with
00:12:47.431 --> 00:12:49.730
another platform because they're similar,
00:12:50.111 --> 00:12:50.892
just not the same.
00:12:51.211 --> 00:12:51.392
Yeah.
00:12:51.991 --> 00:12:53.572
And so content delivery on different
00:12:53.613 --> 00:12:55.573
platforms has to be molded towards the
00:12:55.634 --> 00:12:56.433
platform itself.
00:12:56.474 --> 00:12:57.173
Can't break the rules.
00:12:57.615 --> 00:13:01.316
I mean, you can bend to them,
00:13:01.676 --> 00:13:03.517
but I would always say, I liked,
00:13:04.378 --> 00:13:06.018
when someone asks you to think outside the
00:13:06.038 --> 00:13:06.379
box,
00:13:07.278 --> 00:13:08.220
First, you got to have the box.
00:13:08.240 --> 00:13:09.259
It's OK.
00:13:09.660 --> 00:13:10.961
You can do a video and it's going
00:13:10.981 --> 00:13:12.663
to be like there's all these parameters.
00:13:12.702 --> 00:13:14.063
And then you get to be creative and
00:13:14.083 --> 00:13:15.945
go, how do I solve this?
00:13:16.325 --> 00:13:16.504
Yeah.
00:13:16.644 --> 00:13:17.826
Here's the initial scaffolding.
00:13:17.865 --> 00:13:18.767
But the building's going to look
00:13:18.787 --> 00:13:19.067
different.
00:13:19.187 --> 00:13:19.567
Correct.
00:13:19.626 --> 00:13:20.908
You put whatever you want through it.
00:13:21.048 --> 00:13:21.227
Right.
00:13:21.307 --> 00:13:22.188
Which is pretty exciting.
00:13:22.349 --> 00:13:22.909
Yeah.
00:13:22.929 --> 00:13:25.311
So you mentioned when you talk to people
00:13:25.350 --> 00:13:27.251
or you might have colleagues that are one,
00:13:27.312 --> 00:13:29.514
three, five, thirty, forty years out.
00:13:31.115 --> 00:13:33.717
How can PTs continue learning without
00:13:33.758 --> 00:13:34.278
burning out?
00:13:34.298 --> 00:13:35.099
When you're a student,
00:13:35.159 --> 00:13:37.282
your prime directive is wake up, learn,
00:13:38.222 --> 00:13:39.423
learn, learn, learn, go to sleep, learn,
00:13:39.443 --> 00:13:39.865
learn, learn.
00:13:39.904 --> 00:13:41.046
When you're in clinic,
00:13:41.066 --> 00:13:42.167
there is a learning there,
00:13:42.587 --> 00:13:43.889
but maybe some of the things are falling
00:13:43.989 --> 00:13:44.149
off.
00:13:44.168 --> 00:13:45.770
So what do you suggest for clinicians to
00:13:45.791 --> 00:13:48.114
do who want to be that triple L
00:13:48.153 --> 00:13:48.875
lifelong learner?
00:13:49.447 --> 00:13:49.548
Well,
00:13:49.567 --> 00:13:52.892
I think I always leave CSM revitalized and
00:13:52.912 --> 00:13:54.173
just have an opportunity to collaborate
00:13:54.192 --> 00:13:55.715
and meet people and see the excitement
00:13:55.735 --> 00:13:56.475
within the profession.
00:13:56.775 --> 00:13:58.817
And I think that the monotony of a
00:13:58.857 --> 00:13:59.158
day in,
00:13:59.177 --> 00:14:01.379
day out practice sometimes is what creates
00:14:01.399 --> 00:14:03.081
that element of burnout when there's notes
00:14:03.101 --> 00:14:03.623
to be done.
00:14:03.702 --> 00:14:04.363
No novelty.
00:14:04.383 --> 00:14:04.464
Yeah.
00:14:04.903 --> 00:14:05.605
And so I think that...
