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Shots Fired on LinkedIn?!

What's the McDonalds of Physical Therapy?!

Are you a Physical Therapist with both your OCS and SCS certifications? This is your moment! Hospital for Special Surgery—the #1 in orthopedics—has partnered with NCH to bring elite musculoskeletal care to Southwest Florida, and they’re looking for top-tier PTs like YOU! Work with industry-leading physicians, access cutting-edge rehab tech,…

Are you a Physical Therapist with both your OCS and SCS certifications? This is your moment! Hospital for Special Surgery—the #1 in orthopedics—has partnered with NCH to bring elite musculoskeletal care to Southwest Florida, and they’re looking for top-tier PTs like YOU! Work with industry-leading physicians, access cutting-edge rehab tech,…

Are you a Physical Therapist with both your OCS and SCS certifications? This is your moment! Hospital for Special Surgery—the #1 in orthopedics—has partnered with NCH to bring elite musculoskeletal care to Southwest Florida, and they’re looking for top-tier PTs like YOU! Work with industry-leading physicians, access cutting-edge rehab tech,…

Tired of skyrocketing health insurance costs with little transparency? Chapters & Timestamps 00:00 – Intro: Who is Gentry Harris? 03:18 – What Does "Breaking Free from Insurance" Mean? 06:50 – The Basics of Self-Funded Plans 11:24 – Pros & Cons: Fully Insured vs. Self-Funded 18:01 – The Role of TPAs:…

In this thought-provoking episode, we explore groundbreaking ideas for physical therapy practices inspired by successful business models like Peloton and Tonal. From leveraging technology for scalable group sessions to rethinking unused equipment in clinics, we dive deep into how PTs can expand their reach, boost revenue, and better serve patients.…

In this episode of PT Business Blueprint, we sit down with Dan, co-owner of Advantage Physical Therapy in Long Island, NY, to explore the challenges and opportunities in growing a PT practice. Chapter Timestamps: [0:00] Welcome & Vision: A Thousand Conversations with PT Owners [4:10] Taking Over a Legacy Practice:…

In this episode of PT Business Blueprint, we sit down with Dan, co-owner of Advantage Physical Therapy in Long Island, NY, to explore the challenges and opportunities in growing a PT practice. Chapter Timestamps: [0:00] Welcome & Vision: A Thousand Conversations with PT Owners [4:10] Taking Over a Legacy Practice:…

Jimmy McKay, along with Tony Maritato and Dave Kittle, dive deep into strategies that help physical therapists maximize patient value, streamline operations, and thrive in the ever-changing healthcare world. Key Topics Discussed: •

In this special episode of PT Business Blueprint, Jimmy McKay interviews Duane Scotti, founder of Spark Healthy Runner, (https://sparkhealthyrunner.com/) to explore his unique approach to empowering runners with injury prevention, personalized coaching, and holistic support. Duane shares his journey from physical therapist and educator to building Spark Healthy Runner, a…

In this episode of the PT Business Blueprint, we dive deep into the entrepreneurial journey of Cody Barnett, a physical therapy practice owner with over 30 years of experience. From his humble beginnings volunteering in a PT department to running a thriving practice in Wichita, Kansas, Cody shares practical advice…

In this episode of the PT Business Blueprint, we dive deep into the entrepreneurial journey of Cody Barnett, a physical therapy practice owner with over 30 years of experience. From his humble beginnings volunteering in a PT department to running a thriving practice in Wichita, Kansas, Cody shares practical advice…

In this episode of the PT Business Blueprint, Jimmy McKay interviews Sam Foster, co-founder of Frostfire Sauna and Cold Plunge, a unique wellness business combining traditional recovery practices with physical therapy. Sam shares her journey from PT school to launching Frostfire (https://frostfirelynchburg.com/) , the inspiration behind their innovative approach, and…

In this episode of the PT Business Blueprint, Jimmy McKay interviews Sam Foster, co-founder of Frostfire Sauna and Cold Plunge, a unique wellness business combining traditional recovery practices with physical therapy. Chapters: 0:00 - Introduction and Episode Overview 0:12 - Welcoming Sam Foster 1:25 - The Vision Behind Frostfire Sauna…

The physical therapy landscape is evolving, but are we ready for it? Join us as we dive into the heated debate of in-person vs. virtual care, exploring how models like Sword Health and Hinge Health are disrupting the industry. From discussing the limits of telehealth to analyzing Medicare billing myths,…

We talk with John Gallucci, the dynamic founder of JAG Physical Therapy, for a conversation packed with motivation, insight, and powerful lessons from his journey. 0:01.881 - Welcome and Introduction 0:11.045 - The Story Behind the Chair 0:42.670 - Professional Praise and Publications 1:32.153 - Books and Their Impact 2:24.174…

We explore how physical therapists and healthcare professionals can leverage content creation to boost their brands and scale their impact. Key Highlights: 00:01:45 - Why physical therapists should start documenting, not creating, their daily practice. 00:16:32 - Breaking down revenue streams of top YouTubers and how PTs can replicate these…

Jimmy McKay sits down with MC Cummings, a strength and conditioning coach and neurocognitive training expert, to dive deep into the groundbreaking potential of BlazePod technology. 00:00 – Intro to BlazePod & MC Cummings 05:32 – The Competitive Edge in Therapy: Motivation Through Tech 12:15 – Improving Cognitive Agility in…

Explore the transformative power of diagnostic ultrasound and cutting-edge technology in physical therapy practices. 00:00 - Introduction: Why Diagnostic Tech Matters in PT 05:12 - Leveraging Diagnostic Ultrasound in Practice 15:33 - Building Patient Trust with On-the-Spot Diagnostics 23:45 - Marketing Strategies for PTs Using Innovative Tech 34:10 - Monetizing…

The intriguing concept of "clinical theater" in physical therapy. This engaging conversation covers how perception, environment, and non-clinical elements like attire, communication style, and equipment influence patient outcomes. From leveraging placebo effects to building patient trust and showcasing advanced recovery tools, this episode is packed with valuable insights for clinicians…

Content creation is changing rapidly, and connecting with diverse generations—Gen Alpha, Millennials, Boomers, and more—requires a sharp strategy. Join Jimmy McKay, Tony Maritato, and Dave Kittle as they explore generational marketing trends, content types that resonate, and effective strategies for creating high-engagement video and social media content. From leveraging heat…

Sarah Ward is a physical therapist and Holistic Health Integrator for the U.S. Space Force. She talks about her unique journey from tactical physical therapy with the Air Force to pioneering health and wellness strategies within the Space Force. Sarah shares her insights on the development of embedded care programs,…