00:14:06.024 --> 00:14:07.706
you have to challenge yourself to grow
00:14:08.067 --> 00:14:11.308
outside the typical uh way that you would
00:14:11.849 --> 00:14:13.750
would treat a patient and so uh i've
00:14:13.770 --> 00:14:15.051
had practitioners that will treat
00:14:15.091 --> 00:14:16.412
everybody in standing or treat everybody
00:14:16.432 --> 00:14:18.693
in the gym today or challenge challenge
00:14:18.734 --> 00:14:21.716
the way that you typically do the normal
00:14:21.755 --> 00:14:23.197
because the recipe book if you follow it
00:14:23.236 --> 00:14:24.677
day in day out you might get the
00:14:24.717 --> 00:14:25.958
clinical outcomes that you're looking for
00:14:25.999 --> 00:14:27.159
to an extent and obviously there's
00:14:27.279 --> 00:14:29.280
elements of uh novelty to each of those
00:14:29.301 --> 00:14:29.581
patients
00:14:30.491 --> 00:14:32.351
but you are not challenging that
00:14:32.392 --> 00:14:33.913
neuroplasticity component.
00:14:33.972 --> 00:14:36.113
You are just riding that groove.
00:14:36.153 --> 00:14:38.413
And so I think that challenge yourself to
00:14:38.453 --> 00:14:40.614
explain something differently or to not
00:14:40.714 --> 00:14:41.495
use the word pain.
00:14:41.514 --> 00:14:43.115
That's one of my sort of clinical pet
00:14:43.134 --> 00:14:43.434
peeves.
00:14:43.715 --> 00:14:45.294
How can I educate better?
00:14:45.375 --> 00:14:46.836
How can I have the opportunity to
00:14:47.135 --> 00:14:48.096
communicate differently?
00:14:48.855 --> 00:14:50.317
And I think that stays,
00:14:50.616 --> 00:14:53.876
that keeps the concept of the profession
00:14:54.177 --> 00:14:55.418
new, novel, and exciting.
00:14:57.697 --> 00:14:58.937
Same as a social media platform.
00:14:58.957 --> 00:15:00.799
We're going to give you rules.
00:15:01.340 --> 00:15:02.221
We used to do this thing,
00:15:02.240 --> 00:15:02.801
and I stole it.
00:15:02.841 --> 00:15:03.662
I forget the name of the movie.
00:15:03.682 --> 00:15:05.423
There was a Steve Martin movie where he
00:15:05.442 --> 00:15:06.524
was like a preacher,
00:15:07.063 --> 00:15:08.384
and he was essentially just like it was
00:15:08.424 --> 00:15:09.706
a circus going from town to town.
00:15:09.745 --> 00:15:10.267
He was a hustler.
00:15:10.287 --> 00:15:10.966
He was a grifter, right?
00:15:11.628 --> 00:15:14.129
And he would have a hearing piece in
00:15:14.169 --> 00:15:14.549
his ear,
00:15:14.649 --> 00:15:16.812
and his team would give him a ridiculous
00:15:16.892 --> 00:15:19.874
word like vinyl siding or horseshoe.
00:15:20.374 --> 00:15:22.355
And he would be up there preaching and
00:15:22.394 --> 00:15:24.356
he would have to somehow make it relevant.
00:15:24.417 --> 00:15:25.537
And they were betting whether he could do
00:15:25.557 --> 00:15:25.898
it or not.
00:15:26.118 --> 00:15:27.118
But that just shows you it's like I'm
00:15:27.138 --> 00:15:28.119
going to do the same thing.
00:15:28.739 --> 00:15:30.220
But today everything's going to be in half
00:15:30.279 --> 00:15:30.580
meal.
00:15:30.600 --> 00:15:31.841
It's like you can't do that.
00:15:31.860 --> 00:15:32.542
It's like, all right, well,
00:15:32.562 --> 00:15:33.842
let me work this problem.
00:15:33.863 --> 00:15:36.764
And what you're doing is you're stressing
00:15:36.903 --> 00:15:37.745
that neuroplasticity.
00:15:37.784 --> 00:15:39.046
It's like I'm going to try this
00:15:39.066 --> 00:15:39.466
differently.
00:15:39.546 --> 00:15:42.768
And that's when serendipity happens or you
00:15:42.807 --> 00:15:43.869
discover a new thing.
00:15:44.068 --> 00:15:46.971
Or today was just novel and it felt
00:15:47.030 --> 00:15:47.350
better.
00:15:47.490 --> 00:15:49.072
And I got through the day faster.
00:15:49.231 --> 00:15:49.793
Right.
00:15:49.812 --> 00:15:51.014
Because you never know which patient is
00:15:51.033 --> 00:15:51.815
going to require that.
00:15:51.894 --> 00:15:52.255
Correct.
00:15:52.375 --> 00:15:53.697
And so I think that that challenge,
00:15:53.778 --> 00:15:55.019
challenge yourself every day you walk into
00:15:55.038 --> 00:15:56.600
the clinic and not just go through the
00:15:56.620 --> 00:15:56.981
motions.
00:15:57.142 --> 00:15:58.923
And I think that that in itself is
00:15:58.964 --> 00:15:59.184
what.
00:15:59.245 --> 00:16:00.186
And then I'll give a little grace.
00:16:00.306 --> 00:16:00.907
That's simple.
00:16:00.947 --> 00:16:01.687
It's not easy.
00:16:01.888 --> 00:16:02.269
Sure.
00:16:02.349 --> 00:16:03.971
So do it a little bit.
00:16:04.150 --> 00:16:04.410
Yeah.
00:16:04.552 --> 00:16:06.354
And then try some more and then maybe
00:16:06.374 --> 00:16:07.235
get excited about it.
00:16:07.375 --> 00:16:08.495
Right, one new thing a week,
00:16:08.535 --> 00:16:09.916
that's fifty-two new things a year.
00:16:10.277 --> 00:16:12.977
I like the math on that.
00:16:13.018 --> 00:16:15.860
What's one unconventional path more PTs
00:16:16.220 --> 00:16:16.941
might consider?
00:16:17.000 --> 00:16:18.421
Are there things out there that you're
00:16:18.461 --> 00:16:18.961
like, hey,
00:16:19.701 --> 00:16:21.003
more people should know about this?
00:16:21.543 --> 00:16:21.624
Well,
00:16:21.644 --> 00:16:23.264
I think not necessarily unconventional,
00:16:23.284 --> 00:16:24.684
but I had an unconventional way into
00:16:24.725 --> 00:16:25.105
academia.
00:16:25.125 --> 00:16:28.466
And so I got a text message saying,
00:16:28.486 --> 00:16:29.927
would you want to teach night labs?
00:16:30.447 --> 00:16:33.928
And I have no PhD, EDD, DSC training.
00:16:34.210 --> 00:16:35.470
All I had was a clinical doctorate.
00:16:35.610 --> 00:16:37.291
But I think that that concept of
00:16:37.910 --> 00:16:39.572
I had a passion for communication and a
00:16:39.633 --> 00:16:40.432
passion for teaching,
00:16:41.313 --> 00:16:43.615
but never even thought when I graduated PT
00:16:43.655 --> 00:16:46.277
school that education was a direction that
00:16:46.337 --> 00:16:47.158
I would be able to go in.
00:16:47.639 --> 00:16:49.500
And so I think it's be willing to
00:16:50.179 --> 00:16:52.822
volunteer and teach that class or put on
00:16:52.841 --> 00:16:54.884
that platform or seminar in your local
00:16:54.923 --> 00:16:57.865
community and then allow that to sort of
00:16:57.905 --> 00:16:59.827
see what opportunities stem from that.
00:16:59.888 --> 00:17:01.509
Because that one lab section turned into
00:17:01.548 --> 00:17:02.789
two, which then turned into four,
00:17:02.830 --> 00:17:03.791
which then turned into a full-time
00:17:03.831 --> 00:17:04.151
position.
00:17:04.570 --> 00:17:05.571
And so I think for me,
00:17:06.372 --> 00:17:07.571
I wouldn't be where I am today without
00:17:07.612 --> 00:17:08.553
my physical therapy degree.
00:17:09.073 --> 00:17:10.074
And I wouldn't have, yes,
00:17:10.094 --> 00:17:12.094
the social media platform or the book or
00:17:12.454 --> 00:17:14.816
the opportunity to be an academic if it
00:17:14.855 --> 00:17:17.777
wasn't for allowing myself to step outside
00:17:17.797 --> 00:17:18.257
the box.
00:17:18.376 --> 00:17:19.077
Say yes.
00:17:19.178 --> 00:17:19.718
Yeah.
00:17:19.817 --> 00:17:19.978
Right?
00:17:20.018 --> 00:17:21.018
How bad could it go?
00:17:21.038 --> 00:17:21.179
Sure.
00:17:21.439 --> 00:17:21.778
Right.
00:17:21.838 --> 00:17:23.400
Yeah.
00:17:23.680 --> 00:17:27.320
How do you help people rediscover joy in
00:17:27.361 --> 00:17:28.261
their work?
00:17:28.402 --> 00:17:28.541
Ooh.
00:17:29.539 --> 00:17:31.080
Yeah, that's a big question.
00:17:31.361 --> 00:17:32.821
And I think that that opportunity,
00:17:33.103 --> 00:17:34.544
finding joy in their work,
00:17:34.564 --> 00:17:37.405
you have to find joy in yourself first.
00:17:37.526 --> 00:17:38.987
And so I think that that idea of
00:17:40.468 --> 00:17:42.009
in the book, one of our interviews,
00:17:42.569 --> 00:17:44.391
we had this concept of micro joys,
00:17:44.790 --> 00:17:45.692
not macro joys,
00:17:45.852 --> 00:17:47.373
because I think we live for the for
00:17:47.393 --> 00:17:48.493
the Christmas, the spring break,
00:17:48.534 --> 00:17:49.555
the summer vacation.
00:17:50.075 --> 00:17:50.275
Right.
00:17:50.736 --> 00:17:51.936
And then we sort of pedal to the
00:17:51.977 --> 00:17:53.978
metal in between these large joy events,
00:17:54.117 --> 00:17:55.680
but then we have to intersperse micro
00:17:55.720 --> 00:17:56.099
joys.
00:17:56.299 --> 00:17:57.922
And I think that finding those small
00:17:57.961 --> 00:18:00.282
things that bring you that happiness on a
00:18:00.344 --> 00:18:02.846
daily basis and having four or five
00:18:02.885 --> 00:18:04.446
different things that can also bring you
00:18:04.467 --> 00:18:05.228
happiness in case
00:18:05.867 --> 00:18:06.768
Well, the sun's not out.
00:18:07.169 --> 00:18:07.949
It's going to be a bad day.
00:18:07.969 --> 00:18:08.308
Well, no,
00:18:08.348 --> 00:18:09.390
but I can still read a book.
00:18:09.470 --> 00:18:10.450
I can still do X, Y, and Z.
00:18:10.789 --> 00:18:13.451
And so I think that finding what within
00:18:13.471 --> 00:18:14.031
the profession,
00:18:14.112 --> 00:18:15.913
what within your occupation is the thing
00:18:15.932 --> 00:18:16.752
that brings you happiness.
00:18:17.114 --> 00:18:17.453
For me,
00:18:17.493 --> 00:18:18.374
it's having the opportunity to
00:18:18.394 --> 00:18:18.914
communicate.
00:18:19.355 --> 00:18:20.535
And so if I go through a day
00:18:20.575 --> 00:18:21.635
and I don't have a chance to communicate
00:18:21.655 --> 00:18:23.537
with students, I get itchy, right?
00:18:23.576 --> 00:18:25.837
So now I have to figure out, well,
00:18:26.018 --> 00:18:28.259
what are the other opportunities that also
00:18:28.358 --> 00:18:29.240
facilitate that?
00:18:29.740 --> 00:18:31.020
But what can I tap into when I'm
00:18:31.080 --> 00:18:31.300
not?
00:18:32.204 --> 00:18:32.644
Not teaching.
00:18:32.805 --> 00:18:33.445
Kind of look for it.
00:18:33.625 --> 00:18:33.945
Yeah.
00:18:33.965 --> 00:18:34.086
Right?
00:18:34.105 --> 00:18:35.026
If you're not looking for it and you're
00:18:35.046 --> 00:18:37.086
waiting for it to show up, it might,
00:18:37.126 --> 00:18:38.688
but it also might not.
00:18:38.708 --> 00:18:40.648
You have to go out and get it.
00:18:40.689 --> 00:18:41.888
We have a tradition on the show.
00:18:41.969 --> 00:18:42.128
Sure.
00:18:42.148 --> 00:18:43.930
It's called the parting shot.
00:18:44.029 --> 00:18:46.990
This is the parting shot.
00:18:47.551 --> 00:18:49.592
One last mic drop moment.
00:18:49.633 --> 00:18:50.853
No pressure.
00:18:50.873 --> 00:18:52.993
Just your legacy on the line.
00:18:54.359 --> 00:18:54.539
All right,
00:18:54.599 --> 00:18:56.280
Parting Shot is brought to you by U.S.
00:18:56.300 --> 00:18:56.780
Physical Therapy.
00:18:56.861 --> 00:18:58.060
We're at their booth right now doing a
00:18:58.080 --> 00:18:58.621
live stream.
00:18:58.701 --> 00:19:00.221
Hi, everybody.
00:19:00.241 --> 00:19:00.402
U.S.
00:19:00.422 --> 00:19:00.942
Physical Therapy,
00:19:00.961 --> 00:19:02.962
a nationwide network of clinics focused on
00:19:03.002 --> 00:19:05.104
developing clinicians and not burning them
00:19:05.163 --> 00:19:06.943
out, showing them the micro joys.
00:19:07.463 --> 00:19:08.664
Leadership tracks, mentorship,
00:19:08.704 --> 00:19:09.204
career growth.
00:19:09.265 --> 00:19:10.464
What does it look like for you?
00:19:10.664 --> 00:19:12.566
USPH supports PTs who want to build real
00:19:12.605 --> 00:19:13.645
futures in this profession.
00:19:14.007 --> 00:19:15.807
Find them online at USPH.com.
00:19:15.826 --> 00:19:17.288
That's USPH.com.
00:19:18.548 --> 00:19:19.128
in the expo hall,
00:19:19.249 --> 00:19:20.068
which is where I'm standing.
00:19:20.088 --> 00:19:21.411
All right, so you're parting shot.
00:19:21.971 --> 00:19:23.873
What's one question PTs should ask
00:19:23.893 --> 00:19:26.013
themselves to find what actually makes
00:19:26.054 --> 00:19:26.515
them happy,
00:19:26.555 --> 00:19:28.096
what actually makes them happy?
00:19:28.797 --> 00:19:30.157
If you could not tell,
00:19:30.278 --> 00:19:32.619
if you could not show people what you're
00:19:32.660 --> 00:19:33.980
doing, would you still do it?
00:19:34.607 --> 00:19:35.008
Say it again.
00:19:35.909 --> 00:19:36.910
If I could not tell you,
00:19:36.950 --> 00:19:37.770
if I could not show you,
00:19:37.790 --> 00:19:40.133
if I could not post on Instagram what
00:19:40.212 --> 00:19:41.834
I'm doing, would you still do it?
00:19:41.993 --> 00:19:43.134
Oh, that's a great question.
00:19:43.174 --> 00:19:44.375
I think we live for that Instagram
00:19:44.395 --> 00:19:45.037
highlight reel.
00:19:45.416 --> 00:19:46.557
But at the end of the day,
00:19:46.637 --> 00:19:48.500
if you'd still do that, like for me,
00:19:49.361 --> 00:19:50.701
I enjoy climbing mountains.
00:19:51.082 --> 00:19:52.163
I would still climb a mountain if I
00:19:52.363 --> 00:19:54.484
couldn't put a picture up from the summit.
00:19:54.585 --> 00:19:56.144
And that's, I forget whose quote it was.
00:19:56.164 --> 00:19:57.164
I'll give them props later,
00:19:57.204 --> 00:19:58.326
but there's two reasons to climb a
00:19:58.346 --> 00:19:58.625
mountain.
00:19:58.865 --> 00:20:00.566
One is so that the world can see
00:20:00.605 --> 00:20:00.865
you.
00:20:00.925 --> 00:20:01.846
And the other one is so you can
00:20:01.885 --> 00:20:03.646
see the world and you see which one
00:20:03.686 --> 00:20:05.247
is a little bit more, you know.
00:20:05.267 --> 00:20:07.926
So if finances weren't a part of it,
00:20:08.086 --> 00:20:09.468
what would you still do?
00:20:09.827 --> 00:20:10.528
Great parting shot.
00:20:10.548 --> 00:20:10.968
All right, Tim,
00:20:10.988 --> 00:20:12.107
appreciate what you're doing.
00:20:12.127 --> 00:20:12.567
Just make sure,
00:20:12.607 --> 00:20:13.307
I'll put it in the show notes,
00:20:13.347 --> 00:20:14.107
but make sure everybody knows the
00:20:14.127 --> 00:20:14.728
Instagram account.
00:20:14.948 --> 00:20:15.107
Yeah,
00:20:15.469 --> 00:20:17.328
it's anatomy underscore professor and at
00:20:17.388 --> 00:20:19.429
TikTok, A&P underscore professor.
00:20:20.288 --> 00:20:20.788
Love to see you there.
00:20:20.888 --> 00:20:21.569
Keep doing it.
00:20:21.769 --> 00:20:22.569
Well done.
00:20:22.589 --> 00:20:23.769
Appreciate you stopping by for CSM.
00:20:23.809 --> 00:20:23.970
Yeah.